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    Business

    Growth Triggers: Content Marketing & AI

    Discover how to use your podcast to generate leads, sales, and influence in any market.

    On this show Luis shares his best tested and proven secrets, tips, and strategies from launching over 300 podcasts in over a dozen different niches and generating over 59 Million Downloads for his clients.

    Learn how to increase your podcast listenership, create multiple new revenue streams with your podcast, sell more of your core offer and build a show that gives you leverage and authority in your space. From picking the right monetization strategy for your podcast to learning how to position your podcast in a crowded market on Apple and Spotify; this is show is the ultimate marketing and sales resource for online business owners who want to know what works with podcasting.

    Get in touch over on Instagram https://www.instagram.com/luisryandiaz/

    Advertise

    Copyright: © Copyright 2026 Luis Diaz

    • Apple Podcasts
    • Google Play
    • Spotify

    Latest Episodes:
    How to be a Podcast Guesting Powerhouse with Christine McAlister Sep 29, 2020
    Show notes

    PDS #143

    Today, I am interviewing Christine McAlister, a business coach and author of “The Income Replacement Formula: 7 Simple Steps to Doing What You Love & Making SIx Figures From Anywhere”. She is also podcast show host of “No One's Ever Asked Me That” and she has been featured on Entrepreneur on Fire and by Arianna Huffington, to name a few.

    Our topic is very interesting. We are going to talk about how to use “podcast guesting” as a powerful tool to leverage your business. You will also discover key points to help you become a podcast guest powerhouse.


    *Get the free training on how to start, scale and monetize your podcast. Go to Facebook, search for my name Luis Ryan Diaz, and shoot me a message with the word “training”*


    In this episode:

    • How to be a podcast guest and still able to make this about the host and the show (...and look really good in the process)
    • What is the simple system that Christine follows when doing a podcast guesting
    • Discover Christine’s connection strategies
    • What are the key points to become a guest powerhouse
    • How to be a great guest before, during and after the interview
    • The subject line that Christine uses for her podcast pitch
    • Her program, How to be a Podcast Guest Powerhouse, with 8 really simple action pack modules to monetize those appearances

    Resources:

    Podcast Guest Checklist

    The Book: The Income Replacement Formula


    Connect with Christine McAlister:

    Website

    Facebook

    Free Facebook Group: Income-Replacing Entrepreneurs

    No One's Ever Asked Me That


    Connect with Luis:

    • Website
    • Instagram
    • Facebook Group
    • Facebook


    How To Make Your Remote Interviews Sound Almost Studio Quality with Zach Moreno & Rock Felder from SquadCast.fm Sep 03, 2020
    Show notes

    PDS #142

    As more and more people are jumping into the bandwagon of podcasting and doing remote recordings from different places, it is important that the audio quality is at its best. Audio quality preserves the credibility of the podcast hosts and their guests as subject matter experts. If you're recording on a phone call, that has an impact on how your audience perceives your credibility.

    In this episode, I have two special guests, the duo behind SquadCast, Zachariah Moreno and Rockwell Felder or simply Zach and Rock, who bring to the table their innovative technology as a recording platform.

    Enjoy listening.


    *Get the free training on how to start, scale and monetize your podcast. Go to Facebook, search for my name Luis Ryan Diaz, and shoot me a message with the word “training”*


    In this episode:

    • Find out how Zach and Rock saw the huge opportunity to innovate and approach the old problem of sounding great without being in the same room to record.
    • Distant recording questions that Zach and Rock received from clients and how they were able to provide the solutions
    • SquadCast is an intuitive platform that allows people to connect with anyone, anywhere.
    • The checklist every podcasters must have
    • Killer ways to build rapport with your guests
    • What are the things the team is looking out for in Q4 in terms of adding value to their services
    • Find out about Zach and Rock’s podcast growth tips

    Resources

    ATR 2100x

    The Podcast - Between 2 Mics

    Remote Podcast Stats Report


    Connect with Zach Moreno & Rock Felder:

    Website: https://squadcast.fm/


    Connect with Luis:

    • Website
    • Instagram
    • Facebook Group
    • Facebook


    True Story: 3 Secrets to Go From 0 to Monetizing Your Show in Less than One Year Aug 24, 2020
    Show notes

    PDS #141

    Today I am going to share with you secrets on ways how you can monetize your podcast show. These 3 secrets will help you launch and grow a successful revenue-driving podcast. If you haven't launched a show, you are going to want to learn and listen to today's topic.


    *Get the free training on how to start, scale and monetize your podcast. Go to Facebook, search for my name Luis Ryan Diaz, and shoot me a message with the word “training”*

    In this episode:

    • Facebook Post Mentioned
    • 3 secrets to monetize your show
    • How to engage your listeners
    • Amazing cross-promotion ideas that will double your listeners

    Connect with Luis:

    • Website
    • Instagram
    • Facebook Group
    • Facebook


    Picking Podcast Categories So You Can Rank High Aug 14, 2020
    Show notes

    PDS #140

    I've got a great topic for you today. We are talking about the four key things you need to know about podcast categories when it comes to making sure your show ranks, you have a great launch and you get seen by the right people.

    If you haven't launched a show, you are going to want to learn and listen to today's topic.


    *Get the free training on how to start, scale and monetize your podcast. Go to Facebook, search for my name Luis Ryan Diaz, and shoot me a message with the word “training”*

    In this episode:

    • Facebook Post Mentioned
    • How to do a competitive analysis of podcast categories in your space
    • Be in the right logical category for your show
    • How to be make use of the primary and second categories of Apple Podcast
    • These are the most crowded categories in Apple Podcasts article by Dan Misener

    Connect with Luis:

    • Website
    • Instagram
    • Facebook Group
    • Facebook


    Eisenhower Matrix and When You Should Launch Your Show Jul 27, 2020
    Show notes

    PDS #138

    Wondering if you should launch right now, with the world up in flames? Yes, you should! Don’t let the pandemic hold you back from growing your business. In today’s episode, I explain why right now is the best time to start a podcast. Your competitors are working on growing their business now, don’t fall behind waiting for the pandemic to end. Work harder in these times of uncertainty!


    *Get the free training on how to start, scale and monetize your podcast. Go to Facebook, search for my name Luis Ryan Diaz, and shoot me a message with the word “training”*


    In this episode:

    • Why you should use the Eisenhower Matrix to plan out your day
    • Why “not important, not urgent” tasks should not be on your to-do list

    Connect with Luis:

    • Website
    • Instagram
    • Facebook Group
    • Facebook


    3 Ways To Use Podcasting for More 💰Profits & Traffic For Business Owners Jul 23, 2020
    Show notes

    PDS #137

    What would happen to your business if you wake up tomorrow and Instagram or Facebook were shut down? For many people, this would be the end of their business. But for you, this is where podcasting comes in. All you need is some money to invest into the growth of your business, and the passion to do it. In this episode, I will explain the best way to spend your next $1,000 that will earn you money now and in the future. Listen now!

    *Launch your podcast with our one step record and send it system.

    Learn more here*

    * Learn how to get your first 100k podcast downloads in 100 days (exactly how some of my top clients have done it)*

    *Get Daily Tips To Grow Your Podcast and Profits by texting the word podcasting to 1 646 495 9867*

    Key Insights from the episode:

    - How you can diversify your ads starting TODAY

    - Why podcast guesting is a great way to advertise without being “sales-y”, but only if you do it right

    - Why you need to spread your message and how to own the conversation

    - Why you should repurpose your content

    Resources:

    • https://medium.com/@magellanblog/top-10-industries-increasing-advertising-spend-on-podcasts-5efd96570d2b
    • https://www.listennotes.com/

    Connect with Luis:

    • Website
    • Instagram
    • Facebook Group
    • Facebook


    Podcast Monetization in 2020 with Matt Wolfe from Hustle and Flow Chart Podcast Jul 16, 2020
    Show notes

    PDS #136

    Have you ever thought about monetizing your podcast? In today’s episode, I am joined by Matt Wolfe, co-host on The Hustle and Flowchart Podcast, as he explains how he’s converting every episode into revenue. Learn exactly how Matt is working with his sponsors, generating affiliate revenue and building a profitable podcast. Matt also shares his insights on the future of podcasting and what this means for podcasters (new and old).

    *Launch your podcast with our one step record and send it system learn more here*

    * Learn how to get your first 100k podcast downloads in 100 days (exactly how some of my top client have done it)*

    *Get Daily Tips To Grow Your Podcast and Profits by texting the word podcasting to 1 646 495 9867*

    In this episode:

    - Why offering sponsors a bundle package will allow you to generate more revenue per episode and create a win win for both sides

    - Why you should treat your affiliates like sponsorships when your just starting out

    - How to find the right people to partner with using your podcast

    Resources:

    • https://chartable.com/
    • https://libsyn.com/
    • https://fusebox.fm/
    • https://www.descript.com/
    • https://convertbox.com/
    • https://helpx.adobe.com/audition/using/creating-podcasts.html
    • https://designrr.io/
    • https://repurpose.io/

    Connect with Matt:

    • Website
    • Podcast
    • Book

    Connect with Luis:

    • Website
    • Instagram
    • Facebook Group
    • Facebook


    7 Myths & Mistakes To Avoid When Launching Your New Podcast in 2020 Jul 06, 2020
    Show notes

    PDS #134

    Do you want to use podcasts to help grow your business, build your personal brand, and become more successful and better known in your industry? In this episode, I speak about the seven myths and pitfalls to avoid when launching your podcast in 2020. Tune in and learn ways how you can avoid these traps and set yourself up for success.

    *Connect With Us To Launch Your Podcast*

    *Get free live trainings and coaching by joining the community*

    *Get Daily Tips To Grow Your Podcast and Profits by texting the word podcasting to 1 646 495 9867*

    In this Episode:

    • Comparing your niche podcast with a show that's doing something much broader
    • Comparing your launch to someone who is WAY bigger than you
    • Not playing the long and short game of podcasting (instant social proof + long term networking and asset building for nurturing leads)
    • Obsessing over the numbers and the opposite
    • Getting too comfortable in your flow
    • Not communicating with your guests so they know exactly where to find their episode and when it's coming out.
    • “If you don't get on N&NW it's a bust.” Not true

    Resources:

    Enhanced Apple Podcast Categories


    Connect with Luis:

    • Website
    • Instagram
    • Facebook Group
    • Facebook


    How to Build a Podcast Network and Get Sponsors with Charles Wood Jul 02, 2020
    Show notes

    PDS #133

    Charles Wood of Devchat.tv drops by for a conversation about his awesome trajectory from listening to a podcast to starting his own podcast and then running a successful podcast network. He shares his insights regarding podcast sponsorships, how to make sure they get ROI and when to say no to a possible sponsor. Enjoy!

    *Connect With Us To Launch Your Podcast*

    *Get free live trainings and coaching by joining the community*

    *Get Daily Tips To Grow Your Podcast and Profits by texting the word podcasting to 1 646 495 9867*


    In this episode:

    • How to get sponsors for your podcast
    • Effective placement of ads on your show
    • Importance of having a track record in producing podcasts
    • How to make people stay with the nurture sequence
    • How affiliate marketing is your friend if you are new to the podcasting game

    Resources:

    • The Freelancers Show
    • Podcaster Online Summit
    • Remote Conference Playbook
    • PodSearch

    Connect with Charles:

    • Devchat.tv

    Connect with Luis:

    • Website
    • Instagram
    • Facebook Group
    • Facebook


    3 Podcasting Tools You Should Actually Pay For Jun 29, 2020
    Show notes

    PDS #132

    Over the years, I have tried and paid for a number of different tools that I really shouldn’t have. So, I want you to learn from my mistakes. In this episode, I share with you 3 podcasting tools that I have tried, tested, and love. All three of these tools are used for growing your podcast and making it easier for your listeners to connect with you. This list includes: Textiful for conversion, Captivate for building, and Clipscribe for simply making you look good. Get my best advice on which tools to spend your valuable money on.

    *Connect With Us To Launch Your Podcast*

    *Get free live trainings and coaching by joining the community*

    *Get Daily Tips To Grow Your by texting the word PODCAST to 1-646-495-9867*

    In this episode:

    - How Textiful makes it easy for your listeners to subscribe to events, products, etc. that you are offering

    - Why you should give listeners a number to text rather than linking a landing page

    - Why Captivate is easier for distributing and growing your podcast

    - Clipscribe is very accurate for transcribing, even for guests with strong accents

    - Use Clipscribe to make fun, attention-grabbing clips for your social media

    Resources:

    • Captivate.FM
    • Clipscribe
    • Textiful
    • Podcast Domination YouTube Channel

    Connect with Luis:

    • Website
    • Instagram
    • Facebook Group
    • Facebook


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