I Love Marketing

Latest Episodes:

How to Eliminate Sales Objections and Erase Price Resistance with Robin Robins - I Love Marketing Episode #277 Oct 24, 2016

Show notes

Robin Robins, the IT industry's most in-demand marketing consultant, sales trainer, and author, shares her insights into how you can use objections to generate more sales. Listen as Robin shares her key strategies and tips for dramatically increasing your sales, recurring revenue, and profits.

Here's a glance at what you'll learn from Robin in this episode:

Why trying to "handle" objections is completely WRONG (and how to set up your selling process so objections are killed in advance before they are ever brought up)
A strategy you can use to give intelligent answers to customer questions that makes them more likely to buy from you
Robin shares the big secret behind answering ANY sales objections: "All sales objections are, are _ _ _ _ _ _w e r _ _ _ _ e _ t _ _ _ s! So if you've got objections, here's what you do... "
The single most powerful marketing pieces you can put together
The most engaging package to send prospects BEFORE they show up that eliminates objections and increases referability

Shownotes and links from this episode can be found at: www.ilovemarketing.com/277

Thinking Big and Bold with Peter Diamandis - I Love Marketing Episode #276 Oct 17, 2016

Show notes

Hear from Peter Diamandis, the founder and chairman of the Xprize, as he shares his vision of the future: a future where we stop thinking linearly and start thinking exponentially. You'll discover the power of thinking big and bold, the 6D's of exponential framework, and the exponential organizational tools that can help businesses ride evolving technologies to a much bigger future.

Here's a glance at what you'll learn from Peter in this episode:

Evidence Of Abundance: Why we are working less, increasing our standard of living, reducing poverty, accessing more and more technological capability for far cheaper than ever before, living longer than ever, are safer than ever, and living in the most peaceful time in history.
The Secret Of How Billionaires Think: Peter Diamandis sat down with four billionaires - Larry Page, Elon Musk, Jeff Bezos, and Richard Branson - and after asking them questions, he discovered 6 "Thinking At Scale Strategies" they use to think big and act boldly. Here's what they are.
How to go from "I have an idea" to a $1 billion company in just 2 years time (It's possible today. Here's the reason why AND what you can do right now to ride the billion dollar wave).
Why you need to build your business with an eye on where where technology is going to be and NOT where it is right now (If you deliver a product based on what it is today, you've missed the boat and you'll be out of business tomorrow).
6 rules for having the top talent in the world work for your company, becoming a massively productive organization, and having a self-managing company.
Insights into the 8 innovation principles Google uses for having people from around the world help solve their problems, iterate fast, and impact millions of lives.
How to know anything you want, anytime you want (Technological convergence is making this possible. Peter shares what you need to know to take advantage of this).
Peter shares his 6 D's framework that simplifies technology and gives you and your business the power to predict where technology is going.
4 critical insights for being more innovative, staying ahead of competitors, and having a 10x mindset.
3 key questions to ask yourself if you want to grow globally, go exponential, and take advantage of the latest cutting edge technologies.

Shownotes and links from this episode can be found at: www.ilovemarketing.com/276

Four Horsemen & The Four Part Plan That Leads To Success with Richard Viguerie - I Love Marketing Episode 275 Oct 10, 2016

Show notes

Discover The Four Horsemen & The Four Part Plan That Leads To Success with Richard Viguerie. Richard Viguerie is a Genius Network and Strategic Coach Alumni. With over 50 years of experience, he is a pioneer of political direct mail and writer on politics. He is the current chairman of ConservativeHQ.com. You'll also learn the importance of unique ability, the "four horsemen" of marketing, and the nine critical ways to market successfully through snail mail.

Here's a glance at what you'll learn in this interview:

Why Richard spends as much as 14 hours 5 days a week involved in marketing (and loves every minute of it)
Richard reveals how to gain a top level education in marketing
Viguerie's Four Horsemen Of Marketing: If you get these four things right then life and business become easy. Get them wrong, and you'll be travelling uphill unsuccessfully with the wind against your face...
Richard shares #1 secret to marketing on the internet
The four word secret to success Newt Gingrich wrote on a whiteboard when he was a young congressman
9 critical elements to successful marketing through mail (If you get all 9 of these elements right, you're guaranteed success)

Shownotes and links from this episode can be found at: www.ilovemarketing.com/275

Innovation, New Ideas, and A.I. Changing the Way You Travel with Reggie Chandra - I Love Marketing Bonus Episode Oct 05, 2016

Show notes

In this episode, Joe interviews Genius Network Member Reggie Chandra PhD., P.E., CEO and lead traffic engineer at Rhythm Engineering, the innovative leader of real-time traffic signal optimization technology. You'll discover the process for innovating new ideas and value, how artificial intelligence is cutting driving and commute times by 50% and transforming the way people drive, and what you can learn by thinking different.

Here's a glance at what you'll learn from Reggie in this episode:

The purpose, mission, and vision of Reggie's company and why he founded Rhythm Engineering.
How Reggie grew his company from $224,000 annual revenue to $7.3 million in 36 months.
The difference between selling Business-To-Government compared to Business-To-Business.
How the InSync adaptive traffic signal system is saving lives by eliminating a third of crashes.
Reggie describes his process for discovering and innovating new ideas and value
How artificial intelligence is cutting commute times by 50% and transforming the way people drive.
Reggie shares one of the most important lessons he learned about running a business.

Shownotes and links from this episode can be found at: www.ilovemarketing.com/greenlight

The Importance of Sleep with Michael Breus - I Love Marketing Episode #274 Oct 03, 2016

Show notes

Hear from Dr. Michael Breus, a certified sleep specialist who has worked with high-profile people all over the globe. Whether you're looking to boost productivity, performance, or creativity, you'll learn about the different phases of sleep, the effects of poor sleep, how to get 7 hours of sleep in just 4 hours, and more.

Here's a glance at what you'll learn from Michael in this episode:

The two systems of sleep - and why you need both in sync
Why many people suffer from sleeping disorders
The three stages of sleep: light, deep, and REM - and how you can use them to accelerate your mental and physical capabilities
How much sleep do you really need? (Debunking the myths)
How much "sleep debt" can you hold onto before you suffer a deficit?
What research shows about getting 5 hours or less of sleep daily (HINT: It doubles mortality rate)
How you can speed and deepen learning with sleep
What impact does your sleep have on Testosterone?
What you can do to improve your sleep time and quality if you're a frequent traveler
Did you know that melatonin can be a contraceptive (HINT: If you take more than .5 to 1.0 mg, this may be impacting you)
7 things you can do if you stay in hotels to get a better sleep
The importance of naps and how to create the perfect nap
How you can use the "Nap-a-Latte" to be more creative and productive
The perfect time to take naps
Sleep Hacking: Getting 7 hours of sleep in 4 hours And much, much more…

Shownotes and links from this episode can be found at:

http://www.ilovemarketing.com/274

DISK: How to Deliver a WOW Experience- Packaging, Products, and Fulfillment - I Love Marketing Bonus Episode Sep 28, 2016

Show notes

In this episode, you'll discover what it takes to keep growing in business, how to build a great culture, how to keep clients for life, and strategies EVERY entrepreneur should know about printing, publishing, and product fulfillment, with Joe Polish and Genius Network member, Joey Foley.

Here's a glance at what you'll learn in this episode:

Joe Foley shares how Disk.com became one of the most trusted authorities in making and delivering information products
Where the top authors, speakers and trainers in the world go to get their products created, printed and fulfilled
Joe Polish and Joe Foley give you a behind the scenes look at the Disk.com facility
What it takes to keep growing in business, build a great culture and keep clients for life
Joe explains best practices every entrepreneur should know about product creation, printing, packaging and fulfillment
What products can you have created? Discover all your options including books, audio CDs and DVDs, workbooks, USBs, signs and displays, magazines, newsletters and more
How to get all your fulfillment needs handled including book launches, product launches, continuity products, inventory management and more (PLUS: If you have an event, here's how to get your workbooks, journals, lanyards, badges and nametags, signs and banners, order forms and gift items take care of…)
The simplest all-in-one solution for all your product development, manufacturing and distribution needs

Shownotes and links from this episode can be found at: http://www.ilovemarketing.com/disk

What Highly Successful People Do When Bad Things Happen with Mary Morrissey - I Love Marketing Episode #273 Sep 26, 2016

Show notes

Hear from Mary Morrissey, and discover how to "harvest the good" in every situation, no matter how bad that situation might be, and how to turn adversity into opportunities. Mary is a speaker, best-selling author, consultant, and founder of the Life Mastery Institute.

Here's a glance at what you'll learn from Mary in this episode:

Mary shares the 3 simple steps highly successful people take when bad things happen Facing adversity?
Here's a thinking exercise you can use on the spot to transform that negative situation into a positive one
Why you can always find something good in every situation
The power of having a framework and how it can make you more creative to find solutions

Shownotes and links from this episode can be found at www.ilovemarketing.com/273

Back Pain Permanent Healing: Understanding the Myths, Lies, and Confusion About Pain with Steve Ozanich and Joe Polish - I Love Marketing Bonus Episode Sep 14, 2016

Show notes

In this Episode, you'll discover how to be a better entrepreneur with better Health. You'll learn how to live the healthy, happy life you deserve, the root cause of pain, how pain can be associated to personality, TMS, and more with Steve Ozanich.

Steve Ozanich is a Mind Body Health Consultant, Health Coach, and Author of The Great Pain Deception, Dr. John Sarno's Top 10 Healing Discoveries, and Back Pain: Permanent Healing - Understanding the Myth, Lies, and Confusion... and is committed to reduce suffering around health.

Here's a glance at what you'll learn from Steve Ozanich and Joe Polish in this episode:

One discovery that saved Steve Ozanich's life and helped him go from being in pain for 30 years to being pain-free and feeling better than ever
The Root Cause of Pain: Steve explains the myths, lies and confusion about back pain, knee pain, hip pain and more, and what really causes pain
Think surgery is your only option? It may not be true. Here's why so many people are getting operated on needlessly and unnecessarily and what you need to know before deciding a medical procedure is your only solution…
Who Dr. John Sarno is, what TMS is and why some doctor's diagnoses can often be dangerously wrong Could personality be causing your health problems?
Steve shares some surprising insights about how pain is connected to personality
Steve reveals the 3 main elements associated with the healing process and why trying to reduce pain could be making your pain worse
How to get back to living the healthy, happy life you desire and deserve

Shownotes and links from this episode can be found at: www.ilovemarketing.com/healthylife

Insights and Strategies with The Shark with Daymond John and Joe Polish - I Love Marketing Bonus Episode Sep 12, 2016

Show notes

Joe Polish interviews wildly successful entrepreneur and world-renowned shark Daymond John. His company, FUBU is now worth six billion dollars, and he is ready to share his insights to help you get to that same point of exploding success. Learn about Daymond's life experiences as an entrepreneur, and how he took on the entrepreneurial world by storm.

Here's a glance at what you'll learn from Daymond in this episode:

The 2 best pieces of business advice Daymond has ever received
3 key elements to building a billion dollar brand
Daymond shares how his investments on Shark Tank has played out and how he looks at angel and venture investing
How to attract star talent to your team and keep them long term
Daymond shares his candid thoughts about Time Management (and why it can be a challenge)
2 strategies for saying "no" to things when people are hitting you up from all angles
Daymond reveals his goal setting process and how he stays hungry despite all his success
What you can learn from the rap game to transform adversity into success
One of the biggest opportunities Daymond is seeing right now in the marketplace that smart entrepreneurs can capitalize on
The Dark Side Of Success And Fame: "I think the darkest side of success and fame is..." You have to hear what Daymond says...
Who Daymond privately turns to for advice
Daymond gives his philosophy for living a successful life

Shownotes and links from this episode can be found at: ilovemarketing.com/shark

Creating Business Breakthroughs, Entrepreneurship, and the Power of Broke with Daymond John and Jay Abraham - I Love Marketing Bonus Episode Sep 09, 2016

Show notes

Discover what every entrepreneur should know about success, the 3 ways entrepreneurs limit themselves, what you can do to create breakthroughs in your business, and much more with Joe Polish, Daymond John, and Jay Abraham.

Here's a glance at what you'll learn in this episode:

Daymond John and Jay Abraham reveal what every entrepreneur should know about success
3 ways entrepreneurs limit themselves and what you can do instead to create breakthroughs in your business
The Lowdown on Raising Capital: When raising money is dumb and dangerous (and when it makes sense)
Jay gives you a smarter, more strategic way of thinking so you can get the most out of every situation
Daymond shares the type of businesses he invests in and what he looks for in an investment
How to communicate with your market in a way that helps you attract quality buyers, stand out from competitors and gain maximum advantage
The Power of Broke: When being resourceful is more powerful than having resources
Why Daymond reached out to Jay Abraham to mentor him and how Jay helped Daymond get to the next level
The biggest overlooked advantage you have in business that can help you perform better for zero extra time, effort and expense
Joe, Jay and Daymond discuss the downside of fame, keeping your ego in check and what's really most important in life

Shownotes and links from this episode can be found at: http://www.ilovemarketing.com/power

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