Cubicle to CEO

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144. 5 Key Shifts To Take The Suck Out Of Sales Calls [Make $10K Months Series Pt. 4] May 30, 2022

Show notes

In today’s installment of the $10K month series, we are going to talk about 5 key shifts that you can implement TODAY to take the suck out of sales calls. So if you are someone who always dreads getting on a sales call (also known as a discovery call), this is going to be for you! If you are a freelancer, coach, or service provider in specific, who relies on sales calls to turn leads into paying clients, these 5 shifts will massively increase your sales conversion rate. This means you will be able to land more clients with less leads. If you’re ready to make these shifts in your sales calls, then let’s dive in!

Listen to the previous 'Make $10K Month Series' episodes:

Make $10K Months Series: Stop Selling Your Service Like It’s A Commodity: https://www.ellenyin.com/blog/stop-selling-your-service-like-its-a-commodity
Why Content Pillars Aren't Landing You Paying Clients [Make $10K Month Series Pt. 2]: https://www.ellenyin.com/blog/content-pillars-arent-landing-you-paying-clients
The 3 Metrics You Need To Track To Reach Your Income Goals [Make $10K Months Series Pt. 3]: https://www.ellenyin.com/blog/3-metrics-you-need-to-track-to-reach-your-income-goals

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143. Increasing Program Enrollment by Over 200%: What Educators and Course Creators Can Learn From The CEO of Girls Who Code May 23, 2022

Show notes

Interested in sponsoring this show or trying podcast ads for your business? Go to zen.ai/ellen and fill out the contact information so Zencastr can help you bring your business story to life.

This week’s case study reveals how Girls Who Code increased enrollment in their programs by more than 200% during a global pandemic, a jump from 1600 to 5,000 students enrolled that brought their total students served to over 500,000. We’re joined in this interview by Dr. Tarika Barrett, the CEO of Girls Who Code, an international non-profit organization working to close the gender gap in technology.

With over two decades of building educational pathways for young people at organizations like the New York City Department of Education and New York University’s Center for Research on Teaching and Learning, along with an impressive list of accolades received for her work, including being named one of Crain’s 50 Most Powerful Women in New York in 2021, Dr. Tarika Barrett is an expert in education innovation. Whether you’re a course creator, nonprofit leader, or online educator and coach, this conversation will help you impact more lives with the work you do.

Connect with Dr. Tarika:

Check out some of Girls Who Code's Culture Campaigns:

The first ever codable music video with Doja Cat: https://dojacode.com/
'Healing' featuring Lizzo: https://www.youtube.com/watch?v=xDgYDBRDkHU
Girls Who Code book series with Penguin: https://www.penguinrandomhouse.com/series/GWC/girls-who-code
American Girl x Girls Who Code Collaboration Doll - Courtney Moore: https://www.americangirl.com/collections/courtney
What the internet would look like without female coders: https://missing-code.com/

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FREE RESOURCES:Service-based entrepreneurs, are you tired of being on the...

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142. Starting Over: Scaling A New Business From $0 to $60K Months May 16, 2022

Show notes

Nicknamed the “creator to the creators”, Diane Armitage is the powerhouse behind many well-known million and billion-dollar brands like Bob Proctor, Jay Abraham, and the creators of Chicken Soup for the Soul.

Despite an impressive thirty years as an entrepreneur with several successful businesses she ran behind the scenes already under her belt, Diane was still scared to put her face out there and start her own personal brand. After joining our mentorship program, Cubicle to CEO, Diane finally took the leap. Today’s case study examines the strategy Diane used to scale her brand new coaching business from $0 to $60,000 months in less than 2 years, and why starting something new doesn’t have to mean starting from scratch for you either.

Connect with Diane:

*A Cubicle to CEO listener exclusive* Get the first module of Diane's 'Conversations with Bob Proctor' for FREE at https://dianearmitage.com/VIPBonus
https://TimeForLegendary.com
https://www.instagram.com/dianearmitageofficial
https://www.facebook.com/dianearmitageofficial
https://BestofLagunaBeach.com
https://www.instagram.com/bestoflagunabeach/

Want to join our mentorship that helped Diane scale this new business? Watch our free masterclass to see if it is a good fit for you when you visit https://ellenyin.com/getclients

If you enjoyed today's episode, please:

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141. Include This 1 Easy Thing In Your Next Podcast Pitch To Guarantee A Response May 09, 2022

Show notes

Download our Perfect Podcast Pitch Template: https://ellenyin.com/perfectpodcastpitch

https://www.instagram.com/cubicletoceo/
Redeem your free 30 day trial to Pretty Simple, the #1 leads tracking app built by solopreneuers, FOR solopreneurs: https://ellenyin.com/prettysimple

Download the transcript for this episode at https://www.ellenyin.com/blog/include-this-1-easy-thing-in-your-next-podcast-pitch

We have received hundreds, if not THOUSANDS of podcast pitches over the years we have been podcasting, and if there is one thing that we noticed it’s that many of them are just not good! Whether it is someone pitching themselves, or a publicist pitching for their client, the pitches are missing this one big thing that is really eye-catching and warrants a response. Want to guarantee a response to your next podcast pitch and receive a special invite to be a beta tester for our brand new product? Keep listening!

If you enjoyed today's episode, please:

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140. How This Neurodivergent Artist Increased Her Income From $250 to $10K/Month With An Online Course About Cooking Chinese Food May 02, 2022

Show notes

Join our next Paid To Create Challenge: https://ellenyin.com/paidtocreate

Today’s case study features artist Linda Yi, founder of Panda Cub Stories. Linda became her own patron and went from making $250/month on Patreon to reaching her first $10K month with Panda Cub Diner - an online course she first created inside our 3 day Paid To Create Challenge that teaches Chinese food lovers how to LOVE making healthy and authentic Sichuan food at home. If you, like Linda, also sell a service or product that is not centered on business or making your customers more money, you’ll especially love Linda’s advice on how to still convey the important value of the work you do.

Linda also speaks candidly with us about what it’s like to build a business as a neurodivergent entrepreneur who is diagnosed with ADHD, and the practices that have helped her in her mental health journey. Take a listen. Connect with Linda:

@pandacubstories
www.pandacubstories.com
Panda Cub Diner (free online Sichuan food training): www.pandacubdiner.com

If you enjoyed today's episode, please:

Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped!
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139. The 3 Metrics You Need To Track To Reach Your Income Goals [Make $10K Months Series Pt. 3] Apr 25, 2022

Show notes

In today’s installment of the ‘Make $10K Month’ podcast series, we are going to be discussing why not knowing your numbers is actually costing you your chance at realistically achieving the income goals that you set. So what most service providers, coaches, and freelancers do when they set a new monthly revenue goal for themselves is they simply choose a number arbitrarily - whether its $10K, more, or less - and then they just go about their marketing as they always have, hoping and praying that they hit that income goal. This isn’t all too different from just throwing spaghetti against a wall and seeing what sticks. If you have a great income month, or if you have a bad income month, you’re not able to actually identify what’s working or not working when you don’t understand your numbers and how they reflect if your marketing strategies are effective. Let’s talk about it!

Check out these links:

Listen to Part 2 of this Make $10K Months Series: https://www.ellenyin.com/blog/content-pillars-arent-landing-you-paying-clients
Watch our free masterclass: https://ellenyin.com/getclients
Get 50% off your first YEAR of Honeybook - our favorite CRM System: https://share.honeybook.com/ellen

If you enjoyed today's episode, please:

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138. Get Invited To Speak On Top Stages + Shows With This Instagram Strategy (No Pitching Required) - Natasha Samuel Apr 18, 2022

Show notes

Imagine getting INBOUND invitations to speak on the biggest stages and shows in your industry. Natasha Samuel, Instagram video strategist and host of the Shine Online Podcast, has personally experienced this over ten times now, so of course I had to bring her on the show to walk us through how she makes it happen. In our conversation, Natasha reveals how she used Instagram to create her own virtual stage - even we she had a small audience - that attracted the attention of industry leaders and resulted in her business getting spotlighted by the most recognized platforms in the online marketing space, including Instagram’s very own Creators account, Social Media Marketing World, Create & Cultivate, Later Con, The Goal Digger Podcast and more! She landed these game-changing opportunities without sending a single pitch, and today’s case study will help you borrow her same connection + content strategies to maximize your own visibility.

Connect with Natasha:

Instagram: https://www.instagram.com/shinewithnatasha/
YouTube: https://www.youtube.com/channel/UCL2BMkT_7jIu5NeV_yAXScw
The Shine Online Podcast: https://link.chtbl.com/shineonline
Natasha's Mastermind: https://shinewithnatasha.com/iam-cubicle-to-ceo
Free video lesson: 3 Steps To Repurpose Instagram Content
https://shinewithnatasha.com/cubicletoceo

If you enjoyed today's episode, please:

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137. How I Made $120,716 Dollars In 90 Days + BIG ANNOUNCEMENT (Q1 2022 Income Report) Apr 11, 2022

Show notes

This is a free preview of ⁠Revenue Report Files⁠: an audio archive of five years of Cubicle to CEO’s quarterly revenue reports, from 2020 through 2024.

Each episode breaks down our company’s profit and loss numbers, along with the context, decisions, and lessons from that quarter. Full episodes can be found at ⁠cubicletoceo.co/revenuereport⁠⁠

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136. Ruby Lee Quit Her Job And Made $100K in 100 Days: This Is The Breakdown Apr 04, 2022

Show notes

If you had to start a brand new business and make $100K in 100 days, how would you do it? Today’s guest answers that question from real-life experience. Ruby Lee is a strategic business coach who chose her small side hustle over her six figure salary when her employer issued her a surprise ultimatum at work one day. In this episode, Ruby walks us through those first 100 days as a full-time entrepreneur and her unexpected path to making $100,000 during that time - including the offers, the numbers, and the strategies that made it possible. These days, Ruby helps intuitively aligned coaches make their first 1 million dollars through her Richuals program + Richuals to Seven Podcast, but her journey started with this first $100,000.

Connect with Ruby:

IG: @_rubylee_
www.rubylee.co/
Check out Ruby's Free Classes: https://rubylee.co/free-classes

If you enjoyed today's episode, please:

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135. Why Content Pillars Aren't Landing You Paying Clients [Make $10K Month Series Pt. 2] Mar 28, 2022

Show notes

In case you’re new to my world, I’m your podcast host Ellen Yin, and my company helps women like you make their first $10K revenue month from a 1:1 service without needing a large audience or posting everyday.

If that describes you, you are going to love this episode because I decided to start a series on the big things I have noticed that are keeping people from being able to reach that financial milestone of their first $10K month. In today’s episode, let’s talk about why your content isn’t landing you paying clients, or perhaps the right clients, and how you can rethink your content strategy moving forward. This is a hot topic I brought up on an Instagram post recently that got a lot of conversation going. I may have ruffled some feathers when I made a statement that content pillars is not a content strategy. This is one of the most taught content strategies out there, and I am going to share with you today why I don’t agree with that approach.

Connect with Ellen:

Let us know what you think about this new series, and if you have any topic suggestions, at either of our Instagram accounts below!
@missellenyin
@cubicletoceo
Listen to the kickoff episode in this series: https://www.ellenyin.com/blog/stop-selling-your-service-like-its-a-commodity

If you enjoyed today's episode, please:

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