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Chiro Hustle

Chiro Hustle Podcast is a business, mindset, and marketing podcast for chiropractors who want more—from their practices, their profession, and themselves.

Hosted by James Chester and produced by Luke Millett, Chiro Hustle delivers real conversations with chiropractors, entrepreneurs, and industry leaders who are actively building successful, principled practices. This is not theory or recycled advice. It’s practical insight from people who have done the work and continue to push chiropractic forward.

Each episode explores what it actually takes to succeed in today’s chiropractic landscape—practice growth, branding, leadership, systems, patient communication, and personal development. Just as important, Chiro Hustle tackles the mindset behind success: discipline, consistency, accountability, and the willingness to stand for chiropractic without apology.

The podcast respects chiropractic’s roots while addressing modern business realities. Whether you’re straight, mixer, cash-based, insurance-based, or somewhere in between, the mission is the same: help chiropractors build influence, impact, and long-term sustainability without compromising their values.

Guests share their wins, failures, and lessons learned—openly and honestly—so listeners can avoid common pitfalls and accelerate their own growth. Students, associates, and seasoned doctors alike will find perspective, motivation, and actionable ideas they can apply immediately.

Chiro Hustle is more than a podcast. It’s a mindset and a movement—encouraging chiropractors to take ownership of their outcomes, lead with integrity, and hustle with purpose.

If you’re serious about chiropractic and committed to building a practice that reflects your values and vision, this podcast is for you.

Welcome to Chiro Hustle.

Copyright: ©2017-2022 Chiro Hustle

Latest Episodes:

Chiro Hustle Podcast 108 – Greg Pursley, DC Jul 22, 2019

Show notes

Gregory W. Pursley, DC is a licensed Chiropractor serving the Cape Girardeau community. Dr. Pursley has been happily married since 2004 to wife Sheree. They have two children, Evee-Kay born in 2005, and Izaac born in 2008. Dr. Pursley has been treating patients at PC Wellness Centers in Cape Girardeau, Missouri since 2006, which is the year he graduated from Logan College of Chiropractic in St. Louis. With his experience, Dr. Pursley has made a commitment to promoting optimal health and the well-being of all of his patients. Dr. Pursley uses a "whole person approach". This approach to wellness means looking for underlying causes of any disturbance or disruption (which may or may not be causing symptoms at the time) and make whatever interventions and lifestyle adjustments that would optimize the conditions for normal function. Using this unique approach, Dr. Pursley is able to help you to accelerate and/or maintain your journey to good health.

Chiro Hustle Podcast 107 – Jenna Zellars, DC Jul 15, 2019

Show notes

Dr. Jenna Zellars is a dynamic female entrepreneur with a passion for helping other entrepreneurs reach new heights on their unique career paths. Her professional career began in 2010 as family wellness chiropractor and in just two years, built the thriving practice of her dreams. Like many achievements, the excitement & satisfaction wore off as the years went by but deep down, she knew life was meant to be enjoyed, even at work! In 2016 she began a life changing self-discovery journey to find more joy, fulfillment, passion and purpose in every area of her life. She is now is on a mission to teach the principles and practices she learned on her transformational journey with entrepreneurs worldwide, aspiring or established. Dr. Jenna Zellars is an author, inspirational speaker and proud podcast host of “The Dr. Jenna Show” and founder of “The Authentic & Thriving Academy,” where she supports female entrepreneurs to create, live and love their legacy life. She continues to practice part time in her small office in Rockwall, TX and is anxiously awaiting her husband to graduate from chiropractic college in August 2019 so they can take their life and dreams to the next level!

Chiro Hustle Podcast 106 – Jeremy Brook, DC Jul 08, 2019

Show notes

Dr. Jeremy Brook is a Los Angeles Chiropractor, yogi, and movement specialist, whose mission is to create excellence in human performance and elevate consciousness in how we approach life from the way we breathe, move, feed our body and mind, and rest, to the way we connect to others. In 2001, Dr. Brook founded The Life Center Chiropractic, a unique healing oasis that incorporates the disciplines of chiropractic, spinal corrective protocols, yoga, and other movement art forms to make sure the spine, body, and mind are aligned. Since 2005, Dr. Brook has been teaching an anthropological, evolutionary and energetic approach to Yoga Anatomy at several of America’s premier yoga studios. Dr. Brook is also the California MLS 1 Adjusting Seminar Leader. MLS or Mastery Love Service was created by Master Chiropractor Dr. Arno Burnier whose has trained many of THE top chiros in the profession. Dr. Brook is also an author. His book THE SPINECHECKER’S MANIFESTO is an integrative approach to healing and healthier living that incorporates vitalistic philosophy, metaphysics, epigenetics and simple step-by-step yogic sequences that will teach you how to align, move, stretch, strengthen, energize, and access the sacred geometry of your body and mind. Recently he released a new online Dynamic Movement Program called THE WISE PROGRESSIONS which is a designed to LUBRICATE your spine IN A SCIENTIFICALLY CHOREOGRAPHED MANNER from the OCCIPUT to the SACRUM, as well as the GATEWAYs TO THE SPINE…. The SHOULDERS AND HIPS When he’s not “spinechecking” and adjusting, he can be found on his yoga mat, lifting weights at Deuce Gym, and slacklining between palm trees on Venice Beach.

Chiro Hustle Podcast 105 – Robert Kipp, DC Jul 01, 2019

Show notes

Dr. Robert Kipp is an international speaker, author, and chiropractor on a mission to shift the perception of true health in the world. During his near 20 years in practice, he has been recognized as Chiropractor of the Year, one of the Top 10 Chiropractors in Connecticut, and created a Health & Wellness division of his local Chamber of Commerce. He is the Emcee for Parker Seminars and the Connecticut Chiropractic Council Xtravaganza and has also taught chiropractic business procedure sessions. His most recent project, with the help of his business partner, is the creation of The Power CA’s, an immersion training program for Chiropractic Assistants. He currently resides in Connecticut with his wife Kimberly and their dog, Misty. He can be reached via email at rob@pcachiro.com or on FB @ Robert Kipp DC.

Chiro Hustle Podcast 104 – Nima Rahmany, DC Jun 24, 2019

Show notes

Dr. Nima Rahmany is a Chiropractor turned ‘Edutainer’ on a mission to teach business executives, entrepreneurs, and teenagers about how to dissolve the ROOT CAUSE of stress. He is the creator of a breakthrough new tool called “The Overview Method”TM where participants are taken through an exercise that clears emotional baggage and resentment that holds them back from moving to new levels in business, health, and family relationships. The Overview Experience is an “emotional intelligence” workshop in which YOU learn skills and tools designed to get to the underlying root cause of your STRESS and remove it from your awareness. Physical and emotional problems can be linked to stressful and traumatic events that have happened to us. It is not WHAT has happened but HOW we respond that creates our reality. When our response is anything other than love or gratitude, we create an internal conflict with reality – what we call a “delusion.” The Overview Method is a series of questions specifically designed to: Get to the root cause of negative emotions uncovering the delusion, expectation, or half-truth associated with them Dissolve the delusion making what was once IN the way, ON the way. Stress and trauma are what we experience when we have a belief that something should or should not have happened exactly as it did. Love and gratitude (the ultimate form of stress relief) is what results when we breakthrough our delusions.

Chiro Hustle Podcast 103 – Misty Senz, DC Jun 17, 2019

Show notes

Dr. Misty Senz is a board-certified chiropractor and naturopathic doctor. Beyond chiropractic, she specializes in women’s health, thyroid health, functional nutrition, and lab testing. With over two decades of experience, Dr. Senz remains excited to assist people in changing their mindset about health. She’s had the privilege of seeing many patients feel empowered to take control of their health, reduce and eliminate their medications and achieve richer, healthier lives. She is a health and wellness expert and holds many workshops throughout the year in the community. In her spare time, Dr. Senz stays busy with her husband, three children & dog Rosie, traveling when they can. She is a partner in Everest Coaching Systems, teaching other chiropractors all over the country how to build and sustain a successful practice. At Family Chiropractic, our goal is to help others achieve a state of wellness that allows them to live life to their fullest. Qualifications include: • A Fellowship in Chiropractic Pediatrics from the International Chiropractic Pediatric Association • ANMCB Board Certified Traditional Naturopathic Doctor • Advanced Training as a Chiropractic Sports Physician & with Concussion Protocol • Functional Wellness & Nutrition • Advanced Lab & Genetic Testing through Boston Heart Diagnostics

Chiro Hustle Podcast 102 – KenGee Ehrlich, DC Jun 10, 2019

Show notes

Dr. KenGee grew up in a mobile home in Lancaster, CA, in his uncle’s back yard. His Mom died when he was 7. He graduated 1998 from Cleveland Chiro College LA. He has been in Jail 3 times. He is currently in full-time practice The Good Chiropractor in Los Angeles. High volume with a large celebrity and Hispanic following. Has seen over 200pv in 1 day. He is the developer of The Good Roll Pillow. The first adjustable, non-toxic chiropractic pillow developed for the chiropractic patient by a chiropractor. Available on Amazon and direct. He is the owner of the world-famous Chiro-Caddy. A 1957 Cadillac Eldorado with a chiropractic theme that was built on National TV by the World-Famous West Coast Customs 2018 episode 7. He is married to Candice Michelle, a former WWE women’s champion. She is the 1st diva to become champion. She is also a former GoDaddy girl. He and Candice have 3 beautiful daughters - 8, 6 and 3 - and a boxer.

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If you're looking to increase contributions toward preserving The Sacred Trust within a Subluxation model; honoring our Innate and Universal Intelligence while helping protect Freedom of Speech, Medical and Family Health Freedoms but lacking time and energy to launch a new initiative?

Then consider supporting the Chiro Hustle Podcast and stand in alignment with our big WHY by visiting https://www.patreon.com/ChiroHustlePodcast; choose the option that best fits your desire for investment toward The Big Idea.

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Special thanks to our parters and sponsors who tirelessly work in service of and aim in supporting this wonderful profession in a way that honors the principles and philosophy of chiropractic...

Visit https://www.chirohustle.com/sponsors/ to learn more about the amazing features and benefits that any one of these powerful organizations are capable of bringing to your practice.

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Chiro Hustle Podcast 101 – Tim Novelli, DC Jun 03, 2019

Show notes

Dr. Timothy P. Novelli, of North Canton, Ohio has been in practice since 1985. After completing his undergraduate courses at Walsh University in North Canton, he received his Doctorate at The National College of Chiropractic in Chicago, Illinois. After starting his practice in 1985, Dr. Novelli spent the next nine (9) years completing Diplomate Programs in the areas of Orthopedics, Sports Medicine, Applied Kinesiology, and Advanced Studies of Motor Vehicle Accident Biomechanics at The Spinal Institute of San Diego. Dr. Novelli also studied under Dr. Vernon Pierce, DC of Spartanburg, South Carolina who taught him the “Pierce Technique”, a cervical adjustment used for difficult cervical disc problems. Due to his successful adjustment techniques, many medical doctors, as well as chiropractic colleagues, refer their most difficult cervical disc patients to Dr. Novelli for treatment. Dr. Novelli specializes in neuromuscular and skeletal injuries and, for over 25 years, has provided care for both professional and Olympic athletes from around the world returning them to competition sooner and improving their performance both on and off the field. In addition, he has provided chiropractic care and served as the Team Physician to the Ashland University Elite Track and Field teams, The Cleveland Browns professional football team, served as a Ring Doctor for MMA tournaments and is a Past Vice President of The North Central Academy of Chiropractic. For the past 28 football seasons, Dr. Novelli has served as the Team Physician for his Alma Mater, The Central Catholic Crusaders * 2 times State Champions. After meeting Retired US Army Sgt. 1ST Class Dana Bowman at his Halo for Freedom event, Dr. Novelli had the opportunity to meet and extend Chiropractic care to over 150 Wounded Warriors. Soon after that event, Dr. Novelli founded THE PATRIOT PROJECT. Chiropractic care is now available to our heroes in 17 states by some 250 Chiropractors. Dr. Novelli is now dedicated to encouraging members of his Chiropractic Profession to SUPPORT “the cause” and JOIN THE PATRIOT PROJECT.

Chiro Hustle Podcast 100 – Jim Chester and Luke Millett May 27, 2019

Show notes

Jim Chester: Did you know Chiropractic is effective for MUCH MORE than just headaches, neck pain and back pain? IT’S TRUE This is exactly the reason director Jim Chester has dedicated his LIFE to spreading the TRUTH about the Chiropractic profession. He has travelled the WORLD engaging both doctors and patients, gathering the information, putting it together in a compelling and insightful manner to produce films that shine the light on the powerful effects Chiropractic has on helping patients heal from numerous ailments...many of which most people have no idea Chiropractic can help! Luke Millett: Luke Millett is a film school graduate who has dedicated his film making talents to the chiropractic profession, co-creating Chiropractic: The Documentary and Project: Patient. He has also helped create and co-host the world's #1 podcast in the chiropractic world; Chiro Hustle. After being adjusted for the first time, Luke has passionately created marketing content advocating for chiropractic to be pushed to the forefront of the healthcare industry.

Chiro Hustle Podcast 099 – Christine Zapata, DC May 20, 2019

Show notes

Dr. Christine Zapata is the founder of Emerald City Spinal Care. Originally from the San Francisco Bay Area, Dr. Zapata was first introduced to chiropractic in high school after a series of concussions from sports injuries and a serious car accident left her with debilitating migraine headaches and back pain. It did not take long before she started noticing a dramatic shift in her health. Due to the profound difference chiropractic made in her own life, Dr. Zapata chose to pursue her Doctorate in Chiropractic at Life Chiropractic College West. She has been practicing Upper Cervical chiropractic for over 12 years, having successfully built two high volume practices from the ground up. Dr. Zapata is passionate about mentoring and developing Upper Cervical chiropractic doctors so that they learn the skills necessary to thrive, build the practice of their dreams and spread the message of hope through Upper Cervical chiropractic.

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