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    Business

    Creating Disney Magic

    Lee Cockerell shares his wisdom and experience from his time as the Executive Vice President of Operations for Walt Disney World. Along with host Jody Maberry, Lee discusses how you can apply lessons in leadership, management, and customer service to create magic in your organization.

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    Latest Episodes:
    Preparing for an Event Oct 22, 2024
    Show notes

    "The value of getting grouped together at an event for a couple of days is just talking about things. That is where most of the solutions come from."

    Notable Moments

    00:53 Delegate responsibilities such as logistics and agenda

    05:24 Masterminds should allow for collaboration since solutions can be transferable

    08:06 Reminding attendees to apply lessons and value connections from events

    12:24 Encourage actionable strategies to inspire self-motivation and implementation post event

    13:18 Impact of family attendees and discussions across generations

    When we first started the Creating Magic Mastermind events, I wasn't sure how they would turn out. There were always people asking about my years of experience from my time at Hilton, Marriott, and Disney. But bringing people together for an intensive two-day workshop was different than have conversations over a cup of coffee. Even though I was hesitant to start, I quickly learned how to help create magic through events like these. And a lot of the success comes down to how you are preparing for an event. Read more on my blog.

    Resources

    The Cockerell Academy

    About Lee Cockerell

    Mainstreet Leader

    Jody Maberry

    Travel Guidance

    Magical Vacation Planners are my preferred travel advisors. Reach out to have them help plan your next vacation. You can reach them at 407-442-2694.


    Why Do Leaders Feel Lonely? Oct 15, 2024
    Show notes

    "We don't get better when we're under stress, we get worse. We get quiet and we get isolated and nobody sees us. The success came when I changed the way I was dealing with my problems and became a more empathetic leader."

    Early in my career, I was known as "the Doberman." I managed with an iron fist and thought fear was the way to get things done. Meanwhile I was feeling isolated, stressed out, and disconnected. I was raising my voice, intimidating staff, and constantly feeling the weight of leadership alone. It was like being lost. I was being buried by insecurity. After a while I had a realization that changed the way I lead. Read about it in my blog.

    Notable Moments

    04:24 Creating a positive, supportive work environment.

    07:23 Stress and pressure can lead to isolation and anxiety.

    10:18 Handle problems promptly to avoid overwhelming stress.

    14:58 Success grows when leaders treat people well.

    18:55 Seek help if the pressure of leadership leads to loneliness and isolation.

    22:01 Encourage conversation through engagement and resources

    Resources

    The Cockerell Academy

    About Lee Cockerell

    Mainstreet Leader

    Jody Maberry

    Travel Guidance

    Magical Vacation Planners are my preferred travel advisors. Reach out to have them help plan your next vacation. You can reach them at 407-442-2694.


    Leading a New Team Oct 08, 2024
    Show notes

    "Get to know them. Bring them into a room, and talk about how you like to work, and what's important to you. Create an environment where people are not afraid to see you."

    NOTABLE MOMENTS

    00:37 Leading a team you inherit

    04:51 Build relationships, avoid premature changes, seek gradual improvement.

    07:55 Collaborate, communicate, and respect deadlines to succeed.

    10:34 Business insights empower employees for a better future.

    14:15 Disney prioritizes physical and mental health safety.

    When I became the Executive Vice President of Operations at Walt Disney World, I took on a team that had been working together long before I arrived. It was unfamiliar territory, and I had to discover my place within an established team. Naturally, I wanted to make my mark, but I knew I had to do it thoughtfully. Read my blog to learn what I did to create magic with my team.

    Resources

    The Cockerell Academy

    About Lee Cockerell

    Mainstreet Leader

    Jody Maberry

    Travel Guidance

    Magical Vacation Planners are my preferred travel advisors. Reach out to have them help plan your next vacation. You can reach them at 407-442-2694.


    The Truth Matters in Leadership Oct 01, 2024
    Show notes

    "We've got to know the whole truth to solve the problem, because the parts you leave out may be the problem." Notable Moments

    00:34 Creating a culture where honesty is respected and not punished.

    03:50 Truthfulness builds trust and credibility in leadership.

    10:12 Build integrity early; admit mistakes to supervisors.

    11:45 Always inform leaders promptly about any potential issues.

    Telling the truth is ALWAYS worth it. When I began my journey in leadership and management, there were moments where telling the whole truth felt almost impossible. Over time I learned that every challenging conversation is a step towards stronger, more authentic relationships and a thriving professional environment. For more on why the truth matters in leadership read my blog.

    Resources

    The Cockerell Academy

    About Lee Cockerell

    Mainstreet Leader

    Jody Maberry

    Travel Guidance

    Magical Vacation Planners are my preferred travel advisors. Reach out to have them help plan your next vacation. You can reach them at 407-442-2694.


    Finding a Mentor Sep 24, 2024
    Show notes

    "Find a mentor that will be honest with you. That's how you're going to learn the most."

    Notable Moments

    00:32 Expert advice differs distinctly from organic mentorship.

    01:10 Choosing the right mentor

    04:43 Knowing what to ask a mentor

    08:30 Ways to build and utilize a mentor relationship

    12:43.How to approach a potential mentor

    If you're looking for a mentor or some solid advice, take the leap and ask. When I joined Marriott and later Disney, I didn't have mentors handed to me on a silver platter. I reached out, asked questions. Sought advice.

    Do you know what I heard back?

    Not now. Too busy. Maybe later. Not interested. Work harder.

    It feels frustrating getting halfhearted or no responses. It didn't stop me though. You can read my blog for more about what I did next.

    Resources

    The Cockerell Academy

    About Lee Cockerell

    Mainstreet Leader

    Travel Guidance

    Magical Vacation Planners are my preferred travel advisors. Reach out to have them help plan your next vacation. You can reach them at 407-442-2694.


    Should a Leader Know Everything Their Team Does? Sep 17, 2024
    Show notes

    "Create trust in the organization. Let people know that you don't know everything, you don't plan to know everything, and you're there to help them get what they need from the organization when they need it."

    Notable Moments

    00:57 A leader's role is to support, understand, and guide

    03:56 Create a culture of trust for open communication and support

    09:34 Avoid anxiety by trusting the competent people you hire

    11:41 Understand your business by istening to employees and customers

    Should a Leader Know Everything Their Team Does

    As a leader, it's okay not to know everything your team does. When I was promoted to oversee operations at Walt Disney World, I didn't fully understand the intricate details of every department. Imagine being responsible for managing a place as large as a city with over 50,000 cast members. There were times I felt totally out of control. But you know what I learned?

    You don't have to know everything.

    Read more about this episode here in my blog.

    Resources

    The Cockerell Academy

    About Lee Cockerell

    Mainstreet Leader

    Travel Guidance

    Magical Vacation Planners are my preferred travel advisors. Reach out to have them help plan your next vacation. You can reach them at 407-442-2694.


    Be an Expert Sep 10, 2024
    Show notes

    "Magic's when you do such a good job, nobody can figure out how you do it."

    Notable Moments

    01:27 Experience and education provide solutions to problems.

    05:46 Becoming the Go-To Expert in Your Field

    07:04 The Importance of Keeping Up With Advancements

    12:03 Consistent Quality and Communication

    13:41 The Power of Excellence

    15:12 Importance of Industry Expertise

    If you're aiming to be an expert in your field, keep feeding your brain and stay persistent. 25 years ago, I was terrified to speak even if it were for just 2 minutes. Fast forward, and I've given presentations ranging from 90 minutes to 4 hours without any notes. How did I get there? By focusing on things I'm passionate about and continually learning.

    Read more in the blog found here.

    Resources

    The Cockerell Academy

    About Lee Cockerell

    Mainstreet Leader

    Travel Guidance

    Magical Vacation Planners are my preferred travel advisors. Reach out to have them help plan your next vacation. You can reach them at 407-442-2694.


    Should Everyone Be Trained as a Leader? Sep 03, 2024
    Show notes

    "Don't depend on your company to prepare you for the future. Invest in yourself; read, learn, and grow daily. Your future self will thank you."

    Notable Moments

    01:56 Identifying Future Leaders in Organizations

    03:14 The Value of Developing Employees

    07:21 Taking Ownership of Your Time and Learning

    09:44 Improving Employee Commitment Through Development

    Resources

    The Cockerell Academy

    About Lee Cockerell

    Mainstreet Leader

    Magical Vacation Planners 407-442-2694

    Spreading leadership training across all levels can be beneficial for organizations. Long-time listener, Eric, recently asked if leadership training should be exclusive to those already in leadership positions. This is always an interesting question because my experience has show that it's essential for everyone to grow and excel, both personally and professionally.

    Notable takeaways

    • Leadership Training Enhances Commitment: Training employees, even those not in designated leadership roles, fosters a sense of appreciation and commitment. When workers feel invested in, they're more likely to exhibit improved productivity and loyalty.

    • Self-Learning is Crucial: Don't rely solely on your company for personal development. Take ownership of your growth by seeking knowledge through books, podcasts, courses, and seminars. Proactively engaging in self-learning prepares you better for future opportunities and challenges.

    • Small Steps Lead to Big Gains: Integrate learning into your daily routine. Whether it's reading a book during breaks, listening to a podcast episode, or engaging in online courses, these small, consistent efforts accumulate over time, significantly boosting your knowledge and skills.

    Don't wait for your company to invest in you—take charge of your own development. Dive into books, online courses, and podcasts like ours. Remember, self-improvement is your responsibility, and your future is in your hands.

    Take a listen to episode 517, Should Everyone Be Trained as a Leader. Whether you're a seasoned leader, an aspiring one, or somewhere in between, this episode promises to offer great insights.

    Learn More by Reading "Creating Magic"

    "Creating Magic" continues to be a vital resource for aspiring leaders and managers. It's even used as a textbook in colleges across the country! If you haven't yet, grab your copy at CockerellStore.com and start your journey to creating your own magic.

    Featured Course: The Frontline Rules

    "The Frontline Rules," is a course in the Cockerell Academy designed to elevate frontline staff performance. If you're looking for something else, there are many courses designed for anyone looking to enhance their leadership skills.

    Upcoming Articles in The Main Street Leader

    Keep an eye out for the upcoming volume of The Main Street Leader, where I share more about lessons from throughout my career journey. The newsletter offers tips on how to train for the leadership role you are in or the want.

    Vacation Planning

    Ready to take a trip? Make sure you reach out to Magical Vacation Planners. They are always training their team so they are ready to lead you through the ins and outs of your vacation. You can reach them at 407-442-2694.


    Body Language and Hospitality Aug 27, 2024
    Show notes

    "There is a clear difference between those who have their act together those who are just half there, not communicating well and not paying attention."

    Key Moments

    05:32 Presenting yourself professionally leads to opportunities.

    08:32 Body language impacts the perception of professionalism.

    10:22 Understand professional etiquette in job interviews.

    14:41 Frontline Rules is a course that supports personal and organizational improvement.

    Resources

    The Cockerell Academy

    About Lee Cockerell

    Mainstreet Leader

    Magical Vacation Planners 407-442-2694

    Body Language and Hospitality

    First impressions are made within seconds. That is why professionalism, appearance, and a good attitude are crucial in hospitality. They can quickly make or break a customer's impression of your organization. That is why sometimes it is more important to "hire for the smile and train the skill."

    Understanding how non-verbal cues impact hospitality can make a significant difference in how you connect with others and create magical experiences. During this episode I highlight ways to ensure you and your team are presenting yourselves in the best possible light every day. This attitude doesn't just help in your career but builds trust and leaves positive lasting impressions of your organization.

    Notable Takeaways:

    1. First Impressions Matter: Learn why first impressions are formed within the first 20 seconds and how to ensure you always make a positive impact.
    2. Professionalism Counts: Discover the importance of maintaining a professional appearance and the impact it has on your odds of getting hired or promoted.
    3. The Power of Body Language: Understand how non-verbal cues like eye contact, posture, and a welcoming demeanor can set you apart.
    4. Training for Excellence: Get insights into why it's crucial to train for skills but hire individuals who naturally exude warmth and positivity.

    Whether you're aiming for a promotion or running a small business, confidence and professionalism will set you apart.

    At Disney, it was my job as a leader to show how important it is to present ourselves in the best possible light—every day. This attitude doesn't just help in your career but builds trust and leaves positive lasting impressions on those you serve.

    Go out and create some magic in you organization by recognizing the impact of your team's body language.

    Learn More by Reading "Creating Magic"

    "Creating Magic" continues to be a vital resource for aspiring leaders and managers. It's even used as a textbook in colleges across the country! If you haven't yet, grab your copy at CockerellStore.com and start your journey to creating your own magic.

    Featured Course: The Frontline Rules

    "The Frontline Rules," is a course designed to elevate frontline staff performance. With 50 short, actionable lessons, it's perfect for both individual development and organizational training. It's time to put on a better show than anyone else around you!

    Upcoming Articles in The Main Street Leader

    Keep an eye out for the upcoming volume of The Main Street Leader, where I share more about lessons from throughout my career journey. The newsletter offers tips on how to excel in any role, including by simply striving to be better than everyone else.

    Vacation Planning

    Make sure you reach out to Magical Vacation Planners. Let them plan your next vacation. You can reach them at 407-442-2694.


    Everything Matters If You Want to Be World Class Aug 20, 2024
    Show notes

    "We all have expectations, and when you raise your expectations, everything gets better."

    Key Moments

    01:27 Active, visible management drives operational excellence.

    04:30 Clearly communicate expectations and lead by example.

    07:17 Value of hospitality and leadership.

    10:29 The Importance of High Standards in Team Morale:

    13:57 Spread magic by creating meaningful experiences for others.

    Resources

    The Cockerell Academy

    About Lee Cockerell

    Mainstreet Leader

    Magical Vacation Planners 407-442-2694

    Paying attention to the smallest details can transform any organization into a world-class operation. During my days at Walt Disney World and Marriott Hotels people quickly learned that I am a detail oriented leader. That is because everything matters if you want to be world class. On a recent trip, Jody Maberry noticed 8 light bulbs out in a high-end hotel and trash in the urinals at another venue. The devil's in the details, folks, and that is why they matter.

    The presence of a leader on the ground can make a monumental difference. When I ran a hotel, I did daily walkthroughs, starting at 6:30 AM. It's a routine that ensures no detail, however small, gets overlooked. It's these small fixes that build a world-class reputation. The real magic happens when you involve your team. As I made my rounds, employees started pointing out issues before I even saw them. Lead by example, and your team will follow.

    If you set the expectation for excellence, trust me, everyone steps up their game. Employees appreciate a well-kept environment and customers feel the difference. It's a win-win! It doesn't happen if you just walk your establishment once. Repetition makes familiarity, and you'll start noticing details you missed before. As I always say, "Everything matters if you want to be world-class!"

    Make sure to listen to this full episode to hear more about how these principles can bring about tangible improvements and customer satisfaction in any setting.

    Want to turn your vacation into a magical experience? Call Magical Vacation Planner. They get every detail right. In every type of business, every little thing matters. You can reach them at 407-442-2694.


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