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    Business

    Growth Triggers: Content Marketing & AI

    Discover how to use your podcast to generate leads, sales, and influence in any market.

    On this show Luis shares his best tested and proven secrets, tips, and strategies from launching over 300 podcasts in over a dozen different niches and generating over 59 Million Downloads for his clients.

    Learn how to increase your podcast listenership, create multiple new revenue streams with your podcast, sell more of your core offer and build a show that gives you leverage and authority in your space. From picking the right monetization strategy for your podcast to learning how to position your podcast in a crowded market on Apple and Spotify; this is show is the ultimate marketing and sales resource for online business owners who want to know what works with podcasting.

    Get in touch over on Instagram https://www.instagram.com/luisryandiaz/

    Advertise

    Copyright: © Copyright 2026 Luis Diaz

    • Apple Podcasts
    • Google Play
    • Spotify

    Latest Episodes:
    5 Secrets You Need to Know If You Want to Crush It with Daxy Perez Oct 28, 2019
    Show notes

    PDS #101

    Being an outstanding and successful podcaster goes beyond having a simple show. In this episode, I’m joined by a brother (from another mother) Daxy Perez, host of the Podcast Success Secrets Show. He shares the key things you need to stand out as a leader and develop a more direct consumer relationship. Join us to learn why putting his secrets into practice can make the difference between succeeding and failing to draw people into your personal message. We´ll tell you how building a movement with a personal brand and a message behind it -- that targets the needs that no other podcasters do -- is vital to developing authority, building trust, and crushing it with your podcast.

    *Get the free training on how to start, scale and monetize your podcast. Go to Facebook, search for my name Luis Ryan Diaz, and shoot me a message with the word “training”*

    In this episode:

    • Why people tend to fail or succeed as leaders.
    • Why people need to build a podcast NOW to position themselves in the market.
    • How a podcast can be an intimate platform that can help you build your personal brand.
    • Tricks and tactics to drive traffic to your podcast so you can get a deeper connection with people, plus how to build a message with movement.
    • How emotional and educational factors appropriately attached to a message can attract more people´s attention.
    • Good things take time: Hear why podcasts can be compared to compound interest
    • The secret behind connecting to people through the market´s needs and wants.
    • Why it’s so important to identify your sales message with your own core values.
    • How to figure out new problems in your market and build your own platform with successful advertising that presents solutions.

    *Resources Mentioned in this Episode*

    • Tiktok
    • Photoshop

    Connect with Daxy

    Website

    Podcast

    Facebook

    Instagram

    Connect with Luis

    Website

    Instagram

    Facebook Group

    Facebook

    ‍

    Check out the top 5 episodes here

    Expert Secrets For Growing Your Podcast Audience with Yann Ilunga

    Unheard Ways To Market Your Podcast and Grow Your Audience with Ravi Jayagopal

    What WWE Wrestling Can Teach You About Storytelling in Podcasting with Celeste Bonin

    Intent-Based Podcasting

    Insider Tips To Grow A Massive YouTube Channel with Mike Piet


    5 Awesome Steps to Empower Your Business with Ryan Cote Oct 24, 2019
    Show notes

    Today's show is all about knowing how a big content promotion and ideal brand optimization can lead you to successfully influence the market, turn potential customers into clients, and position your brand as a masterpiece among all other ones. The empowered process designer and detail-oriented businessman Ryan Cote shares with me brilliant and high-performance takeaways to draw the people's attention to a business with just five crucial and essential key points elaborated during our conversation.

    *Get all my best tools, templates, guides HERE* - www.Luisryan.com/book

    *Want to work with me* - http://dominatewithluis.com

    *JOIN THE FACEBOOK GROUP!* - https://www.facebook.com/groups/pdvip

    In this episode

    - Discover how educating customers can help you build more trust in your brand

    - Evaluating things that have not worked in the past is key to crush it in the future.

    - Great ways to make your content to become mobile-friendly

    - How to enhance your project with creativity to increase the quality

    - Why optimizing your page with internal and external links is key to reach more audience traffic

    Resources Mentioned in this Episode

    Ubersuggest

    NCS

    Google speed tool

    Google Business tool

    ballantine.com/domination/

    Connect With Ryan Cote

    https://www.ballantine.com

    LinkedIn

    Connect with Luis

    Website

    Instagram

    Facebook Group

    Facebook

    ‍

    Check out the top 5 episodes here

    Expert Secrets For Growing Your Podcast Audience with Yann Ilunga

    Unheard Ways To Market Your Podcast and Grow Your Audience with Ravi Jayagopal

    What WWE Wrestling Can Teach You About Storytelling in Podcasting with Celeste Bonin

    Intent-Based Podcasting

    Insider Tips To Grow A Massive YouTube Channel with Mike Pie


    How to 4x Your Network Month over Month with Ross Grant Oct 17, 2019
    Show notes

    How can podcasting change your life? Do you really need to know everything before starting a podcast? Today, I will be sitting down with Ross Grant, a successful actor from Urmston, Manchester who obtained credits in multiple BAFTA-winning TV series, including the critically acclaimed 'Don't Take My Baby'. He is also an amazing podcaster and the creator of UK’s biggest social network for actors – Act on This – The TV Actor’s Network. We will be breaking down the opportunities that may be possible when you double down and create content as a podcaster. By the end of the show, you will be eager to get off your ass and start podcasting.

    *Get all my best tools, templates, guides HERE* - www.Luisryan.com/book

    *Want to work with me* - http://dominatewithluis.com

    *JOIN THE FACEBOOK GROUP!* https://www.facebook.com/groups/pdvip

    In this episode

    • The benefits of starting with a free podcast
    • Biggest advantage of having a podcast (It’s not all about the money)
    • Why you should keep a list of the guests that have been on your show
    • Could there be something more important than the gear?
    • The power of association of sonic/audio branding

    *Resources Mentioned in this Episode*

    The Micro Script Rules by Bill Schley

    Spotify

    iTunes

    Connect with Ross Grant

    Instagram

    actonthis.tv - website

    actonthis - Twitter

    actonthis - Instagram

    actonthis - Facebook

    Connect with Luis:

    Website

    Instagram

    Facebook Group

    Facebook

    ‍

    Check out the top 5 episodes here:

    Expert Secrets For Growing Your Podcast Audience with Yann Ilunga

    Unheard Ways To Market Your Podcast and Grow Your Audience with Ravi Jayagopal

    What WWE Wrestling Can Teach You About Storytelling in Podcasting with Celeste Bonin

    Intent-Based Podcasting

    Insider Tips To Grow A Massive YouTube Channel with Mike Piet


    Solving Business Problems with Automated Dreams Oct 14, 2019
    Show notes

    Are you overwhelmed by all the tools you use to create your podcast? If you keep handing out cash for the latest software but aren’t even sure what’s working, you can’t miss this episode. I’m joined by Vince de Benedetto, the founder of Automated Dreams, a marketing automation firm. They serve businesses of all sizes to provide greater scalability and easier, more sustainable growth. Today, he’s sharing his secrets with us. He fills you in on the systems you need to have in place, and what you can skip to keep things simple. Plus, hear the exact tools Vince uses in his business. Ditch system overwhelms and tune in to find out how you can automate your podcast like a pro.

    *Get all my best tools, templates, guides HERE* - www.Luisryan.com/book

    *Want to work with me* - http://dominatewithluis.com

    *JOIN THE FACEBOOK GROUP!* - https://www.facebook.com/groups/pdvip

    Timestamps:

    • What a business system really is and what they can do for your business
    • The single most important system you need in place to start your podcast, plus our recommended tools
    • Don’t get automation-crazy! Learn why a written process must come before any automation attempts
    • What happens after the interview is done? Take a peek into the process of post booking
    • Tips on email management: How to cut down time and keep your inbox clean
    • Watch a Demo on how to do post-booking using Teamwork integrated with Google Calendar and Google Drive
    • Helpful tips for business owners that you need to implement
    • Why you need to be looking for tools that have a native integration

    *Resources Mentioned in this Episode*

    Ontraport

    Podcasters Inner Circle

    Teamwork

    Anchor

    Mailchimp

    Hubspot

    10to8

    Appsumo

    Connect with Vince de Benedetto

    Instagram

    Linkedin

    Check out his website!

    Automated Dreams - Facebook

    Automated Dreams - Linkedin

    Connect with Luis

    Website

    Instagram

    Facebook Group

    Facebook

    ‍

    Check out the top 5 episodes here

    Expert Secrets For Growing Your Podcast Audience with Yann Ilunga

    Unheard Ways To Market Your Podcast and Grow Your Audience with Ravi Jayagopal

    What WWE Wrestling Can Teach You About Storytelling in Podcasting with Celeste Bonin

    Intent-Based Podcasting

    Insider Tips To Grow A Massive YouTube Channel with Mike Piet


    How to Grow, Scale, and Dominate Your Podcast like Marcus Watts Oct 10, 2019
    Show notes

    PDS #96

    Wouldn’t you like to know the key ingredient to success? In this episode, Marcus Watts tells me the secret is that you have to understand the GAME.

    Marcus is a former professional basketball player turned lifestyle and fitness guru. He is also the creator of The Vegan Transition and host of an upcoming podcast, The Success Bias. We will be discussing the nitty-gritty aspects of how you can develop your online presence. Join Marcus and I as we delve into guerilla marketing tactics, the gym business, and the Dream 100.

    *Get the free training on how to start, scale and monetize your podcast. Go to Facebook, search for my name Luis Ryan Diaz, and shoot me a message with the word “training”*

    In this episode:

    • Getting started: Why you need to gather a team together to help you with what you initially don’t know
    • The secret to using templates to maximize your time
    • The DREAM 100 – why you need to make a list of 100 influencers you’d most like to get next to
    • Why making a schedule is important (hint: everything moves like clockwork)
    • How to watch, take notes, and learn from different types of influencers to determine the best content
    • How to ensure you’re putting your content on the proper platforms where people can digest it
    • Tips on how people can absorb your brand
    • BONUS – Secrets for gaining tons of followers

    Resources Mentioned in this Episode

    Soundcloud

    Spotify

    AppleTV

    Casey Neistat - YouTube

    Gary Vee - YouTube

    Eric Thomas - YouTube

    Lewis Howes - Podcast

    Joe Rogan - Podcast

    Russell Brunson

    Men's Health website

    OnlineJobs website

    The Feed

    Connect with Marcus Watts:

    Click to claim your FREE GIFT!

    Instagram

    Facebook

    Twitter

    The Vegan Transition

    Connect with Luis:

    Website

    Instagram

    Facebook Group

    Facebook

    ‍

    Check out the top 5 episodes here:

    Expert Secrets For Growing Your Podcast Audience with Yann Ilunga

    Unheard Ways To Market Your Podcast and Grow Your Audience with Ravi Jayagopal

    What WWE Wrestling Can Teach You About Storytelling in Podcasting with Celeste Bonin

    Intent-Based Podcasting

    Insider Tips To Grow A Massive YouTube Channel with Mike Piet


    How To Launch A Podcast Step Five Oct 04, 2019
    Show notes

    PDS #94

    So its time to launch! Finally, all the hard work, mistakes, and time-consuming stuff are just about done. But the work is NOT DONE YET.

    The biggest MISTAKE people tend to make after all the work of creating the content is slacking in the promo process and just wanting to get it out there with zero effort into promotion.

    Today I’m going to share with you a super simple and effective promo strategy that ANYONE with any size audience can use.

    You’re also going to learn how to use contests to outgrow other shows and also my top 5 hacks for successfully promoting and growing your podcast.

    All of this is work but can be rewarding when done right. Don’t forget to connect with me if you want a done for you solution to launching your show.

    Enjoy.

    *Get all my best tools, templates, guides HERE* - www.Luisryan.com/book

    * Partner with me here* - http://dominatewithluis.com

    *JOIN THE FACEBOOK GROUP!* - https://www.facebook.com/groups/pdvip

    In this episode:

    • How to create your master list of low-mid-high hanging fruit for your podcast show
    • The importance of a social media calendar
    • Podcast Templates for producing your show (Email swipes and spreadsheets)
    • 5 hacks to successfully promote your show
    • How to leverage contests to grow your podcast

    *Resources Mentioned in this Episode*

    Send an email to hello@podcastdomination.co to get your copy of podcast templates

    Get my book here >> podcastdomination.co

    Connect with Luis:

    Website

    Instagram

    Facebook Group

    Facebook

    ‍

    Check out the top 5 episodes here:

    Expert Secrets For Growing Your Podcast Audience with Yann Ilunga

    Unheard Ways To Market Your Podcast and Grow Your Audience with Ravi Jayagopal

    What WWE Wrestling Can Teach You About Storytelling in Podcasting with Celeste Bonin

    Intent-Based Podcasting

    Insider Tips To Grow A Massive YouTube Channel with Mike Piet


    How To Launch A Podcast Step Three Sep 25, 2019
    Show notes

    How important is a website to a podcast?

    Do you NEED music for your show?

    How do I create content for social media to share the highlights from my podcast?

    Building stuff to promote your show is always changing. But this episode will lay the foundation and answer some questions every podcaster has at the beginning of their journey.

    Today I’m going to share with you the real reason why you should promote on social media (it is opposite of what you think).

    Also a stupidly simple framework for building a highly effective podcast website and where to get one for FREE.

    *Get all my best tools, templates, guides HERE* - link: www.Luisryan.com/book

    *Want to work with me* - link: www.luisryan.com/contact

    *JOIN THE FACEBOOK GROUP!* link: https://www.facebook.com/groups/pdvip

    In this episode:

    • Effective strategies to promote your new podcast on social media
    • The real reason why music is important for your show and where to get it
    • The ONLY four pages you need to include in your website
    • Where to get a good mobile responsive podcast website for FREE

    *Resources Mentioned in this Episode*

    Pond5

    Audio Jungle

    GaryVee

    Spotify

    Stitcher

    Apple Podcast

    Craig Ballantyne

    Click Funnels

    Libsyn

    SimpleCast

    Connect with Luis:

    • Website
    • Instagram
    • Facebook Group
    • Facebook

    ‍

    Check out the top 5 episodes here:

    • Expert Secrets For Growing Your Podcast Audience with Yann Ilunga
    • Unheard Ways To Market Your Podcast and Grow Your Audience with Ravi Jayagopal
    • What WWE Wrestling Can Teach You About Storytelling in Podcasting with Celeste Bonin
    • Intent-Based Podcasting
    • Insider Tips To Grow A Massive YouTube Channel with Mike Piet


    How To Launch A Podcast Step One Sep 23, 2019
    Show notes

    PDS #90

    How do I launch a really good podcast that helps build my name into a household brand in my vertical?

    I get this question or some variation of it very often so it was time to create the series that would pull back the curtain and share how our team launches shows that get traction.

    If you have just purchased a bunch of expensive, complicated equipment but now you don’t know where to begin or your feeling overwhelmed then listen to this episode.

    You’ll realize equipment is the LAST thing you need to worry about and your dream avatar is the really where you want to spend 90% of your time.

    Enjoy!

    *Get all my best tools, templates, guides HERE* - link: www.Luisryan.com/book

    *Want to work with me* - link: www.luisryan.com/contact

    *JOIN THE FACEBOOK GROUP!* link: https://www.facebook.com/groups/pdvip

    In this episode:

    - Three things that cover the Blueprint Phase

    - How to create your listener avatar

    - Tips on how to make a show that will stand out from a crowded market

    - Ways on attracting new podcast listeners

    *Resources Mentioned in this Episode*

    Chartable.com

    Get my book here >> podcastdomination.co

    Connect with Luis:

    Website

    Instagram

    Facebook Group

    Facebook

    ‍

    Check out the top 5 episodes here:

    Expert Secrets For Growing Your Podcast Audience with Yann Ilunga

    Unheard Ways To Market Your Podcast and Grow Your Audience with Ravi Jayagopal

    What WWE Wrestling Can Teach You About Storytelling in Podcasting with Celeste Bonin

    Intent-Based Podcasting

    Insider Tips To Grow A Massive YouTube Channel with Mike Piet


    LDMS Step 4 - Scale Sep 12, 2019
    Show notes

    PDS #89

    How do some shows grow faster than others? How is it that the listeners of some podcasts are able to increase the visibility of the show?

    Today I want to share with you the 6 pillars of scale and how to use them for you podcast. These are ways you can accelerate your audience growth, build a fanbase faster and get your message out to people faster.

    “Word of mouth marketing is going to be your best friend for scaling and growing your podcast.” - Luis Diaz

    Get all my best tools, templates, guides HERE - www.Luisryan.com/book

    Connect with me here >> - www.luisryan.com/contact

    JOIN THE FACEBOOK GROUP! - https://www.facebook.com/groups/pdvip

    Timestamps:

    1:00 - The 6 Pillars of Scale - how Luis came up with it and how it will help you

    1:45 - #1 Media Features - the 3 media platforms that you can use to leverage your show

    4:24 - #2 Tribe Building - a huge and cost-effective way to grow your podcast

    5:16 - #3 Paid Traffic 2.0 - what you can use for paid traffic aside from Facebook or Instagram

    7:30 - #4 Speaking at Offline and Online Evens - getting quality traffic and the right audience

    8:28 - #5 Partnership - how to build strategic partnership

    9:18 - #6 Influencer Marketing - how to get others to promote your show

    10:10 - Tips and tools to get you more media features

    11:40 - Four tips on how to build a tribe

    14:21 - Bonus tool that you can use to scale your podcast

    Resources Mentioned In This Episode:

    Free PR: How To Get Chased By The Press Without Hiring a PR Firm by Cameron Herold and Adrian Salamunovic

    HARO

    How To Transform Your Following with Mike and Rick Tielemans

    cameo.com

    Connect with Luis:

    Website

    Instagram

    Facebook Group

    Facebook

    Check out the top 5 episodes here:

    Expert Secrets For Growing Your Podcast Audience with Yann Ilunga

    Unheard Ways To Market Your Podcast and Grow Your Audience with Ravi Jayagopal

    What WWE Wrestling Can Teach You About Storytelling in Podcasting with Celeste Bonin

    Intent-Based Podcasting

    Insider Tips To Grow A Massive YouTube Channel with Mike Piet


    LDMS Step 3 - Monetization Sep 10, 2019
    Show notes

    PDS #88

    Monetizing a podcast is one of the MOST frequent topics in the history of podcasting!!!!!!

    Fact is that we ALL have asked about it at one point in time. Today I’m going to share with you two things that are going to allow you to create and DOMINATE a simple and clear path to creating revenue from your podcast.

    Plus the details on how to get my free training on the 7 Key Monetization Models to fit any business/podcast model.

    The truth about making money from a podcast, if your not intentional and patient about it you won’t really like your results.

    Planning what I call the “listener journey” is something we do with clients to ensure we know what happens from subscribing to buying.

    Enjoy!

    “Plan before profit.” - Luis Diaz

    Get all my best tools, templates, guides HERE - www.Luisryan.com/book

    Connect with me here >> - www.luisryan.com/contact

    JOIN THE FACEBOOK GROUP! - https://www.facebook.com/groups/pdvip

    Timestamps:

    0:43 - Luis’ two mantras

    2:06 - Why this episode is not for sponsorship and how to get the 7 Key Monetization Model Training for free

    3:09 - What is the 6-Figure Podcasting Funnels - why you should build it before trying to get money

    5:46 - Funnel 1 - Sending your listeners from the podcast to Facebook group

    9:17 - Funnel 2 - Putting a ‘book a free call’ call-to-action

    11:14 - Funnel 3 - The Challenge Method - great if you have a good product

    13:46 - The importance of thinking about where your customers go after listening to your podcast

    Connect with Luis:

    Website

    Instagram

    Facebook Group

    Facebook

    Check out the top 5 episodes here:

    Expert Secrets For Growing Your Podcast Audience with Yann Ilunga

    Unheard Ways To Market Your Podcast and Grow Your Audience with Ravi Jayagopal

    What WWE Wrestling Can Teach You About Storytelling in Podcasting with Celeste Bonin

    Intent Based Podcasting

    Insider Tips To Grow A Massive YouTube Channel with Mike Piet


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