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    Business

    Next Level Pros

    Welcome to Next Level Pros, where we explore the journeys of some of the most successful and inspiring entrepreneurs from around the world. I’m your host, Chris Lee.
    Throughout my career, I’ve founded multiple nine-figure companies and learned a thing or two about what it takes to succeed in the world of business. Now, I want to share those lessons with you by bringing on guests who have their own incredible stories to tell. I’m on a mission to find the most unique and entertaining individuals that have done it the right way.

    Advertise

    Copyright: © Chris Lee

    • Apple Podcasts
    • Google Play
    • Spotify

    Latest Episodes:
    #106: Marriage vs Business: Finding Harmony In Both Jun 04, 2024
    Show notes

    Welcome to The Founder Podcast! In this episode, we dive into the challenges and wins of maintaining a healthy relationship while building a business. Chris Daryl and Levi share their personal stories and insights on balancing entrepreneurial ambitions with family life. Get ready for some heartfelt advice, relatable anecdotes, and practical tips to strengthen your business and relationships. Tune in for an honest conversation about love, commitment, and growth.

    Highlight:

    "The only way you're going to make any type of relationship work is you have to share values."

    "Taking care of my wife is taking care of myself. There's a real significance in being married and what you offer each other."

    "If you can just give without expectation of receiving, that's when you begin to receive."

    Timestamps:

    00:00 - Introduction

    01:14 - The Burden of Entrepreneurship

    03:37 - Setting Rules and Expectations

    08:59 - Managing Stress and Relationships

    14:50 - Constant Check-ins

    25:42 - Unconditional Giving

    33:56 - Complementary Strengths

    42:54 - Role of Spouses in Success

    46:39 - Balancing Easier Life vs. Better Life

    48:07 - Recommended Resources

    Looking to scale your business? Want to learn directly from the same team that helped me sell my last business for 9 figures? Click this link below to check out how you can work with us. https://nextlevelhomepros.com/grow-home-service-vsl

    Join my community - Founder Acceleration ⁠https://www.founderacceleration.com ⁠

    Apply for our next Mastermind:h⁠ttps://www.thefoundermastermind.com⁠

    Golf with Chris h⁠ttps://www.golfwithchris.com⁠

    Watch my latest Podcast

    Apple- ⁠https://podcasts.apple.com/us/podcast/the-founder-podcast/id1687030281S⁠

    Spotify- ⁠https://open.spotify.com/show/1e0cL2vI1JAtQrojSOA7D2⁠

    YouTube - @thefounderspodcast


    #105: SEO Strategies in 2024 May 31, 2024
    Show notes

    Hey Founder Nation! In this episode, we're diving deep into the world of SEO with the incredible Matt Diamante. Matt, a digital marketing guru with over 14 years of experience, shares his top strategies for improving your website's search engine ranking. Whether you're a local business owner or looking to expand your online presence, this episode is packed with practical tips and insights. Tune in to learn how to leverage blog posts, internal links, and keyword research to drive traffic and grow your business!


    Highlights:

    "If you're an expert on your topic, it should be easy for you to answer questions that you're hearing every single day from your clients."


    "Google rewards consistency. Posting quality content regularly is a long-term strategy that pays off."


    "We're training ChatGPT to be an expert on that topic by using the best information from the top search results."


    Timestamps:

    00:00 - Introduction to SEO with Matt Diamante
    04:45 - The Importance of a Well-Structured Homepage
    11:50 - Key Elements for a Local Business Website
    19:31 - Utilizing ChatGPT for Content Creation
    20:28 - Keyword Research Techniques Using SEMrush
    22:24 - Crafting Unique Content with AI Assistance
    24:39 - The Role of Blog Posts in SEO Strategy
    27:06 - Maintaining Consistency in Content Posting
    27:43 - Google’s Preference for Regular Updates
    34:20 - Internal Linking and Its Impact on SEO


    Dive in and discover how you can take your SEO game to the next level with actionable advice from one of the best in the business!


    Looking to scale your business? Want to learn directly from the same team that helped me sell my last business for 9 figures? Click this link below to check out how you can work with us. https://nextlevelhomepros.com/grow-home-service-vsl


    Join my community - Founder Acceleration ⁠https://www.founderacceleration.com


    ⁠Apply for our next Mastermind:h⁠ttps://www.thefoundermastermind.com⁠
    Golf with Chris h⁠ttps://www.golfwithchris.com⁠


    Watch my latest Podcast
    Apple- ⁠https://podcasts.apple.com/us/podcast/the-founder-podcast/id1687030281S⁠
    Spotify- ⁠https://open.spotify.com/show/1e0cL2vI1JAtQrojSOA7D2⁠
    YouTube - @thefounderspodcast


    #104: King of Franchises Reveals All May 28, 2024
    Show notes

    Welcome to a new episode of The Founder Podcast. Dreaming of business ownership, but franchising sounds more appealing than starting from scratch? Today’s episode is your golden ticket. Franchising guru Lance Gramlich, the "King of Franchising," shares his secrets to success. Learn why leadership beats passion in franchise selection, discover the power of asking the right questions, and uncover the financial potential of franchising (think 3-5 times cash flow on resale!). Highlights: "Forget about your passion. Use your skills, but leadership. Look at the leadership of the business you're getting into." "The validation stage or process is gold. When you ask the right questions..." "In franchising as a franchisee you're going to sell for three to five times cash flow typically." Timestamps: 00:00 - From Wall Street to Franchise King 01:41 - Finding Your Way into Franchising 03:56 - Taking the Gopher Role: Learning from the Ground Up 04:55 - Making Money Doing Anything: The Entrepreneurial Spirit 10:00 -The Importance of Intrapreneurship and Experience 13:32 -The Krispy Kreme Rollercoaster: Boom and Bust 15:00 - Beyond Food Franchises: Exploring Profitable Options 17:35 - Don't Follow Trends, Choose Longevity 20:00 - The Validation Process: Don't Get Married Too Quickly 25:00 - Franchising for the Hands-Off Investor: It's Possible! Looking to scale your business? Want to learn directly from the same team that helped me sell my last business for 9 figures? Click this link below to check out how you can work with us. https://nextlevelhomepros.com/grow-home-service-vsl Join my community - Founder Acceleration ⁠https://www.founderacceleration.com ⁠ Apply for our next Mastermind:h⁠ttps://www.thefoundermastermind.com⁠ Golf with Chris h⁠ttps://www.golfwithchris.com⁠ Watch my latest Podcast Apple- ⁠https://podcasts.apple.com/us/podcast/the-founder-podcast/id1687030281S⁠ Spotify- ⁠https://open.spotify.com/show/1e0cL2vI1JAtQrojSOA7D2⁠ YouTube - @thefounderspodcast


    #103: This Technique Made Me MILLIONS! May 24, 2024
    Show notes

    Welcome to a new episode of The Founder Podcast. Tired of customers saying "maybe" or needing to think it over? In today’s episode, we dive into the secrets of setting customer expectations and mastering the hard soft close. We’ll discuss how to get clear decisions from your customers before revealing the price and share a game-changing technique that has brought in hundreds of thousands of dollars. Tune in for practical tips and real-life examples to boost your sales skills and close more deals confidently.

    Highlights:

    "Setting clear expectations isn’t about taking the slap away, but letting them know it’s coming so they can be prepared."

    "The hard soft close gets customers to commit before a decision needs to be made, using what you can control."

    "Customers buy confidence; they need to believe that you, the salesperson, believe in your product."

    Timestamps:

    00:00 - Setting Customer Expectations

    03:00 - The Power of Clear Expectations

    06:00 - Emotional Sales and Logical Justification

    10:00 - Framing the Sale

    14:00 - Step-by-Step Customer Journey

    21:00 - The Hard Soft Close Explained

    25:00 - Handling Common Objections

    30:00 - The Importance of Getting a 'No'

    35:00 - The Role of the Salesperson

    40:00 - Using the Hard Soft Close in Your Sales Process

    Looking to scale your business? Want to learn directly from the same team that helped me sell my last business for 9 figures? Click this link below to check out how you can work with us. https://nextlevelhomepros.com/grow-home-service-vsl

    Join my community - Founder Acceleration ⁠https://www.founderacceleration.com ⁠

    Apply for our next Mastermind:h⁠ttps://www.thefoundermastermind.com⁠

    Golf with Chris h⁠ttps://www.golfwithchris.com⁠

    Watch my latest Podcast

    Apple- ⁠https://podcasts.apple.com/us/podcast/the-founder-podcast/id1687030281S⁠

    Spotify- ⁠https://open.spotify.com/show/1e0cL2vI1JAtQrojSOA7D2⁠

    YouTube - @thefounderspodcast


    #102: The Power of Pitch: Forbes Riley's Journey to $2.5 Billion in Sales May 22, 2024
    Show notes

    Welcome to a new episode of The Founder Podcast. In today’s episode, I sit down with the legendary Forbes Riley, a pioneer in the world of infomercials and sales, known for her incredible ability to sell anything and everything. Forbes opens up about her journey from going through personal challenges to achieving over $2.5 billion in sales. She shares the philosophies that drive her, the power of effective pitching, and how she turned her setbacks into comebacks. This episode is packed with valuable lessons on resilience, the art of persuasion, and the importance of believing in your goals.


    Highlights:


    "Life happens for you, not to you. Use your obstacles as stepping stones."


    "You pitch people all day; it's about making them want what you have."


    "Consistency and belief in your goals are the keys to achieving greatness."


    Timestamps:


    00:00 - The Power of Infomercials
    02:20 - Mastering the Pitch
    05:57 - Working with Billy Mays
    10:00 - Overcoming Personal Tragedy
    13:44 - Age and Career Transitions
    20:00 - Setting Big Goals
    26:04 - Committing to Goals
    29:43 - Hypnosis and Memorization
    34:26 - Life-Changing Accidents
    39:29 - Mastering the Art of Pitchings


    Looking to scale your business? Want to learn directly from the same team that helped me sell my last business for 9 figures? Click this link below to check out how you can work with us. https://nextlevelhomepros.com/grow-home-service-vsl


    Join my community - Founder Acceleration ⁠https://www.founderacceleration.com ⁠


    Apply for our next Mastermind:h⁠ttps://www.thefoundermastermind.com⁠
    Golf with Chris h⁠ttps://www.golfwithchris.com⁠


    Watch my latest Podcast
    Apple- ⁠https://podcasts.apple.com/us/podcast/the-founder-podcast/id1687030281S⁠
    Spotify- ⁠https://open.spotify.com/show/1e0cL2vI1JAtQrojSOA7D2⁠
    YouTube - @thefounderspodcast


    #101: Wild Moments from first 100😳 May 20, 2024
    Show notes

    Welcome to the 100th episode of the Founder Podcast! In this special episode, we dive deep into a treasure trove of networking wisdom, sharing memorable moments and valuable lessons from past guests. From chance encounters with industry titans to profound personal revelations, join us as we celebrate the connections that have shaped our journey and continue to inspire entrepreneurs everywhere. Don’t miss out on this celebration of community, learning, and growth! Highlights: "You're always only one handshake away from anybody in the world." "I ended up taking over the academia to Galleria... I had a table of six set up at the feet of David... Then, Andrea Bocelli came in and serenaded them." "The two things I cared about from when I was 12 were making people happy and being an awesome dad." Timestamps: 00:00 - The Power of Networking 01:52 - The Value of Podcasting 02:18 - Dinner with David 05:00 - Clint Sparks' Childhood 07:42 - Building Happiness 10:06 - A Moment of Reckoning 15:00 - Lessons in Business Scaling 18:27 - The Human Connection 20:00 - Investment Opportunities 24:22 - Grant Cardone’s Do-Over Advice Looking to scale your business? Want to learn directly from the same team that helped me sell my last business for 9 figures? Click this link below to check out how you can work with us. https://nextlevelhomepros.com/grow-home-service-vsl Join my community - Founder Acceleration ⁠https://www.founderacceleration.com ⁠ Apply for our next Mastermind:h⁠ttps://www.thefoundermastermind.com⁠ Golf with Chris h⁠ttps://www.golfwithchris.com⁠ Watch my latest Podcast Apple- ⁠https://podcasts.apple.com/us/podcast/the-founder-podcast/id1687030281S ⁠ Spotify- ⁠https://open.spotify.com/show/1e0cL2vI1JAtQrojSOA7D2⁠ YouTube - @thefounderspodcast


    #100: Owns a Jet AND Gives Away 50% of Profits😳 May 13, 2024
    Show notes

    Welcome to a new episide of The Founder Podcast. Join us in this episode where Lauren Von, CEO of Quintessa Marketing, shares her journey of integrating deep-seated generosity with business success. From giving away half of her company's profits to the impactful changes it has brought within her team and community, Lauren’s story is proof to how business can be a powerful force for good. Join us to discover how generosity has not only shaped her business strategy but also fueled its growth to incredible heights.

    Highlights:

    "We still give away half of our monthly profit, something that we've just committed to, and it's funny because we've grown more doing that. Our employees are more bought in; it's really changed the trajectory of Quintessa and our employees."


    "Giving away 50% of your profit, that's painful, there's a lot of pain in that. But what's amazing is, I have helped more because I felt called to mission work at a very young age."


    "This will be a billion-dollar company. I get very clear on my vision. You don’t like my team? Great, I’ll go find the best. I'll go find it and scale it."

    Timestamps:


    00:41 - The Genesis of Giving Half the Profits

    01:05 - Giving on Employees

    03:10 - Committing to Regular Generosity

    05:20 - Largest Donation: A Milestone of Generosity

    08:15 - Childhood Inspirations from Parents

    14:00 - Using Business for Greater Good

    19:37 - A Decade of Leadership

    25:04 - Bringing on Strategic Leadership

    32:56 - Implementing the EOS System

    38:08 - Power of Employee Involvement

    Looking to scale your business? Want to learn directly from the same team that helped me sell my last business for 9 figures? Click this link below to check out how you can work with us. https://nextlevelhomepros.com/grow-home-service-vsl


    Join my community - Founder Acceleration ⁠https://www.founderacceleration.com ⁠


    Apply for our next Mastermind:h⁠ttps://www.thefoundermastermind.com⁠
    Golf with Chris h⁠ttps://www.golfwithchris.com⁠


    Watch my latest Podcast
    Apple- ⁠https://podcasts.apple.com/us/podcast/the-founder-podcast/id1687030281S⁠
    Spotify- ⁠https://open.spotify.com/show/1e0cL2vI1JAtQrojSOA7D2⁠
    YouTube - @thefounderspodcast


    #99: How to increase your profits with this one strategy tweak May 10, 2024
    Show notes

    Welcome to a new episode of The Founder Podcast. In today’s episode, we discuss the strategy behind pricing your offerings. We take a deep dive into why positioning yourself as a premium option can enhance your brand's perceived value and boost your bottom line. We explore strategic pricing insights, debunk the myths around being the cheapest, and share actionable tips to help you price confidently.


    Highlights:


    "Every dollar more that you charge is a step closer to not just profitability but sustainability and quality in your business."


    "Being the cheapest means cutting corners, but charging more allows you to invest back into your products and services, enhancing overall customer satisfaction."


    "Price your product not just for the market, but for the quality, longevity, and experience it offers. That's the true value."


    Timestamps:


    00:00 - The Pitfalls of Underpricing

    00:43 - Setting the Stage in Pricing

    05:00 - The Luxury Margin

    06:17 - Comparative Economics: Louie Vuitton vs. Marshalls

    08:20 - Small Price Increase, Big Impact

    09:10 -The Real Cost of Pricing Too Low

    10:00 - How a 10% Price Increase Translates to 33% More Profit

    12:45 - Educating Customers on Value

    15:00 - Avoiding Apple-to-Apple Comparisons

    16:55 - Are You Undercharging?


    Looking to scale your business? Want to learn directly from the same team that helped me sell my last business for 9 figures? Click this link below to check out how you can work with us. https://nextlevelhomepros.com/grow-home-service-vsl


    Join my community - Founder Acceleration ⁠https://www.founderacceleration.com ⁠


    Apply for our next Mastermind:h⁠ttps://www.thefoundermastermind.com⁠Golf with Chris h⁠ttps://www.golfwithchris.com⁠


    Watch my latest PodcastApple- ⁠https://podcasts.apple.com/us/podcast/the-founder-podcast/id1687030281S⁠Spotify- ⁠https://open.spotify.com/show/1e0cL2vI1JAtQrojSOA7D2⁠YouTube - @thefounderspodcast


    #98: T-Pain; How the King of Autotune Went from $40 Million to $0 May 06, 2024
    Show notes

    Welcome to a new episode of The Founder Podcast. In this episode, I’m joined by the man who made auto-tune a musical masterpiece - T-Pain! This episode pulls no punches, exploring the raw journey of a legendary artist. We'll delve into his humble beginnings, the challenges that tested his limits, and the successes that proved his status as a genre-bending icon. Prepare for unfiltered honesty as T-Pain reflects on his life, his music, and the impact he's had on the industry. Don't miss this chance to see the man behind the mask - an episode that's as real as it gets.

    Highlights::

    "Money won't solve your problems. It solves your financial issues but not your problems."

    "You get to see where people's parameters are; you get to see if I'm down, everybody's cool... But when you get successful again, it's like, 'What makes you so good?'"

    "Speak. Say the weird thing. Just do it. Just go. When you say it out loud, it creates problems in the past; when you hold it in, it creates problems in the future."

    Timestamps:

    00:00 - The Pitfalls of Early Fame

    03:33 - Breaking Away from Religious Constraints

    06:03 - Family Dynamics: Then vs. Now

    10:06 - Evolving Personal Image

    15:00 - Learning from Business Failures and Successes

    19:30 - The Dark Side of Financial Management

    26:10 - The Origin of a Signature Sound

    33:04 - The Impact of Industry Critique on Career

    37:25 - The Rollercoaster of Public Perception

    43:11 - Reflecting on Life After the Show

    Looking to scale your business? Want to learn directly from the same team that helped me sell my last business for 9 figures? Click this link below to check out how you can work with us. https://nextlevelhomepros.com/grow-home-service-vsl

    Join my community - Founder Acceleration ⁠https://www.founderacceleration.com ⁠

    Apply for our next Mastermind:h⁠ttps://www.thefoundermastermind.com⁠

    Golf with Chris h⁠ttps://www.golfwithchris.com⁠

    Watch my latest Podcast

    Apple- ⁠https://podcasts.apple.com/us/podcast/the-founder-podcast/id1687030281S⁠

    Spotify- ⁠https://open.spotify.com/show/1e0cL2vI1JAtQrojSOA7D2⁠

    YouTube - @thefounderspodcast


    #97: Scaling Businesses From $0 To 8-Figures; Alex Neist; The Man Behind Hostage Tape May 03, 2024
    Show notes

    Welcome to a new episode of The Founder Podcast. In this episode, we explore Alex Neist's journey from the depths of personal and professional despair to the heights of entrepreneurial success with Hostage Tape. Discover how a simple change in his sleep habits led to a profound transformation in his life and sparked the creation of a brand that's much more than just a product—it's a movement. Alex shares the incredible story behind Hostage Tape, revealing how it not only improved his own life but also promises to revolutionize sleep for millions.


    Highlights:

    "I'm building a billion dollar brand. It is—I know it is. I can see where it's going to be. And I know what the TAM is, I know what the opportunity is."


    "This isn't just tape. It's a movement."


    "I need something that I'm I love doing and I love building. I love building these companies."


    Timestamps:


    00:00 - Introduction to Hostage Tape

    02:08 - Origin Story of Hostage Tape

    05:08 - Early Development of Hostage Tape

    10:48 - Naming the 'Hostage' Brand

    16:41 - Marketing and Brand Evolution

    22:40 - Protecting Product Innovations

    30:09 - Building a Brand Community

    34:50 - Team Culture and Philosophy

    42:17 - Future Vision and Strategy

    45:15 - Influential Books and Resources


    Looking to scale your business? Want to learn directly from the same team that helped me sell my last business for 9 figures? Click this link below to check out how you can work with us. https://nextlevelhomepros.com/grow-home-service-vsl


    Join my community - Founder Acceleration ⁠https://www.founderacceleration.com ⁠Apply for our next Mastermind: h⁠ttps://www.thefoundermastermind.com⁠Golf with Chris h⁠ttps://www.golfwithchris.com⁠Watch my latest PodcastApple- ⁠https://podcasts.apple.com/us/podcast/the-founder-podcast/id1687030281S⁠Spotify- ⁠https://open.spotify.com/show/1e0cL2vI1JAtQrojSOA7D2⁠YouTube - @thefounderspodcast


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