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    Business

    Digital Marketing Fastlane

    This podcast will show you how to build, launch, grow, and scale a wildly successful online business. Listen to real conversations with proven practical strategies and success stories. You will learn how to generate more traffic, more sales, more profit, and customer lifetime value for your online store. Coming to you from the online marketing experts at Voy Media, here is your host Kevin Urrutia. We bring a rotating lineup of experts to analyze the week in content marketing, copywriting, email marketing, conversion optimization, and mindset.

    Advertise

    Copyright: © Kevin Urrutia

    • Apple Podcasts
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    Latest Episodes:
    How To Generate More UGC Content & Reviews For Your Brand | Loox Product Reviews & Photos May 12, 2022
    Show notes

    Ask yourself this. Which are you more likely to respond positively to a photo created by a brand you follow or shared by a person you know and revere? There are many reasons why UGC has become as desirable as it is, but in the end, it’s about the ability to capture an unscripted moment. It’s about creativity, authenticity, and perspective. It’s about relaying a profoundly personal experience that a brand cannot objectively recreate. Whether you’re a global retailer or a local business, you can harness UGC to bolster your brand message, connect with your customers, and celebrate some of your most influential fans.
    Loox - Social Proof that Looks Great

    Loox is a fully-featured product review app that enables brands of all sizes to automatically collect customer reviews with photos & videos and beautifully display happy customer content


    SEO In 2022 | Ft. Peter Rota May 02, 2022
    Show notes

    What SEO strategies and tactics will help you dominate in the SERPs and earn more revenue in 2022?
    Peter Rota has done SEO since 2011. He's worked with many clients from local businesses, e-commerce companies, sp500 companies, and my own affiliate SEO websites. Learn more or work with Peter here - https://www.upwork.com/freelancers/~014e4868244c96fa6e/


    BRANDING vs. SELLING - What Should You Do First? - Moiz Ali Feb 07, 2022
    Show notes

    Many businesses put a lot of energy into making sure they have a nice branded company.

    However, the priority when you start a business is to make sales. So, what should you focus on?

    They are different tactics depending on which stage you’re at.

    So, in this new episode, I’m sharing a tweet from Moiz Ali that I think pictures pretty well what small businesses should focus on.

    Check it out, and let me know your thoughts!


    Watch on YouTube: https://youtu.be/LnUXs2BrrBs


    🔎 STAY CONNECTED

    ► Website: https://voymedia.com/

    ► YouTube: https://www.youtube.com/c/KevinUrrutia

    ► Instagram: https://www.instagram.com/voy_media/

    ► LinkedIn: https://www.linkedin.com/company/voy-media

    ► Twitter: https://twitter.com/VoyMedia

    ► Facebook: https://www.facebook.com/VoyMediaAgency

    ► Email: Team@voymedia.com


    How to Have a Trustful Healthcare Brand? – LegitScript Jan 19, 2022
    Show notes

    If you’re selling healthcare products, building trust is crucial. Especially if you are not a well-known brand! People who discover you need some kind of insurance that your products are safe and will actually improve their health, not deteriorate it.

    In addition to making sure people trust you enough to give your brand a try, you also want to make sure that you can actually sell your product to them hassle-free. Selling healthcare products can be tricky, you can be subject to suspension by many payment providers, and your ability to advertise online can be limited.

    But as for everything, there is a solution! It’s called LegitScript, and I’m presenting it to you in this new episode.

    Check it out and let me know if this was helpful!


    Watch on YouTube: https://youtu.be/CGAB0nr6Q7Y


    🔎 STAY CONNECTED

    ► Website: https://voymedia.com/

    ► YouTube: https://www.youtube.com/c/KevinUrrutia

    ► Instagram: https://www.instagram.com/voy_media/

    ► LinkedIn: https://www.linkedin.com/company/voy-media

    ► Twitter: https://twitter.com/VoyMedia

    ► Facebook: https://www.facebook.com/VoyMediaAgency

    ► Email: Team@voymedia.com


    What Makes an Entrepreneur - Billionaire's Advice Jan 14, 2022
    Show notes

    Everyone had already had an idea and thought, "I should launch this!"

    Bot, how many people actually do?

    Entrepreneurs have something the rest of the people don't, and Reid Hoffman, co-founder of LinkedIn, venture capitalist, and one of the billionaires of our world, summarises perfectly well what entrepreneurship is.

    Get his advice and let us know what you think about it!


    Watch on Youtube: https://youtu.be/5wMGI9iG514


    🔎 STAY CONNECTED

    ► Website: https://voymedia.com/

    ► YouTube: https://www.youtube.com/c/KevinUrrutia

    ► Instagram: https://www.instagram.com/voy_media/

    ► LinkedIn: https://www.linkedin.com/company/voy-media

    ► Twitter: https://twitter.com/VoyMedia

    ► Facebook: https://www.facebook.com/VoyMediaAgency

    ► Email: Team@voymedia.com


    The Easiest Way to Buy and Sell Startups – Successful Entrepreneur Tips Jan 05, 2022
    Show notes

    Fellow entrepreneurs; are you trying to sell your startup? Or have you been thinking about acquiring one?


    Let's discover MicroAcquire, the number one startup acquisition marketplace.


    I love this platform for a few reasons:

    -You get lots of information about the startups to easily make buying decisions,

    -It’s very useful if you’re looking for new ideas and concepts for your own startup,

    -Signing up for their emails is a great way to keep yourself updated about what’s trending right now.


    So, let’s see how it works and how to use it to your advantage, even when you’re not trying to buy or sell.


    Watch on YouTube: https://youtu.be/_r2wq68NmEw


    🔎 STAY CONNECTED

    ► Website: https://voymedia.com/

    ► YouTube: https://www.youtube.com/c/KevinUrrutia

    ► Instagram: https://www.instagram.com/voy_media/

    ► LinkedIn: https://www.linkedin.com/company/voy-media

    ► Twitter: https://twitter.com/VoyMedia

    ► Facebook: https://www.facebook.com/VoyMediaAgency

    ► Email: Team@voymedia.com


    Anyword AI Product Demo - The Future of Copywriting - 2022 Marketing Trends Jan 03, 2022
    Show notes

    If you checked my episode about the top 8 digital marketing trends for 2022, you know that AI copywriting is one of the main trends for this new year. (If you haven’t yet: https://youtu.be/d-tcS5f028Y)

    So I’m taking it a step further and showing you how AI copywriting works with a product demo of Anywords AI.

    In this episode, I’ll show you how this tool can help you save a tremendous amount of time by creating high-quality personalized copies in a matter of seconds. In addition, it will generate tones of ideas for your ads and copy if you wish to edit them yourself.

    They are also ways you can use this tool to get ahead of your competition!

    Watch now if you want to start 2022 on the right track ✅


    _______________________________________________

    🤓 DID YOU KNOW I HAVE A COURSE ON UDEMY? 🤓

    If you like my podcast, you’re going to love my course. It goes much deeper into digital marketing and how to advertise on social media.

    And for New Year, we have an EXCEPTIONAL DISCOUNT OF 90% 🥳

    Get it before it gets back to its full price:

    https://www.udemy.com/course/facebook-instagram-advertising-course-marketing/?referralCode=9AA72FC81C551A476FB4

    _______________________________________________


    Watch on Youtube: https://youtu.be/dzDnCPugOCA


    🔎 STAY CONNECTED

    ► Website: https://voymedia.com/

    ► YouTube: https://www.youtube.com/c/KevinUrrutia

    ► Instagram: https://www.instagram.com/voy_media/

    ► LinkedIn: https://www.linkedin.com/company/voy-media

    ► Twitter: https://twitter.com/VoyMedia

    ► Facebook: https://www.facebook.com/VoyMediaAgency

    ► Email: Team@voymedia.com


    High Converting Landing Pages - 5 Reasons Why - Marketing Tips Dec 29, 2021
    Show notes

    In this new episode, I’m presenting a landing page that we did at Voy Media for one of our partners, Son of a Barista.

    We used a format that has proven many times to get high conversion rates: the X reasons why format!

    We went for 5 reasons for this landing page, but depending on your brand and what you’re trying to communicate, it could be any other number.

    This format is a very efficient way to educate your audience about your product/service.

    So check this out to better understand how you can do this kind of landing page too!


    Watch on YouTube: https://youtu.be/Mb7n-ihuM5c


    🔎 STAY CONNECTED

    ► Website: https://voymedia.com/

    ► YouTube: https://www.youtube.com/c/KevinUrrutia

    ► Instagram: https://www.instagram.com/voy_media/

    ► LinkedIn: https://www.linkedin.com/company/voy-media

    ► Twitter: https://twitter.com/VoyMedia

    ► Facebook: https://www.facebook.com/VoyMediaAgency

    ► Email: Team@voymedia.com


    TOP 8 DIGITAL MARKETING TRENDS IN 2022 Dec 24, 2021
    Show notes

    2021 is almost over, and it’s important that you know how to navigate this new year.

    Digital Marketing is such a fast-changing industry and knowing the trends, what’s going to change, and what will remain the same will give you a great competitive advantage.

    So I decided to share my top 8 digital marketing trends for the upcoming year!

    Ready to rock 2022?

    Let’s grow!


    Watch on YouTube: https://youtu.be/d-tcS5f028Y


    🔎 STAY CONNECTED

    ► Website: https://voymedia.com/

    ► YouTube: https://www.youtube.com/c/KevinUrrutia

    ► Instagram: https://www.instagram.com/voy_media/

    ► LinkedIn: https://www.linkedin.com/company/voy-media

    ► Twitter: https://twitter.com/VoyMedia

    ► Facebook: https://www.facebook.com/VoyMediaAgency

    ► Email: Team@voymedia.com



    Learn how to predict future sales – Metorik – Product Review Dec 22, 2021
    Show notes

    Today I’m doing a product review of one of the best tools for data, analytics, and segmentation: Metorik!

    Whether you’re using Shopify or WooCommerce, this tool will not only allow you to understand your customers better but also will help you predict the future customers and revenue you’re gonna get!

    If you own or work for an eCommerce, I totally recommend it!

    Check it out to learn more about how Metorik can help you and how to use it and analyze the data this tool gives you.


    Watch on YouTube: https://youtu.be/7d3QqCW9fBQ


    🔎 STAY CONNECTED

    ► Website: https://voymedia.com/

    ► YouTube: https://www.youtube.com/c/KevinUrrutia

    ► Instagram: https://www.instagram.com/voy_media/

    ► LinkedIn: https://www.linkedin.com/company/voy-media

    ► Twitter: https://twitter.com/VoyMedia

    ► Facebook: https://www.facebook.com/VoyMediaAgency

    ► Email: Team@voymedia.com


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