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    Business

    Evergreen Marketing (formerly CarrotCast)

    If your business relies solely on you to generate leads and you want to finally get off the ‘marketing hamster wheel’, this is the podcast. We share step-by-step how to execute online, *AHEM!*, Evergreen Marketing to generate consistent, high-quality leads, so you can ultimately build a business of freedom & impact.

    Every other TUESDAY we interview Carrot members, real estate investors, agents & expert marketers who are crushing lead generation & closing deals so you get a deeper, behind-the-scenes look at how they do it.

    ***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF

    ***Learn more at Carrot.com/podcast – Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

    *Formerly known as the CarrotCast Podcast

    Advertise
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    Latest Episodes:
    5 Steps to $100k/yr (or even $100k/mo) As a Real Estate Investor or Agent - Ask Carrot #5 Mar 29, 2019
    Show notes

    Trevor and Adrian break down the marketing, mindset, and business model that our most successful customers are using, as well as ourselves internally, at Carrot. These methods work if you put them to work! Don’t miss it on this replay of our weekly live show Ask Carrot. Catch us LIVE every Thursday at 1 PM PST on Facebook or Carrot.com/ask

    ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF

    ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot

    ➨Instagram: https://www.instagram.com/getcarrot/

    ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.


    Ep 148: Creative Strategies to Close More Deals w/ Expert Investor Laura Patterson Mar 26, 2019
    Show notes

    You’ve tried direct mail, you’ve tried cold calling, you’re on social media... you’re hustling every single day, but you’re just not getting the results you need. Something has to change. That's why we brought Laura on the show today. She’s a 30-year real estate veteran who has had massive success and wants to share exactly how she is closing 8 out of 10 deals and getting a consistent stream of quality, motivated leads. Listen in, take notes, and start executing the next-level strategies to help you build the business that sets you free!

    ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF

    ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot

    ➨Instagram: https://www.instagram.com/getcarrot/

    ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.


    EP 147: Do You Have What it Takes to Scale? w/ Carrot's VP of Growth, Kiley Newbold Mar 19, 2019
    Show notes

    Sometimes our biggest challenge when growing a business is conquering the false limitations that we place on our own potential. Today, Kiley Newbold and Trevor Mauch are talking about the real struggles of scaling a multi-million dollar business, how to build systems and teams that unleash you, and what being an entrepreneur really means. Prior to Carrot, Kiley helped grow the Color Run to over $70MM in revenue as VP of marketing and built a Facebook ads marketing firm for real estate investors.

    ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF

    ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot

    ➨Instagram: https://www.instagram.com/getcarrot/

    ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.


    Max Maxwell & Daniel DiGiacomo: Building A Team To Scale and Gain More Freedom - Ask Carrot #3 Mar 15, 2019
    Show notes

    Carrot CEO Trevor Mauch, Adrian Nez, Kiley Newbold, and special guests Max Maxwell & Daniel DiGiacomo went LIVE on this last episode of Ask Carrot to dive into how they've all built teams, all in different phases of their businesses. Delegating, building a team, hiring... whatever you call it... bringing other people in to help you grow your real estate investing / agent business is critical to gaining freedom and scaling. 26:24 -Daniel, what’s your current team look like What mindset shifts did you have to make to scale your business? 30:00 - The Delegation Wheel concept 36:30 - “Max, I hired my first remote person in November. I close my first deal Monday in Fort Worth. I’m in Maryland. What’s my next hire to plan for?” 40:30 - There are different levels of investors out there. You need to find someone that is on your journey. - Max Maxwell 43:43 “How are you getting over perfectionism, Daniel?” 44:40: “Max, What have you learned about remote employees, what others might call VA's?” 47:30 - “What tools are you guys using for your teams?” 56:00 - “What CRM are you guys using?” See below! 1:03:00 - “When did you guys start using AdWords?” 1:09 - Max Maxwell on building the buyers side - “Every deal has to sell.” 1:11:00 -”what service do you guys recommend for RVMs?” See below! 1:15:00 - “As a beginner new investor who hasn’t done one deal yet, can Carrot core plan can get us good leads?” 1:18:00 - "Expensive is relative." LINKS: Use coupon code “Carrot” for Wholesaling Elite 2019 at https://www.wholesalingelitelive.com/ Claim you spot to CarrotCamp at CarrotCamp.com Follow Daniel: https://www.instagram.com/danieldigiacomo/ Follow Max: https://therealmaxwell.com/ Follow Adrian: https://www.instagram.com/the_adrian_nez/ Follow Kiley: https://www.instagram.com/thekileyg/ Follow Trevor: https://www.instagram.com/trevor.mauch/ Tools: https://www.investorfuse.com/ https://www.reirail.com/ https://slack.com/ https://www.voxer.com/

    ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF

    ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot

    ➨Instagram: https://www.instagram.com/getcarrot/

    ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.


    Ep 146: From Firefighter to $1.4million Wholesaling Real Estate w/ Christian Marin Mar 12, 2019
    Show notes

    Chris went from Firefighter to employee at a house flipping business making money for his boss, to going it alone (and failing the first time)... and finally made things click and over 2 years went from $0 to $1.4M in revenue. Hear his journey, what made wholesaling finally work for him in a big way, and why he didn't quit when he burned through his whole marketing budget with no results. 3:04 - A look at Christian’s business: wholesaling since 2014, recently launched a private lending arm and property management arm, and plans to launch a full-service investment firm in 2019. 5:11 - How to turn a dead lead into $14,200 of commissions. 6:33 - Growing from $330 gross revenue during his first year to $1.4 million in gross revenue in 2018. 8:12 - From firefighting to real estate: how he made the transition and who helped him on his journey. 11:09 - “My girlfriend found a Groupon deal for real estate license”. 15:31 - Making an incredible comeback from failing as a real estate agent. 16:32 - How to talk with sellers and study the various personality types. 21:01 - How being transparent in your business can get you more deals. 22:45 - Why owning your credibility and reputation will ultimately help you close more deals. 27:34 - Christian's marketing plan for hitting $3 million in revenue this year + His current ROI and cost per deal. 34:31 - What to do when your online leads aren't converting. 36:31 - Christians unique strategy for finding buyers. 46:35 - What’s changing with MLS? 55:03 - How to make more money on the same deals you’re already closing. 58:35 - The one thing you should be focusing on as an entrepreneur.

    ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF

    ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot

    ➨Instagram: https://www.instagram.com/getcarrot/

    ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.


    How To Beat Big Players in SEO w/ Adrian Nez and Trevor Mauch - Ask Carrot #2 Mar 08, 2019
    Show notes

    "How can I compete with Zillow when it comes to SEO?" Adrian Nez, an industry expert in SEO for real estate, and I show you how to do it, what WORKS, what HURTS and dive deep into what most sites are doing to crush rankings. Skip ahead to 1:02:21 to see how it's possible to outrank Zillow in SEO rankings. 9:05 - What makes my Google ranking drop? 14:00 - What can I get penalized for in Google? What about bad backlinks? 18:16 - "I hired a sketchy SEO company a year ago and my rankings are taking a tumble. 24:18 - "Why should I continue SEO once I have good rankings?" 42:24 - Pulling page speed reports on our own customer's websites 47:10 - Plugins for SEO 53:53 - "Our website already ranks high with SEO for many searches. Should we do Google Adwords PPC (Pay Per Click) if we already rank well?" 1:02:21 - How to beat Zillow in SEO 1:13:30 - Using Google suggestions vs Keyword tools

    ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF

    ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot

    ➨Instagram: https://www.instagram.com/getcarrot/

    ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.


    EP 145: What 5 Days Without Power or Running Water Taught Me This Past Week... (Snowpocalypse 2019) Mar 05, 2019
    Show notes

    What made you decide to become an entrepreneur? Why do you show up to work every single day? What makes it all worth it? For me, it took a week off work, 5 days without power, and a couple of powerful conversations with my mentor to see what I was missing out on. 1:05 - Masterminds & Disneyland - What I’ve been up to! 6:47 - Fixing the struggle to fill every moment with your cell phones and not being present in the moment by reliving memories with your family, 8:38 - Busy-ness is usually something we create ourselves. This week made me realize I need to force myself to slow down. 9:47 - Take a hard look at WHY you became an entrepreneur and why you put it in the hours. 10:16 - What it actually means to 10x your business and how people wrongly interpret it. 11:42 - My mentor's challenge to me: Think about the long game, find your WHY, and find the right people in your life to unlock you. 15:24 - My WHY and the impact I’ve been able to make on the town that I grew up in.22:53 - The most exclusive mastermind for high achieving real estate investors… CarrotCamp.com

    ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF

    ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot

    ➨Instagram: https://www.instagram.com/getcarrot/

    ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.


    Facebook Ads for Real Estate Investors - Ask Carrot #1 Mar 01, 2019
    Show notes

    We’re talking about Facebook ads for real estate investors, How to stand out from other real estate investors using the same marketing tools, All about “lead stacking” and more all on Ask Carrot episode #1. 4:43 “How can I make the transition from part-time investor to full-time investor?” 12:07 “What to do when my campaigns are getting clicks but no conversions? How can I measure ads attribution for my FB campaigns?” 22:52 “With a lot of other investors using Carrot sites, How will I stand out if there is a lot of “Carrot competition?” 34:39 ​”I want SEO to be the only marketing I do. What should I be doing daily to help with that?” 47:19 “How much funding do I need once I purchase a Carrot plan to consistently generate motivated leads each month?” 1:00:41 “Is having the same blog content as other investors or customers bad for my site? If so, what can I change in the duplicate content?” 1:10:34 “Trevor, I'm new to sales working from carrot platform.. how much sales training vs. action is it best to take? Perhaps practice each day for an hour before going out [drilling, practice]?”

    ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF

    ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot

    ➨Instagram: https://www.instagram.com/getcarrot/

    ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.


    EP 144: The Mindset of Money Feb 26, 2019
    Show notes

    I wasn’t always wealthy... I didn't come from money, I never had an upper hand in life, and I’m not even that great at managing my own money. But thankfully I had a few people in my life who took their time to show me how to view money in a completely different way, recognize the opportunity that is available to everyone, and create abundant, lasting wealth that brings real freedom & flexibility, and allows me to make a massive impact. And today, I’m going to break it all down for you. Get ready to take notes and follow me on IG @trevor.mauch to get my wealthy “cheat sheet” and other golden nuggets from this episode. THE CONVERSATION: 4:13 - Whether good or bad, our worldview of money is shaped at an early age. Hear Trevor’s backstory of growing up without much money, but having parents who built their own businesses and shaped his mindset around money. 10:15 - My journey from making 16k/year to 200k in my late twenties to Carrot bringing in just under 6m in revenue. 13:59 - Wealthy people don’t gauge their worth by how much money they make. After 60-70k/year, income has diminishing returns. 16:19 - Wealthy people realize the opportunity to create income is abundant - Scarce vs abundance mindset. 17:24 - Breaking down misconceptions around money and happiness. - If you don’t first find purpose in your work, the money will never make you happy. 19:05 - Chuck’s Texaco - How one mechanic found happiness and purpose in his work, and never wants to retire. 21:48 - Wealthy people create income from assets vs creating income from a job. 22:43 - How Trevor entered real estate at age 21, by buying his first rental property with only $600. 26:12 - Wealthy people invest and give, while others save and spend. Check out ! 28:51 - Wealthy buy only what they can afford in cash. Others take loans and debt on consumer goods. Create wealth-building habits that map to your goals. 30:41 - Wealthy people use credit cards the RIGHT way - to grow wealth and help manage finances. 31:55 - Wealthy people’s expenses stay well below their income threshold, instead of rising. 33:09 - Wealthy people buy back their time in the early stages, instead of buying more stuff. 35:33 - Finding Happiness in a 535 square foot apartment. 38:19 - Wealthy people focus on adding income, not cutting expenses. 39:54 - Wealthy people become wealthy by adding value to others, not by taking money. 43:20 - Working for free...People pay what your services are worth to them. Understand your immense value, have the confidence to tackle your insecurities, and start charging what you’re worth. 48:17 - “The best things I ever spent money on were experiences.” 51:05 - “You are rich right now” Money aside, what do you have in your life that makes you rich? Share with us on Instagram, what makes you #richrightnow 59:50 - Create positive, situational affirmations around flawed money mindsets.

    ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF

    ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot

    ➨Instagram: https://www.instagram.com/getcarrot/

    ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.


    EP 143: You Must Go DOWN Before Coming UP Feb 19, 2019
    Show notes

    I thought I had it all figured out. I was making over 100k a year as my own boss. But I wasn’t happy. I wasn’t who I wanted to become - the best version of myself. I was Insecure. I was afraid of failing. I knew there was something more and I was going to do whatever it took to take the leap of faith, even if it meant walking away from everything I’d built. It was time to chase my vision. It was time to take a risk, conquer my fears, my insecurities, and forget about what other people think. It was time to go down, so I could go up. THE CONVERSATION: 2:18 - I was miserable… It was 2010 and I’d hit a financial low of making just 16k a year. Something had to change. I knew there was more. More purpose, more happiness, more purpose. I had to transform. 4:48 - Why risks and sacrifices, and ultimately facing your fears must come before success: A tree, a seed, and a bird. 6:57 - 15 20 years later fully grown - a bird makes a home. Producing fruit and purpose. Momma bird raising the babies. Baby wants to fly, has to stand on the edge of the nest and jump off. Innate drive to fly and succeed 10:03 - I finally had a breakthrough and netted 15k in one day! At the time I thought I had it all figured out. But I wasn’t happy. I wasn’t where I wanted to be. I had to take a leap of faith and figure out how to make money while being happy, having purpose, and adding value. 12:15 - I’m someone who doesn’t ask for help. I tried to leave it all up to myself and do it alone. I had to get over that. I had to shed my shell, get transparent, and get over my insecurities. 15:04 - “I’ve got a plan” Why any time someone criticizes you for following your own dreams, they’re speaking to their own insecurities or inabilities. 19:35 - Ego was one of my biggest obstacles. I had to conquer that too. 20:56 - I want to give you permission to take a step back, to forget what other people might think, and take a step down, so you can grow up. Let me walk you through writing down your “shells” aka what’s holding you back. What do you need to conquer? 23:39 - Now write down your vision - the seed, water, and the tree. Does it get you insanely excited? Does it give you the energy you need to become your best self? 24:55 - Finding your purpose.

    ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF

    ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot

    ➨Instagram: https://www.instagram.com/getcarrot/

    ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.


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