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    Fitness

    Joe DeFranco’s Industrial Strength Show

    World-renowned strength & conditioning coach Joe DeFranco shares his thoughts on training for peak performance, mindset, and living your passion. As the founder and owner of DeFranco’s Gym, he also provides the business knowledge that helped him turn a 500-square-foot storage closet into a global brand.

    Each week, Joe will educate, motivate and entertain his audience by answering their questions and/or conducting interviews with top athletes, fitness professionals, entrepreneurs, and other highly successful people.

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    Latest Episodes:
    #464 What I Learned About "Imbalances" From Tennis Players, My Must-Try Pre-Workout "Slop" & More! Mar 21, 2024
    Show notes

    Joe kicks off this week's episode with a quick recap of the first-ever Iron Business Weekend. He then shares some initial feedback from lifters who have started the new WS4SB 3.5 program. He then answers 4 listener questions. TOPICS INCLUDE: 1) Joe's current GO-TO pre-workout "slop" [Plus a BONUS "High Protein Peanut Butter Cup" recipe!] 2) What type of athletes have the biggest imbalances and how do you go about fixing them? 3) When do you know it's time to switch exercises? 4) Programming jumps for [weak] kids... And More! *For a full list of Show Notes & Timestamps visit www.IndustrialStrengthShow.com.

    • IMPORTANT LINKS
    • Iron Business Blueprint
    • Team Forever Strong [code: STRONG150]
    • The Conscious Bar
    • Manukora Honey

    #463 Programming MasterClass: An In-Depth Look Into The Creation of Joe D. & Smitty's Newest Program Mar 14, 2024
    Show notes

    This week we're taking a deep, deep dive into the science & art of high-level program design. Specifically, Joe D. and Smitty share the inner workings of their latest creation - "Westside for Skinny Bastards 3.5" - the revised/2024 edition of Joe D's wildly popular WS4SB 3 program. You'll learn about Joe D. & Smitty's first exposure to Louie Simmons and Westside Barbell, the history of Joe D's original "skinny bastard" program and every detail, decision and discussion that took place during the development of their latest program - "WS4SB 3.5". If you're someone who's interested in getting more context and understanding the "WHY's" behind a program - get out your pen and paper - because Joe D. & Smitty share it ALL on today's episode! *For a full list of Show Notes & Timestamps visit www.IndustrialStrengthShow.com.

    • IMPORTANT LINKS
    • Team Forever Strong [Use code: STRONG150]
    • How To Manipulate 4-Day Training Splits Over 3 Days
    • Joe D's IG (@defrancosgym)
    • Smitty's IG (@smittydiesel)
    • Smitty's website
    • BON CHARGE [*Use code: JOED]

    #462 The Truth About Fasting, The Biggest Mistake in Creating Multiple Revenue Streams & More! Mar 07, 2024
    Show notes

    This week Joe answers 3 listener questions. Specific topics include: 1) The TRUTH about fasting 2) The trade-off when training for "peak performance"/extreme goals 3) Is it necessary to have multiple revenue streams in order to be successful [in the fitness industry]? *For a full list of Show Notes + Timestamps visit www.IndustrialStrengthShow.com.

    • IMPORTANT LINKS
    • DeFranco Supplements [*Use code: MuscleUpMarch]
    • Team Forever Strong [*Use code: STRONG150]
    • CPPS certification
    • Iron Business Blueprint
    • DeFranco's Gym, NJ

    #461 The Simplest Way To Determine If You're Training Properly [DON'T Ignore This!] Feb 29, 2024
    Show notes

    This week's show includes 3 main topics/questions. First, Joe shares a story involving a conversation he recently had at Target with a former client. Although the interaction with his former client was brief, it included a valuable reminder/lesson that Joe shares with his audience. After hearing this story you'll be able to determine if your current training program is TRULY effective/functional or if it's doing more harm than good. [You'll also get the inside scoop on Joe's new "functional strength standard" LOL.] After Joe finishes "storytime" he answers two listener questions. These topics include: 1) The most effective way to execute warm-up reps/exercises 2) Is it a big deal if football players (and athletes in general) squat above parallel? *For a full list of Show Notes w/ Timestamps visit www.IndustrialStrengthShow.com.

    • IMPORTANT LINKS
    • Iron Business Blueprint [March cohort]
    • Limber 11 (Mobility routine)
    • Joe D's IG (@defrancosgym)
    • Team Forever Strong [*Use code: STRONG150]

    #460 7 Fat Loss "Hacks" That'll Blow Your Mind, How To Get Jacked in Half the Time & More! Feb 22, 2024
    Show notes

    This week Joe answers 5 questions from his listeners. TOPICS INCLUDE: 1. Thoughts on Lu Raises for the rotator cuff 2. Should you include rotator cuff strengthening exercises in your warm-up or will they fatigue your shoulders and lead to instability and reduced strength/force production? 3. How much of a calorie deficit is a good starting point to drop bodyfat without losing muscle? [Plus, "Fat Loss Hacks That'll Blow Your Mind!"] 4. Joe shares his thoughts on "Myo Reps" (and how to program them) 5. Top 3 speciality bar recommendations for washed-up meatheads who still love lifting heavy but their cranky joints don't respond well to the straight bar anymore. *For a full list of Show Notes + Timestamps visit www.IndustrialStrengthShow.com.

    • IMPORTANT LINKS
    • Live Gym Growth Masterclass [Save Your Seat & Apply for Scholarship!]
    • Manukora Honey
    • The "Fanning Farts" Warm-up [DON'T Do This!]
    • Lu Raises
    • Kabuki Kadillac Bar
    • Elitefts SS Yoke Bar
    • Kabuki Trap Bar HD

    #459 How To Get More Clients, Earn Their Trust & Make More Money in the Fitness Industry! Feb 15, 2024
    Show notes

    This week Joe welcomes Iron Business Blueprint co-founder & owner of Tutela Training Systems, Chris Tutela, back to the Industrial Strength Show! After some back and forth banter regarding the NJ weather and Joe's podcast studio upgrade - Joe & Chris get down to "business" :) Together, they discuss the following topics: 1) How to get potential clients to initially TRUST you when you're young and lack experience 2) Best way(s) to get your first client 3) The top 3 questions to ask a new client during their first session 4) Do you recommend "paid in full" or monthly payments? 5) What are your best practices for retaining clients long-term? Plus, 2 exciting announcements for gym owners!! *For a full list of Show Notes w/ Timestamps visit www.IndustrialStrengthShow.com.

    • IMPORTANT LINKS
    • Iron Business Blueprint [FREE] Webinar reservation/scholarship application
    • Iron Business Weekend @ Joe DeFranco's private gym!

    #458 Rating The Most Important Training Variables [for Building Muscle], Exercises That Give Me Anxiety & More! Feb 08, 2024
    Show notes

    This week Joe kicks off the show with some exciting news for gym owners... He then adds a new company to his "Sh*t List" before answering 4 listener questions. TOPICS INCLUDE: 1) Rating the 4 most important training variables [for building muscle]; 2) Pre-workout snack ideas for those who train first thing in the morning 3) Rest interval recommendations for different goals [Fat Loss vs Hypertrophy vs Strength] 4) The exercises that give Joe "pre-game butterflies/anxiety"... Plus Joe's SuperBowl prediction! *For a full list of Show Notes + Timestamps visit www.IndustrialStrengthShow.com.

    • IMPORTANT LINKS
    • Joe's Instagram
    • DeFranco's Tyrofeine
    • Manukora Honey
    • STRONG documentary

    #457 Exercise Sequencing for Achy Joints, Programming High vs Low Reps & Brutally Honest Review #2! Feb 01, 2024
    Show notes

    Joe kicks off this week's show with some behind-the-scenes insight into what his [terrible] "recording schedule" is like most weeks lol... He then shares some exciting news regarding the original Industrial Strength Show studio, announces this month's "MuscleUpFebruary" supplement sale and gives a brutally honest product review before answering 3 listener questions. TOPICS INCLUDE: 1) Does Joe still recommend performing power/speed exercises first in a workout or should they be pushed towards the middle/end of the workout? 2) The Art of Exercise Sequencing for Lifters w/ Achy Joints 3) Low vs High Reps for Building Muscle. *For a full list of Show Notes w/ Timestamps visit www.IndustrialStrengthShow.com.

    • IMPORTANT LINKS
    • DeFranco-brand supplements [*Use code: MuscleUpFebruary]
    • Rollga Foam Rollers [*Use code: JOED]
    • CPPS certification
    • "The PVC BIG 3" - Shoulder Mobility

    #456 Why You Should/Shouldn't Sprint in Sand, NEW SEGMENT [Joe D. Gets Brutally Honest] & More! Jan 25, 2024
    Show notes

    This week Joe introduces a brand new monthly segment that he's adding to the podcast: "Joe D's Brutally Honest, Unapologetic Product Reviews". After explaining the premise behind the new segment & reviewing his first product - Joe answers 3 listener questions. TOPICS INCLUDE: 1) Why You Should/Shouldn't Sprint in Sand [Plus a lesson in understanding CONTEXT]; 2) How Often Should You Change Your Warm-ups? 3) Active Recovery vs Complete Day Off - What's Better for the Washed-Up Meathead Crowd? *For a full list of Show Notes w/ Timestamps visit www.IndustrialStrengthShow.com.

    • IMPORTANT LINKS
    • Manukora Honey
    • Caraway Cookware Set
    • CPPS certification
    • Joe D's Instagram
    • Team Forever Strong

    #455 How To Create a World-Class Gym/Business Culture, Improving Speed After The Age of 40 & More w/ Luka Hocevar Jan 18, 2024
    Show notes

    This week Luka Hocevar makes his [long-overdo] Industrial Strength Show debut! Luka is the owner of Vigor Ground Fitness & Performance in Seattle, WA, where he has personally coached over 3000 clients - from the highest level professional athletes in the NBA, NFL, UFC & MLB - to "general pop" clients from all walks of life who want to look, feel, and perform better. On this week's episode you'll hear Luka & Joe D. discuss a wide variety of topics. HIGHLIGHTS INCLUDE: Who owns more sneakers - Luka or Joe [and what are their favorite, most worn & most expensive pairs]; How to create a world-class gym/business culture; The difference between "customer service" vs "customer experience"; Actionable ways to make personal training more "personal"; Maintaining/Improving speed after the age of 40; Lowest risk, highest reward sprint variations; How/Why training "general pop" clients helped Luka become a better coach [when working with high-level pro athletes]; Why "experience" is still the best teacher...And Lots MORE! *For a full list of Show Notes + Timestamps goto www.IndustrialStrengthShow.com.

    • Important Links / People Mentioned
    • Luka's Instagram (@lukahocevar)
    • Luka's website
    • Luka's podcast
    • Tribes (by Seth Godin)
    • Derek Hansen's 10x10 sprint method
    • Iron Business Blueprint

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