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    Business

    Fit Biz U

    Welcome to Fit Biz U with host Jill Lockwood, Certified Personal Trainer and Nutrition Coach turned business mentor for thousands of fitness professionals over the last decade. Here at FBU, Jill will be sharing tactical and actionable strategies for those that want to quit the time-for-money grind and make a bigger impact and generate real money online. Jill will be in the trenches with you as you create new coaching programs, launch new online products, and scale your business to multiple six-figures and beyond! Here you will always get real, honest advice, no BS, zero smoke and mirrors, a touch of tough love, and plenty of action steps you can implement right away.

    Advertise

    Copyright: © 2020

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    Latest Episodes:
    FBU 442: Are You a "Doer" or a "Driver"? Oct 23, 2024
    Show notes

    In business there are two subsets of people: doers and drivers. Doers excel at getting things done and doing them perfectly, while drivers are the type of people who are proactive in their roles. One type isn't better or worse than the other, but it is important to know which you are, and which type the people on your team are, too. Businesses need both doers and drivers to run, and by understanding these personality types can help you effectively manage them and utilize their strengths.

    Get Jill's BRAND NEW weekly newsletter by joining Content Bootcamp!

    https://jillfitfree.com/content-bootcamp/

    Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same.

    Connect with me!

    Instagram: @jillfit | @fitbizu

    Facebook: @jillfit

    Website: jillfit.com


    FBU 441: What I Learned at Hormozi's $5k Scaling Workshop Oct 21, 2024
    Show notes

    It's been a big year for business investment at JillFit, including joining a brand new mastermind and going to business conferences. This past week, Jill went to a workshop all about scaling held by master-marketers Alex and Leila Hormozi and learned some fascinating insights. In this episode, Jill details her entire experience, including sales tactics she experienced before, during, and after the Hormozis' event, and how you can apply them to your own business and growth aspirations.

    Join Jill for a FREE Content Bootcamp!

    https://jillfitfree.com/content-bootcamp/

    Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same.

    Connect with me!

    Instagram: @jillfit | @fitbizu

    Facebook: @jillfit

    Website: jillfit.com


    FBU 440: Why You're Not Seeing Success In Your Online Business with the Movement Maestro Oct 16, 2024
    Show notes

    LEGACY, Jill and the Movement Maestro's mentor-mind for intermediate business owners, is open for applications now! So, they wanted to record an episode discussing why you might not being seeing success in your online business. Anyone can be a beginner—we all have to start somewhere—but it takes strategy to get to the next level. Jill and Maestro want every person they work with to have the kind of success they dream of, which is why they built a roadmap on how to build a predictable and profitable online business.

    Applications for LEGACY are open now!

    Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same.

    Connect with me!

    Instagram: @jillfit | @fitbizu

    Facebook: @jillfit

    Website: jillfit.com


    FBU 439: Building a LEGACY Online Business with The Movement Maestro Oct 14, 2024
    Show notes

    It's that time of the year again—LEGACY is open for applications! LEGACY is the mentorship-meets-mastermind for intermediate level business owners, run by Jill and the Movement Maestro. Jill there was a huge lack of specific and tailored strategy for intermediates to online business, and her goal is for everyone to have the opportunity to build a predictable and profitable online business. Today, Jill and Maestro are sharing everything you need to know about LEGACY: who it's for, what it can teach you, and what you need to do to be the right fit.

    Come to the LEGACY Open House to see if it's right for you!

    jillfitfree.com/openhouse2025

    Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same.

    Connect with me!

    Instagram: @jillfit | @fitbizu

    Facebook: @jillfit

    Website: jillfit.com


    FBU 438: The Realities of Using Ads In Your Business Oct 09, 2024
    Show notes

    Ads can be a real benefit to your business, but they aren't some secret cheat code. Plenty of people have preconceived notions about what ads do, and negative biases around what using ads means about your content, but those ideas aren't necessarily true. Using ads doesn't mean your content isn't good enough, and they aren't a cheat code for success either. If you're interested in how to use paid traffic to grow your business, either now or in the future, then make sure to listen to this conversation with Jill and her best friend, Danny-J.

    Join Jill and the Movement Maestro at #BossUp:

    https://www.jillfitprograms.com/bossup

    Get on the waitlist of LEGACY:

    https://jillfitfree.com/legacy-waitlist/

    Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same.

    Connect with me!

    Instagram: @jillfit | @fitbizu

    Facebook: @jillfit

    Website: jillfit.com


    FBU 437: How to Calculate (and Hit!) Your Q4 Goals Oct 07, 2024
    Show notes

    The fourth quarter of the year has begun and now is the perfect time to set your revenue goals for the rest of the year. It's important to set business goals, so that you can establish your intentions and map out the actions necessary for success. Jill shares insights on planning for revenue through launches and promotions, as well as strategies for cash infusions and holiday sales. She encourages listeners to reflect on their goals and to approach them with a mindset of growth and learning, regardless of whether or not you reach them.

    Join Jill and the Movement Maestro at #BossUp:

    https://www.jillfitprograms.com/bossup

    Get on the waitlist of LEGACY:

    https://jillfitfree.com/legacy-waitlist/

    Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same.

    Connect with me!

    Instagram: @jillfit | @fitbizu

    Facebook: @jillfit

    Website: jillfit.com


    FBU 436: Which of These 3 Business Levels Are You? Oct 02, 2024
    Show notes

    Whenever you level up—in life and in business—it's scary! But if you want to grow, you have to lean into that feeling of being scared and keep going. Jill categorizes business owners into three levels: beginner, intermediate, and advanced, and in this episode, she outlines the specific needs and strategies for each level to foster growth and success, and eventually get to the next level. As always, success comes down to taking action, developing better strategies, and scaling effectively to achieve your business goals.

    Join Jill and the Movement Maestro at #BossUp:

    https://www.jillfitprograms.com/bossup

    Get on the waitlist of LEGACY:

    https://jillfitfree.com/legacy-waitlist/

    Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same.

    Connect with me!

    Instagram: @jillfit | @fitbizu

    Facebook: @jillfit

    Website: jillfit.com


    FBU 435: From Scarcity to Success: How Brittany Olson Built a Thriving Trail Running Business Sep 30, 2024
    Show notes

    In this episode, Jill sits down with Brittany Olson from Sunrise Trails Coaching to discuss her journey from corporate finance to becoming a trail running coach and entrepreneur. Brittany once struggled with scarcity mindset and self-doubt, but after committing to working through these feelings, a new world of possibilities opened up to her. She finally launched her business, just to face new challenges like pricing, structuring programs, and scaling—and she knew it was time to invest in coaching. Brittany emphasizes the power of authenticity and connection in sales, having built her confidence through conversations with clients. Her insights on overcoming fear, leveraging group programs, and refining marketing strategy offer valuable lessons for fitness entrepreneur hopefuls.

    Connect with Brittany!

    @sunrisetrailscoaching

    Join Jill and the Movement Maestro at #BossUp:

    https://www.jillfitprograms.com/bossup

    Get on the waitlist of LEGACY:

    https://jillfitfree.com/legacy-waitlist/

    Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same.

    Connect with me!

    Instagram: @jillfit | @fitbizu

    Facebook: @jillfit

    Website: jillfit.com


    FBU 434: From 20 In-Person Fitness Classes Per Week to a Profitable Online Business + Real Time Freedom Sep 26, 2024
    Show notes

    Looking at other online business owners who are a thousand steps ahead isn't helpful, but you can get to where you want to go one small change and one small step at a time. Katy Downey was overwhelmed teaching dozens of fitness classes and training dozens of clients every day—she needed to make a change, but had no idea where to start. That is, until, she found FBA. Now Katy has her time back and a business she loves, a business she built with hard work and a ton of little action steps daily. s

    FBA enrollment is only open until Thursday September 26th, and won't open again for a full calendar year, so make moves now!

    https://www.jillfitprograms.com/fba-2024

    Connect with Katy!

    @wholehealthfitnesscoach

    Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same.

    Connect with me!

    Instagram: @jillfit | @fitbizu

    Facebook: @jillfit

    Website: jillfit.com


    FBU 433: FBA Sample Call: Overview of How to Launch a Program Sep 25, 2024
    Show notes

    It's FBA cart-open week at JillFit and in this episode, Jill is sharing a sample of the first portion of a typical FBA coaching call. This session, Jill shares the 3 parts of a live launch, and gives insights into the exact steps the JillFit team takes while launching—including this current FBA launch! If you're on the fence about FBA, you can expect to learn exactly like this (with additional Q&A time directly with Jill!) from the FBA live coaching sessions.

    FBA enrollment is only open until Thursday September 26th, and won't open again for a full calendar year, so make moves now!

    https://www.jillfitprograms.com/fba-2024

    Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same.

    Connect with me!

    Instagram: @jillfit | @fitbizu

    Facebook: @jillfit

    Website: jillfit.com


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