Show notes
In this episode, I chat with Amy Eaton, a specialist in product photography and content marketing. We discuss essential strategies for enhancing product photos to increase click-through and conversion rates on Etsy.
Amy shares her background in brand photography and her shift to teaching product photography and content marketing to makers. She provides valuable tips on using smartphones for product photos, avoiding light boxes, and the importance of lifestyle photos for wearable items. Amy also covers prop usage, angles, and the importance of detail shots to showcase products effectively. The episode wraps up with insights on the significance of email marketing, social media, and digital products in scaling an Etsy business.
In this episode, we discuss:
[01:40] Amy's Journey: From Photographer to Educator
[04:28] The Importance of Product Photography
[07:43] Getting Started with Product Photography
[13:09] Using Props Effectively in Your Photos
[17:19] Essential Shots for Product Listings
[19:18] Modeling and Lifestyle Photography Tips
[22:55] Expanding Beyond Photography: Marketing and Digital Products
Connect with Amy:
Website: https://www.amytakespictures.com
Instagram: https://www.instagram.com/amy.takes.pictures/
About Amy Eaton:
Amy Eaton is a professional photographer turned creative business coach and go-to instructor for photography, video, and content marketing for over 5500 students who LOVE her signature, no-muss no-fuss teaching style.
Amy is all about simple, effective strategies for creating GREAT content that will help you stand out, grow, and sell more with ease – so you can free up time to do more of what you love.
She has helped creative business owners see INCREDIBLE things happen in their businesses – including increasing their revenue by nearly six-figures, retiring their spouses, going viral, leaving their day jobs, and building the businesses of their wildest dreams.
In addition to her courses, membership, and coaching, you can learn from her on her YouTube channel, podcast, blog, and Instagram.
It is Amy’s absolute pleasure in life to help so many grow their businesses into thriving, fulfilling ventures that allow them to live a life they truly love – with less stress and more joy.
Feeling stuck with your Etsy shop? Inside our Ultimate Etsy course and coaching program, we believe there’s no one size fits all strategy. Every shop is different.
That’s why the first step is to book a call with our team so we can understand your goals, identify what’s holding your shop back, and help you create a clear path to growth.
A practical 16 step checklist designed to help Etsy sellers optimize their shop, attract more customers, and increase sales. This guide walks you through the essential actions to improve your listings, branding, SEO, and overall shop performance so you can grow your Etsy business with confidence.
📞 Ready for personalized Etsy guidance? Book a FREE 45 MIN CALL with us to discuss your Etsy Shop, what’s preventing your shop’s growth & how we can help you through our private, personalized coaching program, The Ultimate Etsy Course + Coaching! https://calendly.com/dylanjahraus/the-ultimate-etsy-course-qualification-call-podcast
📖 Download my FREE 16-step checklist: https://dylanjahraus.info/16-step-checklist?utm_source=podcast&utm_medium=16-step&utm_campaign=checklist
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📷 Instagram https://www.instagram.com/dylanjahraus/
👋 WHO AM I?
I am Dylan, a multi-six figure Etsy & Shopify seller. My shop ranks in the 0.1% of Etsy shops worldwide and we reached $1M+ in sales in just 5 years. I am here to provide value to YOU through tips and tactical advice to start your new Etsy shop or grow your current Etsy shop to the multi-six-figure level and beyond. There's no fluff here - only tactics that add to your profit! While the success stories and testimonials we share are based on real experiences, they're not guarantees of similar results for everyone.
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