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    Business

    Living The Red Life

    Living The Red Life is your ticket to learning from The King Of Ads himself, Rudy Mawer AKA “The Man in Red”. From building an unshakable business foundation (and unstoppable team), to scaling your brand to 8-figures+, Living The Red Life is the go-to podcast for entrepreneurs & online business owners who are ready to level up their business and build a lasting legacy. Each week discover lessons from Rudy to help you scale your business and expand your thinking to new levels of success.

    Advertise

    Copyright: © Copyright 2026 Rudy Mawer

    • Apple Podcasts
    • Google Play
    • Spotify

    Latest Episodes:
    Building a $30 Million $ “Boring” Business w/ Jason Macek Apr 10, 2023
    Show notes

    Are you in e-commerce and looking to learn from someone who's a little bit further down the road? Jason Macek started a fulfillment company, with his wife, from a garage, in 2005 – charging $1 per box to ship your product.


    Jason is now so far down the road his garage has moved to a warehouse, and his company, Dollar Fulfillment, is shipping up to 25000 packages a day.


    Rudy is getting the best out of Jason as he shares on the business challenges he's faced over the years, the value of having a good team, and the importance of strong company culture.


    Don't let someone else's trademark infringement get the best of you! Learn how to reinvest in your company and grow your own e-commerce business one dollar and one package at a time. Outsource whatever consumes too much of your valuable time and start Living The Red Life today!


    "Find something that you're interested in or passionate about, because it makes it a lot easier coming to work every day when you're dealing with something that you like." ~ Jason Macek



    The first 1000 to click here and send the promo code from the podcast can claim one of my courses for FREE! - https://m.me/rudymawerlife


    In This Episode:


    • What is the difference between dropshipping and fulfillment?
    • Why outsourcing your shipping is a no-brainer
    • Appreciating Jason's mindset after receiving an Attorney General's letter
    • Preparing for the inevitable shock that is really just a business challenge
    • Why Jason believes in people over profits

    And more!


    Connect with Jason Macek:


    • Website - https://dollarfulfillment.com/

    Connect with Rudy Mawer:


    • LinkedIn - www.linkedin.com/in/rudymawer/
    • Instagram - www.instagram.com/rudymawerlife
    • Facebook - www.facebook.com/rudymawerlife
    • Twitter - www.twitter.com/rudymawer


    How We Make Millions on Instagram Apr 08, 2023
    Show notes

    Are you looking for a social media platform that delivers organic growth that you can monetize? Look no further than Instagram, where you can create a tribe, post regular content in a sustainable manner, and then look to monetize, in time, with high-ticket items or product endorsements.


    Rudy is in studio, perched on his Red Lips sofa, preaching to those of us still playing around with everything from Facebook to TikTok. He's sharing why Instagram covers the widest audience, how it allows for organic growth, and what you can do to make money off of the platform somewhere down the line.


    As always, Rudy is reverse-engineering the problem: he's looking at his money-making goals, and then looking at ways to spend money to make it back. He's rubbing shoulders with all the major players and influencers out there who, while they may be telling you they're just doing it for the fans, are shrewdly building an audience (their tribe) so that monetization opportunities will follow in due course.


    Insights this smart should come with a premium subscription fee. Come and get involved while it's here for free. Living The Red Life with Rudy Mawer starts now!


    "Overall, for organic growth, Instagram is my favorite." ~ Rudy Mawer



    The first 1000 to click here and send the promo code from the podcast can claim one of my courses for FREE! - https://m.me/rudymawerlife


    In This Episode:


    • Why Instagram is Rudy's favorite social media platform
    • How to reverse engineer your money-making goals
    • Using Instagram to showcase what your business is up to
    • Appreciating the sustainability factor of Instagram
    • What structure and strategy should you apply on Instagram to form a tribe?
    • What is a high-ticket item that you can sell on Instagram?
    • What is your next step? Creating content and sourcing ideas
    • How do you grow your Instagram audience?
    • Why planning on going viral is like buying a lottery ticket

    And more!


    Connect with Rudy Mawer:

    LinkedIn

    Instagram

    Facebook

    Twitter


    Unleashing Creativity: Tips and Insights from Ryan Pineda on Crafting Organic Content Apr 03, 2023
    Show notes

    Are you looking for the signs and are you prepared to go all-in on your dreams of Living The Red Life? What does it take to succeed as an influencer and leave a legacy of impactful change?


    Ryan Pineda is a former baseball star turned real estate and content creator consultant who has organically grown his business to tens of millions of dollars with his unique approach to creating content and learning about the social media platforms he publishes on.


    Ryan’s journey from flipping couches to flipping houses, and looking at the short-form content landscape during COVID, combined with his hardened mindset from his years of playing baseball has made him an entrepreneurial achiever of note — and a close personal friend of our man in red, Rudy Mawer.

    Rudy is asking all the right questions of Ryan today, as they unpack Ryan’s past while looking forward to a bright red future. Go ‘all in’ yourself, right now, in this present moment, and learn all you can from these two master influencers.


    “So many entrepreneurs and real estate people ask me every day, ‘Dude, what should I do? How should I start doing this? We’re looking for ways to drive leads to our business.’ And I’m like, dude, organic is best.” ~ Ryan Pineda


    The first 1000 to click here and send the promo code from the podcast can claim one of my courses for FREE! - https://m.me/rudymawerlife


    

    In This Episode:

    - How Ryan got to $10 million, organically

    - The merits of growing your business organically

    - The value in catching onto new trends quickly

    - Getting maximum value from each piece of content

    - Being known for a particular niche while being broad enough to draw people in

    - Adapting to new social media spaces

    - Why attention is the most valuable, limited commodity

    - Starting with short-form content as the gateway to your brand

    - How do you figure out your ‘thing’

    - How baseball developed Ryan’s strong winning mindset

    And more!

    Connect with Ryan Pineda:

    Website

    Instagram

    LinkedIn

    YouTube

    Connect with Rudy Mawer:

    LinkedIn

    Instagram

    Facebook

    Twitter


    Life Lessons From Living With a Billionaire for a Week Mar 30, 2023
    Show notes

    Rudy Mawer and Richard Branson share a few things in common: both are British, and both are passionate entrepreneurs intent on creating an impact and leaving a lasting legacy.


    ‘Life lessons from living with a billionaire for a week’ is the subject of today’s episode of Living The Red Life as Rudy was fortunate to spend a week with Sir Richard Branson on his private island.


    We, the Red Life Tribe, are fortunate to learn from Rudy today as he shares some of Richard Branson’s insights and applies them to our current business situation today. In between playing chess with the Virgin boss and successfully swimming around Necker Island, Rudy was able to glean so much wisdom from one of the world’s greatest businessmen alive.


    He’s generously sharing his insights so that we too can innovate and grow and empower ourselves with the right mindset as we go full throttle on Living The Red Life. It’s all here, and it’s all good.

    “Understand that, hey, it’s about bringing in the right people and trusting them and not trying to do everything yourself.” ~ Rudy Mawer


    The first 1000 to click here and send the promo code from the podcast can claim one of my courses for FREE! - https://m.me/rudymawerlife

    In This Episode:

    - Circumnavigating Necker Island, chess with the Virgin Boss, and other crazy stories

    - How Richard Branson made travel amazing – innovation born out of frustration

    - Innovating in an industry you want to disrupt

    - Seeing failures as lessons — learning not to dwell on disappointment

    - Hiring the right people around — especially when you don’t know the industry

    - Having the mindset of knowing when to move on and not be a victim

    And more!


    Connect with Rudy Mawer:

    LinkedIn

    Instagram

    Facebook

    Twitter


    Unlocking the Secrets of Marketing Celebrities Made Easy with Chris "Vo" Volo Mar 27, 2023
    Show notes

    Do you remember when NBA superstar Dennis Rodman met North Korea's leader Kim Jong-un? Who do you think put that together? Chris 'Vo' Volo, that's who. Today on Living The Red Life, Rudy Mawer, the Man in Red, is chatting to Vo from the Prince Marketing Group.


    Vo is a celebrity agent, and his client list includes Dennis Rodman, Hulk Hogan, and Charlie Sheen – to name a few. He shares how he got started by knocking on doors at age 27 and how fear of failure can lead to regret later in life if you don't get started at all.


    There's a wealth of wisdom and insight from Vo and Rudy in this inspiring conversation for all those hungry entrepreneurs out there that are looking to grow their personal brands. Let's knock down some doors and play into our extremes! Find out how Vo's celebrity clients and the top 1% take those chances to level up their life. This is Living The Red Life at its finest!


    "I shouldn't be embarrassed about asking for something. I shouldn't be embarrassed about going after something." ~ Vo Volo


    The first 1000 to click here and send the promo code from the podcast can claim one of my courses for FREE! - https://m.me/rudymawerlife

    

    In This Episode:

    - How Hulk has survived in the ring for so long

    - Making your mark in life when you have nothing at age 27

    - How the fear of failure turns into regret later on

    - Be that person until that person becomes you

    - Creating a character from your own personality

    - Dennis Rodman as a pioneer of personal branding

    - What are the common traits that the top 1% share?

    - Play into your extremes

    - How Rudy solved his Red Life riddle

    - Advice for people needing to knock on that door of opportunity

    And more!

    Connect with Vo Volo:

    Instagram


    Connect with Rudy Mawer:

    LinkedIn

    Instagram

    Facebook

    Twitter


    Million Dollar Network Mar 23, 2023
    Show notes

    Are you looking for the right people, the right rooms, and the right connections? The Man in Red is encouraging you to focus on your growth — and the connections you have — as you go full throttle on your red life. Do what you need to get into those rooms, and you won’t regret it. Maybe that means paying for time with a celebrity at dinner, or maybe that means investing in a mastermind course that sees you benefit in areas of your life where you know that you need to grow.


    The beauty in this episode is how candid Rudy is with regard to what he’s prepared to spend money on, and why. He’s always asking ‘who’ not ‘how’, and calling in the right expert to advise him on things that he doesn’t fully understand, or skill sets that he’s looking to hone.


    And so he’s here, as your Red Life expert, giving away the gold on how to build those relationships and take your business to the next level, one smart move at a time. Would you leave a European holiday with your family to attend a mastermind? What if you had the chance to make $200K by attending? That, and more, inside this episode of Living The Red Life with Rudy Mawer. Come and get it!

    “Would you spend a million dollars to hopefully make five million dollars back?” ~ Rudy Mawer


    The first 1000 to click here and send the promo code from the podcast can claim one of my courses for FREE! - https://m.me/rudymawerlife


    In This Episode:

    - Which ‘life departments’ do you want to get really good at?

    - Investing in yourself for the best ROI

    - Spending $10K for a 10-hour YouTube crash course from an expert

    - Building the right board if you want a big box business

    - Why context is critical when you’re asking for advice

    - Using your contacts to collapse time and fast-track your success

    - Why it’s your responsibility to make things happen when you invest in a mastermind

    - Find the right rooms, find the right people, make the right connections!

    And more!


    Connect with Rudy Mawer:

    LinkedIn

    Instagram

    Facebook

    Twitter


    Miss Florida, Lindsay Bettis’ "Overnight" Success Mar 20, 2023
    Show notes

    Lindsay Bettis is Miss Florida 2022 and she's bringing her style, grace, and beauty to Rudy's Living The Red Life studio. Her victory story and perceived ‘overnight success’ is one of struggle. She competed in beauty pageants for many, many years until she finally won Miss Florida - with a torn hamstring!


    She's openly sharing about her family's struggle with addiction, her own struggles being OCD, and the triumph of turning insecurity and a desire to be loved and recognized into a superpower by getting up on stage, championing important social causes (like addiction treatment), and remaining steadfast in her determination to be authentic.


    Rudy expertly engages Lindsay on her recipe for success, the importance of influence as we try to create impact, and the wins we create from our failure. Please join us.

    "Being flexible and adaptable is a big part of success." ~ Lindsay Bettis, Miss Florida 2022


    The first 1000 to click here and send the promo code from the podcast can claim one of my courses for FREE! - https://m.me/rudymawerlife



    In This Episode:

    - Winning Miss Florida with a torn hamstring!

    - Developing your self-confidence by getting up on stage

    - What are they looking for in a Miss Florida pageant?

    - How Lindsay is helping get people into treatment for addiction

    - How has influence helped Miss Florida with her career?

    - The feeling of being in front of a judging panel and how to prepare

    - What are the key attributes of other successful people that Miss Florida surrounds herself with?

    - Defining your brand in unique and authentic ways in the pageant industry

    - Coming from a family with a history of addiction

    - Creating wins from failure

    - Embracing your differences so you can help more people

    - Why does Lindsay really want to win?

    Connect with Lindsay Bettis:

    Website

    Instagram


    Connect with Rudy Mawer:

    LinkedIn

    Instagram

    Facebook

    Twitter


    Red Life Side Hustles Mar 16, 2023
    Show notes

    Turning your half-baked idea into something that is completely cooked as a side hustle could be your pathway to millions! On this offbeat episode of Living The Red Life, our host Rudy Mawer (AKA the Man in Red) is sharing the news that he’s working on a TV show about stupid side hustles — and so he’s been suitably inspired by some of the ideas that he’s come across.


    From flipping couches to installing ATMs at locations needing cash, and from the similarities of OnlyFans to the coaching modality, Rudy has seen it all lately — and he’s sharing all he’s learned with us.

    Internet money provides freedom, and there’s a plethora of ways for you to start something on the side and turn it into something big somewhere down the line. Or really soon if your idea is red hot.


    This is where to start to understand the psychology of buying patterns and the psyche of Red Life Living. Earning money the smart way is a life hack that will make you way happier. Come and get involved.


    “How do you bridge that gap between ‘stupid idea’ and ‘million-dollar business’?” ~ Rudy Mawer


    The first 1000 to click here and send the promo code from the podcast can claim one of my courses for FREE! - https://m.me/rudymawerlife


    

    In This Episode:

    - Stupid Side Hustles - The TV Show

    - Money as a life hack and driver of happiness

    - Starting an ATM business as a side hustle (leasing one for $2K a month)

    - Getting paid to take someone’s couch away - and then flipping it

    - Finding a gap in the market where your passion also lies

    - How can you ‘add on’ to your vertical?

    - How OnlyFans is similar to the coaching modality

    - Understanding the psychology of buying patterns

    - Pushing yourself to that next level if you want fast growth

    - What makes a good side hustle?

    - How making money on the internet provides freedom

    - Online opportunities that exist for you to start a side hustle

    And more!


    Connect with Rudy Mawer:

    LinkedIn

    Instagram

    Facebook

    Twitter


    $10K to $100 Million in Product Sales With Michael Gonzalez Mar 13, 2023
    Show notes

    How do you take your last $10K and turn it into $100 million in product sales? You start a detox tea company just when Instagram is blowing up, and you ride the red wave of success all the way to the top! Today’s guest is the GOAT of Instagram marketing, FitTea Founder (now exited) and now the Tea CEO, Michael Gonzalez.


    Michael is in the hot seat beside our man in red, Rudy Mawer, and they’re reflecting on the value of growing a business alongside a personal brand in this modern age of social media. A time when you can drop cash getting a celebrity endorsement and then have all sorts of eyeballs checking out your operation.


    Michael’s operation started small — just him and his mom packing tea — but because he was prepared to take marketing risks and develop a high-quality product to match, he was able to collapse time and scale fast! Michael’s story is a tale of living the red life for real, from dancing with Beyoncé to shots at the bar with Post Malone, it’s all here. Rudy brings his shrewd business acumen to this party too, bringing it all home for you. All you have to do is take the red pill — and jump!


    “I’m a believer in everything. Like radio, it didn’t matter. Put you on the moon? I’ll put you on the moon. You know what I mean? So that’s how I think about brands.”

    ~ Michael Gonzalez





    The first 1000 to click here and send the promo code from the podcast can claim one of my courses for FREE! - https://m.me/rudymawerlife

    In This Episode:

    - How do you make a high-quality product that consumers are willing to pay more for?

    - What do you get when you combine ideas, trust, and risk?

    - The perfect recipe to kickstart your own business.

    - The Pros and Cons of building a brand on a personality.

    - Is the celeb shoutout still worth it?

    - Discover the secret to building a successful business!

    - How do you cope with anxiety as an entrepreneur?

    - On the phone with pirates when they intercept your cargo!

    - Living it up at Puff Daddy’s 50th

    - What is the value in getting a shoutout from Kim Kardashian?

    And more!

    Connect with Michael Gonzalez:

    Instagram

    The book Michael recommends - Hope and Help for Your Nerves

    Fit Tea


    Connect with Rudy Mawer:

    LinkedIn

    Instagram

    Facebook

    Twitter


    10 Key Steps To Build My 10 Million $ Biz Mar 09, 2023
    Show notes

    How's that red pill tasting for you? Living The Red Life has never been sweeter, right? Rudy Mawer, AKA the Man in Red, is banging out the big ideas in this episode, showing us his Top Ten Tips that got him to $10 million in under 3 years.


    How is your business bringing in 100 new leads a day? How do you spend more money to make it back in the long run? How are you getting repeat customers? Ask yourself these and other questions, and Rudy will have you looking at your business like a jigsaw puzzle as you try to fill in the missing pieces and 10X your wealth.


    Tip number one is having multiple front-end offers, and tip number 10 is knowing every Key Performance Indicator there is. Sandwiched in between are 8 more million-dollar tips for growing your business. This is life in the red zone, and we're not messing about. Come and get it!

    “You have to have a way to drive consistent sales and consistent leads into your business." ~ Rudy Mawer



    The first 1000 to click here and send the promo code from the podcast can claim one of my courses for FREE! - https://m.me/rudymawerlife

    In This Episode:

    - Creating multiple sales funnels so that consumers can access your ecosystem

    - Million dollar idea: charging someone $1 for the first time they use your service

    - Lead generation systems: the need for unlimited leads

    - Having a good phone sales team

    - Pick one big platform to start – then go multi-channel

    - Referrals, renewals, and upgrades

    - How do you get customers to come back?

    -'Who?' not 'how' – find the expert

    - 10Xing your goals – who is pushing you to the next level?

    - Going into the red: losing money to make money over time

    - Client success – how well are your clients doing?

    - Data and reporting: knowing every Key Performance Indicator

    And more!

    Connect with Rudy Mawer:

    LinkedIn

    Instagram

    Facebook

    Twitter


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