CoupleCo: Working With Your Spouse For Fun & Profit

Latest Episodes:

Re-Packed For Action: Therese Iknoian And Michael Hodgson of HI Travel Tales Redux, Part 1 Jun 09, 2021

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With summer travel exploding nationwide, how about a conversation with some expert, career travelers? Therese Iknoian and Michael Hodgson run the epic travel blog HI Travel Tales. But these two are not your run-of-the-mill travel bloggers. They're both award-winning journalists, and they've parlayed their news professions into a profitable next-act career as globetrotting authorities on all things travel. They offer some unique insights into working and traveling together, and it even involves stuffed animals…

CoupleCo Uncorked XXIV: Never Easier, Just Better… Jun 02, 2021

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Once you've made it, it all get easier, right? Mmm…nope. This is the episode that's equally for the aspiring CoupleCo that thinks success is a panacea, and for the veteran CoupleCo who believe that once they're crushing it, they'll be coasting on the gravy train (to mix a metaphor). The truth is, success is good. It just doesn't necessarily mean that you're going to kick back and print money. But it does mean that you're likely to enjoy life more…

CoupleCo Uncorked XXIII: More Than Just A Chair… May 26, 2021

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"Whatever I can do, she can do better... She is equally responsible with me for everything that goes on here." And with that, we begin gushing about another collaborator CoupleCo, this one responsible for so much of the design that we are used to in our lives today. Charles and Ray Eames were iconic designers, responsible for the Eames chair (among many, many other things). He was always banging the drum for her part in the Eames equation. But really, their collaboration is something that is an object lesson for anyone in business. Everyone in their organization and even their clients were part of the collaboration equation. The result is genius, and enormously useful…

CoupleCo Uncorked #XXII: We Love Desilu May 19, 2021

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Crushing it by modeling other successful businesses is a time-honored tradition. Having vision. Taking chances. Being bold. Sticking to your guns. Knowing each other's strengths. Presenting a united front. All great qualities, and all part of the package created by Lucille Ball and Desi Arnaz, founders of Desilu Productions. A groundbreaking juggernaut of television and film production success in their time, Desilu shows the power of committing to simple ideas and crushing it as a CoupleCo.

CoupleCo Uncorked XXI: Other People's Wine May 12, 2021

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This is the credit where credit is due episode. Do you need to take credit for everything? Do you dismiss the contributions of others? Do the ideas of the other players get short shrift because they aren't yours? Why are we even asking these questions? If the answer to all of the above is yes, you probably don't have enough self-awareness to listen to this show, and that's too bad. You need it, especially if you're in a CoupleCo because your marriage is probably in trouble…

CoupleCo Uncorked XX: Word Of Mouth Gone Wrong May 05, 2021

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In a time when so-called word-of-mouth advertising is more powerful than ever, one must consider always entertaining the enthusiastic fan. Dismissing the fan can be dismissing a vast number of sales. And when you're a CoupleCo working together, you have the opportunity to help steer the other who might be behaving badly. But you also have to be careful that you don't go down a rabbit hole together…

CoupleCo Uncorked XIX: The Working Vacation Apr 28, 2021

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Get out! Get immersed! Get into green! This is the working-vacation edition of CoupleCo Uncorked in which we discuss semi-wild places, birdlife galore, and why it's important to change your mind by changing your place—even if right near home and only for a little while. And as a bonus: the crazy wild birdsong that is part of the daily routine here along the Mississippi Gulf Coast…

CoupleCo Uncorked XVIII: The One With Beer And Lawnmowers Apr 21, 2021

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So, so many questions that defy sensible answers. Like, what can a CoupleCo learn from a) New Orleans, b) one of the legends of Madison Avenue, and c) working your hobbies instead of your business? That doesn't actually sound like a recipe for success, does it? Well, it might surprise you. And frankly, this is an episode full of surprises and very little keen insight. Or so it seems. You'll probably hate it. Or will you? Well, here's something you can do: sit back, crack a beer, and revel in the first ever CoupleCo Uncorked Saturday Afternoon Beercast…

CoupleCo Uncorked XVII: Post-Tequila-Fueled Bitch Fest Apr 14, 2021

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What have we learned after last week's stress-fest? It pays to be in business with someone to whom you can vent and then strategize. Also, Honey invents a category of noises, we talk about hand puppets, and the added CoupleCo bonus of having your own food taster. In other words, about 10 minutes of insight and nonsense.

CoupleCo Uncorked XVI: Tequila-Fueled Bitch Fest Apr 07, 2021

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This is just one of those things. You do everything in a business deal in good faith, and someone tries to work an angle when they don't have to. And it's going to cost money. But isn't handling all this together just part of being a coupleco? In fact, being a coupleco is about being gung ho. We have a story about couple so gung ho, not even an emergency C-section would stand in the way of their interview. (Of course, we decided another time would be better.) But in the end, it's all about one important question…