Leveling Up with Eric Siu

Latest Episodes:

GE Ep 54 [2014]: How to Build a Work Culture That Wins Best Places to Work 10 Times Jul 07, 2019

Show notes

Welcome to Growth Everywhere. Today we’re interviewing Intertech CEO Tom Salonek. Tom has been named as one of Minnesota’s top business leaders under 40 and has twice been named to Inc. 500 fastest growing companies. As a technology and consulting firm, Intertech teaches companies how to make software and also makes software for clients like the government.

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How Founder Bettina Hein Has Grown Video Advertising Platform Pixability 100% per Year for the Last 5 Years Jul 06, 2019

Show notes

Hey everyone, in today's episode I share the mic with Bettina Hein, founder and CEO of Pixability, a video advertising platform.

Tune in to hear Bettina share how they've grown Pixability over 100% a year for the last five years in a row, what they use for successful customer acquisition, and how she started her first software company (text-to-speech software, which lives on in all Android phones and a lot of car navigation systems) right out of graduate school and sold it for $125 million.

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GE Ep 21 [2014]: Scott Ruthfield On Growing a Service Business Over 826% In Just Two Years Jul 05, 2019

Show notes

Today we're talking with Scott Ruthfield of Rooster Park, a Seattle based recruiting and custom software development consultancy. Scott founded Rooster Park in 2009 to satisfy his obsession with building software at a reasonable cost. Soon companies were asking for help recruiting entire engineering teams. Scott realized an untapped market and answered the call.

Today his team carefully recruits developers, testers, designers and more for companies like Amazon, Google, Expedia and others. Before launching Rooster Park, Scott was the VP of Engineering & Technology for WhitePages.com, an over $70 million, 150-person company focused on people search at massive scale.

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GE Ep 204 How Daisy Jing Accidentally Became an Entrepreneur and Now Runs a $3M ARR Company Jul 04, 2019

Show notes

Hey everyone, today I share the mic with Daisy Jing, CEO of Banish, the natural solution for skin problems.

Tune in to hear Daisy discuss how she accidentally became an entrepreneur and created her own line of skin care products, how she grew her business to $3 million in revenue, how she maximizes YouTube as a marketing tool (and grew her channel to 60M views & 200K subscribers), and the importance of building a community.

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The Ultimate Advice for Starting a Marketing Career Jul 03, 2019

Show notes

Do you want to get your start in the marketing industry?

Tune in to hear Eric Siu give you some tips on how you can get your foot inside the door of any industry as well as share some personal stories on how he got to where he is today.

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The #1 SEO Trend You Have to Leverage Jul 02, 2019

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Google has been been putting more and more emphasis into rank zero snippets, voice search has been gaining more and more popularity - but what does all this do to site traffic?

Tune in to hear Eric Siu talk about what's changing in SEO for 2019 and how to maximize your SEO efforts to get the most out of your featured snippet listings and SERPs efforts.

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GE Ep 185 [2017]: How Jon Carder Compelled 80 Million People To Use His Product, Empyr Jun 30, 2019

Show notes

Hey everyone, in today’s episode I share the mic with Jon Carder, co-founder and CEO of Empyr, a B2B platform that helps websites and apps generate revenue from online to offline commerce.

Listen as Jon shares inside info on how he got a deal with Yelp, the Holy Grail of enterprise-level customers, how he dealt with the “dark period” where the company struggled to move forward, how he got 50% of Empyr’s deals from "old school" conferences and 15% from cold calls, and the abundance mentality took Jon from zero to 8 figures of revenue within a year.

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GE Ep 36 [2014]: Why An Avalanche Of New Customers Isn't Always A Good Thing Jun 29, 2019

Show notes

Today we're joined by Tempo AI Founder and CEO Raj Singh. Coming from an engineering background, Raj fell into the mobile space by luck in 1998 and has dabbled in gaming, music, video, lifestyle, utility, and productivity.

But it wasn't until he started thinking about how he always seemed to be late for everything that he got the idea for Tempo AI, a calendar app with assistant capabilities that can take a "psychographic profile" of your activity to help cater to your needs. A successful pre-launch with a curated list of influencers lead to thousands trying to sign-up during the official release and crashing the system.

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How Halo is Experience-Forward Marketing to Ignite a Super Fan Community Jun 28, 2019

Show notes

Are you trying to build a bigger audience?

Tune in to hear Eric Siu share the mic with James Monosmith, Sales and Marketing Manager at Xbox and Halo Consumer Products at Microsoft. Learn they're using live events in order to appeal to their current audience while attracting a new one.

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What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below.
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6 Dead Simple SEO Tactics That Still Work Today Jun 27, 2019

Show notes

Are you looking for the latest and greatest in SEO strategies?

Tune in to hear Eric Siu share his 6 favorite simple SEO strategies that will help you rank in Google faster plus learn how to increase your site traffic and optimize your content.

Click here to watch the full YouTube video

Leave Some Feedback:

What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below.
Did you enjoy this episode? If so, leave a short review here.
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