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    Technology

    Next Level BizTech

    This podcast is designed to provide that next level of education for today’s Technology Advisors, telecom agents, VARS, and MSPs. Learn how to swing outside of your weight class and grow your wallet share with today’s business technology solutions.

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    Copyright: © Telarus

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    Latest Episodes:
    Ep.143 Revisited:From Migration to Mastery: How to Dominate Google Cloud with Michael Williams Jan 14, 2026
    Show notes

    Do NOT miss this special episode diving into Google Cloud. Today, we're joined by Michael Williams, Cloud Solutions Consultant 3 - Google, from Rapidscale. As Rapidscale unveils its partnership with Google, this is now a deep conversation you can have with your customers. Michael has extensive Google experience from his roles at PayPal & Uber, in addition to having worked at Google himself. He has many tips and tricks to share on how to dive into these Google Cloud conversations. Today, we cover migrations and professional services for Google products such as Google Cloud, BigQuery (Data Warehouse), Data Catalog (Data Classification), Gemini (AI), and more. Listen in today as we unearth all the possibilities for your customers with Google Cloud.


    Ep.196- Inside the Win- Cloud with Chad Muckenfuss and Jason Kaufman Jan 07, 2026
    Show notes

    Chad Muckenfuss and Jason Kaufman from Telarus discuss a successful cloud partnership case study featuring Ancero. The opportunity began with a mid-sized company (50 desktops, 89 Microsoft 365 users across multiple locations) frustrated with multiple MSPs and seeking consolidation. Through an agnostic assessment, they identified the client's need for simplified management, Microsoft 365 expansion, Azure data center migration, and cybersecurity improvements aligned with CIS framework requirements. The solution involved partnering with Ancero as both an MSP and MSSP to address regulatory compliance needs in the finance sector, including PCI and other frameworks. The engagement started at $6,600 MRR and grew 50% to $9,500 MRR within a couple of months, demonstrating successful land-and-expand methodology. The client achieved comprehensive cybersecurity and MSP services for less than the cost of one or two employees, while eliminating vendor management headaches.


    Ep.195- 2025 Year End Review with Josh Lupresto Dec 31, 2025
    Show notes

    In this episode, host Josh Lupresto reflects on the significant milestones and achievements of the Next Level BizTech podcast throughout 2025. He discusses the evolution of the podcast format, highlights key technology trends, and explores the impact of AI on the industry. The conversation also looks ahead to 2026, emphasizing the importance of staying informed and prepared for future developments in technology solutions.


    Ep. 194- Inside the Win: CX with Sam Nelson and Michael Baillargeon Dec 24, 2025
    Show notes

    This episode of Inside the Win features Sam Nelson and Michael Baillargeon discussing a major customer success story that began with a casual conversation at a barbecue. They detail how a transportation company with 12-13 New England locations was struggling with fragmented UCaaS contracts - each site had different pricing and end dates on the same platform. Through strategic consultation, they identified key pain points including dispatchers being tied to physical phones, multiple disconnected applications, and inability to work remotely between locations. The solution involved consolidating contracts under a unified platform with advanced features like call recording, sentiment analysis, and multi-channel communication (SMS, email, voice). What started as a $2,500 MRC opportunity created a domino effect, expanding from New England to Texas, the Midwest, and Southeast. The company has 150-175 total locations with 30-40 already converted, turning this into a six-figure contract within 18 months. The episode emphasizes the importance of early engagement and understanding customer workflows to identify transformation opportunities.


    Ep.193- Stop Selling, Start Serving: How ‘Other-Centered Selling’ Wins Every Time- Chris White of Tech Sales Advisors Dec 17, 2025
    Show notes

    In this episode, Josh Lupresto and Chris White discuss the concept of 'Other Centered Selling,' a transformative approach to sales that prioritizes the needs and interests of the customer over traditional self-centered sales tactics. Chris shares his journey from IT professional to sales engineer and author, emphasizing the importance of serving others in the sales process. The conversation explores practical applications of this mindset, the significance of resetting priorities before meetings, and the value of focusing on fundamentals in sales.


    Ep.192- Inside the Win- How a 10-Gig Circuit Became a Million-Dollar Win- with Graeme Scott and Brinton Gunderson Dec 10, 2025
    Show notes

    Inside the Win takes you behind the scenes as Telarus experts break down real customer challenges and reveal how strategic partnerships turn ambitious ideas into real-world success. In this episode, VP of Networking & Mobility Graeme Scott and Senior Engineer Brinton “Gundy” Gunderson explore a seemingly simple request for a massive 10-gig circuit that led to uncovering a rapidly growing startup with a thin DevOps-led IT team. What began as a bandwidth question evolved into a full architectural deep dive, connecting gaps between construction managers, IT stakeholders, and operational teams. The Telarus team uncovered critical needs around resiliency, network design, security, access control, and site-deployment timelines that fiber alone couldn’t support. By listening closely and educating the client through each phase, the team transformed a single-circuit inquiry into a million-dollar infrastructure opportunity with ongoing recurring revenue. This episode highlights how curiosity, collaboration, and solution mapping can unlock long-term strategic wins for partners and customers alike.


    Ep. 191- Beyond the Bot: How Advisors Are Shaping the Future of Customer Experience with AI- Billy Houghton Dec 03, 2025
    Show notes

    In this episode, Josh Lupresto and Billy Houghton discuss the evolving landscape of customer experience (CX) through the lens of artificial intelligence (AI). They explore the importance of continuous education, the journey of CX transformations, and the need for organizations to adapt to technological advancements. The conversation emphasizes the significance of understanding business processes, optimizing them for efficiency, and the role of advisors in guiding organizations through these changes. They also touch on the future of AI in enhancing customer experiences and the importance of building confidence in technology solutions.



    Ep. 190 Inside the Win- Cybersecurity with Sumera Riaz and Trevor Burnside Nov 26, 2025
    Show notes

    This episode of Inside the Win features VP of Cybersecurity Sumara Riaz and Solutions Architect Trevor Burnside discussing a successful cybersecurity partnership with a life science company. The client, with fewer than 200 employees and a lean IT team, was seeking cybersecurity solutions as they prepared to go public after receiving funding. The tech adviser managed the relationship by focusing on business outcomes rather than technology details, positioning cybersecurity as a business enabler rather than just a cost center. The client ultimately selected their recommended vendor after establishing trust and confidence through technical expertise that matched the decision maker's background in managed services. The discussion highlights the importance of collaboration, bringing in specialized expertise when needed, and building trust in cybersecurity partnerships.


    Ep. 189 Behind the Deal: Why NiCE Bought Cognigy and What It Means for CX with Hardy Myers Nov 19, 2025
    Show notes

    In this conversation, Hardy Myers discusses the evolution of AI agents, emphasizing their ability to interact in a human-like manner. He highlights the importance of empathy in these interactions and how it enhances the customer experience.


    Key Takeaways:

    • The difference between a bot and an AI agent is empathy.
    • AI agents can understand human emotions and respond accordingly.
    • Creating a relationship between AI and humans is crucial.
    • The 'magic moment' is key in AI interactions.
    • AI agents can reason like humans, enhancing communication.
    • Empathy in AI leads to better customer service.
    • Human-like interactions improve user experience.
    • AI technology is evolving to be more relatable.
    • Understanding context is vital for AI agents.
    • The future of AI involves deeper emotional connections

    Ep.188 Inside the Win: Cloud and AI with Chad Muckenfuss and Mike Kowalski Nov 12, 2025
    Show notes

    In the video, Chad Muckenfuss and Mike Kowalski discuss a recent success in AI within the healthcare sector, emphasizing the need for businesses to strategize their AI approaches. They highlight the importance of building a solid data foundation, particularly in a field with strict compliance requirements. The project, which spans nine weeks and involves multiple phases, focuses on predictive analysis and data management, with significant financial backing from Azure. As the project begins, the team plans to track its progress and engage in follow-up discussions to ensure success.


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