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    Marketing

    Inside BS Show

    Would you like to work with better clients, make more money, and build a business that gives you true freedom?

    Have you struggled with the loneliness that comes with working long hours and solving the dozens of complex problems you face as an entrepreneur?

    Do you ever feel like the most valuable business secrets are shared behind closed doors—where only insiders have access?

    Welcome to The Inside BS Show—your daily invitation to step behind the velvet rope and into the room where real business leaders talk strategy, success, and scale.

    These are your people. They’ve been where you are, and they’ve gone where you want to go. But most importantly, they feel your pain and can help it go away.

    If you’re an entrepreneur, CEO of a private company, or leader of a professional firm, this show is your secret weapon.

    On each show we break down the business growth strategies that insiders use to win—revenue generation, building influence, succession planning, hiring top talent, navigating legal minefields, and crafting an exit strategy that maximizes value.

    But this isn’t just a podcast—it’s a community. We don’t just talk at you; we bring you into the conversation.

    Your host, Dave Lorenzo (The Godfather of Growth), gives you an exclusive front-row seat to the insights, strategies, and behind-the-scenes conversations that drive business success.

    A new episode drops each Wednesday at 6 AM.

    Want to connect with Dave? Call (305) 692-5531.

    What are you waiting for? Join us ON THE INSIDE.

    Advertise
    • Apple Podcasts
    • Google Play
    • Spotify

    Latest Episodes:
    Can Empathy Be a Competitive Advantage? Maria Ross | 244 Feb 11, 2021
    Show notes

    On this Show Maria and Dave discuss:

    • What’s the difference between emotional empathy and cognitive empathy? Why is each important to branding and sales?
    • Does empathy help you with decisiveness? How?
    • Talk about how empathy leads to curiosity.
    • How does empathy influence the culture of the organization?
    • Can empathy help you make better deals?
    • How do consumers identify empathetic brands?
    • Is it only about having a generous return policy and good customer service?

    About Maria Ross

    Phone: (206) 661-0227
    Email: maria@red-slice.com
    www.red-slice.com

    Brand strategist, speaker and author Maria Ross believes cash flow, creativity and compassion are not mutually exclusive. As founder of Red Slice she advises entrepreneurs and fast-growth businesses on building irresistible brand stories that connect with customers and accelerate growth.

    Maria's most recent book, The Empathy Edge: Harnessing the Value of Compassion as an Engine for Success, explores empathy as a competitive business advantage and was named by Forbes as a top 11 book redefining leadership She is also the author of Branding Basics for Small Business and The Juicy Guides for Entrepreneurs. Maria understands the power of empathy on the brand and personal levels: In 2008, shortly after launching her business, she suffered a ruptured brain aneurysm that almost killed her and inspired her acclaimed best-selling memoir, Rebooting My Brain.

    Maria has spoken to audiences ranging from The New York Times to BlogHer to Salesforce, hosts The Empathy Edge podcast, and has appeared in numerous media outlets, including MSNBC, ABC News, Forbes.com and Entrepreneur. She also writes for many outlets, including columns on Entrepreneur.com and Huffington Post. Maria lives in the San Francisco Bay Area with her husband, young son, and precocious mutt.


    Esports Insider: Your Kid Can Get An eSports Scholarship to College: Jacqueline Manor | 245 Feb 10, 2021
    Show notes

    About Jacqueline Manor
    Email: jakyomanor@gmail.com

    Jacqueline is an esports consultant, host, tournament organizer, influencer, content creator, and official commentator of the Capcom Pro Tour for Street Fighter V. She has hosted various gaming shows such as Re:Play, SquadState, and HeadsUpDaily; as well as many tournaments from CS:GO to a variety of Fighting Games.

    Jacqueline has commentated and competed in tournaments all over the world. She was the Project Manager on some of Canada’s most ambitious gaming events, was on the executive team for various esports teams by managing events and content production, and continues to make waves in esports. She is currently the Director of Humber College Esports.


    Tips from an E-commerce Mentor: Deirdre Tshien | 248 Feb 09, 2021
    Show notes

    About Deirdre Tshien

    Phone: (929) 319-4125
    Email: deirdre@thegrowthboss.com

    www.thegrowthboss.com

    IG: @thegrowthboss
    FB Group: bit.ly/growthbossgroup
    Podcast: www.themakingitpodcast.com

    Free 3-day challenge: www.thegrowthboss.com/challenge

    Deirdre is the founder of Growth Boss, a leading mentorship program for e-commerce business owners wanting to scale to multiple- 6 and 7 figures using the power of tribe-building, funnels and human connection.
    She is a serial entrepreneur, having founded and led 5 businesses across 3 industries in the last 7 years, and has navigated the entire spectrum of experiences and emotions (the good, the bad and the ugly) that comes with starting, running and closing businesses.
    With her hands-on experience in successfully growing her businesses to 7 figures, she now coaches e-commerce business owners on her secret sauce of using buyer psychology to make their offerings irresistibly-contagious to their customers; creating an end-to-end sales funnel that automatically converts these customers; and then nurture them into a raving salesforce.
    Deirdre's evolution into a Business Coach, Consultant and Mentor was driven by a strong desire to pay it forward and help other business owners take intelligent action towards building their million-dollar business.


    Necessary Conversations: Women and Money: Victoria Lowell | 247 Feb 08, 2021
    Show notes

    About Victoria Lowell

    Phone: (305) 507-7504
    Email: victoria.lowell@empoweredworth.com

    https://empoweredworth.com

    Victoria Lowell is a financial advocate, coach, international bestselling author of “Empower your Worth: A Woman’s Guide to Increasing Self-Worth and Net Worth.” and the founder of Empowered Worth, a financial-education platform that empowers women to become active participants in their own financial future and well-being.

    In late 2018 she left Wall Street and followed her passion to help women assert themselves fiscally. Her expertise in this field has led to her hosting her podcast, conferences and webinars, motivational speaking and being a guest on many tv, radio and podcast shows.


    How to Use Facebook to Attract New Clients: Sidney Clevinger | 243 Feb 07, 2021
    Show notes

    During this show Dave and Sid discuss the following:

    • How To Get Organic Leads On Social Media in the Next 15 Minutes
    • Using the Online TV Channel to Attract Leads To You Everyday Online
    • Setting Up Your Personal Profile on Facebook To Attract Leads Online for FREE
    • How To Turn Friend Request On Facebook Into Leads For Your Business
    • How To Find Your Best Leads In Facebook Groups
    • How To Grow A Facebook Group To 6-Figures in 90 Days
    • How Sid Overcame Panic Attacks To Be a Successful Entrepreneur


    About Sidney Clevinger

    Phone: (502) 727-5878
    Email: sidney.clevinger@gmail.com
    https://www.sidclevinger.com/

    "SUPER" Sid Clevinger is marketing coach who has been featured in Entrepreneur, Forbes, Influencive, and over 25 other publications around the world.

    Sidney created The SUPER Online Organic Prospecting System so everyone can discover how to have better prospecting.

    Sidney works with clients and runs courses all over the world.

    He believes that everyone was put on this earth with a gift to share, and leveraging your social media to increase your influence is a great place to do that.

    Sidney has a range of valuable resources for people to understand how to leverage their social media and attract customers online starting today.

    Join his community of f 1000’s of Purpose Driven Entrepreneurs called Success Secrets For Purpose Driven Entrepreneurs and hang out with online entrepreneurs and coaches from around the world all building the businesses of their dreams so they can live the life the life they want, your invite can be found at www.successsecretsgroup.com


    Look Inside Dave Lorenzo's Inner Circle Community: How to Close Deals | 241 Feb 06, 2021
    Show notes

    About Dave Lorenzo's Inner Circle Business Development Community

    http://JoinDaveLorenzo.com

    There are professionals in your community, in your profession, making a great living and living and great life.

    These SUCCESSFUL PROFESSIONALS have a few well-guarded secrets and they only share them with people in their natural network.
    In the past, the only way to access these business growth strategies was to GET INSIDE the network of one of these RAINMAKERS, be connected to the people they know, and discover their secret strategies for business growth.

    UNTIL NOW!

    My name is Dave Lorenzo and I have helped professionals build businesses since 1999.

    In 2008 I formed a consulting firm that worked exclusively with attorneys and in 2015 I expanded that work to include other consultants and professionals.

    These days my private coaching clients pay upwards of $50,000 to work with me in a one-on-one setting. As you can imagine, that practice is limited because there is only one of me. I currently have a waiting list.

    Late last year a group of professionals came to my office with some difficult issues.

    They knew they could be making more money and they knew there must be an easier way to attract clients.

    In researching and writing three books for professionals during the past decade, I had developed some great relationships and powerful systems. Both of these proved to be valuable.

    So here’s what I’ve done:

    Early in 2020, I developed a community to help attorneys and other professionals grow their book of business.

    Your membership investment is only $3,550 per year.

    This is easily recouped through the acquisition of one new matter. I’m confident, we can help you grow your firm.

    Membership in this group is limited.

    I cannot accept everyone. I only want smart practitioners with generous hearts and minds. You must be willing to invest your time and attention in this group in order to receive the most benefit.

    Visit: http://joindavelorenzo.com/ for more information or to apply.


    From Dodging Bullets to Dodging Rejection: Shawn Rhodes | 240 Feb 05, 2021
    Show notes

    Dave and Shawn discuss the following topics on this show:

    • Shawn shares some stories from his time as a war correspondent
    • Dave and Shawn discuss the transition from the action of his former career to speaking, training and writing
    • Shawn talks about how doing a TedX talk has helped his business
    • Shawn shares tips about getting high profile talks and being published in well-read media
    • We discuss the difference between a funnel and a pipeline
    • Shawn shares his system for connecting with prospects and winning them over
    • The strategy of micro commitments will change everything for you
    • Dave and Shawn discuss the future of the speaking business

    About Shawn Rhodes
    http://BulletproofSelling.Systems
    Bulletproof Selling Podcast
    Email: shawn@bulletproofselling.systems
    Phone: (813)+833-5059
    https://www.shoshinconsulting.com

    Shawn Rhodes leveraged his former life as a war correspondent to become an international expert in how the best teams pivot and scale success. He's a Tampa-based TEDx speaker and his work studying teams in more than two dozen countries - some the most dangerous places on the planet - has been published in news outlets including TIME, CNN, NBC, Forbes, the Wall Street Journal and INC.

    Shawn's clients have included Deloitte, ConAgra, Coca-Cola and dozens of similar businesses. Shawn is also a nationally-syndicated columnist with the Business Journals and author of the books Pivot Point: Turn On A Dime Without Sacrificing Results, Universal Export: A Guide For Overachievers in Working Less And Enjoying More, and forthcoming book, Bulletproof Selling: Systemizing Sales For The Battlefield Of Business.


    Branding is Sex: Deb Gabor | 239 Feb 04, 2021
    Show notes

    About Deb Gabor

    Phone: (512) 554-1538
    Email: deb@solmarketing.com
    http://debgabor.com
    Book: Branding is Sex

    "Leading Expert" doesn't come close to describing Deb Gabor's passion for brands. More accurate? Brand Guru. Brand Impresario. Brand Evangelist.

    She's written the book on branding (twice!) with bestsellers Branding is Sex and Irrational Loyalty. She's the founder and CEO of Sol Marketing, a strategy-led marketing firm obsessed with solving major business and branding problems for clients in every industry. Companies throughout the world use Deb’s Brand Values Pyramid, Ideal Customer Archetype, and “Brand Swagger Questions” to align their teams and articulate their brands to audiences.

    Deb and her team at Sol Marketing have introduced her revolutionary brand strategy for organizations ranging from international household names like Allrecipes, The Associated Press, Dell, Microsoft, NBC Universal, NPR, NTT Data, and Siemens, to exciting emerging brands like hint water and Indagare. Deb also lends her brand authority with frequent contributions and commentary to major news outlets such as Entrepreneur, Forbes, FORTUNE, Inc., MediaPost, New York Times, NPR, USA Today, Wall Street Journal, and The Washington Post.

    Business and marketing organizations regularly call on Deb as a keynote speaker and workshop leader, relying on her as an inspiration for executives to embrace the power of branding to create Marketing That Sells.


    An Overview of Esports and the Law: Andrew Goodwin | 238 Feb 03, 2021
    Show notes

    Dave and Andrew has a wide-ranging and comprehensive conversation about the esports industry and the role of attorneys in it.

    About Andrew Goodwin

    Phone: (469) 688-7758
    Email: andrew@hendleygoodwyn.com

    Andrew is passionate about helping artists, esports players, and entrepreneurs attain their career goals. Whether you need help navigating complex legal problems, drafting a difficult contract, or general career advice, he is ready to help guide you to the outcome you desire. Andrew provides legal counsel in the areas of entertainment & esports, intellectual property, and general business.


    Position Yourself as an Authority and Make More Money: Mike Saunders | 237 Feb 02, 2021
    Show notes

    About Mike Saunders

    Phone: (720) 232-3112
    Email: mike@marketinghuddle.com

    https://www.AuthorityPositioningCoach.com

    Mike Saunders is a speaker, bestselling author of four books, and a successful business coach who holds an MBA in Marketing.
    Mike is also an Adjunct Marketing Professor at several Universities and a member of the Forbes Coaches Council.

    He has interviewed hundreds of industry experts on his podcast and is always striving to learn from other thought leaders.
    Mike is most passionate about seeing his family grow up with high spiritual values and providing them opportunities to succeed in life.
    He is heavily involved in his local church and is focused on teaching others the benefits of giving and serving.


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