Jereshia Said

Latest Episodes:

3 Reasons Why Your Messaging Is Attracting Prospects Who Aren't Ready To Invest Dec 02, 2020

Show notes

Today’s episode features an issue that many coaches face, but have trouble pinpointing where the exact problem lies.

If you want to attract clients that convert then you’ll want to tune in. Grab your notebooks and get ready, because I’m going to be teaching you how to create and deliver a clear message that gets you the results you desire.

Key Highlights of the Episode

This episode was extremely actionable and insightful. Here are a few key highlights:

Do you have a clear program promise? - You can’t expect to attract qualified prospects if there’s a disconnect between what your offer provides and your prospects’ ability to understand the value it brings to them then. Your message needs to reinforce your value proposition.
Have you defined your positioning? - It’s important to define how you want people to perceive you. You have to train your audience to perceive you in the way you want to be perceived and apply the appropriate angle to achieve this in your marketing.
Teach people how to think - If you’re selling a high ticket item then you can’t use “how-to” articles. The psychology behind high ticket buying is completely different from that of an ebook. Instead of teaching people what to do, you have to teach them how to think.
Are you delivering your message? - Are you showing up and putting out live steam videos and chatting to your audience? Creating content behind the scenes is important but you can’t expect people to align with your messaging if you’re not showing up and delivering a message.
You are capable of doing hard things - Being courageous enough to show up and allowing your voice to be heard is hard. I understand that. But, I believe in you. I believe you are capable of doing hard things if you’re committed.
And lots more! Tune in now.

If you want some help clarifying your program promise and refining your curriculum, I’m here to help.

Click here to learn more.

Also, if you haven’t done so already, subscribe to the podcast. I’m adding a bunch of bonus episodes to the feed and, if you’re not subscribed, there’s a good chance you’ll miss out.

Subscribe now!

Enroll in Market Like A CEO™: https://marketlikeaceo.com

Your audience has evolved. Their buying behavior has too. Market Like A CEO™ helps you refine your messaging to reflect your depth, build trust, and convert more aligned clients. Enrollment closes Tuesday, May 7th, 2025. Learn more: https://marketlikeaceo.com

Start here → https://www.jereshiahawk.com/bio

For coaches and service providers building high-trust, high-ticket offers. Refine your messaging. Restructure your business model. Streamline your offers and client delivery.

How This Overworked Virtual Assistant Is On Her Way To Crossing The $500k Mark By Launching High Ticket Group Coaching Programs with Tasha Booth Nov 25, 2020

Show notes

This episode features the powerful Tasha Booth, someone in the online space that I’ve been admiring for a while.

In this episode, Tasha gives a behind-the-scenes look at how she went from being an overworked VA to successfully leveraged her business into a multi-six-figure agency with over 20 members.

Key Highlights of the Episode

This episode was extremely actionable and insightful. Here are a few key highlights:

What is your “why”? - As an overworked virtual assistant, Tasha began asking herself “What is it that I want to do? What is it that I love doing? What is it that I’m really good at?” These deep questions started the process of figuring out what her signature service was.
Are you maxed out? - When Tasha was maxed out with 25 clients as a solopreneur, she had to change her business model. Since she enjoyed collaborating with others she decided to evolve her business into an agency. She is living proof that you can hustle yourself to six figures. But, this is usually the point when you need to pivot.
From “I” to “we” - When Tasha pivoted to an agency model, she needed to learn to let go of trying to do everything herself and train others to do parts of her job. This shift allowed her to focus on being a CEO.
Strategic focus - Tasha and her team carry out an annual plan to decide what the following year will look like. This ensures rash decisions aren’t made and she can take the time to ensure necessary infrastructure and processes are in place before anything new is introduced.
Overcoming mindset barriers - One of the biggest limiting beliefs that Tasha has faced is “no one will pay that.” She overcomes her doubts by finding other people who have “already done it.” This lets her know what is possible.
And lots more! Tune in now.

Want to experience sustainable growth for your coaching business WITHOUT hiring 5 new employees, WITHOUT spending five figures on paid ads, WITHOUT offering discounts or downsells?

Click here to learn more about how we can help.

Also, if you haven’t done so already, subscribe to the podcast. I’m adding a bunch of bonus episodes to the feed and, if you’re not subscribed, there’s a good chance you’ll miss out.

Subscribe now!

Enroll in Market Like A CEO™: https://marketlikeaceo.com

Start here → https://www.jereshiahawk.com/bio

For coaches and service providers building high-trust, high-ticket offers. Refine your messaging. Restructure your business model. Streamline your offers and client delivery.

Knowing Your Niche Isn't Enough Nov 18, 2020

Show notes

Most people don’t understand that you have to get way more specific than just knowing your area of specialization. You have to peel back all the layers and realize whether your niche is actually specific enough to attract high quality-clients.

In this episode I’m going to be breaking niching down into three layers:

Career category
Business niche
Signature service

This knowledge is essential if you want to land clients with a four (or five) figure price tag.

Key Highlights of the Episode

This episode was extremely actionable and insightful. Here are a few key highlights:

What is a niche? - From a business perspective, a niche appeals to a small, specialized section of the population.
Career category - The first layer of niching down is your career category. This would be a general job title, such as an attorney, accountant, or health coach. Getting down to this level is only OK if you’re selling something relatively inexpensive, such as an ebook.
Business niche - The second layer of niching down is your business niche. This is your subject niche within your career category.
Signature service - The third and final layer of niching down is your signature service. Niching down to this level usually comes with a lot of resistance. However, if you’re not drilling down to this level of specificity you’re leaving a lot of money on the table.
Specialists get paid more than generalists - When you get super-specific, you’re going to find that you also have a very specific process that you can walk your clients through in order to achieve the results they want. This is what allows you to charge a higher price tag.
And lots more! Tune in now.

You and I both know that it’s time that you take full ownership of your expertise. Finally learn how to clarify your program promise, articulate your value, and organically launch your $3k - $10k group coaching program.

Click here to learn more about how we can help.

Also, if you haven’t done so already, subscribe to the podcast. I’m adding a bunch of bonus episodes to the feed and, if you’re not subscribed, there’s a good chance you’ll miss out.

Subscribe now!

Enroll in Market Like A CEO™: https://marketlikeaceo.com

Start here → https://www.jereshiahawk.com/bio

For coaches and service providers building high-trust, high-ticket offers. Refine your messaging. Restructure your business model. Streamline your offers and client delivery.

Why You Suck At Selling (And 4 Ways To Fix It) Nov 11, 2020

Show notes

Listening to this episode will help you take a client through a journey and set yourself up for success.

I’m going to help you turn things around by giving you FOUR ways to fix your broken sales process. I want to ensure you can meet your revenue goals and confidently convert clients with ease.

Key Highlights of the Episode

This episode was extremely actionable and insightful. Here are a few key highlights:

High ticket sales - It’s important to understand that selling a high ticket tiem is completely different from selling a low ticket item. The buyer psychology and processes required are completely different.
What do we mean by a “sales process”? - A sales process isn’t about automated tools and complicated sales funnels. It’s a predefined set of interactions for identifying, qualifying, and converting prospects. You need to have your steps fully defined and documented.
Identification prospects - You need to not only attract your ideal client but you need to repel those who you’re service is not for. If you have to beg for prospects to be your clients then you’re not attracting the right prospects.
Qualifying prospects - What’s your screening process? You need to be clear on who can get on a sales call. Your sales process needs to weed out those who aren’t fit for your program.
Converting prospects - Your sales process needs to convert. Just because you know you can help, your prospect also needs to believe it. It’s your job to communicate this. If you’re struggling to close, then I recommend checking out http://jereshiahawk.com/rightresponse.
And lots more! Tune in now.

Need help repackaging your private 1:1 coaching into a high-ticket group coaching program? We can help with that.

Click here to learn more.

Also, if you haven’t done so already, subscribe to the podcast. I’m adding a bunch of bonus episodes to the feed and, if you’re not subscribed, there’s a good chance you’ll miss out.

Subscribe now!

Enroll in Market Like A CEO™: https://marketlikeaceo.com

Start here → https://www.jereshiahawk.com/bio

For coaches and service providers building high-trust, high-ticket offers. Refine your messaging. Restructure your business model. Streamline your offers and client delivery.

How This London Based Career Coach Used The Champagne Closer™ Method To Overcome Her Struggle With Sales Call with Janine Esbrand Nov 04, 2020

Show notes

My guest on this episode is the awesome Janine Esbrand, a London based corporate and commercial lawyer who enrolled in Leverage after traditional online launch methods failed to yield the results she wanted.

With 12 years of experience in the legal industry and a drive to find solutions that support her growth, Janine is very inspiring to listen to. This episode is especially interesting if you struggle to confidently close clients on sales calls.

Key Highlights of the Episode

This episode was extremely actionable and insightful. Here are a few key highlights:

Are you using the right method? - Janine tried using a membership model for her first launch. Although she had some success, she realized she wasn’t going to hit her revenue goals and wasn’t attracting fully committed clients. This caused her to shift her approach and find a better method.
Realize your value - Even though she was hesitant to charge a high price tag, Janine thought hard about the value she was bringing to the table and the results she could get for clients. After this, she knew she needed to sell a high-ticket item.
Thriving through COVID - Despite having invested in Leverage just before the international break-out of COVID, Janine remained fully committed to the process. With more and more people needing a career change, she’s found her services are more relevant than ever.
Qualify your leads - Janine always questions whether a prospect is the right person for her program. Rather than trying to make a sale, she now tries to ensure that she’s only attracting clients that will be a good fit.
Learning how to close consistently - When Janine began using the Champagne Closer™ Method, she learned to shift her focus from trying to make the sale, to helping people understand what they wanted and help them make the right decision. This instantly turned around her sales performance.
And lots more! Tune in now.

If you’re booked out with private 1:1 clients, ready to raise the price of your successful digital course or want a new revenue stream beyond retainer clients, I invite you to apply.

Click here to learn more and apply today.

Also, if you haven’t done so already, subscribe to the podcast. I’m adding a bun

Enroll in Market Like A CEO™: https://marketlikeaceo.com

Start here → https://www.jereshiahawk.com/bio

For coaches and service providers building high-trust, high-ticket offers. Refine your messaging. Restructure your business model. Streamline your offers and client delivery.

Why Selling $15,000 Programs Is Simpler Than Selling $1,500 Programs Oct 28, 2020

Show notes

If you’ve been in business for a while and don’t want to be doing 1:1 forever then it may be time to leverage what you’ve got.

1:1 is a great way to start out as you get used to landing high ticket-clients and refining your process. However, after you have three to five clients, it becomes advantageous to shift your business model to a high-ticket group program, which is exactly what we do with our Leverage program.

We’ve helped many clients go above and beyond six-figures. In this episode, I’m going to be discussing one of the keys to achieving this high level of success.

Key Highlights of the Episode

This episode was extremely actionable and insightful. Here are a few key highlights:

Commit and follow through - If you’re on a coaching program to help you launch your product or service then you need to be all-in. You need to commit to the process and follow through with the launch.
Why is it easier to sell a $15,000 program? - The psychology of a buyer looking at a $15,000 program is completely different from a buyer looking at a $1,500 program. Anyone considering the higher price tag understands the value and return that such an investment will yield.
Attract reliable and committed clients - If you’re selling a program with a $15,000 price tag you’ll experience far less failed payments than if you’re selling at $1,500. Also, because your clients have invested so much, they’ll be fully committed to showing up and doing the work required.
Resistance never goes away - Each time you reach a new level in business and your financial life, it’s normal to experience resistance and feel discomfort. Instead of trying to avoid the discomfort, recognize that it’s a normal part of the process that can be helped with mindset work.
The power of group coaching - Even with the best process in place, if you’re unwilling to shift your beliefs you’ll never move forward. Working with peers in a group coaching program is one of the best ways to continually recognize and shift limiting beliefs that would have gone undiscovered.
And lots more! Tune in now.

Every day, we help coaches and DFY providers, like you, transform their 1:1 service into a SUSTAINABLE online coaching business that is set up to automate the necessary aspects of your offer so you have the energy to show up, serve your clients and increase your business growth month after month.

Interested? Complete the Benchmark Assessment to help you pinpoint the exact gaps that currently exist within your business model.

Click here to learn more an

Enroll in Market Like A CEO™: https://marketlikeaceo.com

Start here → https://www.jereshiahawk.com/bio

For coaches and service providers building high-trust, high-ticket offers. Refine your messaging. Restructure your business model. Streamline your offers and client delivery.

Is Lowering Your Price The Only Way To Increase Sales? Oct 21, 2020

Show notes

Do you believe that lowering your price will increase sales?

If you’re launching your signature service for the first time or you’ve been in the game for a few months and not getting the sales you expected, this episode will help.

It’s way harder to sell something for free than with a price tag. If I see something for free then I tend to stay clear of it and question its true value.

So, how should you go about setting your price? Tune in to find out more.

Key Highlights of the Episode

This episode was extremely actionable and insightful. Here are a few key highlights:

A lower price doesn’t mean less friction - It’s normal to experience a lot of friction when you’re new to the market. While lowering your price may seem like a good idea to reduce friction, it won’t. This is a limiting belief that you need to overcome.
Communicate your true value - When it comes to your service, you understand its true value. However, your prospects don’t yet understand this. It’s your job as a seller to communicate what you can do for your prospects in a way that they will comprehend.
Don’t underestimate the importance of price - When it comes to sales, I believe price is the most important factor. It demonstrates the level of value your clients can expect. A high price tag communicates quality and attracts high-quality clientele.
Don’t take the easy way out - Experiencing rejection and having prospects trying to haggle can be damaging to your confidence. Instead of taking the easy way out and offering discounts, you should enhance your ability to communicate your value.
Raise your rates - If you’re lacking confidence and struggling to overcome sales objections then check out jereshiahawk.com/rightresponse. With the right attitude and tools, you can raise your rates and learn to become a beast at sales.
And lots more! Tune in now.

Raising your rate takes more effort than just deciding on a new price. Then comes the work of addressing the objections, effectively articulating your value in your marketing content, and designing curriculum that delivers on the promise you sold the client into. Need some help with this?

Click here to learn more about how our LEVERAGE Method can help.

Also, if you haven’t done so already, subscribe to the podcast. I’m adding a bunch of bonus episodes to the feed and, if you’re not

Enroll in Market Like A CEO™: https://marketlikeaceo.com

Start here → https://www.jereshiahawk.com/bio

For coaches and service providers building high-trust, high-ticket offers. Refine your messaging. Restructure your business model. Streamline your offers and client delivery.

How This Conversion Copywriter Is Scaling Beyond Five Figure Done For Your Launch Projects With A Coaching Program with Christine Blubaugh Oct 14, 2020

Show notes

This episode features the fabulous Christine Blubaugh, a successful copywriter, and coach that’s been able to transition from food blogger and health coach to establishing a copywriting business that’s expanding beyond landing five figure clients.

Key Highlights of the Episode

This episode was extremely actionable and insightful. Here are a few key highlights:

Do you need to change direction? - Christine spent a decade studying and working in the health and wellness industry. However, after struggling with her own health problems she realized that a change of direction was needed and writing would be better suited to her.
Do what comes natural - It’s easy to overlook the skill sets that come naturally to us. Christine realized she’d always been a writer and it was one of her natural talents. More importantly, there were people out there that needed help with writing.
Get on the radar - Christine didn’t start out making cold pitches and using hard selling tactics. She got on the radar of potential clients, taking a very personal approach. She worked hard to establish great relationships before trying to land clients.
Confidence through experience - Christine has confidence in being able to prescribe solutions to clients rather than letting her clients wrongly tell her what to do. Her vast experience allows her to understand if something is going to work or not.
Transitioning to a leveraged offer - Christine had several ideas for online products, but nothing really excited her. After a couple of years of pondering a leveraged offer, she realized her niche and passion was in writing for social media. She allowed her idea to evolve and tested various components out before eventually launching.
And lots more! Tune in now.

Want some help scaling your group coaching program at a price you’re proud of? You can grow beyond six figures without offering discounts, downsells or dumping a ton of money into paid ads.

Click here to learn more about how our LEVERAGE Method can help.

Also, if you haven’t done so already, subscribe to the podcast. I’m adding a bunch of bonus ep

Enroll in Market Like A CEO™: https://marketlikeaceo.com

Start here → https://www.jereshiahawk.com/bio

For coaches and service providers building high-trust, high-ticket offers. Refine your messaging. Restructure your business model. Streamline your offers and client delivery.

5 Reasons Why Your Content Isn't Converting (And How To Change It) Oct 07, 2020

Show notes

If you’re a service provider, and your primary method of enrolling clients is via organic content then you’re not going to want to miss this episode. I’m going to be going through the five reasons your content isn’t converting and what you need to change in order to land your ideal clients.

Key Highlights of the Episode

This episode was extremely actionable and insightful. Here are a few key highlights:

Focus on one clear promise - When introducing a high ticket item, many people try to introduce more offers to sell. Instead, you need to focus on one clear promise and speak to a clearly defined audience rather than trying to capture everybody.
Whose opinion are you listening too? - Being too worried about everyone else’s opinion can hold you back. You only need to focus on the opinions of qualified leads and people with relevant experience.
Whose problem are you solving? - Stop focusing on your problems and start focusing on the problems of prospective clients. Your business doesn't exist to serve you, it exists to solve someone else’s problem.
Are you playing hard to get? - Stop waiting for people to speak to you. As a business owner, you need to be proactive and be the first one to start a conversation.
Learn to overcome sales objections - Do you offer a discount or down-sell the first time you hear a sales objection? Sales objections and rejections are inevitable. It’s part of the game. You need to learn to overcome them rather than thinking something’s wrong with you as a business coach.
And lots more! Tune in now.

If you want some help clarifying your program promise and refining your curriculum, I’m here to help.

Click here to learn more.

Also, if you haven’t done so already, subscribe to the podcast. I’m adding a bunch of bonus episodes to the feed and, if you’re not subscribed, there’s a good chance you’ll miss out.

Subscribe now!

Enroll in Market Like A CEO™: https://marketlikeaceo.com

Start here → https://www.jereshiahawk.com/bio

For coaches and service providers building high-trust, high-ticket offers. Refine your messaging. Restructure your business model. Streamline your offers and client delivery.

The Ramp Up: What I've Learned From Selling One Program For 3 Years Sep 30, 2020

Show notes

If you have trouble being consistent then today’s episode could be insightful and enlightening for you. There’s a lot of profitability when you focus on selling ONE thing for an extended period of time. It’s how you build a healthy foundation for your business and set yourself up for long-term sustainability.

Key Highlights of the Episode

This episode was extremely actionable and insightful. Here are a few key highlights:

Stay focused - When starting out it’s easy to give up, change direction, or try to create another offer. Patience is vital and it’s important not to make rash decisions until you’ve accumulated sufficient data.
It’s not as simple as creating a dope product - If you merely try to create a dope product and mimic what someone else is doing you’re unlikely to achieve long-term success. You need to have a full service that will get results for your clients.
It’s a continuous process - Even after 500 successful clients and three years in business, we’re still refining and improving our signature program. As you gain experience it’s important not to get complacent and continue evolving what you have.
You’re not going to solve everything - As human beings, your clients have a million problems. It’s not your responsibility to solve them all. It is your job, however, to be the best in the business at solving that one specific problem that you’re being hired for.
Focus on what matters - It’s easy to get distracted and caught up in trends. You need to stay super-focused, refining your processes to improve the experience while acting on revenue-generating activities.
And lots more! Tune in now.

Want to experience sustainable growth for your coaching business WITHOUT hiring 5 new employees, WITHOUT spending five figures on paid ads, WITHOUT offering discounts or downsells?

Click here to learn more about how we can help.

Also, if you haven’t done so already, subscribe to the podcast. I’m adding a bunch of bonus episodes to the feed and, if you’re not subscribed, there’s a good chance you’ll miss out.

Subscribe now!

Enroll in Market Like A CEO™: https://marketlikeaceo.com

Start here → https://www.jereshiahawk.com/bio

For coaches and service providers building high-trust, high-ticket offers. Refine your messaging. Restructure your business model. Streamline your offers and client delivery.

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