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    Business

    Marketing Vanguard

    The word “vanguard,” is defined as “a group of people leading the way in new development or ideas.” Marketing Vanguard: the podcast, spotlights the people who are driving the industry forward. It will feature valuable, must-listen nuggets of marketing-leadership wisdom, humility, stories, strategic insights, and growth opportunities in an era of ever more complex industry pressures and realities. Together we’ll dive into what’s driving the decision-makers of today to move the needle of some of the world’s most exciting brands in incremental or monumental ways.


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    Latest Episodes:
    Greg Revelle, CMO of Kohl's - The Art, Science and People of Personalization and Loyalty Jul 18, 2018
    Show notes

    Greg Revelle, CMO of Kohl’s, shares how he his fosters innovation with how he leads his teams, tenets for impactful leadership, great career building tips, what to ask for from your boss, how to champion success and provide an environment where people can bring their best selves to the table.

    Hosted on Acast. See acast.com/privacy for more information.


    Chris Capossela, CMO of Microsoft - Adopting a Growth Mindset with Inclusivity as the North Star Jul 08, 2018
    Show notes

    Chris Capossela, CMO of Microsoft, shares his career path from his first job helping his family restaurant through 27 years at Microsoft to become CMO leading one of the most impressive cultural transformations in the industry and what he learned from his mentors, like Bill Gates and Satya Nadella, along the way.

    Hosted on Acast. See acast.com/privacy for more information.


    Mary Beth Laughton, EVP Omni Retail Sephora - Reimagining Retail Jul 03, 2018
    Show notes

    Mary Beth Laughton, EVP of Omni Retail at Sephora, has one of hottest new roles in the industry geared to reimagine the customer experience across the physical and digital worlds. Find out how she came into this newly created role, what she is trailblazing and how she continuously evaluates “Just Do It” with “Just Enough” to keep balance across work, family and health.

    Hosted on Acast. See acast.com/privacy for more information.


    Pam Kaufman, President Viacom Nickelodeon Global Consumer Products - Chief Motivational Officer Jun 29, 2018
    Show notes

    Pam Kaufman, President of Viacom Nickelodeon Global Consumer Products, leads some of the coolest brands in the world but humbly notes her greatest responsibility is being the “Chief Motivational Officer” for her teams. Tune in to hear her leadership tips and great career advice based on her own journey from looking for her first job to now helping so many succeed.

    Hosted on Acast. See acast.com/privacy for more information.


    Dara Treseder, CMO of GE Ventures - Manage Your Personal Brand like a Start-up Jun 13, 2018
    Show notes

    Dara Treseder, CMO of GE Ventures, super hero mom and dedicated mentor shares what it takes to succeed today, how to architect your teams for growth, break through barriers and build your personal brand.

    Hosted on Acast. See acast.com/privacy for more information.


    Musa Tariq, former CBO of Ford - Reflection, Learning and Mining the White Space Jun 03, 2018
    Show notes

    Musa Tariq, former Chief Brand Officer of Ford and current “Student of Life” shares his perspective on The Future of Marketing and the importance of focusing on the White Space, reminding us all to ”boldly go where no one has gone before.”

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    Nuno Teles, President of Diageo Beer Company - Culture is Everything May 24, 2018
    Show notes

    Nuno Teles, President of Diageo Beer Company and former CMO of Heineken, shares his perspective on what it takes to be a holistic CMO and transition into a President role. Nuno lays out his former CMO playbook and discusses his priority areas now as President, especially his focus on corporate culture.

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    Roy Spence, Chairman & CEO of GSD&M - Chief Purpose Officers and Love Cultures May 15, 2018
    Show notes

    Roy Spence, Co-founder & Chairman of GSD&M, Co-founder & CEO of The Purpose Institute and now also founder of The Promiseland Project shares his incredible and well-earned perspective on what it means to be a Chief Purpose Officer and foster Love Cultures to empower greatness in your employees and your nation. He’s taking on America as his client, pro-bono!

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    Charlie Cole, CDO of Tumi - Big Swings, Big Misses and Defensible Scale May 10, 2018
    Show notes

    Charlie Cole, Chief eCommerce Officer for Samsonite and Chief Digital Officer for Tumi shares great advice for anyone looking to thrive in today’s global economy. Well-traveled and well-versed in all things data, technology and customer experience, Charlie discusses the role of the CDO and how to take big swings to overcome the limitations of incrementality.

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    Lynne Biggar, CMO of Visa - Going Forward from Here May 02, 2018
    Show notes

    Lynne Biggar, Chief Marketing and Communications Officer at Visa, shares her success tips and unique path that shaped her career to now leading one of the world’s biggest and most iconic brands. A self-described “business major with a minor in marketing” and a passion for travel, Lynne’s focus on performance-driven marketing, staying ahead of trends and empowering her team is what enables her to have an impact on a global scale.

    Hosted on Acast. See acast.com/privacy for more information.


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