Leveling Up with Eric Siu

Latest Episodes:

Alex Theuma Reveals How Starting a Podcast Led to Hosting SaaStock Conference with 3K+ Attendees Dec 29, 2018

Show notes

Hey everyone! In today's episode, I share the mic with Alex Theuma, Co-Founder of SaaStock, which is an annual 3-day conference in Dublin on the topic of building and scaling B2B software-as-a-service companies.

Tune in to hear Alex share his entrepreneurial journey of starting a conference, how starting his podcast helped him develop relationships with influencers, and why they are adding smaller events this year to SaaStock conference accelerates growth.

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CommercialTribe Cofounder Paul Ironside on Lessons Learned from Providing 40,000 Sales Call Assessments Dec 28, 2018

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Hey everyone! In today’s episode, I share the mic with Paul Ironside, CEO and Co-Founder of CommercialTribe, a service that allows sales organizations to increase the speed and effectiveness of their sales process. Tune in to hear about Paul’s tips on selling to the Global 2000, how they teach their sales managers to more effectively manage their teams, and how he turned struggling to scale into one of his biggest learning experiences.

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How Consensus Helped a Company Get 44% Higher Close Rate and 68% Sales Cycle Reduction Dec 23, 2018

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Hey everyone! In today's episode, I share the mic with founder and CEO of Consensus, Garin Hess. Consensus automates product demos, so you can spend more time closing sales and less time demoing.

Tune in to hear what the inspiration was for Consensus, how Garin helped companies get higher close rates and reduced sales cycles, and what he thinks you should do when approaching high-level leaders!

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How Michael Bungay Stainer Sold 400K Copies of The Coaching Habit in Just 2 Years & Doubled Box of Crayons’ Revenue Dec 22, 2018

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Hey everyone! In today’s episode, I share the mic with Michael Bungay Stanier, founder of Box of Crayons and author of The Coaching Habit. Box of Crayons coaches leaders on how to change their habits and manage teams more efficiently.

Tune in to hear Michael share how his business model used to be “if it has a pulse and a wallet he was interested", how they stay in the $3-5 million dollar profit margin range, and how good coaching can positively impact your business!

Click here for show notes and transcript

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How Viral Loops Drives $40K MRR and 1,500 Organic Leads per Month without Paid Ads Dec 21, 2018

Show notes

Hey, everyone! In today’s episode, I share the mic with Savvas Zortikis, the CEO and Co-Founder of Viral Loops, which is a venture-wrapped viral and referral marketing platform.

Tune in to hear how they turned word-of-mouth into a business model, how they drive 1,500 organic leads per month, and why Savvas thinks you should focus in on a couple of business elements instead of a whole bunch of different ones.

Click here for show notes and transcript

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Media Radar CEO Todd Krizelman Shares How They Grow 30% YoY & Did $50 Million in Business Last Year Dec 20, 2018

Show notes

Hey, everyone! In today’s episode, I share the mic with Todd Krizelman, Co-Founder and CEO of Media Radar. Media Radar is a firm that helps ad sales workers and business development people find and identify the best prospects. They are a CliffsNotes for ad sales. Tune in to hear Todd share why almost every fashion website and broadcaster in America uses Media Radar, why he spends 50-60% every week selling, how they increase sales by 8-18% per year for each client, and what his strategy is to weed out mediocre employees.

Click here for show notes and transcript

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How Brandwatch Gets 80% Leads via Inbound by Focusing on Improving Their Product AND Their Website Dec 19, 2018

Show notes

Hey, everyone! In today's episode, I share the mic with Giles Palmer, who is one of the co-founders of Brandwatch, a social listening service that lets people track their brands and perform market research. Tune in to hear Giles share how he went from working at Sky TV to launching Brandwatch that has raised $50M and has 440 employees, how they turned their mantra “Now You Know” into a conference, and the story behind their acquisition of BuzzSumo.

Click here for show notes and transcript

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How Wicked Reports Grew from 10 Customers to $1.2M ARR and Doubles Their Clientele Each Year Dec 16, 2018

Show notes

Hey, everyone! In today's episode, I share the mic with Scott Desgrosseilliers, the founder of Wicked Reports, which is a service that will accurately track each element of your marketing plan and measure its value and efficacy.

Tune in to hear how a lobster business inspired Scott to found Wicked Reports, how the service integrates with all your marketing services, why they charge based on revenue generated, and how they’ve grown with just word-of-mouth advertising.

Click here for show notes and transcript

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What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below.
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Max Lytvyn Reveals How He Grew Grammarly to 10M+ Active Daily Users without Funding Dec 15, 2018

Show notes

Hey, everyone! In today’s episode, I share the mic with Max Lytvyn, co-founder of Grammarly, a grammar-check program that focuses on clarity and effectiveness of phrasing. Basically, it's spell-checking on steroids. Tune in to hear how the idea for Grammarly was born from a plagiarism detection service, how Max took the company from a bootstrapped startup to 10 million daily active users, and how he manages teams in three different time zones.

Click here for show notes and transcript

Leave Some Feedback:

What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below.
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How the CEO Whisperer Founded & Grew the COO Alliance to $2.5M in Revenue & 7 Employees Dec 10, 2018

Show notes

Hey everyone! In today’s episode, I share the mic with Cameron Herold, founder of the COO Alliance and known as the CEO Whisperer. Tune in to hear Cameron explain what it takes to join the COO Alliance, how he helps entrepreneurs around the world build and manage their team, why he won’t fly economy class again (and not for the reason you’re thinking!), and the valuable lesson he learned when working at 1-800-GOT-JUNK. Click here for show notes and transcript

Leave Some Feedback:

What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below.
Did you enjoy this episode? If so, leave a short review here.
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