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    Business

    Grow Your Nutrition Business

    If you are a gym owner, nutrition coach or dietitian looking to build nutrition programs, the Grow Your Nutrition Business podcast will help. Nicole Aucoin, founder of Healthy Steps Nutrition, CrossFit HSN and HSN Mentoring, believes something as fundamental as nutrition shouldn’t be complicated. Gym owners and dietitians should feel confident when working with clients to dial in their nutrition and take control of their health.

    Nicole and the HSN Mentoring team have helped over 650 gyms build successful nutrition programs through a process that is guided, tested and proven. If you are looking to make nutrition a core message in your business without reinventing the wheel, this is the podcast for you!

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    Copyright: © Healthy Steps Nutrition 2019-2020

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    Latest Episodes:
    #96: Simple SEO Tips For Gym Owners To Increase Their Presence Online With Dan Uyemura, Founder of PushPress Nov 22, 2021
    Show notes

    Today's guest is Dan Uyemura, the founder of PushPress.

    Dan and Nicole Aucoin recently hosted a free training for all Healthy Steps Nutrition and PushPress gym owners on how to increase their presence online. We decided to host a podcast on some of the main takeaways from that training to provide gym owners with simple and actionable tips so that more people can find you online.

    In today's podcast, Dan and Nicole discuss simple tips to help you increase your presence online.

    Nicole said, "I can tell you from personal experience, this stuff works! Google My Business gives you a report every month, and I recently got our report from the past 30-days. We had a 25% increase in clicks to our website, a 22% increase in searches, and a 5% increase in profile views from our Google My Business account.

    The best part is I didn't pay $1 for any of these increases. It came from being intentional with how we leverage our website and Google My Business account."

    You need to do the little things to set yourself apart in a sea of fitness and nutrition options, especially now. These changes don't happen overnight, but you will increase your presence online if you start doing them today.

    Did you know that Healthy Steps Nutrition Mentoring is hosting a one-day training on Thursday, December 2nd, for gym owners to launch a nutrition challenge? This is a turn-key solution to launch a habit-based health and nutrition challenge that includes everything you need to run a challenge in a gym!

    Click the link in the show notes to lock in your spot today!


    #95: Coaching Clients By Creating Processes & Systems To Achieve Desired Outcomes With Precision Nutrition Nov 15, 2021
    Show notes

    Today's guest is Craig Weller, Precision Nutrition's exercise systems and program director and a Precision Nutrition Master Coach.

    In this podcast, we talk about how he first learned about performance coaching in the military and how he has translated that experience into coaching clients.

    One of my favorite parts was at the end when we talked about the motivational drive and dopamine circuits. He discussed the desire versus control circuit and how to apply this to coaching clients with nutrition and health.

    Make sure you tune in to the end of this podcast for a special one-day training to help gym owners host an in-house habit-based nutrition challenge.

    Click the link in the show notes for more details about Precision Nutrition and the one-day Healthy Steps Nutrition Challenge training intensive for gym owners.


    #94: How To Launch A Nutrition Coaching Program In Your Gym By The New Year Nov 08, 2021
    Show notes

    Today's guest is our longest-standing mentor and chief of staff, Lindsay McDonald.

    She has helped every gym owner launch their nutrition programs, and she is the main point of contact for gym owners as they are going through training. Let's just say she is a rockstar!

    In today's episode, Nicole Aucoin and Lindsay discuss some of the most important considerations when revamping a nutrition program in a gym before the New Year, including your front-end offering and the free intro process when getting new people signed up at your gym.

    We know the best way to grow a nutrition program in a gym is to have a solid front-end offering that includes nutrition, fitness, and accountability.

    For instant access to a free training recording, click the link this link: https://growyournutritionbusiness.com/podcast-episode-94-how-to-launch-a-nutrition-coaching-program-in-your-gym-by-the-new-year/


    #93: From Client To Confident Coach: The Secret To Success Behind The Nutrition Program At Clamtown CrossFit Nov 01, 2021
    Show notes

    Today's guest is Cindy Dudas. She started working with Healthy Steps Nutrition as a client in October 2020 before her gym owners, Bob and Mark signed up to partner with the Healthy Steps Nutrition Mentoring program.

    Cindy shares her experience as a client and now as a coach empowering her community at Clamtown CrossFit, in Tuckerton, New Jersey.

    In this episode, Nicole Aucoin and Cindy Dudas discuss: - Why she signed up as a nutrition client - What her nutrition program was like at Clamtown CrossFit before partnering with the Healthy Steps Nutrition Mentoring program - The transition to using Healthy Steps Nutrition - What is going on with their nutrition program now

    For more free help and to see how it works with the HSN Mentoring program, click the link in the show notes.


    #92: Why You Need To Invest In Developing Your Nutrition Coach As A Gym Owner Oct 25, 2021
    Show notes

    In today's podcast, Kayla Pollock and Nicole Aucoin discuss why you need to be developing your nutrition coaches.

    Gym owners wear a lot of hats. Sometimes coach development gets put on the backburner. When was the last time you had a staff meeting? When is the last time you have invested time, money, and energy into helping your coaches sharpen their skills to deliver a better service to your members?

    At HSN Mentoring, this is something we do for gym owners to develop their nutrition coaches. When I hire new people to come onto our team, I look for a growth mindset. Let's face it; if we don't invest time into getting better, we will remain stuck.

    In this episode, Nicole Aucoin and Kayla Pollock discuss: - How to develop nutrition coaches and one of the biggest - What you can do as a gym owner to develop your coach - Some of the ways we develop coaches through the Healthy Steps Nutrition Mentoring program

    Kayla and Nicole discuss one of the best initiatives added to the Healthy Steps Nutrition Mentoring training process to develop coaches and ensure they feel confident when supporting their clients through a habit-based approach paired with accountability.

    For more support and information about how it works with Healthy Steps Nutrition Mentoring, click the link in the show notes.


    #91: Inside The Nutrition Program At CrossFit Brighton & How Nutrition Coach, Darcie Helped Brent Lose 100 Pounds Oct 18, 2021
    Show notes

    Today's guest is Darci Donaldson, CrossFit Level 1 Coach and Nutrition Coach at CrossFit Brighton.

    In today's podcast, Darci Donaldson and Nicole Aucoin talk about: - Her journey becoming a nutrition coach - The impact of adding an in-house nutrition program at CrossFit Brighton - We share the story of one of her amazing clients, Brent, who lost 100# with the help of the nutrition and fitness experts at CrossFit Brighton. He was recently on the Nutrition Made Simple Podcast - you can check out that episode and an awesome video sharing his story by clicking the link in the show notes.

    At Healthy Steps Nutrition Mentoring, our mission is to provide gym owners and coaches with the tools they need to build and grow a professional nutrition coaching and accountability program in-house.

    Click the link in the show notes for more free help and see how the Healthy Steps Nutrition Mentoring Program works!


    #90: All Your Questions Answered: Popular Questions From Gym Owners When Building A Nutrition Program Oct 11, 2021
    Show notes

    In today's episode, Nicole and Jason Aucoin answer the gym owners' questions from a recent CrossFit Affiliate Owner Gathering about adding nutrition programs.

    Questions that are discussing in this episode include: - What should you charge? - What should nutrition coaching look like from a client's perspective? - Can I legally offer nutrition coaching? - We've done an online course and still don't feel comfortable. What do you recommend? - I'm currently referring out, and it's not working; what should we do?

    Now is the time to be thinking about turning an informal conversation about nutrition into a comprehensive nutrition program and delivering a professional service to your clients.

    For additional free help and to see how it works with the Healthy Steps Nutrition Mentoring program, click the link in the show notes.


    #89: How To Create A Transformational Offer (Nutrition, Fitness & Accountability) & How To Sell It Oct 04, 2021
    Show notes

    Today's guest is Scott Carpenter. He is the co-founder of PT Legends. A company that provides CrossFit boxes, gyms, and personal training studios with coaching, mentoring, and marketing so they can charge 6-13x more for their fitness and nutrition services without making any changes to their existing business model.

    In this episode, we talk about the impact of creating a transformational offer to increase buy-in and results from your clients, creating opportunities for a gym, and increasing the profit margin.

    Gym owners with a solid nutrition program and the systems to scale a nutrition program paired with their model are wildly successful.

    Make sure you tune in to the end, where I give you one action step to help you create a transformational offer at your business.

    Click the link in the show notes for more free help from Scott and episodes to help you build a nutrition program in your gym.


    #88: 3 Unconventional Ways To Grow A Nutrition Coaching Program In A Gym Sep 27, 2021
    Show notes

    Today, Jason and Nicole Aucoin discuss three unconventional ways to build a nutrition program in a gym.

    Jason manages our nutrition coaching program at Healthy Steps Nutrition Headquarters. He shares his experience with people who come through our doors through all three of these methods.

    We share what works well for us and with gyms using the Healthy Steps Nutrition Mentoring Program.

    Make sure you stay tuned until the end, where I give you one actionable tip to help you implement these three unconventional ways.

    For additional free help and to see how it works with the Healthy Steps Nutrition Mentoring program, click the link in the show notes.


    #87: The Value Of Role Playing To Build A Nutrition Program In A Gym Sep 20, 2021
    Show notes

    Today's guest is Lindsay McDonald, chief of staff and lead mentor at Healthy Steps Nutrition Mentoring.

    In this episode, we talk about one of the most valuable things you can do to build a nutrition program and boost confidence as a nutrition coach; role-playing.

    Nicole Aucoin and Lindsay McDonald discuss: - Why you should be role-playing with your coaches - How to role play - What scenarios you should be role-playing

    They give examples of how we role-play with clients during the training and mentoring calls and how it helps gym owners and coaches increase confidence to support their clients and grow their nutrition programs.

    If you want to build a nutrition program into your gym, click the link in the show notes and see how it works with the Healthy Steps Nutrition Mentoring program.


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