ProjectME with Tiffany Carter – Entrepreneurship & Millionaire Mindset

Latest Episodes:

What to do When you Feel Like Giving Up EP232 Aug 26, 2020

Show notes

What to do when you feel like giving up.

If you're an entrepreneur, whether you are at year one or year 12 (like me), it is par of the course for you to want to give up at least once a month.

Building your dream business is no joke. It brings up all of our deepest fears, insecurities, and self-doubts.

Recently one of my podcast listeners DM'd me and asked, "What do you do when you feel like giving up, and nothing seems to be working?"

My heart swelled, because this is one of the big reasons I created ProjectME, so I could be the support system and the Coach for all of you, that I wish I had when I felt so drained, frustrated and alone.

I want you to know a few things, and I'm going to be blunt so y'all can hear me:

>>> It's normal for things to not workout in your preferred timing, as NEWFLASH you aren't in control of everything, especially timing. All you can do is your best, and you must learn to surrender the rest to divine timing, or you will lose your damn mind.

>>>It's normal to have those weeks when you say, "Fu*k it, this isn't worth it!" This is when it's time to take a break. Go on a mini-getaway, a day trip, a spa day, you need to take at least 2-3 days to play and have fun. Rest is a key part of success.

>>>It's normal to feel alone when you are pursuing your dreams, because they are YOUR dreams, no one else's. This is why having support from a coach, from an entrepreneur community (like my Posse), and people who "get it" is vital to your success and mental well-being. Hands-down the best investments I've made in my business were based in support.

I'll share how I came back from a full month of bathroom floor meltdowns on this podcast episode.

Welcome to ProjectME the Podcast with your host Tiffany Carter, who takes the mystery out of making BIG money. A former NBC and CBS TV journalist, turned multi-millionaire entrepreneur, teaching you all things wealth, health, worth, and business. You can follow Tiffany on Instagram @projectme_with_tiffany on Facebook @projectmewithtiffany and watch her TV episodes on ProjectME TV with Tiffany Carter on YouTube.

Key Mistakes Entrepreneurs Make When Selecting a Niche EP231 Aug 24, 2020

Show notes

Don't make this mistake when selecting your niche.

Before I get into this, I pronounce niche like rich, simply because it's more fun.

Most people associate "finding a niche," with getting really specific about what they do, unfortunately, specific doesn't necessarily equal profitable.

Some of your niches can seem ON POINT (because they sound specific), but they are making zero dollars, so we are going to fix this today.

$0 Example: I'm a mindset coach and I teach you how to de-stress and find inner peace and joy

Yes this is specific, but it isn't tangible.

People only buy what they: 1. Believe they need 2. Something that feels tangible

By tangible I mean, it is clear AF what they will be getting if they work with you, if they buy your course, if they attend your event.

$$$ Example: I'm a mindset coach. I teach you how to re-structure your schedule and set boundaries, so you can achieve your personal goals.

If you niche sounds too grand, too vague, and too good to be true, people won't trust it and therefor won't buy it.

Exercise for you: List out all of the tangible results your ideal client will get if they follow your guidance, get the treatment you provide, buy your product, etc…

Pick the top two tangible results your ideal client will rave about the most, and niche on those!

Now go listen to this podcast episode and I'll break all of this down for you, plus I'll give you a many more examples.

Are you Running Away from Success without even Realizing it? EP230 Aug 19, 2020

Show notes

Are you running away from success without even realizing it?

Our egos are so clever, cunning, and manipulative, that it's impossible for us to catch all of our self-sabotaging thoughts and behaviors.

This is why I have two coaches, a therapist, and several close friends who aren't afraid to lovingly call me out on what I can't see, or don't want to see.

Because I give a sh*t, I'm willing to risk you being upset with me to tell you the hard truth.

If you aren't seeing consistent progress towards the life, cash, and freedom you desire, it's because you are running away from it.

You run away from the things you dream of in such subtle ways, some of these ways have become habits you've done for so long, that you simply don't recognize them or know of another way.

Your beliefs are either having you run towards success or running away from it, so leaving them unexamined is a recipe for success-sabotage.

If you are willing to take a hard but loving honest inventory of yourself, then listen to this episode, and I will show you how to undercover what is keeping you stuck.

How to Create Command Presence, and have People See You as a Respected Expert in your Industry EP229 Aug 17, 2020

Show notes

If you want people to see you as a trusted expert in your niche, you need to up level your vibe.

First of all no one is going to view you as a trusted authority on a subject unless you deem yourself worthy of that reputation. It all starts with your confidence on the knowledge and experience you carry.

I've worked with many clients who know they know their stuff, and watch other people online cashing in, who don't know nearly as much as they do; yet they come to me because they can't figure out what's not clicking.

If you are a service provider, a coach, or someone with a personal brand, you are the product, so you have to showcase and highlight your skills, expertise, and intellectual property.

Mentioning your credentials or sharing your experience a few times isn't going to cut it, you have to shine a spotlight on it daily for it to connect with strangers, that you are a trusted valuable expert.

You do this by exhibiting something I call Command Presence.

This Command Presence needs to show up in your written content, when you're on video, and how you interact with your potential and current clients.

Listen to this episode to learn how to create your own Command Presence, and get the recognition and respect your deserve.

Perfectionism Anonymous: Get over the Belief of Having to be Perfect EP228 Aug 12, 2020

Show notes

If you're a procrastinator, then you're a perfectionist.

Tell me if you can relate to this story…

It's Sunday, you make an epic to-do list for the upcoming week with great conviction that you will crush it.

Now it's Monday, you look at the list and instantly get overwhelmed with all you have to do, you wish you had the same energy you had when you wrote the list yesterday.

Your brain flashes to, "but first…I need to _________" (workout, do laundry, make a nail appointment, call your mom, go to the grocery store).

Now it's mid-day and you still haven't gotten one thing done on your list, the pressure and anxiety sets in, and you tell yourself you will do it tomorrow when you have more energy, focus, and motivation.

The reason you are putting off what you know you need to do in order to achieve the goal you so badly want, is because you have some made-up requirement that the task must be completed perfectly, which would require a ton of energy, focus, and time.

What if all you needed to do was get it done, and there were no high expectations around it?

What if done was better than done perfectly?

It's your belief that these tasks must be completed perfectly that is causing the resistance, anxiety, dread, and procrastination.

Your belief is self-imposed, and it's a lie.

Go for done and fu*k perfect.

Done makes dollars, while perfect is preventing that cash flow.

Two Reasons why your Content isn't Converting into Clients & Cash EP227 Aug 10, 2020

Show notes

Time to get your content converting into clients and cash.

That is unless the hours you spend writing posts, emails, and articles is a JOBBY (an expensive hobby) and not intended to be money-generating business.

There are four key elements of high cash-converting content:

Emotional connection. Your writing must pull at the heart and soul of your ideal client. What she desires, admires, dreams of, longs for, is scared of, secretly hates, keeps her up at night, and so on.
Your writing must show your ideal client that you "get" her. You understand her unique life, her issues, her drama, her crazy brain, her struggles, her doubts, etc…
Your writing must share some kind of a solution to the issue you are targeting. Something to help her get from her current state to her core desired emotional state. This can be as simple as a key mindset shift you made, or the reason why you created your new12-week transformation program to take her from ___________ to ____________.
Call to action. Your writing must include a clear action you want your ideal client to take. This should be simple and straightforward. If you don't tell people exactly what to do, they will do NOTHING.

Be sure to listen to this episode to learn the two key reasons why your content isn't converting into cash. 95% of small business owners make these mistakes, and then wonder why none of their online marketing efforts end up generating any clients or cash.

The NUMBER ONE Reason you are Stuck: Time to Unleash Yourself EP226 Aug 05, 2020

Show notes

The Number One reason you are feeling stuck.

Time for some real talk, Coach Tiff style.

You aren't stuck; you simply don't see a clear way out of your current situation that you can achieve without a crap-ton of pain and sacrifice.

I used to say I was "stuck" so often that I got sick of hearing my self.

The truth is, it was easier for me to feel "stuck," then it was for me to take the scary action required to move forward.

You likely don't know the entire roadmap to your end goal, none of us do!!! But I bet you do know several actions you could take, or something you could start doing today that will move you towards that goal. Hmmmmmm mmmmm hate me yet??!!

Bottom line is you are choosing to stay in the familiar discomfort of stuck, versus the terrifying feeling of taking real action towards your dreams.

There is no way to make real change in your life without feeling scared.

Maybe there are people in your life you need to disconnect from or break up with, your life will be better for it, but it's scary and uncomfortable as hell to take that action.

You want to make money doing something you love and create the freedom you crave, but you know in order to do that you have to go ALL-IN on your business. It will require some serious effort on your part, and that sounds scary and unpleasant to you.

So will you chose the temporary feeling of scared over the long-term feeling of remaining stuck?

How to Start Conversations with Potential Clients on Social Media without Appearing Creepy, Annoying, or Salesy EP225 Aug 03, 2020

Show notes

Are you being an unintentional CREEP?

I get at least 5-10 DMs a day that read something like this:

"Girl I love your feed! I see you're a busy boss babe, and it can be hard to fit in proper nutrition to keep you going. I'd love to offer you a free 15-minute nutrition consulting call, and share how I can get you feeling your best."

For the record, she lost me right at "I see you're a busy boss babe." It reeked of insincerity and felt like I was being sold to. Would someone ever say this sentence in real life while waiting for a cocktail?

I repeat, I do not want you sending these types of messages to anyone, it's a waste of your time and they don't work.

Many of you have this belief, that in order to get clients and cash on social media, you have to do this type of DM outreach, which is also why you are so resistant to starting or even growing your business.

Let me be clear, you do not need to send any messages of any kind that feel empty, gross, or annoying to you in order for you to be successful.

I have NEVER in the last 12 years sent one message like this, nor have I ever approached friends or family asking them to buy something from me (I just force them to like my posts LMAO!).

Instead I want you to do this:

-Build sincere connections and start genuine conversations

-Focus on being of service versus selling anything

-Chat with people online just as you would in real life, if you like their dress > say so, if their dog is adorable > say so, if their post moved you > say so.

Listen to this episode to learn how to convert these strangers into paying clients, without being a creep.

The Business of Boundaries: How to Protect your Energy and Needs with Everyone in your Life EP224 Jul 29, 2020

Show notes

You have to be willing to say this sentence in order to get exactly what you want.

It's so simple, yet one of the hardest things to put into practice.

"No."

Being able to say, "no," without preparing an excuse or giving some explanation, without apologizing for it….was pure agony for me.

Because people sensed this about me my entire life, I got used, walked all over, and taken for granted in both business and my personal life.

It wasn't until I literally almost died from people pleasing, over-extending my self, and tending to everyone needs above my own, that I was willing to change my operating system.

I believed that if I told someone I wanted something different than what they wanted, or something they wouldn't approve of, that they would hate me, leave me, or ridicule me.

This scared me to the point where I was willing to suffer and abandon my own needs and desires.

I'm sharing this vulnerable truth about me; because I want you to hear what I wish someone had taught me from birth.

If you aren't happy in certain areas of your life (or any areas), ask yourself what are you saying "yes" to when you really mean "no?"

We have to be willing to say "no" to the people, places, and things that are no longer working for us, in order to allow room for the people, places, and things we desire.

The Struggle of the Multi-Passionate Entrepreneur, Learn How to Prioritize, Manage, and Monetize all of Your Passions EP223 Jul 27, 2020

Show notes

Can't figure out how to include all the things you love into your business?

I'm going to share some things with you that I wish someone told me on repeat.

Not every passion or interest of yours is meant to be monetized.

Not every passion or interest of yours is best suited to serve your ideal client.

When we try to include too many things, services, and offers into our brand, it's confusing to your audience, and confused people DON'T BUY.

It takes most buyers 6-8 times of hearing and seeing the same offer, before they hand over their cash. So, if you are sharing your favorite hair products, then talking about manifestation, then sharing your Amazon store, then sharing about your new "drop that baby weight" program…your audience will end up remembering NOTHING other than, "Suzie does a lot stuff."

Issue with all of the multi-passionate people I coach, is your focus ends up scattered and in the wrong place.

The focus must be on serving your ideal client exactly what they believe they need and want, in the package they desire.

Not on, "how do I fit in all of my passions into my brand?"

That makes it about YOU not about the people you are meant to serve.

Since I am also multi-passionate, I figured out over the years how to best satisfy that side of me, while serving my clients at the highest level, and making a crap ton of cash doing it.

I will help you get clear today on developing your own profitable multi-passion business matrix.

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