Leveling Up with Eric Siu

Latest Episodes:

Why Moz Founder Rand Fishkin Stepped Down from a $50M Biz to Start His Own Software Company Nov 02, 2019

Show notes

Hey everyone! In today's episode, I share the mic with Rand Fishkin, the Co-Founder of SparkToro, a service that helps you find all the proper outlets through which to reach your target demographic. This is his second time being a guest on Growth Everywhere! Check out the first episode with him here!

Tune in to hear Rand talk about why the “Wizard of Moz" decided to leave Moz, how he helped grow the company 50% YoY, how he started his own software company a month later, and why the venture model may not work for every company.

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Marketing Lessons I Learned From Running a Software Company Nov 01, 2019

Show notes

Have you ever wondered how to become a tech founder? Starting a software company isn't as hard as you might think - the hard part is actually in marketing it.

Tune in to hear Eric Siu share his thoughts on how to start a software company and the lessons he learned along the way to start a tech company.

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Why Work Life Balance is a Deadly Illusion Oct 29, 2019

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Are you bringing baggage from your personal life into your work life? How do you make your work and your life harmonize with each other?

Tune in to hear Eric Siu share his philosophy on how to overcome work life balance and start living with Jeff Bezos' style of Work Life Harmony.

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What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below.
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How Consulting.com Founder Sam Ovens' Course-Based Services Brought in $34 Million Last Year! Oct 27, 2019

Show notes

Hey everyone! In today’s episode, I share the mic with Sam Ovens, CEO and Founder of Consulting.com, which helps people build successful consulting businesses.

Tune in to hear how Sam Ovens quit the corporate world to start his own SaaS company, why he transitioned from consulting to running a course-based business for entrepreneurs and why he thinks that it’s a myth that in order to be successful you need to book speaking engagements, network, and post on social media constantly.

Click here for show notes and transcript

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What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below.
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How Unbounce Reached $30 Million in Revenue by Going Upmarket and Using Word-of-Mouth Marketing Oct 26, 2019

Show notes

Hey everyone! In today's episode, I share the mic with Rick Perreault, the CEO and Co-Founder of Unbounce, a landing page building tool that makes it easy to build and test landing pages quickly. This is his second time being a guest on Growth Everywhere! Check out the first episode with him here!

Tune in to hear Rick’s thoughts on how Unbounce brought in $30 million this fiscal year by going upmarket, why organization is a challenge for his growing company and how word of mouth is what drives conversions for them.

Click here for show notes and transcripts

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Peloton's One Mistake in Their Perfect Marketing Oct 25, 2019

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Peloton's marketing campaign is one of the best we've seen - except for one big problem.

Tune in to hear Eric Siu critique and score Peloton's paid media, content marketing, SEO, conversion rate optimization and general marketing.

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Why Real Estate Is A Terrible First Investment (For Most People) Oct 22, 2019

Show notes

Are you thinking about investing in real estate? Should you build your life so that you can buy a home one day? Just because everyone says that buying a home is the "best" investment you can make, is it really the case?

Tune in to hear Eric Siu share his thoughts on why home buying and real estate are only smart investments for some cases.

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What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below.
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How Wave Co-Founder Kirk Simpson Plans to Make Invoicing “Invisible” Oct 20, 2019

Show notes

Hey everyone! In today’s episode, I share the mic with Kirk Simpson, CEO and Co-Founder of Wave, a service that offers free invoice, accounting, credit card processing, and payroll software.

Tune in to hear how Wave plans to eliminate friction for small businesses, how the business saw a 26% conversion rate on their landing pages early on, and what Kirk uses to maintain peace throughout his extremely busy day.

Click here for show notes and transcripts

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What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below.
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The Problem with Asians Being Doctors, Lawyers, Engineers Oct 18, 2019

Show notes

Why is it that the Asian American Dream is to become a doctor? Are your Asian parents deciding your future for you? Are you choosing your career path because it's the "smart" thing to do?

Tune in to hear Eric Siu share his thoughts around Asian stereotypes and career paths. Find out in this episode as Eric shares why he decided to become an entrepreneur.

Click here to watch the full YouTube video

Leave Some Feedback:

What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below.
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5 Tricks to Post More Effectively on LinkedIn Oct 15, 2019

Show notes

Are your LinkedIn posts not getting engagement? Is the LinkedIn organic algorithm not working in your favor?

Tune in to hear Eric Siu introduce Gaetano DiNardi to guide you through a step-by-step guide to get more engagement on LinkedIn. You'll learn how to use the organic posting feature to build an audience on LinkedIn and get more engagement through posting controversial content.

Click here to watch the full YouTube video

Leave Some Feedback:

What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below.
Did you enjoy this episode? If so, leave a short review here.
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