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    Health

    Growing Steady | Intentional Creative Business Podcast

    Growing Steady is for online creators who want to grow their business without burning out. Each week, we (Jason & Caroline Zook) share practical lessons on building businesses that are profitable, predictable, and still leave room for a good life.

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    Latest Episodes:
    235 - 7 changes in online biz you shouldn’t ignore Feb 20, 2025
    Show notes

    When we started Wandering AImfully in 2018 the online business landscape was in a lot of ways the same, but in some ways VERY DIFFERENT.


    In this episode, we share 7 huge changes/shifts we’ve seen in the online business space. Some are obvious (🤖👀) and some have snuck up all of us.


    The most important takeaway: You can either fight the current of change or you can turn into it — as much as feels right to you — and make a few concessions to continue to have a thriving business in 2025!


    🔗 Links:

    • Use offermath.com to pick your next idea!
    • Watch Jason build OfferMath: https://youtu.be/FMq4CRNBlw0
    • Our Lovable affiliate link: https://bit.ly/jasonlovable
    • Content video: https://waim.co/previews/content

    ***


    😏 If you’ve been thinking about using Teachery to build your online courses, take advantage of our Lifetime Deal at https://teachery.com/limited-time


    💌 Want practical tips to help you grow your creator business-without burning out? Join our Growing Steady newsletter and every Monday you'll get 3 actionable tips for growing a Calm Business—one that is predictable, profitable, and peaceful: https://wanderingaimfully.com/newsletter


    234 - We built an accountability app with NO CODE! Feb 13, 2025
    Show notes

    If you can’t tell, we are pretty bullish on no-code tools right now and we’re excited to share this episode talking about how we built an accountability app/game for our membership community!


    We walk through why we think creating tools is an alternate marketing path instead of creating content for social media. While everyone is focusing on Reels, TikTok, etc, you could be making tools without the need of a developer OR any design skills at all. The tool we’ve been using is called Lovable and you don’t need to know anything about databases, code, Github, etc. You just need to be able to type in a chat prompt (like GPT).


    Let us be clear, no-code does NOT mean no effort. Building anything takes patience, time, and a willingness to learn new things and fight through the ups and downs. But, we are so excited with what we’ve been able to create with our WAIM of Stones accountability app for our WAIM Unlimited members. And we’d much rather spend our time creating long-lasting tools that solve problems as opposed to publishing vertical video content that lasts 24 hours at best.


    🔗 Links:


    https://bit.ly/jasonlovable (our Lovable aff link)

    https://youtu.be/FMq4CRNBlw0 (watch Jason build a tool with Lovable)

    https://wanderingaimfully.com/join (join WAIM to use the app!)


    ***


    😏 If you’ve been thinking about using Teachery to build your online courses, take advantage of our Lifetime Deal at https://teachery.com/limited-time


    💌 Want practical tips to help you grow your creator business-without burning out? Join our Growing Steady newsletter and every Monday you'll get 3 actionable tips for growing a Calm Business—one that is predictable, profitable, and peaceful: https://wanderingaimfully.com/newsletter


    233 - Is NOW the right time to diversify? Feb 06, 2025
    Show notes

    With all the hullabaloo around the TikTok ban, it’s got us thinking about the topic of diversifying your marketing versus focusing. Is it smart to put all your eggs in ONE marketing basket? How can you create safeguards for your business?


    We’ve been huge advocates of email list building for 10+ years and while social networks come and go, our email inboxes are still the most valuable channel in our minds. Whether it’s TikTok, IG, YouTube, etc, we believe it’s never been more important to grow an email list that gives you some control over your audience.


    Have a listen to this more casual conversation around the topic of marketing and what we’d do at all stages of your business journey (starting from scratch, some experience, or many years under your belt).


    ***


    😏 If you’ve been thinking about using Teachery to build your online courses, take advantage of our Lifetime Deal at https://teachery.com/limited-time


    💌 Want practical tips to help you grow your creator business-without burning out? Join our Growing Steady newsletter and every Monday you'll get 3 actionable tips for growing a Calm Business—one that is predictable, profitable, and peaceful: https://wanderingaimfully.com/newsletter


    232 - Tools for managing self-sabotage Jan 30, 2025
    Show notes

    Ahhhh, self-sabotage, otherwise known as overthinking or just unintentionally getting in our own way. We’re all guilty of it, but how can do it a bit less?


    Whether it’s hiding in your “creation cave” or avoiding sending sales emails so you don’t feel sleazy, there are a handful of ways we limit our business potential that are of our own doing (we know, this is a tough love ep!)


    We highlight 4 ways we’ve encountered self-sabotage and that we see from a lot of our community members. Then, we give you action steps to overcome the sabotage and change things for the better!


    ***


    😏 If you’ve been thinking about using Teachery to build your online courses, take advantage of our Lifetime Deal at https://teachery.com/limited-time


    💌 Want practical tips to help you grow your creator business-without burning out? Join our Growing Steady newsletter and every Monday you'll get 3 actionable tips for growing a Calm Business—one that is predictable, profitable, and peaceful: https://wanderingaimfully.com/newsletter


    231 - Invent a new social media app? (and other Qs!) Jan 23, 2025
    Show notes

    If we could create an entirely new social media app, what would we do? Do creators have a responsibility to share their failures? What are our biggest business risks we’ve taken?


    These questions and more came from our podcast producer (GPT 😂). There were some fun topics and we hope you enjoyed them. Let us know if you did and we’ll keep the AI-generated questions coming for future episodes.


    Also, we did mention Lovable again, the AI app we’re gushing over to help us build tools without code!


    🔗 Try it for free at https://bit.ly/jasonlovable (aff link)


    ***


    😏 If you’ve been thinking about using Teachery to build your online courses, take advantage of our Lifetime Deal at https://teachery.com/limited-time


    💌 Want practical tips to help you grow your creator business-without burning out? Join our Growing Steady newsletter and every Monday you'll get 3 actionable tips for growing a Calm Business—one that is predictable, profitable, and peaceful: https://wanderingaimfully.com/newsletter


    230 - The BEST tool we've used in years! Jan 16, 2025
    Show notes

    Today we’re excited to share what we feel is the biggest game-changing AI tool since OpenAI released GPT a few years ago. We’ll talk about why this tool has consumed all our free time and how we think it can be impactful for your business too!


    The tool is called Lovable and it’s a no-code, prompt-style, app/idea development interface (that does NOT require you to know how to code at all).


    🔗 Try Lovable for free at https://bit.ly/jasonlovable (aff link)


    Lovable is the first AI app we’ve used since GPT that truly feels groundbreaking (for us). We have immediately been able to take ideas in our heads and see them come to life just by using a prompt chat interface. You can probably hear our excitement for it in this episode!


    ***


    😏 If you’ve been thinking about using Teachery to build your online courses, take advantage of our Lifetime Deal at https://teachery.com/limited-time


    💌 Want practical tips to help you grow your creator business-without burning out? Join our Growing Steady newsletter and every Monday you'll get 3 actionable tips for growing a Calm Business—one that is predictable, profitable, and peaceful: https://wanderingaimfully.com/newsletter


    229 - Predictions for 2025... Jan 09, 2025
    Show notes

    We don’t normally do prediction episodes, but this year we thought it would be fun! At the end of 2025 we can look back and see how right/wrong we were (spoiler alert: we will probably be wrong in all of them — lol).


    This year, Caroline will be focusing mostly on Wandering Aimfully (WAIM) and Jason will be focusing mostly on Teachery. We each shared two predictions that the other person didn’t know we were going to share about those businesses.


    Then, we each brought 3 predictions for the online business space (digital products focus). Did any of these surprise you? Which one do you think we’re right on?


    ***


    😏 If you’ve been thinking about using Teachery to build your online courses, take advantage of our Lifetime Deal at https://teachery.com/limited-time


    💌 Want practical tips to help you grow your creator business-without burning out? Join our Growing Steady newsletter and every Monday you'll get 3 actionable tips for growing a Calm Business—one that is predictable, profitable, and peaceful: https://wanderingaimfully.com/newsletter



    228 - Our 2024 review and 2025 preview Dec 16, 2024
    Show notes

    2024 is in the rear view mirror and we have an episode reviewing what went well, what didn’t go well, and our look ahead at 2025!


    We love doing these reviews and hope you enjoy hearing about the good, the bad, the disappointing, the tough, the awesome, and also all the things we thought were going to happen but didn’t (hey, that’s life 🤗).
    🔗 If you want to read the full 2024 Review/2025 Preview (with photos and charts): https://wanderingaimfully.com/2024-review


    ***


    😏 If you’ve been thinking about using Teachery to build your online courses, take advantage of our Lifetime Deal at https://teachery.com/limited-time


    💌 Want practical tips to help you grow your creator business-without burning out? Join our Growing Steady newsletter and every Monday you'll get 3 actionable tips for growing a Calm Business—one that is predictable, profitable, and peaceful: https://wanderingaimfully.com/newsletter


    227 - How'd our first Black Friday deal in 7 years go? Dec 12, 2024
    Show notes

    It’s hard to believe we haven’t sold anything on Black Friday/Cyber Monday in 7 years! But, this year it made sense for us and we break down why and how things went.


    We cover: What we sold, what it took to put the sale together (emails, sales page, automations, etc), what mistakes we made, and the final revenue numbers!


    You can see the sales page we created, learn more about the Calm Launch Formula ✌️🚀, and even get access to the free course preview we forgot to email about (lol!) at: https://wanderingaimfully.com/deal


    ***


    😏 If you’ve been thinking about using Teachery to build your online courses, take advantage of our Lifetime Deal at https://teachery.com/limited-time


    💌 Want practical tips to help you grow your creator

    business-without burning out? Join our Growing Steady newsletter and every Monday you'll get 3 actionable tips for growing a Calm Business—one that is predictable, profitable, and peaceful: https://wanderingaimfully.com/newsletter


    226 - A (real) messy convo about social media Dec 05, 2024
    Show notes

    We went back and forth on sharing this episode, as it’s one of our more “real” and honest conversations. While we love sharing polished thoughts with you all, our relationship with using social media is SUPER messy and so we figured we’d just record and have at it 😂.


    Not sure there are big takeaways from this episode? Maybe just to find out if you’re #TeamJason or #TeamCaroline? Where do you stand with using social media for your business?


    We’ll definitely record another episode (or two 🙈) as we solidify our thoughts and plans for using/not using social media in 2025.


    ***


    😏 If you’ve been thinking about using Teachery to build your online courses, take advantage of our Lifetime Deal at https://teachery.com/limited-time


    💌 Want practical tips to help you grow your creator

    business-without burning out? Join our Growing Steady newsletter and every Monday you'll get 3 actionable tips for growing a Calm Business—one that is predictable, profitable, and peaceful: https://wanderingaimfully.com/newsletter


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