Over Ask

Latest Episodes:

Defending Our Most Controversial Takes About the Real Estate Industry May 08, 2023

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Matt Lionetti and The Broke Agent tackle your most controversial comments, things they hate about the industry, and tips for consistently growing your content. 55,000+ agents choose BoomTown over any other competitor to make success easy. The best CRM in the game. Learn more about BoomTown and get equipped with all the tools you need. Try BoomTown now: https://bit.ly/BoomTownROI BAMx – Your go-to platform for on-demand real estate education: https://bamx.uscreen.io/pages/subscribe Subscribe to the BAM YouTube channel: https://tinyurl.com/aatxhaka Subscribe to BAM Newsletter: https://mailchi.mp/nowbam/the-best-newsletter-in-real-estate Matt Lionetti: https://www.instagram.com/matt.lionetti/ The Broke Agent: https://www.instagram.com/thebrokeagent/ Listen and Subscribe: Apple Podcasts: https://podcasts.apple.com/us/podcast/over-ask/id1547905792 Timestamps: 00:00–00:23 Intro 00:23 Reactions and opinions on interviewing restaurant owners 07:25 What we think of the term, “digital mayor” 11:10 We don’t have to agree on everything; opinions are not personal attacks 13:50 Criticism is necessary for content to improve. 15:55 You can disagree with us without attacking someone’s character 19:37 Instagram handles with “Buying with,” brokerage names, etc. 23:55 The “rockstar agent” 25:15 “You guys are just doing stuff for clickbait.” 29:23 Double-ending deals 34:27 Matt and Anna’s real estate commercial # # #

Building Luxury Clientele From NOTHING | Anna Oliver May 01, 2023

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Anna Oliver joins Matt Lionetti and The Broke Agent to discuss how to be consistent in selling luxury real estate, changing markets during a recession, and why she and Matt decided to partner up and collaborate on listings. 55,000+ agents choose BoomTown over any other competitor to make success easy. The best CRM in the game. Learn more about BoomTown and get equipped with all the tools you need. Try BoomTown now: https://bit.ly/BoomTownROI BAMx – Your go-to platform for on-demand real estate education: https://bamx.uscreen.io/pages/subscribe Subscribe to the BAM YouTube channel: https://tinyurl.com/aatxhaka Subscribe to BAM Newsletter: https://mailchi.mp/nowbam/the-best-ne... Matt Lionetti: https://www.instagram.com/matt.lionetti The Broke Agent: https://www.instagram.com/thebrokeagent Anna Oliver: https://www.instagram.com/theannaoliver Listen and Subscribe: Apple Podcasts: https://podcasts.apple.com/us/podcast... Timestamps: 00:00–00:34 Intro 00:34 Meet Anna Oliver 13:44 How she built her client base in Halifax 16:14 Why she moved from Halifax to Toronto 18:51 Working on demolition crews while learning the market 21:20 Walking/driving Toronto neighborhoods & getting dumped from a team 23:52 “Was there one deal or client that changed everything for you in Toronto?” 27:20 How Anna and Matt connected and decided to team up 34:14 Carving a new space in the luxury market 38:03 The mentors that shaped her as an agent 42:37 Agent reputation and an unedited video that went viral 55:00 What agents can learn from Matt & Anna’s real estate partnership #realestatepodcast #luxuryrealestate #successstory

How Monica Church Landed a Billionaire Client From YouTube Apr 24, 2023

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Monica Church joins Matt Lionetti and The Broke Agent to discuss how she grew a YouTube following to 1.5 million subscribers, why she got into real estate, how to leverage an audience to get real estate deals, and how she got a billionaire client from YouTube. 55,000+ agents choose BoomTown over any other competitor to make success easy. The best CRM in the game. Learn more about BoomTown and get equipped with all the tools you need. Try BoomTown now: https://bit.ly/BoomTownROI Get your ticket to an exclusive all-day Mastermind Golf Experience at the Tiburón Golf Club at The Ritz-Carlton Naples on Friday, May 5, 2023. Space is limited. Book your spot today: https://brokeagentmedia.lpages.co/bam-golf-mastermind/ Get your free copy of BAM’s newest ebooks: Video Gear for Every Budget: https://brokeagentmedia.lpages.co/video-gear-for-every-budget/ Subscribe to the BAM YouTube channel: https://tinyurl.com/aatxhaka Subscribe to BAM Newsletter: http://eepurl.com/hZU-Vn Matt Lionetti: https://www.instagram.com/matt.lionetti/ The Broke Agent: https://www.instagram.com/thebrokeagent/ Monica Church: https://www.instagram.com/monicachurch/ Listen and Subscribe: Apple Podcasts: https://podcasts.apple.com/us/podcast/over-ask/id1547905792 Timestamps: 00:00–00:51 Intro 02:08 How does one get 1.5 million subscribers on YouTube? 09:26 Engagement changes she noticed when switching niches 14:40 Brand deals on one channel, Seattle RE on the other 15:46 Is commenting on other real estate accounts effective? 21:26 What she was doing in that video that got 6,000 views 22:41 Brainstorming YouTube titles—before or after filming? 24:11 What about text on the thumbnail? 26:28 The good things that came of making videos with her twin sister 30:26 Why she got into real estate in the first place 35:33 How she gets leads from YouTube—and her calls to action 41:12 Monica’s stance on agents interviewing restaurant owners 43:32 Her preferred method of creating short-form videos 47:35 How she retains her audience’s attention throughout the entire video 55:30 Monica asks for advice on whether to start her own team or join another # # #

When to Team Up and the Video Agents NEED to STOP Making Apr 17, 2023

Show notes

Matt Lionetti and The Broke Agent have a deep convo on the power of collaboration, on how to land Matt a $14.5 million listing, the importance of storytelling in marketing, a few Instagram tips for Q2, and why you should never interview local restaurant owners again. 55,000+ agents choose BoomTown over any other competitor to make success easy. The best CRM in the game. Learn more about BoomTown and get equipped with all the tools you need. Try BoomTown now: https://bit.ly/BoomTownROI Get your free copy of BAM’s newest ebooks: “Mastering the Green Screen”: https://brokeagentmedia.lpages.co/how-to-green-screen/ Subscribe to the BAM YouTube channel: https://tinyurl.com/aatxhaka Subscribe to BAM Newsletter: http://eepurl.com/hZU-Vn Matt Lionetti: https://www.instagram.com/matt.lionetti/ The Broke Agent: https://www.instagram.com/thebrokeagent/ Listen and Subscribe: Apple Podcasts: https://podcasts.apple.com/us/podcast/over-ask/id1547905792 Timestamps: 00:00–00:36 Intro 00:36 The Broke Agent’s wedding 02:27 The wedding roast and first impressions of Tucson 03:52 What he learned from his two-week break from posting on IG 09:47 Matt’s $15M listing and teaming up with Anna Oliver 15:32 The power of collaboration 23:52 The importance of storytelling in marketing 29:57 Steven Diaz, aka the "Rappin Realtor" 34:30 The current state of Instagram in Q2 39:02 Instagram tips 41:17 Instagram users prioritize authenticity over video quality 42:17 99% of people don’t want to see you interview restaurant owners 48:15 Final rules

The Mindset You Need to Increase Your Price Point | Keven Stirdivant Apr 10, 2023

Show notes

Real estate legend Keven Stirdivant joins Matt Lionetti and The Broke Agent to discuss the mindset it takes to go from $500K to $1M to $10M to $30M listings, the seven equities, and how he built the KASE real estate brand. He also gives The Broke Agent a personal therapy session. 55,000+ agents choose BoomTown over any other competitor to make success easy. The best CRM in the game. Learn more about BoomTown and get equipped with all the tools you need. Try BoomTown now: https://bit.ly/BoomTownROI Get your ticket to an exclusive all-day Mastermind Golf Experience at the Tiburón Golf Club at The Ritz-Carlton Naples on Friday, May 5, 2023. Space is limited. Book your spot today: https://brokeagentmedia.lpages.co/bam-golf-mastermind/ Subscribe to the BAM YouTube channel: https://tinyurl.com/aatxhaka Subscribe to BAM Newsletter: http://eepurl.com/hZU-Vn Matt Lionetti: https://www.instagram.com/matt.lionetti/ The Broke Agent: https://www.instagram.com/thebrokeagent/ Keven Stirdivant: https://www.instagram.com/kevion/ Listen and Subscribe: Apple Podcasts: https://podcasts.apple.com/us/podcast/over-ask/id1547905792 Timestamps: 00:00–00:52 Intro 00:52 Meet Keven Stirdivant (backstory) 03:00 Why skateboarding was his best education for real estate 06:46 It’s not a one-size-fits-all industry. 11:50 Where was that moment when the worthless mindset was gone? 19:03 One question changed it all 20:44 Keven’s vision for his real estate business 27:23 Aside from the mindset shift, what action steps did he take? 32:19 Keven’s tips on balancing personal style with your clients’ expectations 37:48 The seven equities 44:47 Is there value in saying positive affirmations even if you don’t believe them? 48:32 Trusting the process (and being grateful for what you have) #realestatepodcast #realestatecontent #mindset

How to Be a Chameleon in ANY Situation | Zach Goldsmith Apr 03, 2023

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Zach Goldsmith, a 20-year veteran of luxury real estate, joins The Broke Agent and Matt Lionetti on this week’s Over Ask Podcast. Zach shares his journey from stand-up comedy into the world of ultra-luxury real estate, what he’s learned from his mentor Jeff Hyland, and why he recently switched brokerages to become part of Mauricio Umansky’s The Agency. 55,000+ agents choose BoomTown over any other competitor to make success easy. The best CRM in the game. Learn more about BoomTown and get equipped with all the tools you need. Try BoomTown now: https://bit.ly/BoomTownROI Get your free copy of BAM’s newest ebooks: “Video Gear for Every Budget”: https://brokeagentmedia.lpages.co/video-gear-for-every-budget/ “Mastering the Green Screen”: https://brokeagentmedia.lpages.co/how-to-green-screen/ Subscribe to the BAM YouTube channel: https://tinyurl.com/aatxhaka Subscribe to BAM Newsletter: http://eepurl.com/hZU-Vn Matt Lionetti: https://www.instagram.com/matt.lionetti/ The Broke Agent: https://www.instagram.com/thebrokeagent/ Zach Goldsmith: https://www.instagram.com/zachgoldsmith24/ Listen and Subscribe: Apple Podcasts: https://podcasts.apple.com/us/podcast/over-ask/id1547905792 Timestamps: 00:00 - 4:10 Intro 4:55 How Zach went from stand-up comedy to real estate 10:00 Why Zach doesn’t make calls 13:37 Being a chameleon is a superpower 17:17 Zach’s move to the Agency (and being jealous of Matt) 26:31 How Zach navigated his sphere to enter the world of ultra-luxury real estate 29:45 Prepping for a $65M listing 37:35 Winning (and losing) based on your personality 38:50 What Zach learned from Jeff Hyland 42:50 A listing presentation that bombed 48:12 Winning back a client through optimism 53:34 What Zach does on the days he doesn’t feel like getting out of bed #ZachGoldsmith #JeffHyland #MauricioUmansky

How to Overcome Content Struggles | Derrick Gregory Mar 27, 2023

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Derrick Gregory joins Matt Lionetti and The Broke Agent to discuss the creative process for coming up with his funny videos, the frustration of content flops, why you should take a break from producing content, and how he stays consistent trendjacking and posting. 55,000+ agents choose BoomTown over any other competitor to make success easy. The best CRM in the game. Learn more about BoomTown and get equipped with all the tools you need. Try BoomTown now: https://bit.ly/BoomTownROI Matt Lionetti: https://www.instagram.com/matt.lionetti/ The Broke Agent: https://www.instagram.com/thebrokeagent/ Derrick Gregory: https://www.instagram.com/derrickswflrealtor/ Listen and Subscribe: Apple Podcasts: https://podcasts.apple.com/us/podcast/over-ask/id1547905792 Timestamps: 00:00–00:30 Intro 03:45 Derrick’s massive following on Instagram and how it all began 10:26 Consistent laughs in a market saturated with aspiring comedians 11:45 The first video that really hit—and then the first one that didn’t hit at all 17:20 Bigger productions don’t necessarily net bigger results 19:12 The joke has to be right up front (i.e., not subtle) 29:48 When you post a video and it doesn’t hit, what do the next couple days look like? 31:16 What happens to engagement when the Instagram algorithm is off (it happens) 34:24 Instagram strikes and how they affect your engagement 35:35 “A couple months ago, you took a long hiatus.” 42:42 When you enjoy it, you’re more likely to be consistent with it. 45:22 What are you trying to get from this other than real estate business?

From Craigslist Ads to Million Dollar Listing Mar 20, 2023

Show notes

Tyler Whitman joins Matt Lionetti and The Broke Agent to discuss how meeting an agent on Craigslist changed his life, selling Bobby Flay’s home, how he got his role on Million Dollar Listing NY, and how you can grow one of the most successful teams in your market. 55,000+ agents choose BoomTown over any other competitor to make success easy. The best CRM in the game. Learn more about BoomTown and get equipped with all the tools you need. Try BoomTown now: https://bit.ly/BoomTownROI Matt Lionetti: https://www.instagram.com/matt.lionetti/ The Broke Agent: https://www.instagram.com/thebrokeagent/ Tyler Whitman: https://www.instagram.com/tylerwhitman/ Glitter & Gay Podcast (w/ Glennda Baker): https://open.spotify.com/show/3LEYuOcT442jmKgn4L1p4g https://podcasts.apple.com/us/podcast/glitter-and-gay/id1636318589 Listen and Subscribe: Apple Podcasts: https://podcasts.apple.com/us/podcast/over-ask/id1547905792 Timestamps: 00:00–00:37 Intro 02:16 Tyler’s backstory 05:03 The Craigslist ad that changed everything 07:15 From Craigslist to Million Dollar Listing 12:17 Working with Bobby Flay and (later) getting catfished 15:39 Why he hung up on the casting director for Million Dollar Listing NY 21:10 How his business has changed since taking the role 31:10 Tyler’s team and why it works so well (for all of them) 33:22 How he’s gotten to a 97% success rate with listing pitches 36:47 Do you use DISC for your hiring process? 44:10 Why he deleted so many of his posts. 48:24 The content that was most embarrassing to him 51:57 Tyler’s content strategy on Instagram 54:57 How he met Glennda Baker & started the Glitter & Gay Podcast

Cracking the 2023 Instagram Algorithm Mar 13, 2023

Show notes

Brooks Landry joins Matt Lionetti and The Broke Agent for a BoomTown webinar to crack the 2023 Instagram algorithm, share some of their favorite engagement hacks, and answer 14 burning questions on building a real estate brand on the platform.

55,000+ agents choose BoomTown over any other competitor to make success easy. The best CRM in the game. Learn more about BoomTown and get equipped with all the tools you need.

Try BoomTown now: https://bit.ly/BoomTownROI Matt Lionetti: https://www.instagram.com/matt.lionetti/ The Broke Agent: https://www.instagram.com/thebrokeagent/ Brooks Landry: https://www.instagram.com/brookslandrygroup/ Listen and Subscribe: Apple Podcasts: https://podcasts.apple.com/us/podcast/over-ask/id1547905792

Timestamps:

00:00–02:48 Intro 12:22 #1: Switching from fitness to real estate—do I keep my 10K followers or start a new account?

15:48 #2: Stuck at 1K followers: What do I do?

20:34 #3: When is the best time to post?

23:14 #4: What insights do you pay the most attention to?

28:25 #5: Trending audios: yay or nay?

33:41 #6: How important are hashtags?

36:06 #7: How to best promote a link?

44:30 #8: Is there any value in reposting Reels to your Stories

46:22 #9: Do you cross-post your Reels or upload them organically?

52:30 #10: How important is branding with a new account focused solely on your RE career?

55:13 #11: How do you know where the line is with humor—whether you’ve gone too far?

01:01:23 #12: Do you recommend interviewing local restaurant owners?

01:07:36 #13: Do dance trends damage your professional reputation?

01:08:07 #14: Is it a mistake to not be on TikTok?

How A NAKED Listing Video Helped This Agent Sell Over $500 Million in Real Estate | Erica Wolfe Mar 09, 2023

Show notes

Erica Wolfe, the “Wolfe of real estate,” joins Matt Lionetti and The Broke Agent to discuss how she started on video with Snapchat filters, how she mastered digital funnels, and the effect of her viral naked listing video.

55,000+ agents choose BoomTown over any other competitor to make success easy. The best CRM in the game. Learn more about BoomTown and get equipped with all the tools you need. Try BoomTown now: https://bit.ly/BoomTownROI

Matt Lionetti: https://www.instagram.com/matt.lionetti/

The Broke Agent: https://www.instagram.com/thebrokeagent/

Erica Wolfe: https://www.instagram.com/wolfeofreal...

Facebook: https://www.facebook.com/ericawolfeof...

Listen and Subscribe:

Apple Podcasts: https://podcasts.apple.com/us/podcast...