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    Business

    Hustle Humbly Podcast

    Join us for Hustle Humbly where we hope you will build the confidence to find your voice and your way to a successful real estate business and beyond. Listen in as Alissa & Katy, two top producing Realtors, talk about fostering community over competition while navigating the often times cutthroat real estate industry. With over 1000 homes sold between them and 13 and 19 years each in the business, they have seen it first hand. Deep dive into conversations and interviews about mindset and best practices with real life stories mixed in. The goal of Hustle Humbly is to reach out and encourage Realtors and business people alike to stop comparing themselves and start embracing their own strengths.

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    Latest Episodes:
    169: When You Don't Get Paid/Stories of Expireds and Withdrawns Oct 31, 2022
    Show notes

    Expired and withdrawn listings happen to every agent—but no one really talks about them. In this episode, we're sharing real stories from our own businesses about the listings that didn't sell, the ones that dragged on forever, and the moments we didn't get paid.

    From difficult sellers and unrealistic pricing to poor condition and communication breakdowns, we're breaking down the real reasons listings fail—and what you can learn from them.

    This is part storytelling, part therapy session, and part strategy for how to handle these situations better in the future.

    Here's what we cover:

    -The difference between expired vs. withdrawn listings (and when to use each) -Why some agents intentionally let listings expire -How overpricing and seller expectations impact your success -The importance of setting expectations upfront -Why communication can make or break a listing -How poor condition and lack of prep can stop a sale -What happens when sellers become difficult or unrealistic -How to handle listings that drag on for months (or years) -What to do when a seller wants to fire you—or you want to fire them -How to protect your sellers from aggressive expired listing calls -Why refreshing a listing (photos, price, staging) matters -How to emotionally handle not getting paid after months of work -The lessons you learn from listings that don't sell -Why some deals work out at the very last minute -How these experiences make you a better agent long-term

    If you've ever had a listing expire, get withdrawn, or just completely fall apart—this episode will remind you that you're not alone and give you practical ways to handle it better next time.

    Resources & Mentions:

    -Join the Hustle Humbly Community

    Leave us a review at http://ratethispodcast.com/hustlehumbly

    Submit your topic ideas and toasts to Team@HustleHumblyPodcast.com

    Music: Straight A's by Connor Price The Good Life by Summer Kennedy Be The One by Matrika


    168: Atomic Habits Review Oct 24, 2022
    Show notes

    Atomic Habits might be one of the most practical and actionable books we've ever read—and in this episode, we're breaking down exactly why.

    If you've ever struggled with consistency, felt overwhelmed by big goals, or found yourself stuck in cycles of starting and stopping, this conversation will completely shift your perspective. Instead of chasing massive change, we're talking about how small, repeatable actions can transform your business and your life.

    This episode is a deep dive into what actually works when it comes to building habits that stick—without burnout, perfectionism, or unrealistic expectations.

    Here's what we cover:

    -Why small habits (not big goals) create lasting change -The concept of 1% improvement and how it compounds over time -Why systems matter more than goals in real estate and life -How to break tasks down into ridiculously small, doable steps -The "2-minute rule" and how it helps you get started -Why perfectionism leads to procrastination (and how to fix it) -How preparation can actually be a form of avoidance -The power of identity: "I am" vs. "I'm trying to…" -How to use habit stacking to build routines effortlessly -Why your environment shapes your behavior more than motivation -The role of accountability and community in building habits -How to stay consistent even on your worst days -Why repetition—not time—is what actually builds a habit -How small actions in real estate (like database work) compound into big results -Why you should focus on progress, not perfection

    If you've been waiting for the "right time" to get organized, start a new habit, or improve your systems—this is your sign to start small and start now.

    Resources & Mentions:

    -Atomic Habits by James Clear -Join the Hustle Humbly Community for future book clubs

    Leave us a review at http://ratethispodcast.com/hustlehumbly

    Submit your topic ideas and toasts to Team@HustleHumblyPodcast.com

    Music: Straight A's by Connor Price The Good Life by Summer Kennedy Be The One by Matrika


    167: Finding Calm in Your Real Estate Business Oct 17, 2022
    Show notes

    Finding calm in real estate can feel impossible—but it doesn't have to be.

    In this episode, we're talking about what it actually looks like to create a calm, sustainable real estate business (even when the market feels uncertain or your clients are riding an emotional roller coaster).

    From setting boundaries and managing your schedule to letting go of clients who aren't the right fit, this episode is full of practical ways to protect your time, energy, and mindset.

    Because here's the truth: you don't need to feel stressed to be successful.

    Here's what we cover:

    -Why real estate stress often comes from lack of systems and clarity -How to stay grounded during market shifts and uncertainty -The importance of focusing on what's within your control -Why consistency in your lead sources creates long-term stability -How to set boundaries with your time, clients, and schedule -What a shutdown routine is and why you need one -Why under-scheduling can actually make you more productive -How to handle overflow leads without burning out -When it's time to "bless and release" a client or lead -Why you don't have to follow up forever -How to avoid taking business decisions personally -The importance of emotional boundaries in real estate -How to stop riding the emotional roller coaster with your clients -Why being the calm, steady presence builds trust and confidence -How environment (social media, office culture, news) affects your mindset -Why stepping away—even briefly—can reset your energy -Simple habits like walking, breathing, and taking breaks that actually work

    Resources & Mentions:

    -Episode 48: Taking the Emotion Out of Real Estate -Episode 85: The Importance of Emotional Boundaries

    Leave us a review at http://ratethispodcast.com/hustlehumbly

    Submit your topic ideas and toasts to Team@HustleHumblyPodcast.com

    Music: Straight A's by Connor Price The Good Life by Summer Kennedy Be The One by Matrika


    166: Email Marketing/Real Estate Newsletters Oct 10, 2022
    Show notes

    Email marketing doesn't have to be boring—and it definitely shouldn't be.

    In this episode, we're breaking down how to create real estate newsletters that people actually *want* to open, read, and respond to. Because let's be honest… most newsletters get deleted immediately.

    We're sharing why email marketing still works, how to stand out in a crowded inbox, and why your "newsletter" should really feel more like a casual, personal update (aka your new favorite term: the *virtual pop-by*).

    If you've been avoiding email marketing because it feels overwhelming or too time-consuming, this episode will completely change your perspective—and give you a simple way to get started.

    Here's what we cover:

    -Why email newsletters still work (and why most agents do them wrong) :contentReference[oaicite:0]{index=0} -The problem with canned, generic newsletters -Why your database should be your primary focus -How to turn your newsletter into a "virtual pop-by" -What makes an email engaging vs. instantly deleted -The importance of keeping your content personal and relatable -Why you should avoid sending to your entire contact list -How to clean and organize your database before starting -The 3 simple steps to getting started with email marketing -Why consistency matters—but perfection doesn't -What to include in your emails (without overthinking it) -How to use stories, photos, and real-life updates -Why links (social media, local spots, products) add value -How to create interaction with questions and polls -The role of subject lines in getting your emails opened -Why you don't need fancy templates or designs -What NOT to include (boring stats, generic tips, recipes) -How to make your emails feel like a conversation, not a sales pitch -Why email is more reliable than social media for staying top of mind -How to repurpose your existing content into newsletters

    Resources & Mentions:

    -Free Database Template: http://hustlehumblypodcast.com/starthere -All Resources: http://hustlehumblypodcast.com

    Leave us a review at http://ratethispodcast.com/hustlehumbly

    Submit your topic ideas and toasts to Team@HustleHumblyPodcast.com

    Music: Straight A's by Connor Price The Good Life by Summer Kennedy Be The One by Matrika


    165: Working with Friends and Family Oct 03, 2022
    Show notes

    Working with friends and family sounds like it should be easy… but it's often anything but.

    In this episode, we're breaking down how to keep it professional with people you know—from getting them to choose you as their agent to navigating the transaction without damaging the relationship.

    Because here's the truth: mixing business and personal life can get messy fast… unless you have clear systems, communication, and boundaries in place.

    We're sharing real-life scenarios, mindset shifts, and practical strategies to help you avoid awkward situations, protect your time, and still deliver an incredible client experience.

    If you've ever felt pressure to work with friends and family (or frustration when they didn't choose you), this episode will give you a healthier, more professional approach.

    Here's what we cover:

    -Why you can't expect friends and family to automatically use you -How to ask for their business without making it awkward -Why rejection from people you know isn't personal :contentReference[oaicite:0]{index=0} -How to handle it when someone chooses another agent -The two sides of this topic: getting the client + working the transaction -Why working with friends can feel more high-pressure than strangers -The importance of treating them like any other client -How your systems create consistency and professionalism -Why skipping your process leads to problems -How to set boundaries without damaging relationships -What to say when friends text or call outside business hours -Why not every friend or family member is a good client fit -When it's okay to refer them out (and why that protects your relationship) -How to avoid "looky-loo" situations with people wasting your time -Why you must communicate how and when you get paid -How to stay top of mind without being salesy -Ideas like CMAs, vendor lists, and asking for advice -Why some people will never refer you (and that's okay) -How to identify and appreciate your true advocates -The importance of not oversharing or complaining about your business -Why professionalism builds trust—even with people closest to you

    Resources & Mentions:

    -Episode: Be the Boss -Episode: What to Do When You're New or Slow -Email Templates 101

    Leave us a review at http://ratethispodcast.com/hustlehumbly

    Get your FREE Database Template: http://hustlehumblypodcast.com/starthere

    All Resources: http://hustlehumblypodcast.com

    Submit your topic ideas and toasts to Team@HustleHumblyPodcast.com

    Music: Straight A's by Connor Price The Good Life by Summer Kennedy Be The One by Matrika


    164: Selling Yourself as a New Agent Sep 26, 2022
    Show notes

    Being a new agent can feel like an uphill battle—especially when it seems like everyone already knows (and is loyal to) another Realtor.

    So how do you stand out when you're just getting started?

    In this episode, we're breaking down exactly how to sell yourself as a new agent—without pretending to be something you're not. Because the truth is, you don't need years of experience to be valuable… you just need to know how to communicate what you *do* bring to the table.

    We're sharing real stories from our early days (including some humbling moments 😅), plus practical strategies to build confidence, attract clients, and get your first deals on the board.

    If you've been feeling discouraged, overlooked, or unsure how to compete—this episode will help you reframe your mindset and start taking action.

    Here's what we cover:

    -Why everyone "already having a Realtor" is completely normal -Why strangers are often easier to convert than friends and family -How rejection early on is part of the process (and actually helpful) :contentReference[oaicite:0]{index=0} -The mindset shift new agents need to succeed -How to lean into your strengths instead of your lack of experience -Why having MORE time is actually your biggest advantage -How open houses, sign calls, and online leads help you gain confidence fast -The importance of consistency on social media (and what to post) -Why activity-based content builds credibility faster than "just listed" graphics -How to build your database from scratch (and what to say) -Why monthly market reports are an easy, valuable touchpoint -How to use your availability as a selling point -Simple ways to prove you're active and engaged in the market -Why having a resume can set you apart from other agents -What to include on your real estate resume (even with no sales yet) -How to confidently handle the "you're too new" objection -The power of honesty when talking to potential clients -Why mentorship and proximity to experienced agents matters -How niching down can help you stand out faster -Real-life examples of finding your niche (like college housing or specific areas) -Why free activities (not paid ads) should be your focus early on -How answering your phone and being available can win you clients -Why your first few years are "make it or break it" (and how to use that time wisely) -A powerful story about rejection, opportunity, and unexpected success

    Resources & Mentions:

    -Episode: What to Do When You're New or Slow -Episode: Leaning Into Your Strengths -Agent Systems Course (resume + business systems) -Email Templates 101

    Leave us a review at http://ratethispodcast.com/hustlehumbly

    Get your FREE Database Template: http://hustlehumblypodcast.com/starthere

    All Resources: http://hustlehumblypodcast.com

    Submit your topic ideas and toasts to Team@HustleHumblyPodcast.com

    Music: Straight A's by Connor Price → https://connorprice.shop/ The Good Life by Summer Kennedy → https://soundcloud.com/summerkennedy/the-good-life Be The One by Matrika → https://uppbeat.io/t/matrika/be-the-one


    163: Leaning Into Your Strengths Sep 19, 2022
    Show notes

    If you've ever looked at another agent and thought, "I should be doing that too…" this episode is your permission slip to stop.

    In this episode, we're diving into what it really means to lean into your strengths—and why trying to do everything like everyone else is actually holding you back.

    Because here's the truth: your business gets easier (and more fun) when you focus on what you're naturally good at.

    We're sharing how your strengths can shape your niche, attract the right clients, and help you build a business that actually fits your life—not someone else's highlight reel. From being a numbers person to loving design, from open house pros to relationship-builders, there is no one "right" way to do real estate.

    We also talk about seasons of life, why your strengths may change over time, and how to stop chasing every "should" you see online.

    If you've been feeling pulled in too many directions, this is your reminder: you don't need to do it all—you just need to do what works for you.

    Here's what we cover:

    -Why comparing yourself to other agents leads to burnout -How your strengths naturally attract your ideal clients -The connection between strengths and finding your niche -Examples of real agent strengths (design, communication, numbers, etc.) -Why "your vibe attracts your tribe" is actually true -How to identify your strengths if you're not sure what they are -Questions to ask yourself (What would your blog be about? What are your hobbies?) -How being a parent, social, or detail-oriented can shape your business -The difference between improving a weakness vs. leaning into a strength -Why not every strategy (open houses, social media, etc.) is for you -How to recognize when something isn't actually needed in your business -The impact of seasons of life on your energy and strengths -Why you don't have to be best friends with every client -When to outsource tasks that drain you -How focusing on one strength can be more powerful than doing everything halfway

    Resources & Mentions:

    -Atomic Habits by James Clear -Episode 77: Real Estate Virtues

    Leave us a review at http://ratethispodcast.com/hustlehumbly

    Get your FREE Database Template: http://hustlehumblypodcast.com/starthere

    All Resources: http://hustlehumblypodcast.com

    Submit your topic ideas and toasts to Team@HustleHumblyPodcast.com

    Music: Straight A's by Connor Price → https://connorprice.shop/ The Good Life by Summer Kennedy → https://soundcloud.com/summerkennedy/the-good-life Be The One by Matrika → https://uppbeat.io/t/matrika/be-the-one


    162: Marketing a Listing Sep 12, 2022
    Show notes

    Listings aren't flying off the shelf anymore… so now what?

    In this episode, we're breaking down exactly how to market a listing in today's shifting real estate market—without overcomplicating it or spending a fortune.

    Because here's the truth: marketing isn't about doing one big flashy thing. It's about consistently doing the right things—and communicating them to your seller.

    We're talking about what actually matters (hint: it starts before you ever go live), how to avoid the biggest mistakes agents make, and simple, effective strategies you can implement immediately.

    Plus, we're sharing real-life systems we've used (including our old "listing support group" 😂), weekly marketing rotations, and how to keep your sellers calm, confident, and informed—even when nothing is happening.

    If you've ever had a listing sit and thought, "What do I even do now?"—this episode is for you.

    Here's what we cover:

    -Why listings feel harder right now (and why that's normal) -The biggest mistake agents make when a home doesn't sell quickly -How lack of communication creates more problems than marketing ever will -Why pricing and preparation matter more than any "fancy" marketing -What to do BEFORE your listing goes live (this is everything) -Why you shouldn't rush to market before the home is ready -How to set expectations with your seller from day one -Weekly marketing strategies you can rotate (without burnout) -How to use simple updates (like CMAs) as marketing + communication tools -Why you don't need to spend tons of money to market effectively -How to use social media (Facebook, Instagram, video) the right way -Free marketing ideas that actually work -How to create video content without being on camera -Why refreshing your listing (photos, price, order) boosts visibility -How to get feedback from other agents (and why it matters) -Creative ideas like virtual staging, seller "top 10" lists, and listing binders -Why communication—not creativity—is what your seller really wants

    Products, People & Resources Mentioned:

    -BoxBrownie (virtual staging & photo edits) -Facebook Marketplace & local buy/sell groups -YouTube Shorts / Instagram Reels / TikTok for video marketing

    Leave us a review at http://ratethispodcast.com/hustlehumbly

    Get your FREE Database Template: http://hustlehumblypodcast.com/starthere

    All Resources: http://hustlehumblypodcast.com

    Submit your topic ideas and toasts to Team@HustleHumblyPodcast.com

    Music: Straight A's by Connor Price → https://connorprice.shop/ The Good Life by Summer Kennedy → https://soundcloud.com/summerkennedy/the-good-life Be The One by Matrika → https://uppbeat.io/t/matrika/be-the-one


    161: Realtor Safety Tips from a LEO Sep 05, 2022
    Show notes

    Realtor safety isn't optional—it's essential.

    In this episode, we sit down with a special guest (and Alyssa's husband), Tanner Jenkins, a law enforcement officer, to talk about real-world safety strategies every agent needs to take seriously.

    From meeting strangers and hosting open houses to showing vacant homes alone, real estate can put you in vulnerable situations more often than you realize. And the biggest mistake? Thinking it could never happen to you.

    Tanner shares practical, no-nonsense advice on how to protect yourself, including how to screen clients, what safety tools actually work, and how to shift your mindset from reactive to prepared.

    We also share real stories—times we trusted our gut, times we didn't, and what we've changed in our businesses because of it.

    If you've ever felt uneasy going to a showing, this episode will give you the tools (and confidence) to take your safety seriously.

    Here's what we cover in this episode:

    -Why "it won't happen to me" is the most dangerous mindset -How to properly screen new clients before meeting them -Why pre-approval letters are about safety—not just financing -How to verify phone numbers, names, and identities -The importance of trusting your gut (always) -What to do if you feel unsafe during a showing -Why you should never let someone move you to another location -Open house safety tips every agent should follow -Should you host open houses alone? (Spoiler: no) -How to use your phone, calendar, and location sharing for safety -What self-defense training actually helps in real life -The truth about pepper spray, alarms, and personal safety devices -What to know about carrying a firearm or other protection -Why mindset matters more than anything else -Real stories from agents who trusted their instincts—and got out safely

    Resources & Mentions:

    -Forewarn App (agent safety screening tool) -Local sex offender databases (public record searches)

    Leave us a review at http://ratethispodcast.com/hustlehumbly

    Get your FREE Database Template: http://hustlehumblypodcast.com/starthere

    All Resources: http://hustlehumblypodcast.com

    Submit your topic ideas and toasts to Team@HustleHumblyPodcast.com

    Music: Straight A's by Connor Price → https://connorprice.shop/ The Good Life by Summer Kennedy → https://soundcloud.com/summerkennedy/the-good-life Be The One by Matrika → https://uppbeat.io/t/matrika/be-the-one


    160: Working in a Shifting Market Aug 29, 2022
    Show notes

    The market is shifting… and if it feels like an earthquake, you're not wrong.

    In this episode, we're breaking down what it really looks like to be working in a shifting market—and how to stay steady when everything feels uncertain.

    From changing interest rates to shifting buyer and seller expectations, this isn't the same market we've been in for the last few years. And while that might feel uncomfortable, it's also an opportunity to get back to the fundamentals of real estate.

    We're sharing real stories from our current listings (the good, the bad, and the "how did this even happen?"), plus practical advice on how to guide your clients through the confusion.

    We also talk about how the media impacts buyer confidence, why comps from even a few months ago may no longer apply, and how agents—especially newer ones—need to adjust their approach quickly.

    If you've been wondering how to navigate this shift without panicking, this episode will help you reframe it and move forward with confidence.

    Here's what we cover in this episode:

    -Why the market feels like an "earthquake" right now -How media headlines impact buyer and seller behavior -What to say when buyers ask, "Is this a bad time to buy?" -Why sellers are struggling to adjust their expectations -How to explain shifting comps and pricing strategy -Why you can't rely on 6–12 month old data anymore -Real examples of deals falling apart (and why) -How interest rates are affecting buyer affordability -Why you MUST re-check pre-approvals before writing offers -What's changing in negotiations (hello, closing costs again 👀) -Why staging and preparation are making a comeback -How to manage seller communication when nothing is happening -Why "it depends" is the most important phrase right now -How newer agents can adapt and actually benefit from this shift -Why this market is an opportunity—not a setback

    Products, People & Resources Mentioned:

    -Email Templates 101: http://emailtemplates101.com -Agent Systems 101: http://agentsystems101.com

    Leave us a review at http://ratethispodcast.com/hustlehumbly

    Get your FREE Database Template: http://hustlehumblypodcast.com/starthere

    All Resources: http://hustlehumblypodcast.com

    Submit your topic ideas and toasts to Team@HustleHumblyPodcast.com

    Music: Straight A's by Connor Price → https://connorprice.shop/ The Good Life by Summer Kennedy → https://soundcloud.com/summerkennedy/the-good-life Be The One by Matrika → https://uppbeat.io/t/matrika/be-the-one


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