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    Business

    MarTech Podcast ™ // Marketing + Technology = Business Growth

    The MarTech Podcast ™ tells the stories of world-class marketers who use technology to generate growth and achieve business and career success. In each episode, you’ll hear from an innovative marketer as they walk through their career path and discuss the challenges of their current roles. This podcast will unearth the successes and pitfalls of industry experts, as they share their real-world experiences and teach us the tools, tips, and tricks that they’ve learned along the way.

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    Latest Episodes:
    Accelerate sales with Video Marketing -- Ethan Beute // BombBomb Aug 21, 2020
    Show notes

    Today we discuss using video to make friends and earn more business. Joining us is Ethan Beute, the Chief Evangelist of BombBomb, which is a software company that helps working professionals rehumanize their business. In part 3 of our conversation, we discuss how to accelerate sales with video marketing. Show Notes

    Connect With:

    • Ethan Beute: Website // LinkedIn
    • The MarTech Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Rehumanizing marketing through video -- Ethan Beute // BombBomb Aug 20, 2020
    Show notes

    Today we discuss using video to make friends and earn more business. Joining us is Ethan Beute, the Chief Evangelist of BombBomb, which is a software company that helps working professionals rehumanize their business. In part 2 of our conversation, we discuss rehumanizing marketing through video. Show Notes

    Connect With:

    • Ethan Beute: Website // LinkedIn
    • The MarTech Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Be Personable When You Can't Meet in Person -- Ethan Beute // BombBomb Aug 19, 2020
    Show notes

    Today we discuss using video to make friends and earn more business. Joining us is Ethan Beute, the Chief Evangelist of BombBomb, which is a software company that helps working professionals rehumanize their business. In part 1 of our conversation, we discuss how to be personable when you can't meet in person. Show Notes

    Connect With:

    • Ethan Beute: Website // LinkedIn
    • The MarTech Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Driving Engagement Through Personalization -- Josh Wetzel // One Signal Aug 18, 2020
    Show notes

    Today we discuss how to produce messaging that resonates with your prospects and customers. Joining us is Josh Wetzel, the CRO of One Signal, which is the most widely used push notification delivery and marketing platform for mobile applications and websites. In part 2 of our conversation, we discuss driving engagement through personalization. Show Notes

    Connect With:

    • Josh Wetzel: Website // LinkedIn
    • The MarTech Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Creating Timely & Relevant Messages -- Josh Wetzel // One Signal Aug 17, 2020
    Show notes

    Today we discuss how to produce messaging that resonates with your prospects and customers. Joining us is Josh Wetzel, the CRO of One Signal, which is the most widely used push notification delivery and marketing platform for mobile applications and websites. In part 1 of our conversation, we discuss how to create timely and relevant messages. Show Notes

    Connect With:

    • Josh Wetzel: Website // LinkedIn
    • The MarTech Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Choosing an Affiliate Program Tech Stack & Analytics - Robert Glazer // Acceleration Partners Aug 16, 2020
    Show notes

    Today we rebroadcast our conversation with Robert Glazer, Founder and CEO at Acceleration Partners, an award winning global affiliate marketing agency. In part 2 of our conversation, we discuss how to choose affiliate program tech stack and analytics. Show Notes

    Connect With:

    • Robert Glazer: Website //Linkedin
    • The MarTech Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    When and How to Launch an Affiliate Program - Robert Glazer // Acceleration Partners Aug 15, 2020
    Show notes

    Today we rebroadcast our conversation with Robert Glazer, Founder and CEO at Acceleration Partners, an award winning global affiliate marketing agency. In part 1 of our conversation, we discuss when and how to launch an affiliate program. Show Notes

    Connect With:

    • Robert Glazer: Website //Linkedin
    • The MarTech Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Getting Marketing & Creative Teams to Play Nice Aug 14, 2020
    Show notes

    Today we are going to discuss the value of video creation. Joining us is Daniel Glickman, the CMO of Wave Video, which is an innovative video marketing solution for creators and small businesses, allowing entrepreneurs to easily create and repurpose video content without needing huge budgets for cameras and production crews. In part 3 of our conversation, we discuss getting marketing and creative teams to play nice. Show Notes

    Connect With:

    • Daniel Glickman: Website // LinkedIn
    • The MarTech Podcast: Email // Newsletter // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Improving B2B Video Effectiveness Aug 13, 2020
    Show notes

    Today we are going to discuss the value of video creation. Joining us is Daniel Glickman, the CMO of Wave Video, which is an innovative video marketing solution for creators and small businesses, allowing entrepreneurs to easily create and repurpose video content without needing huge budgets for cameras and production crews. In part 2 of our conversation, we discuss how to improve B2B video effectiveness. Show Notes

    Connect With:

    • Daniel Glickman: Website // LinkedIn
    • The MarTech Podcast: Email // Newsletter // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Generating Sales Through Video Marketing Aug 12, 2020
    Show notes

    Today we are going to discuss the value of video creation. Joining us is Daniel Glickman, the CMO of Wave Video, which is an innovative video marketing solution for creators and small businesses, allowing entrepreneurs to easily create and repurpose video content without needing huge budgets for cameras and production crews. In part 1 of our conversation, we are going to talk about generating sales through video marketing. Show Notes

    Connect With:

    • Daniel Glickman: Website // LinkedIn
    • The MarTech Podcast: Email // Newsletter // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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