Stay ConnectedJoin your host and hype girl, Doone Roisin, for full access to the best knowledge, tips, and strategies from the world’s most exciting (and successful) founders & entrepreneurs doing multi 7, 8 & 9 figures in revenue – who happen to be women. This is the go-to space for early stage dreamers women-in-progress to be inspired to start their side hustle or business, and get help along the journey.
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Today on the show we’re learning from Ashleigh Hinde, the Founder of a company called WALDO.
Now let me just tell you, this episode is so. damn. good. We get into some nifty tips on how to look at market research and validate your idea, a super hack for outdoor advertising and things to think about if you’re going down the track of subscriptions.
If you haven’t heard of WALDO yet, they are an innovative and accessible DTC eyecare company that believes in the power of positive vision. WALDO sells high quality daily contact lenses and other eyecare products through a bespoke subscription service that is more affordable than the big brands.
Spearheading industry change and innovation, WALDO is committed to making eye care an essential part of everyday life through accessible, high quality products, trustworthy expert service, and a platform to elevate the vision of their customers.
LINKS WE MENTION:
WALDO Instagram
Ashleigh's Instagram
Female Startup Club's Instagram
Doone's Instagram
In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.
Female Startup Club's YouTube
Female Startup Club’s Private Facebook Group
Say hello to Doone: hello@femalestartupclub.com
Record and Replay App Sessions
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Today we are learning from Lisa Creaven, one of the Co-founders of Spotlight, which she’s built alongside her sister Vanessa Creaven.
Spotlight is a dentist-created oral care brand made with the highest efficacy ingredients to put a smile on peoples' faces for joy, confidence, and positivity.
Now something I didn’t know is that the mouth is 50x more absorbent than the skin so what you put in your mouth is extremely important! Spotlight puts a huge focus in educating people around this message and has been disrupting the industry ever since they launched! This episode was super insightful - I learned a thing or two that I really didn’t know.
We chat about her funding plan in the beginning and the approach she took with macro influencers and retail strategy. And another piece of gold is around their first hire and important advice for other entrepreneurs tuning in!
LINKS WE MENTION:
Lisa's Instagram
Spotlight's Instagram
Female Startup Club's Instagram
Doone's Instagram
In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.
Female Startup Club's YouTube
Female Startup Club’s Private Facebook Group
Say hello to Doone: hello@femalestartupclub.com
Female Startup Club $1000 Monthly Cash Give Away
Newsletter: Direct To Consumer
📱 Join 160K smart chicks in the Female Startup Club universe:
→ Use code 'FSC' for 30% off your first 3 months at omnisend.com/fsc
→ Female Startup Club's Instagram: www.instagram.com/femalestartupclub
→ Doone Roisin's Instagram: www.instagram.com/dooneroisin
→ Get opportunities delivered to your inbox 3x weekly here: https://female-startup-club.beehiiv.com/
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In this new mini series within the FSC podcast, I’m taking you on the journey while I develop my non alc wine brand and build it in public. Everything from money stuff, to how you divide the company, learnings as we go and the ups & downs of building a CPG brand.
Watch Gloria's free masterclass here
If you have something you want me to cover, reach out on Twitter or Instagram.
In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.
Female Startup Club's YouTube
Female Startup Club's Instagram
Doone's Instagram
In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.
Female Startup Club's YouTube
Female Startup Club’s Private Facebook Group
Say hello to Doone: hello@femalestartupclub.com
Female Startup Club $1000 Monthly Cash Give Away
Podcast: Louise Hay: You Can Heal Your Life
📱 Join 160K smart chicks in the Female Startup Club universe:
→ Use code 'FSC' for 30% off your first 3 months at omnisend.com/fsc
→ Female Startup Club's Instagram: www.instagram.com/femalestartupclub
→ Doone Roisin's Instagram: www.instagram.com/dooneroisin
→ Get opportunities delivered to your inbox 3x weekly here: https://female-startup-club.beehiiv.com/
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Today we’re learning from Morgan McLachlan, a master distiller and co-founder of AMASS.
This was an insightful episode for those of us venturing into the alc and non alc space. We cover learnings around the legalities when it comes to spirits vs non alc. We talk through the key hire you need in this space and why you don’t need an MBA to build a successful brand. Save your dollars and use it as startup capital.
Headquartered in Los Angeles, AMASS makes clean, premium botanics for modern life. From alcoholic and non-alcoholic spirits to personal care products including hand sanitizer, hand soap, and lotions, AMASS uses natural botanicals to transform social and self-care rituals. Their products are proudly stocked in all 27 global locations of Soho House, as well as in 5 Michelin starred restaurants and 4 of the world’s Top 10 bars.
LINKS WE MENTION:
Amass' Instagram
Female Startup Club's Instagram
Doone's Instagram
In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.
Female Startup Club's YouTube
Female Startup Club’s Private Facebook Group
Say hello to Doone: hello@femalestartupclub.com
Female Startup Club $1000 Monthly Cash Give Away
Book: The Map and the Territory by Michel Houellebecq
📱 Join 160K smart chicks in the Female Startup Club universe:
→ Use code 'FSC' for 30% off your first 3 months at omnisend.com/fsc
→ Female Startup Club's Instagram: www.instagram.com/femalestartupclub
→ Doone Roisin's Instagram: www.instagram.com/dooneroisin
→ Get opportunities delivered to your inbox 3x weekly here: https://female-startup-club.beehiiv.com/
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Today we’re learning from Chao Wang, the founder of the kids subscription clothing company Dopple. We chat about her journey in scaling this business by doing things that aren’t scalable - like building a 10k person waitlist with $0 spend, along with some other really cool gems of info behind the scenes of building this company.
If you haven’t heard of Dopple it was founded in 2017 by Chao and Janel Hertz as a membership service reimagining how parents shop for their kids. Dopple was created to make parents’ lives easier and a lot more fun by delivering quarterly “Dopple Drops” of custom-curated children’s outfits to subscribers. The company, which recently raised $9.8 million in seed funding, uses a machine learning styling algorithm to achieve some of the industry’s highest keep rates for try-on-at-home models.
LINKS WE MENTION:
Chao's Instagram
Jane's Instagram
Dopple's Instagram
Female Startup Club's Instagram
Doone's Instagram
In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.
Female Startup Club's YouTube
Female Startup Club’s Private Facebook Group
Say hello to Doone: hello@femalestartupclub.com
Female Startup Club $1000 Monthly Cash Give Away
📱 Join 160K smart chicks in the Female Startup Club universe:
→ Use code 'FSC' for 30% off your first 3 months at omnisend.com/fsc
→ Female Startup Club's Instagram: www.instagram.com/femalestartupclub
→ Doone Roisin's Instagram: www.instagram.com/dooneroisin
→ Get opportunities delivered to your inbox 3x weekly here: https://female-startup-club.beehiiv.com/
Hosted on Acast. See acast.com/privacy for more information.
In this new mini series within the FSC podcast, I’m taking you on the journey while I develop my non alc wine brand and build it in public. Everything from money stuff, to how you divide the company, learnings as we go and the ups & downs of building a CPG brand.
If you have something you want me to cover, reach out on Twitter or Instagram.
In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.
Female Startup Club's YouTube
Female Startup Club's Instagram
Doone's Instagram
In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.
Female Startup Club's YouTube
Female Startup Club’s Private Facebook Group
Say hello to Doone: hello@femalestartupclub.com
Female Startup Club $1000 Monthly Cash Give Away
📱 Join 160K smart chicks in the Female Startup Club universe:
→ Use code 'FSC' for 30% off your first 3 months at omnisend.com/fsc
→ Female Startup Club's Instagram: www.instagram.com/femalestartupclub
→ Doone Roisin's Instagram: www.instagram.com/dooneroisin
→ Get opportunities delivered to your inbox 3x weekly here: https://female-startup-club.beehiiv.com/
Hosted on Acast. See acast.com/privacy for more information.
In today’s episode we are learning from Hannah Diop, the Founder of Sienna Naturals. What I love about this episode is the perseverance that Hannah has undertaken into creating the brand that we see today. Starting in 2012 it took multiple pivots and years of iterating and tweaking her approach before things really caught steam in 2020. As they say, Rome wasn’t built in a day and overnight success takes 10 years. Literally.
Owned by Hannah & Issa Rae, Sienna Naturals is setting a new standard for clean, plant-based performance in the textured hair care industry, one that is focused on hair and scalp health. Just like a skincare regimen, Sienna Naturals products create Wash Day Rituals that keep textured hair and scalp healthy, enabling customers to see immediate improvement and wear their hair in all of the magnificent and diverse ways people with kinks, curls, frizz, waves and texture choose - without compromising on ingredients.
LINKS WE MENTION:
Hannah's Instagram
Sienna Naturals' Instagram
Female Startup Club's Instagram
Doone's Instagram
In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.
Female Startup Club's YouTube
Female Startup Club’s Private Facebook Group
Say hello to Doone: hello@femalestartupclub.com
Female Startup Club $1000 Monthly Cash Give Away
Book: Four Thousand Weeks by Olivia Burkeman
📱 Join 160K smart chicks in the Female Startup Club universe:
→ Use code 'FSC' for 30% off your first 3 months at omnisend.com/fsc
→ Female Startup Club's Instagram: www.instagram.com/femalestartupclub
→ Doone Roisin's Instagram: www.instagram.com/dooneroisin
→ Get opportunities delivered to your inbox 3x weekly here: https://female-startup-club.beehiiv.com/
Hosted on Acast. See acast.com/privacy for more information.
On the show today I’m chatting with Tracy Tutor.
Tracy is a top real estate agent at Douglas Elliman Beverly Hills, consulting with some of the world's leading architects and developers. She is the first and only female cast member on Bravo's Million Dollar Listing LA. She is a best selling author, her book is called Fear is just a 4 letter word and now she adds wine brand owner to her resume.
We’re talking through her journey so far, the advice she has for female founders and how to have the confidence to own any room.
LINKS WE MENTION:
Website: Tracy Tutor
Tracy's Instagram
Female Startup Club's Instagram
Doone's Instagram
In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.
Female Startup Club's YouTube
Female Startup Club’s Private Facebook Group
Say hello to Doone: hello@femalestartupclub.com
Female Startup Club $1000 Monthly Cash Give Away
Book: Fear is Just Four-Letter Word by Tracy Tutor
📱 Join 160K smart chicks in the Female Startup Club universe:
→ Use code 'FSC' for 30% off your first 3 months at omnisend.com/fsc
→ Female Startup Club's Instagram: www.instagram.com/femalestartupclub
→ Doone Roisin's Instagram: www.instagram.com/dooneroisin
→ Get opportunities delivered to your inbox 3x weekly here: https://female-startup-club.beehiiv.com/
Hosted on Acast. See acast.com/privacy for more information.
In this new mini series within the FSC podcast, I’m taking you on the journey while I develop my non alc wine brand and build it in public. Everything from money stuff, to how you divide the company, learnings as we go and the ups & downs of building a CPG brand.
If you have something you want me to cover, reach out on Twitter or Instagram.
In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.
Female Startup Club's YouTube
Female Startup Club's Instagram
Doone's Instagram
In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.
Female Startup Club's YouTube
Female Startup Club’s Private Facebook Group
Say hello to Doone: hello@femalestartupclub.com
Female Startup Club $1000 Monthly Cash Give Away
📱 Join 160K smart chicks in the Female Startup Club universe:
→ Use code 'FSC' for 30% off your first 3 months at omnisend.com/fsc
→ Female Startup Club's Instagram: www.instagram.com/femalestartupclub
→ Doone Roisin's Instagram: www.instagram.com/dooneroisin
→ Get opportunities delivered to your inbox 3x weekly here: https://female-startup-club.beehiiv.com/
Hosted on Acast. See acast.com/privacy for more information.
Today on the show we’re learning from Ashley Selman, one of the co-founders behind heywell. If you're in the beverage industry THIS is an episode for you. We talk through how to approach a launch and some real game changing alternative channels to market through.
Ashley and Britt founded heywell on a mission to make wellness more simple and accessible for everyone every day. They found wellness solutions often prioritized function over flavor, and wanted to make something that was good for them, delicious and inclusive. Their line of functional beverages are made with adaptogens, antioxidants, and organic caffeine to help when people want a little energy, immunity, focus or help managing stress. Low in calories and sugar, their functional waters are refreshing, tart and sweet. As part of heywell's mission, they donate 1% of sales to nonprofits advocating inclusion.
LINKS WE MENTION:
Heywell Instagram
Female Startup Club's Instagram
Doone's Instagram
In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.
Female Startup Club's YouTube
Female Startup Club’s Private Facebook Group
Say hello to Doone: hello@femalestartupclub.com
Female Startup Club $1000 Monthly Cash Give Away
📱 Join 160K smart chicks in the Female Startup Club universe:
→ Use code 'FSC' for 30% off your first 3 months at omnisend.com/fsc
→ Female Startup Club's Instagram: www.instagram.com/femalestartupclub
→ Doone Roisin's Instagram: www.instagram.com/dooneroisin
→ Get opportunities delivered to your inbox 3x weekly here: https://female-startup-club.beehiiv.com/
Hosted on Acast. See acast.com/privacy for more information.
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