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    Business

    Business Casual

    Matt Giovanisci shares his real-world experience growing an online education business to a million dollars in annual revenue.

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    Copyright: © 2016 - 2019 Ace Media, LLC.

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    Latest Episodes:
    Developing a Video Asset Workflow Feb 24, 2026
    Show notes

    Sign up for my FREE newsletter 👉 https://giovanisci.com. I often share videos with screen recordings of the things I mention here. I'm rewriting and re-recording our entire video course before April and it forced me to rethink how we create and organize reusable visual assets across our brand.

    My Anti-Black Friday Strategy Feb 23, 2026
    Show notes

    Get my newsletter 👉 https://giovanisci.com. Sometimes I include exclusive videos where I can show you what I'm talking about. I tested an anti-Black Friday strategy with no discounts and revenue dropped 34%. Here's what I learned about why seasonal businesses might actually need off-season sales.

    How I Manage Shipping and Inventory Feb 20, 2026
    Show notes

    Subscribe to my newsletter 👉 https://giovanisci.com. I share things visually that I can't in the podcast. In this episode, I break down exactly how I manage shipping and inventory for my physical books and the messy reality of connecting Shopify to course platforms.

    How to Say No Feb 19, 2026
    Show notes

    Subscribe to my newsletter 👉 https://giovanisci.com. I share things visually that I can't in the podcast. In this episode I talk about why saying no is almost impossible without a clear plan and how having one makes every decision easier.

    Stop Over-Thinking Product Development Feb 18, 2026
    Show notes

    Subscribe to my newsletter 👉 https://giovanisci.com. I share things visually that I can't in the podcast. I talk about why you should stop overthinking your first product and just build it.

    Creating Custom Animation Assets for Future Video Production Feb 17, 2026
    Show notes

    Get my newsletter 👉 https://giovanisci.com. I built reusable custom animations for our videos so editing is faster and everything looks like one brand.

    Building a Public Changelog for App Marketing Feb 16, 2026
    Show notes

    Sign up for my newsletter 👉 https://giovanisci.com. I built a public change log for our pool care app with short demo videos to promote new features and re-engage users.

    Improving The Sound in My Video Studio Feb 13, 2026
    Show notes

    Get my newsletter 👉 https://giovanisci.com. Sometimes I include exclusive videos where I can show you what I'm talking about. I spent $1300 on a new microphone to fix room noise only to discover it was all about placement.

    I Changed The Way I Collect Reviews and It Was Worth It Feb 12, 2026
    Show notes

    Subscribe to my newsletter 👉 https://giovanisci.com. I share things visually that I can't in the podcast. I switched from collecting testimonials to collecting reviews and it doubled our response rate while connecting everything to Google and YouTube.

    Is My Revenue On Track This Year? Feb 11, 2026
    Show notes

    Get my newsletter 👉 https://giovanisci.com. I share exclusive videos and screen recordings you won't find anywhere else. I track revenue year-over-year instead of month-to-month and use two simple spreadsheets to stay profitable.

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