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    Business

    Full-Time Influencer Podcast

    At the Full-Time Influencer podcast, we discuss all things influencer and social media with your host Tina Lee. Tina is a full-time influencer, content creator and online educator who started with just 300 followers on Instagram 6 years ago and grew her personal brand into a successful business that now reaches over 700k+ people. Do you feel stuck in the 9 to 5 grind and KNOW that you’re meant for more? If so, tune in each week as we share tips that help aspiring creators like you become a full-time influencer so you can also do what you love for a living!

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    Copyright: © 2021 Full-Time Influencer Podcast

    • Apple Podcasts
    • Google Play
    • Spotify

    Latest Episodes:
    Is Instagram Dying? | S2 E21 Sep 12, 2022
    Show notes

    So you want to become an influencer but what’s holding you back is, well, Instagram. You might be feeling a little slumped from the lack of growth or reach lately and wondering if IG is worth it after all? Well, as I see it, there is still the best place to grow a strong online personal brand in 2022. (p.s. I am NOT sponsored or paid by Instagram in ANY way. These are my personal opinions!) It may be true that Instagram is going through a bit of an identity crisis, but it is certainly not dead. And in this episode, I'll explain why!

    Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living!

    CHECK OUT THE SHOW NOTES FOR THIS EPISODE: www.fulltimeinfluencer.co/blog/season-2-episode-22

    👉 Want to learn how to go viral with Reels? Inside our Reels Rocket Ship program, we teach you how to create engaging short-form videos and go viral with Reels. Join now to skyrocket your following on ReelsRocketShip.com

    -----------

    Download the FREE Ultimate IG Monetization Guide HERE

    If you want to make influencing a successful side hustle or profitable career then you need this guide! We cover the 11 ways that you can make money from Instagram right now (even if you don't have a ton of followers!)

    👉🏻 CLICK HERE TO GET THE ULTIMATE IG MONETIZATION GUIDE👈🏻

    -----------

    Timestamps:

    (1:44) - Instagram pushes video content, particularly reels, with frequent updates.

    (2:58) - Build personal brand on Instagram; variety of content options.

    (4:02) - Advantages over TikTok; many ways to express yourself.

    (7:51) - Free to start; easier learning curve than YouTube.

    (9:29) - Reels offer growth opportunities; repurpose on any platform.

    (14:54) - Embrace social media changes, create short-form video content.

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    Don't forget to follow the Full-Time Influencer on: Instagram | YouTube


    How to Make Money with 0 Followers (Ft. Madi from @creativelymadi) | S2 E20 Sep 05, 2022
    Show notes

    Did you know can land paid brand deals with 0 followers? In this episode, we dish the details on how you start making money from social media (no following required). Madi (@creativelymadi) shares what UGC (User Generated Content) is and how you can get started in this emerging industry today.

    Get 30% off her UGC Master Guide using code "FTIUGC30" HERE

    Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living!

    CHECK OUT THE SHOW NOTES FOR THIS EPISODE: www.fulltimeinfluencer.co/blog/season-2-episode-21

    -----------

    👉 Want to learn how to go viral with Reels? Inside our Reels Rocket Ship program, we teach you how to create engaging short-form videos and go viral with Reels.Join now to skyrocket your following on ReelsRocketShip.com

    -----------

    Timestamps:

    (1:30) - Starting UGC creation & taking a leap

    (5:20) - UGC vs regular content creation

    (10:47) - Choosing niches & considering demand

    (14:19) Tips for better UGC & having media kit

    (20:39) - Common UGC creator mistakes & opportunities

    (28:17) - Finding UGC information and guide coverage

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    Don't forget to follow the Full-Time Influencer on: Instagram | YouTube


    How to Monetize a Unique Niche (Ft. Chelsea As Of Late) | S2 E19 Aug 22, 2022
    Show notes

    Chelsea (@chelseaasoflate) has cultivated a supportive, loving community on social media thanks to her strong personal branding and genuine passion for creativity. Through her unique outlook and out-of-the-box approach to content creation, Chelsea was able to monetize her love for photography and has been unstoppable ever since. In this episode, she shares her tips on finding success online.

    Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living!

    CHECK OUT THE SHOW NOTES FOR THIS EPISODE: www.fulltimeinfluencer.co/blog/season-2-episode-20

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    Timestamps:

    (0:45) - Chelsea's niche, platforms, & passion for photography

    (5:06) - The joy of creating content kept her going

    (8:49) - Tips for juggling passion & a full-time job

    (15:59) - Transition from photography to reels

    (26:26) - Networking tips for building brand deals

    (30:52) - Impact of travel, agency experience, & future plans

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    Don't forget to follow the Full-Time Influencer on: Instagram | YouTube


    Pro Filmmaker Turned Creator: How He Grew 700k+ Followers on IG & TikTok (Ft. Will Kyaw) | S2 E18 Aug 15, 2022
    Show notes

    Now, more than ever, is the best time to become a creator thanks to short-form content, enthusiastic viewers, and the reach of multiple different platforms.

    From professional filmmaker for some of the biggest brands to becoming a full-fledged content creator (all at the ripe age of 25), Will (@Willkyaw) shares how he managed to successfully pivot careers. He also reflects on how his business savviness and dedication propelled him forward to where he is today. Discover Will's tips for content creation and social media success in this episode.

    Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living!

    CHECK OUT THE SHOW NOTES FOR THIS EPISODE: www.fulltimeinfluencer.co/blog/season-2-episode-19

    -----------

    Download the FREE Ultimate IG Monetization Guide HERE

    If you want to make influencing a successful side hustle or profitable career then you need this guide! We cover the 11 ways that you can make money from Instagram right now (even if you don't have a ton of followers!)

    👉🏻 CLICK HERE TO GET THE ULTIMATE IG MONETIZATION GUIDE👈🏻

    -----------

    Timestamps:

    (1:11) - Who is Will? Background before social media

    (9:19) - Opportunities in social media and money growth

    (18:33) - Be intentional about what you go viral for.

    (29:23) - You have mastered fitting into any situation.

    (34:54) - Followers followed you for valuable tricks, not knowing you.

    (43:09) - Look at Chinese TikTok for future trends; will’s future plans

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    Don't forget to follow the Full-Time Influencer on: Instagram | YouTube


    How She Grew 3M+ Followers on TikTok, IG & Youtube in Less Than 2 Years! (Ft. Vanessa Chen) | S2 E17 Aug 08, 2022
    Show notes

    Now, more than ever, is the best time to become a creator thanks to short-form content, enthusiastic viewers, and the reach of multiple different platforms.

    Chances are if you have not heard of Vanessa, AKA @vivacious.honey, you would definitely recognize her content. She has been killing it across the likes of Instagram, TikTok, and YouTube for the past two years with no apparent signs of slowing down. In this episode, she shares her social media origin story, what it is like working with a management team, and her tips for success.

    Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living!

    CHECK OUT THE SHOW NOTES FOR THIS EPISODE: https://www.fulltimeinfluencer.co/blog/season-2-episode-18

    -----------

    Timestamps:

    (1:03) - Online empire and how she started her influencer journey

    (9:05) Calculating rates and tips for quality reels

    (16:39) - The backend work of an influencer & choosing gigs

    (23:49) - Effects of negative comments online

    (28:13) - Create backlog of ideas, transitions, revamp old videos

    (31:34) - Future plans & creating a brand that supersedes her

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    Don't forget to follow the Full-Time Influencer on: Instagram | YouTube


    What Does a Recession Mean for Creators? (Ft. Mr. D) | S2 E16 Aug 01, 2022
    Show notes

    The ‘recession’ buzzword is being thrown around a lot right now. As an influencer, what are the steps we can take to protect ourselves if this becomes reality? Mr. D (my husband) sits down with me to break down what changes to expect in this industry. Additionally, we share how content creators can mitigate the potential recession in order to come out on top.

    Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living!

    CHECK OUT THE SHOW NOTES FOR THIS EPISODE: https://www.fulltimeinfluencer.co/blog/season-2-episode-17

    -----------

    👉 FREE NEW TRAINING: https://successfulinfluencer.com Save your spot now for our value-packed free training that will teach you how to explode your Instagram following and become a PAID influencer.

    -----------

    Timestamps:

    (2:17) - Recession definition, current landscape, & impact on creators

    (10:05) - Evaluate personal vs. business expenses saved up

    (13:16) - Niches affected by recession & charging brands

    (19:59) - Tips for getting paid on time & follow-up etiquette

    (29:06) - Observations during potential recession

    (34:15) - Investment suggestions during downturn

    -----------

    Don't forget to follow the Full-Time Influencer on: Instagram | YouTube


    Influencer Money Talk (Pt. 2): Budgeting, Saving Money, Investing and Building Wealth (Ft. Mr. D) | S2 E15 May 23, 2022
    Show notes

    Mr. D (my husband) is back once again to weigh in on all your burning finance inquiries. In this episode, we talk about all things related to budgeting, saving, and investing. As well as the lessons we learned along the way so you can start building your own wealth.

    (DISCLAIMER: This is NOT financial advice. Please do your own thorough research before making any investments)

    Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living!

    CHECK OUT THE SHOW NOTES FOR THIS EPISODE: www.fulltimeinfluencer.co/blog/season-2-episode-16

    Accounts/resources mentioned:

    Naval Podcast

    My First Million podcast

    Rich Dad Poor Dad by Robert Kiyosaki (listen to the Audible book | Buy the physical book)

    Atomic Habits (listen to the Audible book | Buy the physical book)

    Magic of Thinking Big (listen to the Audible book | Buy the physical book)

    Robert Green (author)

    Graham Stephan Youtube Channel

    Andrei Jikh Youtube channel

    Alex Hormozi Youtube channel

    -----------

    Timestamps:

    (1:32) Budgeting tips for irregular income

    (12:44) Surround yourself with like-minded people

    (20:27) Pitching to brands: show value, choose niche

    (22:39) Choosing where to put your money

    (31:01) Getting rich quick is a myth

    (41:26) Future plans: financial independence, resources, investing tips

    -----------

    Don't forget to follow the Full-Time Influencer on: Instagram | YouTube


    Influencer Money Talk (Pt. 1): LLC, Taxes & Chasing Brand Payments (Ft. Mr. D) | S2 E14 May 18, 2022
    Show notes

    Ever wondered what company structure you should set up as an influencer? What can you expense as expenses and how to reduce taxes? Mr. D (my husband) and I will tell you everything we know in this episode!

    (DISCLAIMER: Please consult a tax specialist for your tax needs - we share as much as we can, but we are not tax experts!)

    Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living!

    CHECK OUT THE SHOW NOTES FOR THIS EPISODE: www.fulltimeinfluencer.co/blog/season-2-episode-15

    Accounts/resources mentioned:

    Graham Stephan Youtube Channel

    Wanderers Wealth (on digital nomads saving taxes globally)

    Rich Dad Poor Dad by Robert Kiyosaki (listen to the Audible book | Buy the physical book)

    -----------

    👉 Want to learn how to go viral with Reels? Inside our Reels Rocket Ship program, we teach you how to create engaging short-form videos and go viral with Reels. Join now to skyrocket your following on ReelsRocketShip.com

    -----------

    Timestamps:

    (4:11) - Set up LLC to protect assets

    (7:10) - Use a separate business bank account

    (10:01) - Deduct expenses to reduce taxes

    (17:41) - Move to lower tax location

    (23:05) - Use real estate for tax deductions

    (24:53) - Tax forms, accountant, & revenue tracking for freelancers

    -----------

    Don't forget to follow the Full-Time Influencer on: Instagram | YouTube


    Influencer Therapy: I Burnt Out... | S2 E13 May 09, 2022
    Show notes

    You may have noticed that I haven’t been very consistent with my podcast lately... Well, the truth is - I was totally burnt out. And... I know I’m not the only one going through creator burnout. Even if you are just starting out to grow on one platform, you could be experiencing burn out too! In this episode, I talk about why creators so frequently experience burnout, the paradox of permission, and potential solutions to avoiding burnout or recovering faster from burnout.

    Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living!

    CHECK OUT THE SHOW NOTES FOR THIS EPISODE: www.fulltimeinfluencer.co/blog/season-2-episode-14

    -----------

    Timestamps:

    (3:42) - Defining Creator Burnout

    (12:30) - Breaks lead to audience loss and pressure

    (14:21) - Chasing momentum and pressure to be creative

    (20:12) - Paradox of Permission & Creator’s Guilt

    (23:29) - More responsibilities increase pressure and burnout

    (25:29) Tina’s solutions to relieving creator burnout

    -----------

    Don't forget to follow the Full-Time Influencer on: Instagram | YouTube


    How She Started From 0 & Grew to 40k in 1 Year (Ft. Ariel.land) | S2 E11 Apr 04, 2022
    Show notes

    Have you ever thought about starting fresh? Maybe your account health has suffered or you decided to change niches? Well, a brand new account might actually be the answer you are looking for. We sat down with Ariel of @ariel.land, a student of my Full-Time Influencer program, so she could share how starting over on Instagram, coupled with the lessons from FTI, were the gateway to her social media success.

    Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living!

    CHECK OUT THE SHOW NOTES FOR THIS EPISODE: https://www.fulltimeinfluencer.co/blog/season-2-episode-9

    -----------

    Timestamps:

    (2:03) - Reasons to start anew: fake/ghost followers, giveaways, inorganic growth.

    (5:22) - Drastically changed niche? Starting over may be necessary.

    (6:50) - Create consistent content for 1-2 months. Try reels.

    (8:52) - Ariel Land's experience of starting over with a new account.

    (18:17) - Reels were a primary focus of the growth strategy.

    (30:34) - Advice for those afraid to start over or join FTI.

    -----------

    Don't forget to follow the Full-Time Influencer on: Instagram | YouTube


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