Developing Perspective

Latest Episodes:

#155: Headroom Jan 06, 2014

Show notes

I took two weeks off the internet and work. Here are a few of the things I learned from the experience and the changes I’m making in my own life.

Invest in fewer but more personal relationships.
Avoid controversies.
Slow Down, stabilize on quality before moving forward.
Try to be less cynical. Read my App Store reviews. Listen to all my customers.

The video I mentioned in the intro.

App Store Distribution and Marketing for Apps

#154: Something You Are Proud Of. Dec 13, 2013

Show notes

It matters that you can make a living — but it matters more how you make your living.

Decisions and Tensions

#153: It’s beginning to look a lot like Christmas. Dec 05, 2013

Show notes

Talking through some of the implications of the Christmas bump in the App Store. How to prepare for it and some mistakes I’d like to avoid making again. Allowing yourself to be a bit creative and exploratory with features.

I’ll be speaking at two conferences next spring.

#152: Push-Pull Marketing. Nov 19, 2013

Show notes

Looking at app marketing as a spectrum between push and pull. Each developer needs to decide how much they want to interject themselves into a potential customer’s attention. How much do you value your own attention?

#151: A tree falls in the Woods. Nov 13, 2013

Show notes

Some lessons and storytelling about the extended outage Feed Wrangler experienced this past weekend.

#150: Five Years in the App Store Nov 08, 2013

Show notes

A retrospective on the lessons I’ve learned from 5 years working in the App Store.

Five Years in the App Store

#149: Audits. Oct 31, 2013

Show notes

An overview of my experience surviving my first government audit and how I try to take a very conservative approach to accounting and tax compliance.

#148: Trading in Pork Bellies. Oct 25, 2013

Show notes

A few lessons for Tuesday’s keynote. We are living in the world of commodity software. The faster we adapt and react to that the better we will be able to continue making the software we love.

#147: Our Retina Futures. Oct 18, 2013

Show notes

Wrap up from Cingleton. Initial reactions and thoughts about Tip Jar In-App Purchases. Some predictions and thoughts about next week’s Apple event.

#146: Get up, Get Moving. Oct 04, 2013

Show notes

Looking for unique opportunities and taking risks. Embracing experimentation. The importance of getting up and moving.