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Market Today — Marketing
Market Today

Become a Market Mover!

Follow us as we discuss business, investing, cryptocurrency, marketing, and give first hand knowledge of new start-ups. We read one book a week and discuss new tools for your toolbelt. Taking the key points and lessons from these books and applying them to create massive results. Sharing commentary and insight every Monday! Your hosts Ross Iannarelli and Mor Milo are committed to personal development, growth and business success.
These two young business owners are using their experiences, insights and guest interviews to share successes, failures, and strategy weekly.

Latest Episodes:

20: The Art of War by Sun Tzu Jan 06, 2020

Show notes

Regarded as the world's oldest military treatise, this compact volume has instructed officers and tacticians for more than 2,000 years. From its origins in China, The Art of War traveled the world to inform the strategies of Napoleon and World War II generals. More recently, it has taken on a new life as a guide to competing successfully in business, law, and sports.

19: The Art of Procrastination by John Perry Dec 30, 2019

Show notes

John Perry celebrates this nearly universal character flaw by pointing out how often procrastinators are, paradoxically, doers. They may not be accomplishing everything on their to-do lists, but that doesn’t make them slackers. It just indicates a need to rethink the to-do list. He also introduces the philosophical notion of akrasia (the mystery of why we often choose to act against our better judgement), examines the torturous relationship between procrastination and perfectionism, and shows how to give yourself permission to do an imperfect but, in fact, perfectly good job.

18: Scrum by Jeff Sutherland Dec 23, 2019

Show notes

For those who believe that there must be a more agile and efficient way for people to get things done, here is a brilliantly discursive, thought-provoking book about the leadership and management process that is changing the way we live.

52 weeks, 52 books, Making Every Week Count!

17: Drive by Daniel Pink Dec 16, 2019

Show notes

Most people believe that the best way to motivate is with rewards like money—the carrot-and-stick approach. That's a mistake, says Daniel H. Pink (author of To Sell Is Human: The Surprising Truth About Motivating Others). In this provocative and persuasive new book, he asserts that the secret to high performance and satisfaction-at work, at school, and at home—is the deeply human need to direct our own lives, to learn and create new things, and to do better by ourselves and our world.

52 weeks, 52 books, Making Every Week Count!

16: Pitch Anything by Oren Klaff Dec 09, 2019

Show notes

When it comes to delivering a pitch, Oren Klaff has unparalleled credentials. Over the past 13 years, he has used his one of a kind method to raise more than $400 million and now, for the first time, he describes his formula to help you deliver a winning pitch in any business situation. Whether you're selling ideas to investors, pitching a client for new business, or even negotiating for a higher salary, Pitch Anything will transform the way you position your ideas.

52 weeks, 52 books, Making Every Week Count!

15: Understanding Blockchain by Daniel Frumkin Dec 02, 2019

Show notes

52 weeks, 52 books, Making Every Week Count!

Less than 10 years after its initial conception and implementation in Bitcoin, blockchain technology is being heralded as the most revolutionary innovation since the internet. While many are still skeptical about cryptocurrencies, the majority of people who have come to understand blockchain agree that it has transformative potential. The problem is that money has begun flooding into the cryptocurrency market, and with it come bad actors and misinformation. It’s nearly impossible now for somebody who is unfamiliar with the industry to separate the hype and nonsense from the facts. Understanding Blockchain is a straightforward solution to that problem.

14: Unshakeable: Your Financial Freedom Playbook by Tony Robbins Nov 25, 2019

Show notes

After interviewing 50 of the world's greatest financial minds and penning the number-one New York Times best seller Money: Master the Game, Tony Robbins returns with a step-by-step playbook, taking you on a journey to transform your financial life and accelerate your path to financial freedom. No matter your salary, your stage of life, or when you started, this book will provide the tools to help you achieve your financial goals more rapidly than you ever thought possible.

52 weeks, 52 books, Making Every Week Count!

13: Artificial Intelligence: 101 Things You Must Know by Lasse Rouhiainen Nov 18, 2019

Show notes

52 weeks, 52 books, Making Every Week Count!

Did you know that artificial intelligence is changing our world faster than we can imagine? It will impact every area of our lives.And this is happening whether we like it or not. Artificial intelligence will help us do almost everything better, faster and cheaper, and it will profoundly change industries such as transportation, tourism, healthcare, education, retail, agriculture, finance, sales and marketing. In fact, AI will dramatically change our entire society.

12: One Million Followers by Brendan Kane Nov 11, 2019

Show notes

52 weeks, 52 books, Making Every Week Count!

In One Million Followers, Kane will teach you how to gain an authentic, dedicated, and diverse online following from scratch; create personal, unique, and valuable content that will engage your core audience; and build a multi-media brand through platforms like Facebook, Instagram, YouTube, Snapchat, and LinkedIn.

11: The Way of the Superior Man by David Deida Nov 04, 2019

Show notes

52 weeks, 52 books, Making Every Week Count!

Though much has changed in society since the first publication of The Way of the Superior Man, men of all ages still "tussle with the challenges of women, work, and sexual desire." Including an all-new preface by author David Deida, this 20th-anniversary edition of the classic guide to male spirituality offers the next generation the opportunity to cultivate trust in the moment and put forth the best versions of themselves in an ever-changing world.

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