Leveling Up with Eric Siu

Latest Episodes:

How Jen Young Embraced Failure and Built a Thriving RV Marketplace with 100K+ Users & 10K+ Vehicles Nov 20, 2018

Show notes

Hey everyone, in today's episode I share the mic with Jen Young, co-founder and CMO of Outdoorsy, a marketplace website that allows customers to rent local RVs for memorable adventures.

Tune in to hear Jen share how she did product market research by living in an RV for 8 months, how their customers' needs forced them to expand their business model, what works for Outdoorsy in terms of marketing techniques, and why she embraces a culture of failure.

Click here for show notes and transcript.

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How John Doherty Went from Getting Laid Off to Founding a Successful Subscription-Based Marketplace Nov 16, 2018

Show notes

Hey everyone! In today's episode, I share the mic with John Doherty, founder and CEO of Credo, a marketplace for those who need an SEO or marketing provider.

Tune in to hear John share the struggles he experienced and lessons learned when he took the big leap from the corporate world to entrepreneurship, how he went from being laid off to building a successful company, how he grew Credo to 14K monthly visitors, and the biggest mistake this naïve first-time entrepreneur made.

Click here for show notes and transcript.

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How Gretta van Riel Built 5 Multi-Million-Dollar Enterprises in 5 Years Nov 15, 2018

Show notes

Hey everyone! In today's episode, I share the mic with Gretta van Riel, a serial entrepreneur from Australia who built SkinnyMe Tea, The 5th, The Drop Bottle, and Hey Influencers from scratch.

Tune in to hear Gretta share how her entrepreneurial journey began with a love of tea, how she gained over 16M followers on her social media channels as an influencer marketing queen, how she grew SkinnyMe Tea’s revenue from zero to 600K/month in just six months, and opens up about her $1.3 million dollar mistake—a hefty loss that came with some valuable lessons.

Click here for show notes and transcript.

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How Dennis Fong Transitioned from Professional Gamer (Sponsored by Microsoft) to Business Owner with 10M+ Users Nov 14, 2018

Show notes

Hey everyone! Today I share the mic with Dennis Fong, CEO of Plays.tv, a social video platform for gamers that allows you to record games, make awesome videos, and share them with friends.

Tune in to hear Dennis share how he successfully transitioned his gaming and tech knowledge to entrepreneurship, why screwups with customers can be a good thing, how compassionate management creates the most loyal employees, and why he’s known as “The Michael Jordan of the Gaming Industry.”

Click here for show notes and transcript.

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What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below.
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How Blake Irving Propelled GoDaddy’s Revenue from $1B to $2.5B in Just 4 Years Nov 13, 2018

Show notes

Hey everyone! Today I share the mic with Blake Irving, CEO of GoDaddy, an Internet domain registrar and web hosting company.

Tune in to hear Blake share how he helped propel GoDaddy’s revenue from a billion dollars to two and a half billion dollars in four years, how GoDaddy has transitioned from being a US-centric company to a global organization, and why recruiting top quality leaders were instrumental in scaling up the business.

Click here for show notes and transcript.

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GE Ep 224: How Scott Oldford Went from $726K in Debt to Building a Business that Generates $10M in Revenue Nov 09, 2018

Show notes

Hey everyone, today I share the mic with Scott Oldford, founder of LeadCraft and master marketer whose expertise is in Internet marketing.

Tune in to hear Scott share his initial struggles as an entrepreneur when he was $726,000 in debt, his three-tiered marketing funnel which has proven very successful, the benefits of using messenger bots, and the value of being authentic in your business.

Click here for show notes and transcript.

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GE Ep 223 How OutSystems Went from Racking Up Sales by Going Door-to-Door to Hitting $100M in Sales Nov 08, 2018

Show notes

Hey, everyone! In today's episode I share the mic with Paulo Rosado, CEO of OutSystems, a low-code platform that lets you develop applications.

Tune in to discover how Paulo helped grow a struggling business into a company with 800 enterprise customers in 43 countries, what the big break was that increased their sales by 60% last year, and the strategies that have placed this enterprise player firmly on the path of high growth.

Click here for show notes and transcript.

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What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below.
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GE Ep 222 Brad Feld Shares the Struggles of Building a Startup without Compromising Your Personal Well-Being Nov 07, 2018

Show notes

Hey everyone! In today's episode, I share the mic with Brad Feld, co-founder of the Foundry Group as well as an entrepreneur, author, blogger, and venture capitalist.

Tune in to hear how Brad sold his business in 1993 for $2 million, how the entrepreneurial lifestyle affected his relationship with his wife (and the book he wrote about it), why being deliberate about relationships and who you invest in is so crucial, and how to build a startup without compromising your well-being.

Click here for show notes and transcript.

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What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below.
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GE Ep 221 How Larry Kim Started WordStream Out of a Bakery and Grew It to Over 10K Users Nov 06, 2018

Show notes

Hey everyone! Today I share the mic with Larry Kim, founder of WordStream, the world’s biggest PPC management software company.

Tune in to hear Larry discuss why you need to focus your energy on creating original content, the mistakes that people make when it comes to content marketing, the strategies he employs to produce the best content out there, and why it’s not necessary to test the same idea across different channels.

Click here for show notes and transcript.

Leave some feedback:

What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below.
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GE Ep 220 [2017]: How Meadow Acquires Customers When Paid Advertising Isn’t Allowed for the Cannabis Industry Nov 04, 2018

Show notes

Hey everyone! Today I share the mic with David Hua, CEO and co-founder of Meadow, a software company that builds products for the highly regulated cannabis industry.

Tune in to hear David share why he firmly believes in bootstrapping your way to growth, the many failures and successes he experienced on his entrepreneurial journey, and how they get the word out since paid advertising is not permissible for the cannabis industry.

Click here for show notes and transcript.

Leave some feedback:

What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below.
Did you enjoy this episode? If so, leave a short review here.
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