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    Business

    Growth Triggers: Content Marketing & AI

    Discover how to use your podcast to generate leads, sales, and influence in any market.

    On this show Luis shares his best tested and proven secrets, tips, and strategies from launching over 300 podcasts in over a dozen different niches and generating over 59 Million Downloads for his clients.

    Learn how to increase your podcast listenership, create multiple new revenue streams with your podcast, sell more of your core offer and build a show that gives you leverage and authority in your space. From picking the right monetization strategy for your podcast to learning how to position your podcast in a crowded market on Apple and Spotify; this is show is the ultimate marketing and sales resource for online business owners who want to know what works with podcasting.

    Get in touch over on Instagram https://www.instagram.com/luisryandiaz/

    Advertise

    Copyright: © Copyright 2026 Luis Diaz

    • Apple Podcasts
    • Google Play
    • Spotify

    Latest Episodes:
    Make Your Podcast Stand Out Like THIS (Using These 3 Editing Tips) Jan 27, 2023
    Show notes

    In this episode, you will learn 3 ways to improve your content and make your podcast stand out from the herd. After implementing these editing strategies on your show, your podcast will reach new heights, guaranteed.


    Resources:


    - Kevin Chemidlin's episode: https://podcasts.apple.com/no/podcast/the-secret-to-growing-and-monetizing-a/id1387192254?i=1000568409418


    - History Daily: https://podcasts.apple.com/us/podcast/history-daily/id1591095413


    - Tascam Mixcast 4 Podcast Station: https://amzn.to/3XOFWC6




    Image Credits:


    Cat

    https://commons.wikimedia.org/wiki/File:Surprised_young_cat.JPG



    Graphs

    https://blog.pacific-content.com/the-most-crowded-categories-in-apple-podcasts-april-2021-edition-273b3d59866e





    Connect with Luis Diaz:


    --Direct Message Me Here (I read all my messages) https://www.instagram.com/luisryandiaz


    --- Get Your Podcast Top In the Top 10, 50, or 100 of Your Category Ranked

    https://www.top10podcasts.com


    How Kimmy Seltzer Turned Her Podcast Into a 6 Figure Coaching Business Jan 24, 2023
    Show notes

    Kimmy Seltzer is a dating strategist, confidence therapist, image consultant, and host of the Charisma Quotient podcast, and in this episode, she tells why her podcast is the driving force in her business. Kimmy shares her experience and strategies she used to turn her podcast into a 6-figure business.


    Connect With Kimmy Seltzer:


    -- https://www.kimmyseltzer.com/



    Connect with Luis Diaz:


    --Direct Message Me Here (I read all my messages) https://www.instagram.com/luisryandiaz


    --- Get Your Podcast Top In the Top 10, 50, or 100 of Your Category Ranked


    https://www.top10podcasts.com


    3 Ways To Make Money With Your Podcast Jan 11, 2023
    Show notes

    Today we will show you 3 ways to create cash flow and make money with your new or existing podcast. These strategies have helped our clients crush their sales, and growth, and earn money with your podcast.

    Resources:

    --Substack - https://substack.com/

    --Patreon - https://www.patreon.com/

    -- Listen to Business School - https://podcasts.apple.com/us/podcast/business-school-with-sharran-srivatsaa/id1511923051


    Connect with Luis Diaz:

    --Direct Message Me Here (I read all my messages) https://www.instagram.com/luisryandiaz

    --- Get Your Podcast Top In the Top 10, 50, or 100 of Your Category Ranked

    https://www.top10podcasts.com/roadmap-1


    Grow Your Podcast Audience and Profits With Compound Leverage Feat. Jamie Atkinson Dec 14, 2022
    Show notes

    Jamie Atkinson shares his 4 part compound leverage system to generate a handsome profit from your podcast while growing with ads. If you are a coach, consultant, or expert this system is going to completely transform the way you think about your podcast.

    Get ready to learn how to turn your podcast into a client acquisition machine while growing your reach.

    Connect with Luis Diaz:

    --Direct Message Me Here (I read all my messages) https://www.instagram.com/luisryandiaz

    --- Get Your Podcast Top In the Top 10, 50, or 100 of Your Category Ranked

    https://www.top10podcasts.com/roadmap-1

    --- Apply to be a guest on Jamie’s Podcast (to see firsthand how this process works!)

    https://www.podcastrebels.com/application-luis?inf_contact_key=325c40812343f4a4c75f82209d6d9e33


    3 Online Tools That Will Help You Create BETTER Content Sep 14, 2022
    Show notes

    Riverside.fm, the leading tool for podcast and video recordings. Visit riverside.fm and use code LUIS to get 15% off a membership plan.

    Are you looking to grow your podcast audience but are afraid of the algorithm and don’t know where to begin? Not to worry – Luis is here with 3 online tools that help you create better, more findable podcast content.

    These tips will not just improve your understanding of SEO – they will boost your business too. It’s all about figuring out how to search through the data effectively and letting the results speak for themselves in a way that often paints a clearer picture than anecdotal evidence ever will.

    From free Google software to Luis’ tip on recording your client’s Zoom calls so you can turn the FAQs into episodes and potential sales data – it’s all here for you, free.

    Your online presence needs a smart SEO strategy that draws your listeners in. These tools will successfully help you implement that strategy into your podcast and business


    “I truly believe that you can use these tools to create better Vlogs, better podcasts, better Facebook posts… you name it.”

    - Luis Diaz

    In This Episode:

    [3:01] Removing all the guesswork involved in finding your audience

    [3:46] GrowthBar SEO – making SEO friendly headlines

    [6:43] Google Trends – free and easy-to-use

    [8:57] Client Zoom Calls – record, transcribe, and sort for FAQs

    [11:52] Searching through your most engaging Instagram posts

    Resources:

    - https://www.growthbarseo.com/?afmc=7l

    - Descript

    - Google Trends


    Connect with Luis Diaz:

    - Instagram



    Intro Episode How To Create Viral Podcast Content Sep 07, 2022
    Show notes

    Riverside.fm, the leading tool for podcast and video recordings. Visit riverside.fm and use code LUIS to get 15% off a membership plan.

    Are you passionate about podcasting and eager to learn the tools, techniques, and industry tricks to swing the door wide open for your podcast and invite new listeners in?

    In this teaser episode, podcaster Luis shares his podcasting origin story – that defining conversation with a stranger that led to him consistently growing podcast audiences of over 100K a month for the shows he was to go on and manage.

    Luis’ story of his first marketing convention at age 25 and how he scraped together the $5K attendance fee to get a foot in the door is packed full of pearls of wisdom that illuminate an audacious insight into podcasting that involves approaching complete strangers and turning them into business partners.

    Whether you are looking to get started with that first conversation or looking for ways to get over one hundred thousand listeners a month tuning into what you have to say, this show is for you. It’s all about creating content that will pay, stay, and refer.

    This episode is part of a series called ‘How to get your first 100K podcast listeners’ and features exciting excerpts from interviews with podcast sage Colin Gray and short-form content wizard Ryan Magin. Let’s go!


    “Podcast content – when it’s done right – has the ability to take a stranger from ‘I don’t know you or trust you’ to ‘I trust you and I possibly want to go deeper into a relationship with you.’”

    – Luis Diaz

    In This Episode:

    [01:08] Luis shares his origin story involving approaching a stranger by way of a podcast offer

    [05:54] Ben the bodybuilder – befriending intimidating millionaire strangers in a crowd

    [07:52] Colin Gray on creating structure in your podcast content

    [08:57] Ryan Magin on repurposing your podcast content so that it can go viral

    [11:38] Shout outs from business partners of Luis



    What it takes to launch a podcast from 0 to 30k downloads in a couple of weeks with Travis Chappell Jul 15, 2022
    Show notes

    Riverside.fm, the leading tool for podcast and video recordings. Visit riverside.fm and use code LUIS to get 15% off a membership plan.

    What is your primary reason for launching a podcast? Is it to have a platform to speak about issues that are important to you? Is it to connect with people or sell a product? Do you consider your podcast a hobby or a business? Whatever it is, this episode will make you rethink how you view your show.

    I sat down and chatted with Travis Chappell, host of two top-rated podcasts, Build Your Network and Figuring It Out. He is also the founder and CEO of Guestio, the world's first premium marketplace for booking high-profile guests. Travis has done over 900 interviews and is a fantastic resource for leveraging your podcast as a business tool.

    Join us as we talk about how Travis took his new podcast from zero to 30k downloads in just a couple of weeks. We also discuss some of the biggest shifts he made as a podcaster to create his current success. So stick around to learn what it takes to launch a successful and profitable podcast.

    In this episode:

    [2:58] Travis shares his background and how he got into podcasting

    [8:11] What would Travis do differently to ensure a successful podcast launch in 2022?

    [11:30] Deep dive into what Travis did with his recent podcast launch and discover how to replicate the same success

    [24:18] Travis talks about the techniques and the lessons he learned from doing hundreds of interviews

    [31:56] How to nurture the relationship with your guest after the interview

    [36:51] What is Guestio and how does it help podcasters?


    🎁 Free Resources 🎁

    🎙️ All of My Podcast Equipment & Software: https://www.podcastdomination.co/equipment

    😃 My Best Episode For “Soon To Be” Podcasters: http://bit.ly/PreLaunchMode

    ➡️ Other Shows About Podcasting I Host:

    • How to Launch a Podcast: https://pod.link/1541656482
    • How to Grow a Podcast: https://pod.link/1541653113
    • Podcasting for Fun and Profits (co-host with Yann Ilunga)
    • https://pod.link/1557901626


    Connect with Travis

    → Website - https://travischappell.com/

    → Guestio - https://guestio.com/

    → Build Your Network Podcast - https://podcasts.apple.com/us/podcast/build-your-network/id1268488944

    → Figuring It Out Podcast - https://podcasts.apple.com/us/podcast/figuring-it-out/id1612399657



    Resources

    → https://bit.ly/RiversideFM_Luis


    The Secret to Growing (And Monetizing) A Raving Podcast Audience With Kevin Chemidlin Jul 01, 2022
    Show notes

    Riverside.fm, the leading tool for podcast and video recordings. Visit riverside.fm and use code LUIS to get 15% off a membership plan.

    Have you ever wondered what the secret is behind the world's most successful podcasts and podcasters? We will cover that in today’s interview with the host of Grow the Show, Kevin Chemidlin.

    Kevin experienced a standstill in 2019 when his audience growth stopped. Feeling burned out with no idea how to monetize, he shut down his podcast and spent the next three months studying the best podcasts in the game. He then returned, implemented what he learned, and took his podcast past 100,000 listeners, and sponsorships started pouring in. Now, he's here to help you do the same in a faster way.

    Join us as we talk about the secrets to growing and monetizing a raving podcast audience and more!

    In this episode:

    [10:54] What would Kevin advise clients who are afraid to niche down? Plus exactly what you can do to build a unique show that still allows you to talk about things you’re passionate about without watering down the messaging


    [17:31] Sponsorships with Limousine companies…. how ones of Kevin’s students went from obscurity to monetizing his podcast


    [21:29] How to get sponsorships and monetize your podcast in a non-spammy way


    [32:44] The actual step by step process Kevin uses to produce his podcast that generates thousands of downloads a month.


    [41:15] This ONE thing has moved the needle the most for Kevin’s podcast in the last 12 months.




    🎁 Free Resources 🎁


    🎙️ All of My Podcast Equipment & Software: https://www.podcastdomination.co/equipment


    😃 My Best Episode For “Soon To Be” Podcasters: http://bit.ly/PreLaunchMode


    ➡️ Other Shows About Podcasting I Host:

    • How to Launch a Podcast: https://pod.link/1541656482
    • How to Grow a Podcast: https://pod.link/1541653113
    • Podcasting for Fun and Profits (co-host with Yann Ilunga) https://pod.link/1557901626



    Connect with Kevin Chemidlin:

    → https://growtheshow.com/


    How to Get On Podcasts That Generate an ROI with Christine McAlister Jun 24, 2022
    Show notes

    Riverside.fm, the leading tool for podcast and video recordings. Visit riverside.fm and use code LUIS to get 15% off a membership plan.

    Christine is back in the house! And today, we're going to talk about podcast guesting done right. So many people have experienced appearing on different podcasts to the point of burnout but have not seen an ROI. So if you're one of those people and wondering what you're doing wrong, stick around as I speak with one of my favorite people.

    Christine McAlister is the Podcast Guesting Queen and the host of the Life with Passion Podcast: No One’s Ever Asked Me That. She is a media coach and strategist on a mission to help you get in front of your ideal audience and attract your ideal clients using podcast guesting.


    Join us as we talk about how you can get on podcasts that help you grow an audience and make money.



    In this episode:


    [0:42] Christine dives in on the strategies that are working in 2022


    [2:59] The right question you should ask yourself before you go podcast hopping


    [4:34] How do you choose the right type of podcasts you should guest in? Do you need a dedicated research person?


    [9:34] What's the first thing you do before asking someone to do a podcast swap?


    [12:07] How do we add value to a podcast host besides paying them money?


    🎁 Free Resources 🎁


    🎙️ All of My Podcast Equipment & Software: https://www.podcastdomination.co/equipment


    😃 My Best Episode For “Soon To Be” Podcasters: http://bit.ly/PreLaunchMode


    ➡️ Other Shows About Podcasting I Host:

    • How to Launch a Podcast: https://pod.link/1541656482
    • How to Grow a Podcast: https://pod.link/1541653113
    • Podcasting for Fun and Profits (co-host with Yann Ilunga)
    • https://pod.link/1557901626


    🎧 Book a call here if you need help launching a podcast: https://go.oncehub.com/launchmypodcast



    Connect with Christine McAlister:

    → https://www.lifewithpassion.com/


    Resources Mentioned In This Episode

    → https://lifewithpassion.lpages.co/podcast-guest-checklist/

    → Podchaser Pro - https://features.podchaser.com/pro/


    5 Things You Need Start A Successful & Profitable Podcast Jun 17, 2022
    Show notes

    Riverside.fm, the leading tool for podcast and video recordings. Visit riverside.fm and use code LUIS to get 15% off a membership plan.

    Today I'm going to talk about exactly what you need to launch your podcast. Depending on who you ask, people either say it's easy or it's very difficult to start a podcast. In this episode, I will share five key things you need to nail down to start a successful and profitable podcast. So make sure you stick around and take some notes.

    In this episode:

    [3:54] Nailing down the concept and hook

    [8:27] Packaging (artwork) and naming your podcast so it stands out

    [14:12] Launching with the right category (ideally you can choose 6 categories)

    [16:31] The best ways to drive traffic to your podcast

    [20:41] Are your listeners staying or do they leave after the first minute?


    🎁 Free Resources 🎁

    🎙️ All of My Podcast Equipment & Software: https://www.podcastdomination.co/equipment


    😃 My Best Episode For “Soon To Be” Podcasters: http://bit.ly/PreLaunchMode


    ➡️ Other Shows About Podcasting I Host:

    • How to Launch a Podcast: https://pod.link/1541656482
    • How to Grow a Podcast: https://pod.link/1541653113
    • Podcasting for Fun and Profits (co-host with Yann Ilunga) https://pod.link/1557901626



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