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    Marketing

    Market Today

    Become a Market Mover!

    Follow us as we discuss business, investing, cryptocurrency, marketing, and give first hand knowledge of new start-ups. We read one book a week and discuss new tools for your toolbelt. Taking the key points and lessons from these books and applying them to create massive results. Sharing commentary and insight every Monday! Your hosts Ross Iannarelli and Mor Milo are committed to personal development, growth and business success.
    These two young business owners are using their experiences, insights and guest interviews to share successes, failures, and strategy weekly.

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    Latest Episodes:
    80: Kaizen for Small Business Startup by Jeffrey Ries Mar 02, 2021
    Show notes

    A business is no different from a machine. It has to be well-oiled and programmed to perform the desired task if you don’t want it to end as a disaster.

    Kaizen is a Japanese philosophy that is responsible for driving the success of several organizations not just in Japan but across the world. It explores simple, actionable, yet highly effective ideas that have the power to transform the destiny of your startup.

    Here are some takeaways from the book:

    • Kaizen and Teamwork
    • The Do’s and Don’ts of Applying Kaizen in a Startup
    • Tips for Developing a Kaizen Mindset
    • The Five S’s of Kaizen and how they can completely reinvent the way you do things
    • A step-by-step Kaizen implementation guide for startups
    • Idea-Sharing and Kaizen Boards
    • And much more...!

    79: Passive Income for Beginners & Dummies by Giovanni Rigters Feb 22, 2021
    Show notes

    Passive Income Ideas - You have a deep desire to become financially independent and live the life you deserve. Maybe you’ve read about it countless times online. Maybe you’ve heard of countless people having a lot of success and freedom. Maybe you even know of a few people who are already thriving in generating passive income.
    You know you want the same level of success that other people have had. The problem is, you just don’t know how to get started and get it done. Perhaps you’ve dreamt of having a supplementary source of income to take care of your family. Maybe you want to have more money for retirement or life the life you deserve. Maybe you just want to have the means to go on vacation and have more free time. Or maybe you just want to get a good start in the world of business before you quit your job.
    Whatever your reasons, I promise you generating passive income is a worthy and attainable goal.


    78: A Beginner's Guide to the Stock Market by Matthew R. Kratter Feb 16, 2021
    Show notes

    The stock market is the greatest opportunity machine ever created. Are you ready to get your piece of it? This book will teach you everything that you need to know to start making money in the stock market today. Don't gamble with your hard-earned money. If you are going to make a lot of money, you need to know how the stock market really works. You need to avoid the pitfalls and costly mistakes that beginners make. And you need time-tested trading and investing strategies that actually work. This book gives you everything that you will need. It's a simple road map that anyone can follow.



    77: Playing With FIRE by Scott Rieckens Feb 08, 2021
    Show notes

    Playing With FIRE - How Far Would You Go for Financial Freedom? by Scott Rieckens.
    While stuck in traffic one sunny morning, Scott Rieckens discovered a podcast that would change his life forever. Its compelling words spoke to him at the right time in his life. Scott was ready for a change. He had been searching for the million-dollar idea that would help him get more out of life. The podcast was about reaching financial independence at a young age. It spoke to questioning the status quo, putting happiness ahead of everything else by setting a real-life goal and, most importantly, reaching it. Scott Rieckens was hooked. He knew he had discovered his million-dollar idea. FIRE was the conduit by which he would build a new life—a life of freedom from the 9-to-5, freedom from financial stress, and with a clear goal in sight. Are you ready to discover your own path toward true happiness?


    76: The Big Secret for the Small Investor by Joel Greenblatt Feb 01, 2021
    Show notes

    Let a top hedge fund manager, Columbia business school professor, former Fortune 500 chairman and New York Times bestselling author take you on a journey that will reveal the Big Secret for both individual and professional investors.
    Based on path-breaking new research, find out how anyone can beat the market, the index funds and the experts by following a new approach that relies on the principles of value investing, common sense and quantitative discipline. Along the way, learn where "value" comes from, how markets work, and what really happens on Wall Street. By journey's end, small investors (and even not-so-small investors) will have found their way to some excellent new investment choices.


    75: The Messaging Connection by Ryan J. Chapman Jan 25, 2021
    Show notes

    You want more profit? Start communicating with people how they want. Marketing and sales are effective in direct proportion to how well you communicate the value you can bring to folks. But the best message won't move anyone if it's not consumed. In this book you'll learn how to get your message delivered by riding the most significant change in communication since the Gutenburg Press.


    74: The Thank You Economy by Gary Vaynerchuk Jan 19, 2021
    Show notes

    The Thank You Economy is about something big, something greater than any single revolutionary platform. It isn't some abstract concept or wacky business strategy—it's real, and every one of us is doing business in it every day, whether we choose to recognize it or not. It's the way we communicate, the way we buy and sell, the way businesses and consumers interact online and offline. The Internet, where The Thank You Economy was born, has given consumers back their voice, and the tremendous power of their opinions via social media means that companies and brands have to compete on a whole different level than they used to.


    73: The Complete Guide to Uncovering Bitcoin, Cryptocurrency, Bitcoin Technology and the Future of Money by Alan Wright Jan 12, 2021
    Show notes

    Discover what exactly Blockchain is, what Cryptocurrency is and what Bitcoin is. Learn how to use this technology to your advantage. Also learn what the future of money looks like with these new developments.


    72: Everyone Communicates, Few Connect by John C. Maxwell Jan 05, 2021
    Show notes

    Offers those who continually run into stumbling blocks when it comes to personal success five connecting principles and five connecting practices that the author believes are the keys to creating the change and results you seek.


    71: How Successful People Think by John C. Maxwell Dec 29, 2020
    Show notes

    Gather successful people from all walks of life -- what would they have in common? The way they think! Now you can think as they do and revolutionize your work and life!

    A Wall Street Journal bestseller, How Successful People Think is the perfect, compact read for today's fast-paced world. America's leadership expert John C. Maxwell will teach you how to be more creative and when to question popular thinking. You'll learn how to capture the big picture while focusing your thinking. You'll find out how to tap into your creative potential, develop shared ideas, and derive lessons from the past to better understand the future. With these eleven keys to more effective thinking, you'll clearly see the path to personal success.


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