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    Business

    Cashflow Diary™

    J. Massey, real estate investor, entrepreneur, sales coach, instructor, master facilitator of Robert Kiyosaki’s CASHFLOW™ 101 games and creator of Cashflow™ Diary, offers free training courses for new and experienced investors.

    Break through the clutter of learning real estate and business investing and become a successful entrepreneur. Listen to beneficial strategies to improve your skills in prospecting, placing offers, closing deals, buying, selling, wholesaling, fix & Flips, rehabs and much more. By way of Cashflow™ Diary, J. Massey basically gives away current industry strategies by simply teaching what he does daily as a real estate practitioner.

    Start Learning For Free Today.

    Advertise
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    Latest Episodes:
    CFD 178 - Extra… Extra: Founders of a Cool Woman-Owned Business Were in the Tank with Circling Sharks and Lived to Tell About It! Jun 11, 2015
    Show notes

    🔍 GET THE STR INSIGHTS THAT CREATED 7-FIGURE HOSTS
    After managing 400+ units and helping STR hosts in 17 countries achieve $800+ monthly net income per bedroom, I'm sharing my best strategies - free.

    Every Monday and Thursday, you'll get:
    ✓ One actionable STR automation strategy
    ✓ Data-driven market insights that matter
    ✓ Implementation frameworks that work
    ✓ Real case studies from our 20,000+ community

    No fluff. No theory. Just proven systems from my living room "office" (fueled by Celsius and Chick-fil-A).

    These are the exact insights that help our community achieve:
    • 30%+ profit margins
    • 80% automated guest communication
    • 5+ hours saved weekly

    👉 Join 20,000+ successful STR hosts at https://newsletter.cashflowdiary.com/welcome

    Now, let's dive into today's episode...


    We found Kim Kaupe and Brittany Hodak, founders of ZinePak, on Shark Tank, one of our favorite shows. In fact, we love the show so much that we do a weekly Inside the Tank review show that airs live every Friday at 10 p.m., PST. So how did Kim and Brittany get started? They met while working in advertising, where they had both landed after growing a little disenchanted with their prior work. One was in the music industry and the other was in magazine publishing. It must have been fate, because in 2010 these two smart women formed a great new business, ZinePak (fusing the words “magazine” and “package”). So what is a ZinePak? A grouping of tangible products for super-fans of entertainers, shows, movies and any number of celebrities across lots of different industries. You can find them on the shelves of Walmart nationwide! In less than five years, ZinePak has grown into a company of a dozen dedicated entertainment superfans, who’ve worked with entertainers as diverse as Katy Perry and KISS; properties ranging from the very popular movie Frozen to the massively popular television series Orange Is the New Black; and brands including Unilever, MillerCoors, and American Express. Millions of fans have spent tens of millions of dollars buying ZinePak products in more than 20 countries. Listen to the story of these bright, young, female entrepreneurs. Find out why ZinePak and its founders earned recognition on “30 Under 30” and “40 Under 40” lists in Advertising Age, Forbes, Billboard, and Inc. In fact, the company was named 2014’s Most Disruptive Young Company in Marketing by Empact at the United Nations. As you listen to this Cash Flow Diary podcast interview, see if you resonate with the choices Kim and Brittany made when making the jump from advertising to what they’re doing now. They talk about overcoming their fear, weighing it against their realization that they weren’t happy in their jobs. They each took a risk, which turned out to be the right decision. While they aren’t overnight successes, it surely happened quickly. We can’t wait to see what they do with ZinePak next! They have plans for expansion in very clever ways. Learn more.


    🏠 Want to Join the Elite 10% of Short-Term Rental Hosts?

    Dear Future Top Performer,

    Are you tired of working harder instead of smarter in your STR business? Here's a wake-up call: The most successful hosts aren't grinding 24/7 – they're leveraging a proven formula that transforms average properties into profit powerhouses.

    Let me share something game-changing with you...

    There's a simple yet powerful equation that's revolutionizing the STR industry:
    L × C × F × M = GP

    This isn't just another fancy acronym – it's the exact blueprint top performers use to:
    • Generate consistent leads without burning out
    • Convert browsers into eager bookers
    • Maximize guest frequency (hello, repeat customers!)
    • Amplify their margins while others race to the bottom

    Right now, you're probably leaving thousands on the table. The truth? 80% of your potential profits are locked behind just 20% of the right actions.

    Ready to stop bleeding money and start leading the pack?

    Join our newsletter today and get weekly insights that will help you:
    ✓ Master the Growth Formula
    ✓ Optimize your listing for maximum visibility
    ✓ Create an irresistible guest experience
    ✓ Scale your business the smart way

    Don't let another day pass watching others succeed while you're stuck in the grind.

    👉 Click here to join the newsletter and start your journey to the top 10%!


    CFD 177 - Jock Purtle Tells Us What It Takes to Buy and Sell Virtual Real Estate Jun 08, 2015
    Show notes

    🔍 GET THE STR INSIGHTS THAT CREATED 7-FIGURE HOSTS
    After managing 400+ units and helping STR hosts in 17 countries achieve $800+ monthly net income per bedroom, I'm sharing my best strategies - free.

    Every Monday and Thursday, you'll get:
    ✓ One actionable STR automation strategy
    ✓ Data-driven market insights that matter
    ✓ Implementation frameworks that work
    ✓ Real case studies from our 20,000+ community

    No fluff. No theory. Just proven systems from my living room "office" (fueled by Celsius and Chick-fil-A).

    These are the exact insights that help our community achieve:
    • 30%+ profit margins
    • 80% automated guest communication
    • 5+ hours saved weekly

    👉 Join 20,000+ successful STR hosts at https://newsletter.cashflowdiary.com/welcome

    Now, let's dive into today's episode...


    What is virtual real estate? Simply stated, we’re talking about online businesses… or web-based businesses and app-based businesses. So what does Jock Purtle know about buying and selling online businesses? A great deal. It’s what he and his team does in his company, inessDigital Exits. Jock got into this niche market by buying his first online business in 2009, which he funded by private capital. His father was his investor. Jock then fixed the web property up by getting more traffic to it, converting more customers and systemizing processes to create appreciable value. He sold it at a good profit. It’s kind of like fix-n-flipping in the real estate investing community. However, he didn’t jump feet first into this line of work. In fact, it took him nine months to pull the trigger on the first deal he did because he wanted to make sure to find the right deal. That first one was an undervalued marketing site. He says that is one of the best types of online businesses to buy when starting out. Online drop shipping business are also a good way to get into this business. So, how does Jock find these undervalued pieces of virtual properties (a.k.a., websites)? Just like in real estate investing, he looks for trends, he talks to brokers and sellers, and then identifies areas of growth opportunity. He says the biggest cause of an online business’ undervaluation is its conversion rates. Traffic is second. Margins are third. As a former accountant, Jock knows his numbers, especially when it comes to valuations of online businesses he considers purchasing. Make sure you have a pencil handy when listening to this truly unique Cash Flow Diary podcast episode. This is a whole new arena of entrepreneurial buying and selling. There are many similarities between what Jock does and what real estate investors do. That includes getting seller financing and buying-and-holding strategies! Today Jock runs his brokerage company and owns a couple of businesses himself, which are in a growth and expansion mode. He says he looks forward to what the future holds as he ramps up his business model. In this interview he tells us exactly what we need to get into this type of business, including the due diligence you need to conduct. Learn more.


    🏠 Want to Join the Elite 10% of Short-Term Rental Hosts?

    Dear Future Top Performer,

    Are you tired of working harder instead of smarter in your STR business? Here's a wake-up call: The most successful hosts aren't grinding 24/7 – they're leveraging a proven formula that transforms average properties into profit powerhouses.

    Let me share something game-changing with you...

    There's a simple yet powerful equation that's revolutionizing the STR industry:
    L × C × F × M = GP

    This isn't just another fancy acronym – it's the exact blueprint top performers use to:
    • Generate consistent leads without burning out
    • Convert browsers into eager bookers
    • Maximize guest frequency (hello, repeat customers!)
    • Amplify their margins while others race to the bottom

    Right now, you're probably leaving thousands on the table. The truth? 80% of your potential profits are locked behind just 20% of the right actions.

    Ready to stop bleeding money and start leading the pack?

    Join our newsletter today and get weekly insights that will help you:
    ✓ Master the Growth Formula
    ✓ Optimize your listing for maximum visibility
    ✓ Create an irresistible guest experience
    ✓ Scale your business the smart way

    Don't let another day pass watching others succeed while you're stuck in the grind.

    👉 Click here to join the newsletter and start your journey to the top 10%!


    CFD 176 - Matt Owens Talks about Time, Financial Freedom and Flipping over Real Estate Investing Jun 04, 2015
    Show notes

    🔍 GET THE STR INSIGHTS THAT CREATED 7-FIGURE HOSTS
    After managing 400+ units and helping STR hosts in 17 countries achieve $800+ monthly net income per bedroom, I'm sharing my best strategies - free.

    Every Monday and Thursday, you'll get:
    ✓ One actionable STR automation strategy
    ✓ Data-driven market insights that matter
    ✓ Implementation frameworks that work
    ✓ Real case studies from our 20,000+ community

    No fluff. No theory. Just proven systems from my living room "office" (fueled by Celsius and Chick-fil-A).

    These are the exact insights that help our community achieve:
    • 30%+ profit margins
    • 80% automated guest communication
    • 5+ hours saved weekly

    👉 Join 20,000+ successful STR hosts at https://newsletter.cashflowdiary.com/welcome

    Now, let's dive into today's episode...


    Mega property flipper, syndicator, multi-family property investor, CPA and leader Matt Owens says he’s had to learn to delegate now that he has a family. That takes the right team members and systems. On this Cash Flow Diary podcast episode, Matt shares his path in real estate investing with us so he can help us avoid a few pitfalls. What qualifies Matt to teach us anything? He’s flipped hundreds of properties! He is also the founder of OCG Properties. As a CPA, he really knows numbers, too. After college Matt worked for a couple of CPA firms working with really big real estate clients. He helped them with their internal controls and to decrease their tax liabilities. These companies were so large, in fact, that they were buying multi-million-dollar properties without blinking. That’s when a light went off in Matt’s head. He realized he was sitting on the wrong side of the table… so he learned how to do real estate investing. His parents and loved ones thought maybe he was crazy, but obviously he was not. He was bored in his job and wasn’t earning great money. He had little satisfaction in what he was doing. He could have worked his way up, but he saw how many hours the higher-level executives in the company were working. He didn’t want that for himself. So he took a chance. Matt had to transition from being a corporate worker to being an entrepreneurial real estate investor. He says it took self-confidence, and with the right education and continued support he could take his first steps. He adds that it comes down to breaking your mold… or the mold other people in your life have made you believe you should stay in. Matt says he feels more alive now than he ever did in his 9-to-5 job. He says he loses himself in what he does. That’s one way to know you’re doing what you love in life. What’s not to love as an investor? When you reach the point where your passive income surpasses your expenses each and every month, you want to continue having that experience. It is a driver! When asked why he quit his job to pursue his dreams, he says that he felt if he weren’t in fear of being thrown to the wolves he might not have done so well. He says that we need to risk dumping the comfort level to push ourselves to do our best. In this deeply introspective interview, Matt openly shares about his fears, failures, challenges, how he kept going even in the tough times and how he kept expanding to create the life he truly wants. You’ll learn some cool strategies and a lot about the mindset required to do well as a real estate investor and entrepreneur. You’ll also learn how Matt got back in the saddle after the 2008 crash. Here’s a hint: He learned to raise private capital and not rely on banks.


    🏠 Want to Join the Elite 10% of Short-Term Rental Hosts?

    Dear Future Top Performer,

    Are you tired of working harder instead of smarter in your STR business? Here's a wake-up call: The most successful hosts aren't grinding 24/7 – they're leveraging a proven formula that transforms average properties into profit powerhouses.

    Let me share something game-changing with you...

    There's a simple yet powerful equation that's revolutionizing the STR industry:
    L × C × F × M = GP

    This isn't just another fancy acronym – it's the exact blueprint top performers use to:
    • Generate consistent leads without burning out
    • Convert browsers into eager bookers
    • Maximize guest frequency (hello, repeat customers!)
    • Amplify their margins while others race to the bottom

    Right now, you're probably leaving thousands on the table. The truth? 80% of your potential profits are locked behind just 20% of the right actions.

    Ready to stop bleeding money and start leading the pack?

    Join our newsletter today and get weekly insights that will help you:
    ✓ Master the Growth Formula
    ✓ Optimize your listing for maximum visibility
    ✓ Create an irresistible guest experience
    ✓ Scale your business the smart way

    Don't let another day pass watching others succeed while you're stuck in the grind.

    👉 Click here to join the newsletter and start your journey to the top 10%!


    CFD 175 - Dave Sanderson Reveals What It Takes to Be a REAL Survivor… no matter what. Jun 01, 2015
    Show notes

    🔍 GET THE STR INSIGHTS THAT CREATED 7-FIGURE HOSTS
    After managing 400+ units and helping STR hosts in 17 countries achieve $800+ monthly net income per bedroom, I'm sharing my best strategies - free.

    Every Monday and Thursday, you'll get:
    ✓ One actionable STR automation strategy
    ✓ Data-driven market insights that matter
    ✓ Implementation frameworks that work
    ✓ Real case studies from our 20,000+ community

    No fluff. No theory. Just proven systems from my living room "office" (fueled by Celsius and Chick-fil-A).

    These are the exact insights that help our community achieve:
    • 30%+ profit margins
    • 80% automated guest communication
    • 5+ hours saved weekly

    👉 Join 20,000+ successful STR hosts at https://newsletter.cashflowdiary.com/welcome

    Now, let's dive into today's episode...


    Dave Sanderson is a survivor. No one will ever dispute that, because he was the last passenger off US Airways Flight 1549… also known as “The Miracle on the Hudson.” You may have heard about this flight in the news. It ditched into the Hudson River on January 15, 2009. On that flight sitting in seat 15A, Dave Sanderson had no idea how much his life was about to change. It started with the words he heard the pilot say over the loud speaker, “Brace for impact.” Dave says he had to get his mind around what was happening and literally brace himself, from the physical to the emotional… really, really fast. That required what is required from all of us in times of crisis… no matter where that crisis takes place. He had to put things in proper order and get ready to do what must be done to get through the event. Dave says other than that event it was a normal business day in New York. But the day took on a whole new level of abnormal that none of us would relish. Dave had given up his seat at the front of the plane on another flight to get home earlier. He was at the back of the plane on that fateful day, and he was largely responsible for the well-being and safety of others, risking his own life in frigid water to help other passengers off the plane. He stayed in control of his response to this event, and that’s what we all have to do when faced with less-than-positive life and work events. In this stirring episode of the Cash Flow Diary podcast, Dave talks about his harrowing experience and how the attitudes of the passengers on the plane were able to work together, united by a common mission. Dave says that leaders stepped up all over the plane to help others. Those with the best skills were given the leadership position. What Dave and the other passengers accomplished in six minutes that day had never been pulled off in the history of aviation. What happened when Dave emerged from the wreckage was that he now had an important mission; he wanted to encourage others to do the right thing in life and business… in every situation. Listen as Dave shares the story of downed Flight 1549 as he reveals the inner strength it took to make it through the crash and how teamwork, leadership, and state management helped. He took what he learned during this event to the external world to help others overcome any obstacle. He talks about how controlled chaos helps us maintain in times of stress. This is a whole different type of Cash Flow Diary episode. You’re going to learn a lot about how to be a true survivor and the skills necessary to get through stressful situations. It starts with your ability to control your emotions and reactions. LISTEN NOW


    🏠 Want to Join the Elite 10% of Short-Term Rental Hosts?

    Dear Future Top Performer,

    Are you tired of working harder instead of smarter in your STR business? Here's a wake-up call: The most successful hosts aren't grinding 24/7 – they're leveraging a proven formula that transforms average properties into profit powerhouses.

    Let me share something game-changing with you...

    There's a simple yet powerful equation that's revolutionizing the STR industry:
    L × C × F × M = GP

    This isn't just another fancy acronym – it's the exact blueprint top performers use to:
    • Generate consistent leads without burning out
    • Convert browsers into eager bookers
    • Maximize guest frequency (hello, repeat customers!)
    • Amplify their margins while others race to the bottom

    Right now, you're probably leaving thousands on the table. The truth? 80% of your potential profits are locked behind just 20% of the right actions.

    Ready to stop bleeding money and start leading the pack?

    Join our newsletter today and get weekly insights that will help you:
    ✓ Master the Growth Formula
    ✓ Optimize your listing for maximum visibility
    ✓ Create an irresistible guest experience
    ✓ Scale your business the smart way

    Don't let another day pass watching others succeed while you're stuck in the grind.

    👉 Click here to join the newsletter and start your journey to the top 10%!


    CFD 174 - Adam Hommey Helps Us Make Our Web Pages Work for Us a Whole Lot Harder May 28, 2015
    Show notes

    🔍 GET THE STR INSIGHTS THAT CREATED 7-FIGURE HOSTS
    After managing 400+ units and helping STR hosts in 17 countries achieve $800+ monthly net income per bedroom, I'm sharing my best strategies - free.

    Every Monday and Thursday, you'll get:
    ✓ One actionable STR automation strategy
    ✓ Data-driven market insights that matter
    ✓ Implementation frameworks that work
    ✓ Real case studies from our 20,000+ community

    No fluff. No theory. Just proven systems from my living room "office" (fueled by Celsius and Chick-fil-A).

    These are the exact insights that help our community achieve:
    • 30%+ profit margins
    • 80% automated guest communication
    • 5+ hours saved weekly

    👉 Join 20,000+ successful STR hosts at https://newsletter.cashflowdiary.com/welcome

    Now, let's dive into today's episode...


    Years ago, Cash Flow Diary podcast guest Adam Hommey realized that entrepreneurs were making a huge mistake in creating and growing their online presence. This mistake was costing them thousands of dollars before they even got started. Maybe this is because he’s known as a “secret weapon” for lots of businesses and entrepreneurs! The founder of The Business Creators’ Institute™ and host of The Business Creators’ Radio Show™, Adam is the king of conversion. It’s something he does for himself, for example, earning $60,000 and 89 new coaching clients in a single afternoon! The creator of HelpMyWebsiteSell.com, Adam says you don’t want to waste time and energy sending visitors to your website; rather he says to send them to web PAGES, which means your landing pages, webinars, live online event pages and the like. Adam says he doesn’t just want anyone coming to his pages; he wants to send the three “P”s: Those who are Prequalified, Prepped and Pumped by the time they get to the webpages. This becomes your sourcing mechanisms. Then there is the website conversion conversation where you help your fans, followers and prospects get to know you, like you and then trust you enough to try what you have to sell. Adam says you need to take your concepts and give them a name to create a new center of influence for your brand. But he doesn’t stop there. This guest is so full of excellent suggestions to expand your exposure and build your brand through online conversion techniques that it’s hard to keep up. Adam speaks as quickly as his mind works… super-fast!! You might need to listen to this episode a couple of times. He says the more you can give away that is of true value to visitors to your web pages that will bring them real results the more you will have conversions to buyers. You need to let them know what you have, and there are lots and lots of ways to do that. Adam talks about that and how it works in different markets and industries. Real estate investors and professionals will find some hidden gems in this episode. Hint: Take notes when Adam talks about Las Vegas. Now, sit back and listen as Adam Hommey runs us through a variety of scenarios to make your web pages work better for you.


    🏠 Want to Join the Elite 10% of Short-Term Rental Hosts?

    Dear Future Top Performer,

    Are you tired of working harder instead of smarter in your STR business? Here's a wake-up call: The most successful hosts aren't grinding 24/7 – they're leveraging a proven formula that transforms average properties into profit powerhouses.

    Let me share something game-changing with you...

    There's a simple yet powerful equation that's revolutionizing the STR industry:
    L × C × F × M = GP

    This isn't just another fancy acronym – it's the exact blueprint top performers use to:
    • Generate consistent leads without burning out
    • Convert browsers into eager bookers
    • Maximize guest frequency (hello, repeat customers!)
    • Amplify their margins while others race to the bottom

    Right now, you're probably leaving thousands on the table. The truth? 80% of your potential profits are locked behind just 20% of the right actions.

    Ready to stop bleeding money and start leading the pack?

    Join our newsletter today and get weekly insights that will help you:
    ✓ Master the Growth Formula
    ✓ Optimize your listing for maximum visibility
    ✓ Create an irresistible guest experience
    ✓ Scale your business the smart way

    Don't let another day pass watching others succeed while you're stuck in the grind.

    👉 Click here to join the newsletter and start your journey to the top 10%!


    CFD 173 - Willard Barth Tells Us How To Clean Up the Total Mess We’ve Made of Our Lives to Create One We Truly Want! May 25, 2015
    Show notes

    🔍 GET THE STR INSIGHTS THAT CREATED 7-FIGURE HOSTS
    After managing 400+ units and helping STR hosts in 17 countries achieve $800+ monthly net income per bedroom, I'm sharing my best strategies - free.

    Every Monday and Thursday, you'll get:
    ✓ One actionable STR automation strategy
    ✓ Data-driven market insights that matter
    ✓ Implementation frameworks that work
    ✓ Real case studies from our 20,000+ community

    No fluff. No theory. Just proven systems from my living room "office" (fueled by Celsius and Chick-fil-A).

    These are the exact insights that help our community achieve:
    • 30%+ profit margins
    • 80% automated guest communication
    • 5+ hours saved weekly

    👉 Join 20,000+ successful STR hosts at https://newsletter.cashflowdiary.com/welcome

    Now, let's dive into today's episode...


    Holy smokes! Once in a while we have a guest whose story is so raw, so gripping, and so full of pain and overcoming that it’s nothing less than amazing that he got through all the dark to reach the light on the other side. That’s how it is with Cash Flow Diary podcast guest Willard Barth, international business and life coach, speaker, mentor, creator of the Anatomy of Transformation and all-around life-success story. Willard went from living a life of total destruction to one that involves helping a lot of other people move through the seven stages of transformation (a.k.a., Anatomy of Transformation). The first of the seven phases are: Ignorance, Awareness, Taking Responsibility and Immersion. Willard had to go through a lot to come to this understanding. Born and raised in the central mountain region of Pennsylvania, somewhat like the Waltons, Willard Barth grew up humbly. He says he faced massive personal challenges that helped make him the person he is today. For example, he lost a leg to cancer at the age of 8, but that didn’t stop him from being very active in sports. Externally he looked like the all-American boy; inside he was a wreck. At 13 he began drinking and doing drugs to quiet his pain. From there it was a roller coaster ride. By age 20 he was sitting in a jail cell with a 5-year sentence. At first, he was fortunate enough to be sequestered with inmates who had been jailed for lesser crimes. On his last stint, because he was an amputee, he was housed in the medical section of the jail with murderers and rapists. It was a completely different experience… one he didn’t want to repeat. The sequence of events that began his transformation started when he got out of jail and wanted to be outside for a while. He no longer wanted to be a “bad ass.” Homeless, he hit the road for a while because he didn’t want to be confined. But he only stayed clean and sober for a short time. While on one hand Willard was trying to straighten out his life, joined a band and was playing gigs, on the other he was drinking and acting out. His wake-up moment was August 17, 1989. He woke up in a parking lot, drunk and not knowing how he got there. He realized that one of these days he was going to kill someone through his selfishness and stupidity. His tipping point was when he realized that he would have to live with that knowledge and wouldn’t be able to handle it. Long story short that was the last time Willard would take a drink or do drugs. He’s been clean and sober since. It was a long crawl out of the deep, dark hole of anger he’d dug for himself. It wasn’t until he was in serious rehab that he learned that he was really, really angry. Once he transformed his life, he was then able to help others transform theirs. This is one of the most unique Cash Flow Diary podcast episodes you’ve likely heard. You’ll want to brace yourself for one heck of a story that tells you that you have the strength inside you to get through anything if you put your mind to it. Learn more.


    🏠 Want to Join the Elite 10% of Short-Term Rental Hosts?

    Dear Future Top Performer,

    Are you tired of working harder instead of smarter in your STR business? Here's a wake-up call: The most successful hosts aren't grinding 24/7 – they're leveraging a proven formula that transforms average properties into profit powerhouses.

    Let me share something game-changing with you...

    There's a simple yet powerful equation that's revolutionizing the STR industry:
    L × C × F × M = GP

    This isn't just another fancy acronym – it's the exact blueprint top performers use to:
    • Generate consistent leads without burning out
    • Convert browsers into eager bookers
    • Maximize guest frequency (hello, repeat customers!)
    • Amplify their margins while others race to the bottom

    Right now, you're probably leaving thousands on the table. The truth? 80% of your potential profits are locked behind just 20% of the right actions.

    Ready to stop bleeding money and start leading the pack?

    Join our newsletter today and get weekly insights that will help you:
    ✓ Master the Growth Formula
    ✓ Optimize your listing for maximum visibility
    ✓ Create an irresistible guest experience
    ✓ Scale your business the smart way

    Don't let another day pass watching others succeed while you're stuck in the grind.

    👉 Click here to join the newsletter and start your journey to the top 10%!


    CFD 172 - John Murphy Gives Us a Roadmap to Take Us from Being a Salesperson to Being the CEO May 21, 2015
    Show notes

    🔍 GET THE STR INSIGHTS THAT CREATED 7-FIGURE HOSTS
    After managing 400+ units and helping STR hosts in 17 countries achieve $800+ monthly net income per bedroom, I'm sharing my best strategies - free.

    Every Monday and Thursday, you'll get:
    ✓ One actionable STR automation strategy
    ✓ Data-driven market insights that matter
    ✓ Implementation frameworks that work
    ✓ Real case studies from our 20,000+ community

    No fluff. No theory. Just proven systems from my living room "office" (fueled by Celsius and Chick-fil-A).

    These are the exact insights that help our community achieve:
    • 30%+ profit margins
    • 80% automated guest communication
    • 5+ hours saved weekly

    👉 Join 20,000+ successful STR hosts at https://newsletter.cashflowdiary.com/welcome

    Now, let's dive into today's episode...


    Results-oriented international business coach and mentor, Cash Flow Diary podcast guest John Murphy knows what it takes to build and lead a team. That’s what he’s done himself and has helped lots and lots of other entrepreneurs and business owners do across the globe. He even hosts a podcast on the subject. When you start out in your business, you wear many hats as you focus on selling your product and/or service. As you get better at selling and become more and more successful, your business grows.

    Then something happens. You need other people to help you get to your goal. And you get to lead them! That takes leadership skills. And it takes clarity. It also means that you have to become the CEO, which can be a challenge for some people. Why is John qualified to talk about these topics? He learned from the bottom up how to do it himself. In fact, he started out as a door-to-door life insurance salesman. He did plenty of cold calls and knocked a great many doors, beginning with those in Dublin. Why Dublin?

    Listen to John’s accent and you’ll understand. John says what he learned over the years is that as the all-hats salesperson and new business owner you can be selfish and run things the way you want. But as you move up the ladder and hold higher-level positions, you need to change the way you operate. You cannot be selfish and you have to work with others… and their skill sets and personalities.

    Everything needs to be in alignment. Once John climbed the ladder in a corporate environment, which he says he stayed in too long, he wanted to head out on his own to be the entrepreneur he always wanted to be. He considered all the jobs he held and things he’d done as “training ground.” The good news is that he used all his skills in building his own business, which is very successful today.

    In this episode of Cash Flow Diary John talks about what it takes to be a highly effective salesperson, why persistence matters in all we do, why we stay in some corporate positions even when we really want to leave that “fur-lined mouse trap,” how to transition to being an entrepreneur and business owner, and how to develop leadership skills. So what pushed John to take the leap? Boredom was at the root. John says a bored employee, even at the CEO level, is not good for any company. John gives us a lot of excellent advice and covers a lot of ground in this episode.


    🏠 Want to Join the Elite 10% of Short-Term Rental Hosts?

    Dear Future Top Performer,

    Are you tired of working harder instead of smarter in your STR business? Here's a wake-up call: The most successful hosts aren't grinding 24/7 – they're leveraging a proven formula that transforms average properties into profit powerhouses.

    Let me share something game-changing with you...

    There's a simple yet powerful equation that's revolutionizing the STR industry:
    L × C × F × M = GP

    This isn't just another fancy acronym – it's the exact blueprint top performers use to:
    • Generate consistent leads without burning out
    • Convert browsers into eager bookers
    • Maximize guest frequency (hello, repeat customers!)
    • Amplify their margins while others race to the bottom

    Right now, you're probably leaving thousands on the table. The truth? 80% of your potential profits are locked behind just 20% of the right actions.

    Ready to stop bleeding money and start leading the pack?

    Join our newsletter today and get weekly insights that will help you:
    ✓ Master the Growth Formula
    ✓ Optimize your listing for maximum visibility
    ✓ Create an irresistible guest experience
    ✓ Scale your business the smart way

    Don't let another day pass watching others succeed while you're stuck in the grind.

    👉 Click here to join the newsletter and start your journey to the top 10%!


    CFD 171 - Mike Agugliaro Tells Us How to Grow Your Service Business All It Can Be! May 18, 2015
    Show notes

    🔍 GET THE STR INSIGHTS THAT CREATED 7-FIGURE HOSTS
    After managing 400+ units and helping STR hosts in 17 countries achieve $800+ monthly net income per bedroom, I'm sharing my best strategies - free.

    Every Monday and Thursday, you'll get:
    ✓ One actionable STR automation strategy
    ✓ Data-driven market insights that matter
    ✓ Implementation frameworks that work
    ✓ Real case studies from our 20,000+ community

    No fluff. No theory. Just proven systems from my living room "office" (fueled by Celsius and Chick-fil-A).

    These are the exact insights that help our community achieve:
    • 30%+ profit margins
    • 80% automated guest communication
    • 5+ hours saved weekly

    👉 Join 20,000+ successful STR hosts at https://newsletter.cashflowdiary.com/welcome

    Now, let's dive into today's episode...


    For more than two decades, Cash Flow Diary podcast guest Mike Agugliaro has run a very successful business, Gold Medal Service. In fact, it has grown into a multi-billion-dollar business! However, his path didn’t take him directly to this level of success. He started out as a very hard-working electrician. This self-proclaimed survivor of divorce grew up in the middle of a terrible game of tug-o-war between his parents. He says it may have made an impact on his stay-on-the-hamster-wheel mentality that worked against him. Interestingly, he says he felt like a dog lying on a nail. Someone might wonder why the dog doesn’t move. The answer is because the dog got used to the nail. So what changed? Mike’s mindset. Immediately after the birth of his son, an event he almost missed due to being on a job, he broke down in tears. He knew he couldn’t keep DOING the work any longer. With that epiphany he began listening to others who have gotten out of the rat race and learning a new way of thinking. He learned how to become a business owner and kept taking action steps with his partner, so they could build a business to be proud of. The first thing Mike says he had to do was to learn to think like an entrepreneur. He realized going forward with his business idea would be no more painful than the pain he’d experienced already working job after job after job as an electrician. He had to learn to be okay with the idea of failure. After all, each failure event brings with it a lesson from which to learn. Mike didn’t just start his business and grow it to what it is today, he now shows others how to do it, too. This business owner is also a coach and author! In this episode, Mike talks about the “X Factor” in business, why understanding your perfect client/customer is so important when setting out to achieve success as a business owner, and what else you need to know to grow your business the right way, like how to effectively use “stackable marketing.” Join J. Massey and Mike Agugliaro as they discuss how to change lives, change your industry and leave a legacy by saving others from going through growing pains. In short… serving people! Learn more.


    🏠 Want to Join the Elite 10% of Short-Term Rental Hosts?

    Dear Future Top Performer,

    Are you tired of working harder instead of smarter in your STR business? Here's a wake-up call: The most successful hosts aren't grinding 24/7 – they're leveraging a proven formula that transforms average properties into profit powerhouses.

    Let me share something game-changing with you...

    There's a simple yet powerful equation that's revolutionizing the STR industry:
    L × C × F × M = GP

    This isn't just another fancy acronym – it's the exact blueprint top performers use to:
    • Generate consistent leads without burning out
    • Convert browsers into eager bookers
    • Maximize guest frequency (hello, repeat customers!)
    • Amplify their margins while others race to the bottom

    Right now, you're probably leaving thousands on the table. The truth? 80% of your potential profits are locked behind just 20% of the right actions.

    Ready to stop bleeding money and start leading the pack?

    Join our newsletter today and get weekly insights that will help you:
    ✓ Master the Growth Formula
    ✓ Optimize your listing for maximum visibility
    ✓ Create an irresistible guest experience
    ✓ Scale your business the smart way

    Don't let another day pass watching others succeed while you're stuck in the grind.

    👉 Click here to join the newsletter and start your journey to the top 10%!


    CFD 170 - Jason Hartman Tells Us How He Earned $43K in a Single Month and a Whole Lot More! May 14, 2015
    Show notes

    🔍 GET THE STR INSIGHTS THAT CREATED 7-FIGURE HOSTS
    After managing 400+ units and helping STR hosts in 17 countries achieve $800+ monthly net income per bedroom, I'm sharing my best strategies - free.

    Every Monday and Thursday, you'll get:
    ✓ One actionable STR automation strategy
    ✓ Data-driven market insights that matter
    ✓ Implementation frameworks that work
    ✓ Real case studies from our 20,000+ community

    No fluff. No theory. Just proven systems from my living room "office" (fueled by Celsius and Chick-fil-A).

    These are the exact insights that help our community achieve:
    • 30%+ profit margins
    • 80% automated guest communication
    • 5+ hours saved weekly

    👉 Join 20,000+ successful STR hosts at https://newsletter.cashflowdiary.com/welcome

    Now, let's dive into today's episode...


    Growing up poor in Los Angeles, Jason Hartman always liked the idea of having more money. He didn’t like being poor and had to find ways to earn money. He says he started working at age 14, which taught him a lot. He says he’s learned more by DOING in life than by any other means. That’s what he talks about in this Cash Flow Diary podcast episode. He also talks about how to create long-term wealth with investment properties, which is also what his podcast is all about. But Jason wasn’t always the mega-talented real estate investor he is today. He did, however, start on this path at 16. That’s when he saw an infomercial featuring real estate guru Robert Allen, and that’s when Jason was bitten by the real estate investing bug. He thought “even he” could do this real estate thing. He was absolutely right, but it would be a couple more years before he figured out how. In fact, he can thank his mom for nudging him along, because while Jason bought Robert Allen’s book and only got through the first three chapters, his mom picked it up and read the whole thing. She also attended lots of real estate investing seminars and educated herself on the business of investing. When Jason was 18, his mother invited him along and he attended his first seminar with 9 friends. By day two of the seminar, only one friend remained. Jason stayed for the entire three-day event. He enrolled in real estate school for just $99 and earned his license. It was all signals GO from there, and at the age of 20 Jason was selling government repo properties. The short story is that doing this put $43K in his pocket in a month! This college drop-out is the most financially successful of his high school class, thanks to real estate investing. Moreover, his wealth is a direct result of his openness to being a lifelong learner. Beyond all he learned in real estate school, he also learned from his first transactions as an investor. For example, the first time he decided to become an investor – and not just sell or wholesale properties – resulted from one of his first clients coming back to him for help selling a property Jason had originally sold to him. Jason thought he’d like to keep it as a rental property. Things didn’t go as smoothly as he had hoped, but he learned a great deal in how to handle tenants. This includes how to do evictions, though he says he doesn’t have to do much of that these days. He found his sweet spot, somewhere in the middle tier of investment properties (a.k.a., “Target” properties). Jason said he couldn’t let his not-so-positive first-time-investor event hold him back. As Jason puts it, anything worth doing requires persistence, so he stuck with it… and he stuck with real estate investing. He now invests across several states in different types of properties. Even so, he chooses to rent the property in which he lives. Sound strange? There are good reasons. Learn why!


    🏠 Want to Join the Elite 10% of Short-Term Rental Hosts?

    Dear Future Top Performer,

    Are you tired of working harder instead of smarter in your STR business? Here's a wake-up call: The most successful hosts aren't grinding 24/7 – they're leveraging a proven formula that transforms average properties into profit powerhouses.

    Let me share something game-changing with you...

    There's a simple yet powerful equation that's revolutionizing the STR industry:
    L × C × F × M = GP

    This isn't just another fancy acronym – it's the exact blueprint top performers use to:
    • Generate consistent leads without burning out
    • Convert browsers into eager bookers
    • Maximize guest frequency (hello, repeat customers!)
    • Amplify their margins while others race to the bottom

    Right now, you're probably leaving thousands on the table. The truth? 80% of your potential profits are locked behind just 20% of the right actions.

    Ready to stop bleeding money and start leading the pack?

    Join our newsletter today and get weekly insights that will help you:
    ✓ Master the Growth Formula
    ✓ Optimize your listing for maximum visibility
    ✓ Create an irresistible guest experience
    ✓ Scale your business the smart way

    Don't let another day pass watching others succeed while you're stuck in the grind.

    👉 Click here to join the newsletter and start your journey to the top 10%!


    CFD 169 - Leadership Authority Hans Finzel Gives Us the Keys to Becoming a Bigger, Badder, Better Business Owner and Best Leader We Can Be May 11, 2015
    Show notes

    🔍 GET THE STR INSIGHTS THAT CREATED 7-FIGURE HOSTS
    After managing 400+ units and helping STR hosts in 17 countries achieve $800+ monthly net income per bedroom, I'm sharing my best strategies - free.

    Every Monday and Thursday, you'll get:
    ✓ One actionable STR automation strategy
    ✓ Data-driven market insights that matter
    ✓ Implementation frameworks that work
    ✓ Real case studies from our 20,000+ community

    No fluff. No theory. Just proven systems from my living room "office" (fueled by Celsius and Chick-fil-A).

    These are the exact insights that help our community achieve:
    • 30%+ profit margins
    • 80% automated guest communication
    • 5+ hours saved weekly

    👉 Join 20,000+ successful STR hosts at https://newsletter.cashflowdiary.com/welcome

    Now, let's dive into today's episode...


    A mentor, speaker and trainer whose practice serves business owners and entrepreneurs across several countries, Hans Finzel wrote the book on what it takes to be a great leader. In fact, he’s written a few. His top seller is The Top Ten Mistakes Leaders Make, which gives you the low-down on how NOT to be a good leader. The good news is that if you apply what Hans teaches, you can turn yourself around over time and be a much better leader… one that others will want to follow and then help you as you build your business. This is important, because you need a good team. If you’re not a good leader you won’t have one, at least not for long. Without a team, you’ll continue wearing all those heavy hats and do everything yourself. According to Hans, great leaders do not control; they serve others and they listen to what their people have to say. Just like the most effective entreprenuers, the best leaders know whom they serve and they put their best listening ears on whenever they are talking with members of their team. Hans says we need to avoid “top-down” leadership. That’s where the leader is a control freak in one regard or another. He adds that we all have strengths and weaknesses, and that we as the leaders do not have all the answers. To build a business takes a whole lot of communication and hiring the right people on your team. That comes down to the four C’s of hiring… and that starts with the person’s character. Hans says we can avoid uncomfortable firing issues by using a few cool strategies when hiring from the get-go. For example, do not hire permanently until you know the person is right for the job and fits in with the other members of the team. If the person lacks people skills, it will be hard on everyone else on the team, which means a harder climb to the top for your business. Better to hire on a three- to six-month trial basis. Hans gives excellent, expert tips about building necessary leadership skills, the importance of developing people skills, why we need good communication skills, how to hire the best people and how to get them to stay, and how to fire them gently if they don’t work out. In fact, Hans has so much to say about building your business through being a great leader that you will want to take notes. Then you’ll want to implement all he says to do!


    🏠 Want to Join the Elite 10% of Short-Term Rental Hosts?

    Dear Future Top Performer,

    Are you tired of working harder instead of smarter in your STR business? Here's a wake-up call: The most successful hosts aren't grinding 24/7 – they're leveraging a proven formula that transforms average properties into profit powerhouses.

    Let me share something game-changing with you...

    There's a simple yet powerful equation that's revolutionizing the STR industry:
    L × C × F × M = GP

    This isn't just another fancy acronym – it's the exact blueprint top performers use to:
    • Generate consistent leads without burning out
    • Convert browsers into eager bookers
    • Maximize guest frequency (hello, repeat customers!)
    • Amplify their margins while others race to the bottom

    Right now, you're probably leaving thousands on the table. The truth? 80% of your potential profits are locked behind just 20% of the right actions.

    Ready to stop bleeding money and start leading the pack?

    Join our newsletter today and get weekly insights that will help you:
    ✓ Master the Growth Formula
    ✓ Optimize your listing for maximum visibility
    ✓ Create an irresistible guest experience
    ✓ Scale your business the smart way

    Don't let another day pass watching others succeed while you're stuck in the grind.

    👉 Click here to join the newsletter and start your journey to the top 10%!


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