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    Business

    Cashflow Diary™

    J. Massey, real estate investor, entrepreneur, sales coach, instructor, master facilitator of Robert Kiyosaki’s CASHFLOW™ 101 games and creator of Cashflow™ Diary, offers free training courses for new and experienced investors.

    Break through the clutter of learning real estate and business investing and become a successful entrepreneur. Listen to beneficial strategies to improve your skills in prospecting, placing offers, closing deals, buying, selling, wholesaling, fix & Flips, rehabs and much more. By way of Cashflow™ Diary, J. Massey basically gives away current industry strategies by simply teaching what he does daily as a real estate practitioner.

    Start Learning For Free Today.

    Advertise
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    Latest Episodes:
    CFD 188 - Matthew and Kira McClellan Make the International World Accessible to Us All! Jul 16, 2015
    Show notes

    🔍 GET THE STR INSIGHTS THAT CREATED 7-FIGURE HOSTS
    After managing 400+ units and helping STR hosts in 17 countries achieve $800+ monthly net income per bedroom, I'm sharing my best strategies - free.

    Every Monday and Thursday, you'll get:
    ✓ One actionable STR automation strategy
    ✓ Data-driven market insights that matter
    ✓ Implementation frameworks that work
    ✓ Real case studies from our 20,000+ community

    No fluff. No theory. Just proven systems from my living room "office" (fueled by Celsius and Chick-fil-A).

    These are the exact insights that help our community achieve:
    • 30%+ profit margins
    • 80% automated guest communication
    • 5+ hours saved weekly

    👉 Join 20,000+ successful STR hosts at https://newsletter.cashflowdiary.com/welcome

    Now, let's dive into today's episode...


    Jack and Jill of all trades, Matthew and Kira McClellan, started a company to help lots of people just like you access cashflow opportunities across the world called Direct Source Wealth. This is the company Matthew and Kira built together, starting in the single-family housing space and then progressing through commercial and multi-family. This includes vacation rentals. Kira says she was always interested in real estate investing. In fact, she says she was an “insomniac child” who grew up reading and watching Robert Kiyosaki. She says her passion for real estate has never subsided. Matthew says that success came as a result of trial and error. He and Kira decided to keep going, no matter what. They used guerilla marketing strategies at the beginning and things were going okay, but they wanted to expand. Matthew says though he was scared, he moved forward anyway. He says real estate is an ever-changing market, and investors have to be flexible. Kira says that as a couple, she and Matthew have more strength, but as with many couples, one is a bit more of a risk-taker than the other. This helps her talk to investors about being smart about taking risk. She helps to ground them, so they are in a better situation. Kira says that Matthew is the safety net, because she is the risk-taker. There is a balance. They have learned from each other. Both Matthew and Kira say that they still get the butterflies in their collective stomach when doing new deals. Without that feeling, they say, maybe the deal isn’t interesting enough! Kira says she knows there will be problems in some deals, but she says you can’t let that stop you. Matthew adds that you have to turn the flashlight on in the room sometimes to see what’s in there! That’s a great analogy. The couple says that analysis paralysis is not a good thing. While it’s good to do your due diligence and ask questions, there is a time to take action. It’s a balance thing. Kira talks a lot about having a healthy partnership of balance. Success comes from recognizing who you are and then surrounding yourself with other people who have different strengths. Risk-takers need the very careful partner; conversely the careful analyzer needs to have a risk-taker to push them out of their comfort zone. Wealth is, after all, a team sport! As a real estate investor, you cannot be a one-man band. You have to work with other people. Kira and Matthew have a lot to say about creating a winning team and how to work as a team with investors. They also talk about how to boost cash-on-cash returns and tax benefits through certain types of investment strategies inside real estate. Learn more.


    🏠 Want to Join the Elite 10% of Short-Term Rental Hosts?

    Dear Future Top Performer,

    Are you tired of working harder instead of smarter in your STR business? Here's a wake-up call: The most successful hosts aren't grinding 24/7 – they're leveraging a proven formula that transforms average properties into profit powerhouses.

    Let me share something game-changing with you...

    There's a simple yet powerful equation that's revolutionizing the STR industry:
    L × C × F × M = GP

    This isn't just another fancy acronym – it's the exact blueprint top performers use to:
    • Generate consistent leads without burning out
    • Convert browsers into eager bookers
    • Maximize guest frequency (hello, repeat customers!)
    • Amplify their margins while others race to the bottom

    Right now, you're probably leaving thousands on the table. The truth? 80% of your potential profits are locked behind just 20% of the right actions.

    Ready to stop bleeding money and start leading the pack?

    Join our newsletter today and get weekly insights that will help you:
    ✓ Master the Growth Formula
    ✓ Optimize your listing for maximum visibility
    ✓ Create an irresistible guest experience
    ✓ Scale your business the smart way

    Don't let another day pass watching others succeed while you're stuck in the grind.

    👉 Click here to join the newsletter and start your journey to the top 10%!


    CFD 187 - Jane Blaufus Tells You How to Exit Your J.O.B. and Do What You’re Meant to Do! Jul 13, 2015
    Show notes

    🔍 GET THE STR INSIGHTS THAT CREATED 7-FIGURE HOSTS
    After managing 400+ units and helping STR hosts in 17 countries achieve $800+ monthly net income per bedroom, I'm sharing my best strategies - free.

    Every Monday and Thursday, you'll get:
    ✓ One actionable STR automation strategy
    ✓ Data-driven market insights that matter
    ✓ Implementation frameworks that work
    ✓ Real case studies from our 20,000+ community

    No fluff. No theory. Just proven systems from my living room "office" (fueled by Celsius and Chick-fil-A).

    These are the exact insights that help our community achieve:
    • 30%+ profit margins
    • 80% automated guest communication
    • 5+ hours saved weekly

    👉 Join 20,000+ successful STR hosts at https://newsletter.cashflowdiary.com/welcome

    Now, let's dive into today's episode...


    Ever wish you could leave your corporate job and then take a year off to take care of yourself as you also transition to your new life? That’s exactly what Cash Flow Diary podcast guest Jane Blaufus did… and, yes, she is living the life she wanted to create. Why? Because she believed in herself, took a risk and created it. She also did a lot of planning her exit strategy. Jane even wrote a book about how to claim our lives, With the STROKE of a Pen. So where did this global business-building firecracker come from? Canadian-born Jane Blaufus was raised at the knee of an entrepreneurial mother whose first five businesses failed and the sixth become a fantastic success. Jane’s father was an engineer. As a result Jane knows that it takes a lot of planning to go with any entrepreneur’s dreams. Jane also learned that entrepreneurs keep going, even after failure events, and nothing is an overnight success. There are really long hours involved. Like many “overnight” successes, it took Jane about 10 years to create her success. This popular author, speaker and “Catalyst for Courageous Conversations,” Jane says you can’t go into something wearing rose-colored glasses. Look instead with realistic eyes. That particularly is true when you look at other people’s entrepreneurial endeavors. That’s why Jane is big on hiring coaches and mentors to help keep us on track. Jane says her superhero moment wasn’t really a moment. Rather it came in a series of moments and life events over time. First, her husband quit his six-figure corporate job to do what made him happy, which is pounding nails. He is now a very successful contractor! Jane says he made this change in how he would earn his income because the light had left his life in his corporate job. Jane watched the light return to him when her husband started doing what he really wanted to do in life. Next came a series of life events, an injury and a change at her office where she was in charge of managing a lot of people and was miserable. The stress was making her physically ill. Long story short, she put in her notice, quit her job and headed home, yelling out the car window as she drove away, “I’m free. I’m free. Thank God, I’m free!” Jane then spent time to regroup and explore her soul to figure out what she wanted to do next. She realized she didn’t want to be an employee ever again and that she needed to release the inner entrepreneur she always knew she was meant to be. There were things that kept Jane from taking the leap years earlier. Learn more about Jane’s unique path. You might find that what she says about how her J.O.B. made her feel inside and out resonates with you. Learn more.


    🏠 Want to Join the Elite 10% of Short-Term Rental Hosts?

    Dear Future Top Performer,

    Are you tired of working harder instead of smarter in your STR business? Here's a wake-up call: The most successful hosts aren't grinding 24/7 – they're leveraging a proven formula that transforms average properties into profit powerhouses.

    Let me share something game-changing with you...

    There's a simple yet powerful equation that's revolutionizing the STR industry:
    L × C × F × M = GP

    This isn't just another fancy acronym – it's the exact blueprint top performers use to:
    • Generate consistent leads without burning out
    • Convert browsers into eager bookers
    • Maximize guest frequency (hello, repeat customers!)
    • Amplify their margins while others race to the bottom

    Right now, you're probably leaving thousands on the table. The truth? 80% of your potential profits are locked behind just 20% of the right actions.

    Ready to stop bleeding money and start leading the pack?

    Join our newsletter today and get weekly insights that will help you:
    ✓ Master the Growth Formula
    ✓ Optimize your listing for maximum visibility
    ✓ Create an irresistible guest experience
    ✓ Scale your business the smart way

    Don't let another day pass watching others succeed while you're stuck in the grind.

    👉 Click here to join the newsletter and start your journey to the top 10%!


    CFD 186 - Dorie Clark Tells Us How to Inventively Build Your Brand Jul 09, 2015
    Show notes

    🔍 GET THE STR INSIGHTS THAT CREATED 7-FIGURE HOSTS
    After managing 400+ units and helping STR hosts in 17 countries achieve $800+ monthly net income per bedroom, I'm sharing my best strategies - free.

    Every Monday and Thursday, you'll get:
    ✓ One actionable STR automation strategy
    ✓ Data-driven market insights that matter
    ✓ Implementation frameworks that work
    ✓ Real case studies from our 20,000+ community

    No fluff. No theory. Just proven systems from my living room "office" (fueled by Celsius and Chick-fil-A).

    These are the exact insights that help our community achieve:
    • 30%+ profit margins
    • 80% automated guest communication
    • 5+ hours saved weekly

    👉 Join 20,000+ successful STR hosts at https://newsletter.cashflowdiary.com/welcome

    Now, let's dive into today's episode...


    Cash Flow Diary podcast guest Dorie Clark is a marketing strategy consultant, professional speaker, and frequent contributor to the Harvard Business Review, TIME, Entrepreneur, and the World Economic Forum blog. Recognized as a “branding expert” by the Associated Press, Fortune, and Inc. magazine, Dorie is the author of Reinventing You: Define Your Brand, Imagine Your Future, which has been translated into several languages for global distribution. Her most recent book, Stand Out: How to Find Your Breakthrough Idea and Build a Following Around It, was released in April 2015. In this interview, you learn about how Dorie became the brand expert she is today. Born and raised in a small town, Dorie found her way to college early, so she could get out of the small town and its stagnating mindset. She thought she was on a path to becoming part of academia, but found life would offer more opportunities. Dorie held different jobs, including a stint as a political journalist, and ended up as a business and branding consultant. She admits that she’s not quite sure where her passion for entrepreneurialism and her drive to become a professional came from, but she has a lot of gifts to offer in these areas. Long story short, Dorie created her own brand and then helped some very well-known companies build theirs. Listen in as Dorie talks about all sorts of topics, including what being an American means to her, why she cares about world news and how to solve problems through branding. To Dorie, branding is “foundational” and is a necessary component to the success of your business. She adds that we’re taught that if we just put our heads down and work hard we’ll get to our goals and good things will happen. That’s just not the case, particularly not today. You must develop your brand and you have to put your message out to the world using all the tools at your disposal. So what’s Dorie’s goal? To see the best ideas get out there so everyone will know about them! She also talks about finding our genius and how to go about sharing their talents in ways that others will take notice. Learn more.


    🏠 Want to Join the Elite 10% of Short-Term Rental Hosts?

    Dear Future Top Performer,

    Are you tired of working harder instead of smarter in your STR business? Here's a wake-up call: The most successful hosts aren't grinding 24/7 – they're leveraging a proven formula that transforms average properties into profit powerhouses.

    Let me share something game-changing with you...

    There's a simple yet powerful equation that's revolutionizing the STR industry:
    L × C × F × M = GP

    This isn't just another fancy acronym – it's the exact blueprint top performers use to:
    • Generate consistent leads without burning out
    • Convert browsers into eager bookers
    • Maximize guest frequency (hello, repeat customers!)
    • Amplify their margins while others race to the bottom

    Right now, you're probably leaving thousands on the table. The truth? 80% of your potential profits are locked behind just 20% of the right actions.

    Ready to stop bleeding money and start leading the pack?

    Join our newsletter today and get weekly insights that will help you:
    ✓ Master the Growth Formula
    ✓ Optimize your listing for maximum visibility
    ✓ Create an irresistible guest experience
    ✓ Scale your business the smart way

    Don't let another day pass watching others succeed while you're stuck in the grind.

    👉 Click here to join the newsletter and start your journey to the top 10%!


    CFD 185 - Sales Superhero Paul Kirch Shares How to Go from W-2 Worker to Successful Business Owner. Jul 06, 2015
    Show notes

    🔍 GET THE STR INSIGHTS THAT CREATED 7-FIGURE HOSTS
    After managing 400+ units and helping STR hosts in 17 countries achieve $800+ monthly net income per bedroom, I'm sharing my best strategies - free.

    Every Monday and Thursday, you'll get:
    ✓ One actionable STR automation strategy
    ✓ Data-driven market insights that matter
    ✓ Implementation frameworks that work
    ✓ Real case studies from our 20,000+ community

    No fluff. No theory. Just proven systems from my living room "office" (fueled by Celsius and Chick-fil-A).

    These are the exact insights that help our community achieve:
    • 30%+ profit margins
    • 80% automated guest communication
    • 5+ hours saved weekly

    👉 Join 20,000+ successful STR hosts at https://newsletter.cashflowdiary.com/welcome

    Now, let's dive into today's episode...


    Sales coach, founder of Actus Sales Intelligence, host of Boss Academy Radio and sales academy leader, Paul Kirch started in Gallup and moved around in research organizations. He knew he was strong in sales and that he wanted to be an entrepreneur. However, he said his fears held him back. He accepted a great sales job instead. That’s where he learned to build relationships and trust, because that is what great sales is all about. Things were sailing along fine and he moving up the ladder in his industry. Then something shifted. The company was bought out almost overnight the company culture shifted to something that made him and his wife who also worked there miserable. That was the push he needed to head out and start his own company. Paul says his wife was eight months pregnant at the time, yet she was very supportive of his move into entrepreneurialism. Actus, Paul’s company, is the brainchild of that decision to take control of their own life and finances. Now Paul reports being happy and fulfilled. In this Cash Flow Diary podcast interview, Paul shares with us the steps he had to move through to shift his mindset to doing what he really wanted to do to start a company where in his first year he paid himself nothing. There was a lot of risk, but he did it anyway. The outcome was to create a successful company. One of his very first steps once he took the leap, Paul wrote an article titled “The Cowardly Entrepreneur.” And just like the lion in the Wizard of Oz, Paul discovered that everything he needed to be a successful entrepreneur was already inside him. Listen to Paul as he walks us through all the steps he took to get where he is today. He promises you have what you need to replicate his journey. It will take some courage. Learn more.


    🏠 Want to Join the Elite 10% of Short-Term Rental Hosts?

    Dear Future Top Performer,

    Are you tired of working harder instead of smarter in your STR business? Here's a wake-up call: The most successful hosts aren't grinding 24/7 – they're leveraging a proven formula that transforms average properties into profit powerhouses.

    Let me share something game-changing with you...

    There's a simple yet powerful equation that's revolutionizing the STR industry:
    L × C × F × M = GP

    This isn't just another fancy acronym – it's the exact blueprint top performers use to:
    • Generate consistent leads without burning out
    • Convert browsers into eager bookers
    • Maximize guest frequency (hello, repeat customers!)
    • Amplify their margins while others race to the bottom

    Right now, you're probably leaving thousands on the table. The truth? 80% of your potential profits are locked behind just 20% of the right actions.

    Ready to stop bleeding money and start leading the pack?

    Join our newsletter today and get weekly insights that will help you:
    ✓ Master the Growth Formula
    ✓ Optimize your listing for maximum visibility
    ✓ Create an irresistible guest experience
    ✓ Scale your business the smart way

    Don't let another day pass watching others succeed while you're stuck in the grind.

    👉 Click here to join the newsletter and start your journey to the top 10%!


    CFD 184 - Robin Smith Says Her Company Will Look at Properties So You Don’t Have To! Jul 02, 2015
    Show notes

    🔍 GET THE STR INSIGHTS THAT CREATED 7-FIGURE HOSTS
    After managing 400+ units and helping STR hosts in 17 countries achieve $800+ monthly net income per bedroom, I'm sharing my best strategies - free.

    Every Monday and Thursday, you'll get:
    ✓ One actionable STR automation strategy
    ✓ Data-driven market insights that matter
    ✓ Implementation frameworks that work
    ✓ Real case studies from our 20,000+ community

    No fluff. No theory. Just proven systems from my living room "office" (fueled by Celsius and Chick-fil-A).

    These are the exact insights that help our community achieve:
    • 30%+ profit margins
    • 80% automated guest communication
    • 5+ hours saved weekly

    👉 Join 20,000+ successful STR hosts at https://newsletter.cashflowdiary.com/welcome

    Now, let's dive into today's episode...


    So, who is Robin Smith? She’s the clever founder of WeGoLook® a company you find online that sends people out to look at whatever you need them to look at. Like properties! And it doesn’t matter the marketplace. Check it out at www.wegolook.com, then come back here. Or vice versa. WeGoLook is the first-to-market diverse field services platform featuring over 15,000+ agents in the United States. Agents capture dynamic data and complete a variety of custom tasking on behalf of an individual or corporate customer and are required to pass background checks prior to doing so. Data capture includes photos, video, observations, measurements and completing customized report templates. Custom tasking includes picking up items then delivering to a shipper, retrieving courthouse records, notarizing documents and more. Robin wasn’t born an entrepreneur, but she says she was born with a pioneer spirit. From a very young age she tried different sales businesses… even in grade school. She started by making yarn belts in second grade, and things were going well… until the principal shut her little business down. (Even though the belts were in school colors.) Then she move to making and selling Christmas decorations and other things. Eventually, this farm girl from Oklahoma grew up and learned everything she could about CRM. She started her own consulting company, which meant she had to learn her clients’ businesses and solve their problems. This would put her on the path to what she does today, one of the most unique enterprises around. She designed a business around the lifestyle she desired. So how did Robin come up with the idea of WeGoLook? From an interaction with a friend who was trying to make a purchase on eBay for a piece of technology. The friend was nervous, because she wasn’t sure if she was getting a good deal. Robin found someone to “go look” at the item. A company was born, which is based on crowdsourcing and a huge and growing network of “lookers.” So next time you need feet on the street to look at anything across the country, here’s a company to contact. Robin said she was shocked that no one was doing this type of thing, so she created the company and has been smiling ever since! Learn how Robin’s company works and how it can make it work for you.


    🏠 Want to Join the Elite 10% of Short-Term Rental Hosts?

    Dear Future Top Performer,

    Are you tired of working harder instead of smarter in your STR business? Here's a wake-up call: The most successful hosts aren't grinding 24/7 – they're leveraging a proven formula that transforms average properties into profit powerhouses.

    Let me share something game-changing with you...

    There's a simple yet powerful equation that's revolutionizing the STR industry:
    L × C × F × M = GP

    This isn't just another fancy acronym – it's the exact blueprint top performers use to:
    • Generate consistent leads without burning out
    • Convert browsers into eager bookers
    • Maximize guest frequency (hello, repeat customers!)
    • Amplify their margins while others race to the bottom

    Right now, you're probably leaving thousands on the table. The truth? 80% of your potential profits are locked behind just 20% of the right actions.

    Ready to stop bleeding money and start leading the pack?

    Join our newsletter today and get weekly insights that will help you:
    ✓ Master the Growth Formula
    ✓ Optimize your listing for maximum visibility
    ✓ Create an irresistible guest experience
    ✓ Scale your business the smart way

    Don't let another day pass watching others succeed while you're stuck in the grind.

    👉 Click here to join the newsletter and start your journey to the top 10%!


    CFD 183 - Tammy Stanley Defines and Refines the Sales and Prospecting Process for Us All! Jun 29, 2015
    Show notes

    🔍 GET THE STR INSIGHTS THAT CREATED 7-FIGURE HOSTS
    After managing 400+ units and helping STR hosts in 17 countries achieve $800+ monthly net income per bedroom, I'm sharing my best strategies - free.

    Every Monday and Thursday, you'll get:
    ✓ One actionable STR automation strategy
    ✓ Data-driven market insights that matter
    ✓ Implementation frameworks that work
    ✓ Real case studies from our 20,000+ community

    No fluff. No theory. Just proven systems from my living room "office" (fueled by Celsius and Chick-fil-A).

    These are the exact insights that help our community achieve:
    • 30%+ profit margins
    • 80% automated guest communication
    • 5+ hours saved weekly

    👉 Join 20,000+ successful STR hosts at https://newsletter.cashflowdiary.com/welcome

    Now, let's dive into today's episode...


    Do you ever use excuses for why you don’t do anything, why you procrastinate, why you don’t take action, why you don’t make calls, or why you don’t do whatever it takes to move your needle forward? If so, this episode of the Cash Flow Diary podcast is for you! In this lively interview, guest Tammy Stanley shares ways to stop the little voice inside our heads that tell us we can do all sorts of chores and tasks just to avoid making calls we need to make. She says to stop with the excuses! Why is qualified to tell us this? Because she could have come up with all sorts of excuses, like having to care for four young kids or moving to an area where she never lived before, to keep her from taking action in her life. But she didn’t. In fact, she built a massively profitable business doing sales training and business coaching. However, her trail to where she stands today had a rough start. Her father passed away when Tammy was really young. Maybe what she witnessed her mother accomplish after that left a mark. What did her mother do? She went back to school to become a teacher while working and raising her children. Tammy was able to attend a couple of special high-level schools. One was for accelerated learning. That’s when Tammy learned German. After a bit more education and a stint as an assistant teacher in an intensive German language class, Tammy headed to Germany and after about 30 tries landed a low-paying job. She was persistent and she was grateful. The next few years were a whirlwind, Tammy married and then later divorced, and she had children and remarried. All the while, Tammy was adding to her skill sets. In short, Tammy didn’t let what she didn’t have or know stop her from going to Germany and immersing herself in a culture she didn’t know, speaking a language she didn’t know all that well, and creating a life… without any money when she got over there! Tammy took a risk. She jumped out there and tried something new. The same is true when she started her own business. She says that she chuckles when people tell her that they don’t have time to do something. That’s because everyone has time to do whatever they need to do. She thinks perhaps it’s more that we don’t want to look bad doing something new. However, that is no reason not to take steps anyway. In Tammy’s book, Carpe Phonum, she talks about how to get over the hurdle of “call reluctance.” She explains the reasons for why we avoid making sales calls, which makes a whole lot of sense. Tammy explains why we procrastinate in making calls and how to make that annoying inner voice shut up! She also gives great tips about how to tackle projects big and small, and how important it is to work in little chunks of time. Learn more.

    🏠 Want to Join the Elite 10% of Short-Term Rental Hosts?

    Dear Future Top Performer,

    Are you tired of working harder instead of smarter in your STR business? Here's a wake-up call: The most successful hosts aren't grinding 24/7 – they're leveraging a proven formula that transforms average properties into profit powerhouses.

    Let me share something game-changing with you...

    There's a simple yet powerful equation that's revolutionizing the STR industry:
    L × C × F × M = GP

    This isn't just another fancy acronym – it's the exact blueprint top performers use to:
    • Generate consistent leads without burning out
    • Convert browsers into eager bookers
    • Maximize guest frequency (hello, repeat customers!)
    • Amplify their margins while others race to the bottom

    Right now, you're probably leaving thousands on the table. The truth? 80% of your potential profits are locked behind just 20% of the right actions.

    Ready to stop bleeding money and start leading the pack?

    Join our newsletter today and get weekly insights that will help you:
    ✓ Master the Growth Formula
    ✓ Optimize your listing for maximum visibility
    ✓ Create an irresistible guest experience
    ✓ Scale your business the smart way

    Don't let another day pass watching others succeed while you're stuck in the grind.

    👉 Click here to join the newsletter and start your journey to the top 10%!


    CFD 182 - Jason Swenk Tells Us to STOP Making Decisions Based on Money! Jun 25, 2015
    Show notes

    🔍 GET THE STR INSIGHTS THAT CREATED 7-FIGURE HOSTS
    After managing 400+ units and helping STR hosts in 17 countries achieve $800+ monthly net income per bedroom, I'm sharing my best strategies - free.

    Every Monday and Thursday, you'll get:
    ✓ One actionable STR automation strategy
    ✓ Data-driven market insights that matter
    ✓ Implementation frameworks that work
    ✓ Real case studies from our 20,000+ community

    No fluff. No theory. Just proven systems from my living room "office" (fueled by Celsius and Chick-fil-A).

    These are the exact insights that help our community achieve:
    • 30%+ profit margins
    • 80% automated guest communication
    • 5+ hours saved weekly

    👉 Join 20,000+ successful STR hosts at https://newsletter.cashflowdiary.com/welcome

    Now, let's dive into today's episode...


    Cash Flow Diary podcast guest Jason Swenk works hard and plays hard. He even drives race cars! Professionally, Jason is an author, marketing expert (a.k.a., digital-preneur) and customer creator. At least he knows a lot about how to get customers and clients to find you. The funny thing is that Jason got into business designing a website to poke fun at a friend who looked like Justin Timberlake and fell into a pathway. Then he found his passion. Jason says it’s really important to bring your passion to whatever you are doing, and find a business in which you can use that passion. Ask yourself… what do you really like to do? Sometimes we fumble around as we look for our path. We know we want to do something, but we aren’t sure what that “something” is. The same thing happened to Jason. But he found out that he loved building fun, cool websites and marketing in the digital space. He started a company and in short time his company was servicing very large and well-known companies and brands. After 12 years he sold his company and then had to find a new way to serve people. That took a couple of years, and he is doing just fine. So what’s his secret? Jason says it’s pretty simple. “Systems outperform talent all day long.” If you aren’t having success, you likely don’t have good systems in place. Jason has systems in place, so he sets a goals of working less than 100 hours a month. He also doesn’t have a bunch of employees. He uses technology and delegation to make sure his systems work. Jason says we need to have clarity, which includes a plan. We have to know where we are going on our path. That helps us say YES only to the right customers and clients that will get us to our end goal. You cannot and should not reach everyone. You need to target your customers and clients. You have to figure out how to find those targets. This is part of your system. Once you have the foundation built, you take the next step and start adding to your systems. What’s interesting about Jason’s take on entrepreneurialism is that he has an interesting point of view on failure. For example, he was trying to develop an iPhone app, but it didn’t feel right and wasn’t going the way he wanted, so he stopped. Some would call that a failure. It’s not. Jason says if you start a business and it’s not going well, you have a choice to stop. It is not failure. It means you are making a choice to stop and try something different. What a refreshing point of view! So what does Jason say to do after that? And how exactly does he generate about 80 leads a day without attending bunches of networking events and using other traditional ways? You’ll have to listen and then you’ll know!! You’re going to want to do that, because this interview is calming and reassuring to the entrepreneurial soul. What Jason says in this interview is absolutely true! Learn more.


    🏠 Want to Join the Elite 10% of Short-Term Rental Hosts?

    Dear Future Top Performer,

    Are you tired of working harder instead of smarter in your STR business? Here's a wake-up call: The most successful hosts aren't grinding 24/7 – they're leveraging a proven formula that transforms average properties into profit powerhouses.

    Let me share something game-changing with you...

    There's a simple yet powerful equation that's revolutionizing the STR industry:
    L × C × F × M = GP

    This isn't just another fancy acronym – it's the exact blueprint top performers use to:
    • Generate consistent leads without burning out
    • Convert browsers into eager bookers
    • Maximize guest frequency (hello, repeat customers!)
    • Amplify their margins while others race to the bottom

    Right now, you're probably leaving thousands on the table. The truth? 80% of your potential profits are locked behind just 20% of the right actions.

    Ready to stop bleeding money and start leading the pack?

    Join our newsletter today and get weekly insights that will help you:
    ✓ Master the Growth Formula
    ✓ Optimize your listing for maximum visibility
    ✓ Create an irresistible guest experience
    ✓ Scale your business the smart way

    Don't let another day pass watching others succeed while you're stuck in the grind.

    👉 Click here to join the newsletter and start your journey to the top 10%!


    CFD 181 - GET HAPPY. Dr. Ken Nedd Helps Us Change Our Response to Stress in 11 Seconds! Jun 22, 2015
    Show notes

    🔍 GET THE STR INSIGHTS THAT CREATED 7-FIGURE HOSTS
    After managing 400+ units and helping STR hosts in 17 countries achieve $800+ monthly net income per bedroom, I'm sharing my best strategies - free.

    Every Monday and Thursday, you'll get:
    ✓ One actionable STR automation strategy
    ✓ Data-driven market insights that matter
    ✓ Implementation frameworks that work
    ✓ Real case studies from our 20,000+ community

    No fluff. No theory. Just proven systems from my living room "office" (fueled by Celsius and Chick-fil-A).

    These are the exact insights that help our community achieve:
    • 30%+ profit margins
    • 80% automated guest communication
    • 5+ hours saved weekly

    👉 Join 20,000+ successful STR hosts at https://newsletter.cashflowdiary.com/welcome

    Now, let's dive into today's episode...


    As President of the International Stress Control Centre, Cash Flow Diary podcast guest Dr. Kenford Nedd spends a great deal of time researching the physiological impact of happiness and stress. He treats patients from far and wide for anxiety, headache, pain, and stress disorders. The good doctor has worked with a wide range of individuals and even heads of state and the topmost executives of the world, teaching them how to control their responses to stress. In this eye- and brain-opening interview, Dr. Nedd gets to the root of stress and the illness it can create if we don’t learn to take control over it. In fact, he tells us that stress is at the root of about 95% of symptoms his patients have presented with over his career. When he realized that, he focused on helping as many people possible understand that stress is only the response we have to perceived difficulties in our lives. And that could be anything from traffic jams to full-blown negative life events! No matter what is going on with us, we can control our reactions with four simple steps in about 11 seconds! (Of course, the steps involved may be repeated as often as necessary.) Because stress is a physiological response mechanism, we are more powerful than we think when it comes to taking control of it during negative events… and sometimes when it’s simply a new experience that we must walk through. An entrepreneur’s life is full of stresses. Maybe a deal isn’t going exactly as planned, perhaps team members aren’t playing nicely in the sandbox, there might be a financial set back or any number of events. In life it’s the same. Lovers leave, jobs disappear, houses can be lost and, well, you name it. But we can absolutely change our reactions and responses to whatever might be going on in our lives. We can even embrace happiness during it all. This is critical to our health, because stress depresses our body’s ability to combat illness. It sends impulses to the heart, brain and other parts of the body that shut down the production of cortisol, a very important factor in combatting disease. So what does Dr. Nedd say? That we only use about 1/10th of 1% of what we possess in our brains, and that we have to pull from within to focus on changing our response to stress. We must tell ourselves that we CAN handle “it,” no matter what that “it” is. Stress affects our health, our memory, our mood and our ability to earn a good income. Since life is made up of a series of stresses and stressors, we better learn how to quiet the thoughts that create the stress reaction in the first place. As with anything worth learning, it takes practice, but Dr. Nedd gives us the blueprint in this insightful interview. To start with, he says we must learn to breathe and then focus internally while moving through the external experiences. Go into stress-combat training! Learn more about the four quick steps to managing stress and embracing happiness.


    🏠 Want to Join the Elite 10% of Short-Term Rental Hosts?

    Dear Future Top Performer,

    Are you tired of working harder instead of smarter in your STR business? Here's a wake-up call: The most successful hosts aren't grinding 24/7 – they're leveraging a proven formula that transforms average properties into profit powerhouses.

    Let me share something game-changing with you...

    There's a simple yet powerful equation that's revolutionizing the STR industry:
    L × C × F × M = GP

    This isn't just another fancy acronym – it's the exact blueprint top performers use to:
    • Generate consistent leads without burning out
    • Convert browsers into eager bookers
    • Maximize guest frequency (hello, repeat customers!)
    • Amplify their margins while others race to the bottom

    Right now, you're probably leaving thousands on the table. The truth? 80% of your potential profits are locked behind just 20% of the right actions.

    Ready to stop bleeding money and start leading the pack?

    Join our newsletter today and get weekly insights that will help you:
    ✓ Master the Growth Formula
    ✓ Optimize your listing for maximum visibility
    ✓ Create an irresistible guest experience
    ✓ Scale your business the smart way

    Don't let another day pass watching others succeed while you're stuck in the grind.

    👉 Click here to join the newsletter and start your journey to the top 10%!


    CFD 180 - Team Member Linda Solis Gives Us a Whole New Understanding of “Journal Entries” Jun 18, 2015
    Show notes

    🔍 GET THE STR INSIGHTS THAT CREATED 7-FIGURE HOSTS
    After managing 400+ units and helping STR hosts in 17 countries achieve $800+ monthly net income per bedroom, I'm sharing my best strategies - free.

    Every Monday and Thursday, you'll get:
    ✓ One actionable STR automation strategy
    ✓ Data-driven market insights that matter
    ✓ Implementation frameworks that work
    ✓ Real case studies from our 20,000+ community

    No fluff. No theory. Just proven systems from my living room "office" (fueled by Celsius and Chick-fil-A).

    These are the exact insights that help our community achieve:
    • 30%+ profit margins
    • 80% automated guest communication
    • 5+ hours saved weekly

    👉 Join 20,000+ successful STR hosts at https://newsletter.cashflowdiary.com/welcome

    Now, let's dive into today's episode...


    Part of Cash Flow Diary’s accounting and finance team who works very closely with our CFO, Linda Solis takes on the “not-so-glamorous” tasks like making journal entries to keep the financial side of our business running smoothly. This is critical to success of all areas of our business. One of Linda’s areas of expertise is reconciliations. She says that’s because she likes putting puzzle pieces together to make a great picture. Linda also says that accounting and her tasks wouldn’t appeal to everyone, but she loves all the organizational side of things. Because we move so fast around here, we need Linda to keep the financials on track. So how we find her? Through relationships! Linda worked with our CFO and when she required more assistance, she called Linda. As luck would have it, Linda had just become available, first on a part-time basis and then moving into a full-time position. Because analysis is a strong suit, Linda is a welcome asset to all we do, but especially on the real estate investing side of the business. As your business grows and expands, you will need someone like Linda, too. So how do you find that team member? You might start by asking associates if they know anyone they trust. Referrals are an excellent place to start. If that comes up bust, you will have to be more assertive in placing ads online, putting out a call for resumes, use Linked In and consider talking to a staffing recruiter. Then ask your candidates a whole lot of questions. In our case, because the CFO had already worked with Linda, her skills were already vetted. By her own admission, Linda is an introvert, so she prefers not interacting with other team members and the public. However, she has learned that coming out of her shell is not so scary. She is getting to know the other team members now and reports having a good time. That’s something you want to do with your team members… help them grow and become more than they currently are. If you build the people they will then build the business. Wealth is, after all, a team sport! And as Linda says clearly during this interview, she’s a member of a team where all members care about each other. Learn more about how we do things behind the scenes here at Cash Flow Diary and how we all keep up with each other.


    🏠 Want to Join the Elite 10% of Short-Term Rental Hosts?

    Dear Future Top Performer,

    Are you tired of working harder instead of smarter in your STR business? Here's a wake-up call: The most successful hosts aren't grinding 24/7 – they're leveraging a proven formula that transforms average properties into profit powerhouses.

    Let me share something game-changing with you...

    There's a simple yet powerful equation that's revolutionizing the STR industry:
    L × C × F × M = GP

    This isn't just another fancy acronym – it's the exact blueprint top performers use to:
    • Generate consistent leads without burning out
    • Convert browsers into eager bookers
    • Maximize guest frequency (hello, repeat customers!)
    • Amplify their margins while others race to the bottom

    Right now, you're probably leaving thousands on the table. The truth? 80% of your potential profits are locked behind just 20% of the right actions.

    Ready to stop bleeding money and start leading the pack?

    Join our newsletter today and get weekly insights that will help you:
    ✓ Master the Growth Formula
    ✓ Optimize your listing for maximum visibility
    ✓ Create an irresistible guest experience
    ✓ Scale your business the smart way

    Don't let another day pass watching others succeed while you're stuck in the grind.

    👉 Click here to join the newsletter and start your journey to the top 10%!


    CFD 179 - Gene Guarino Assists Us Understanding a Baby Boomer-Centric Niche Market in Real Estate Jun 15, 2015
    Show notes

    🔍 GET THE STR INSIGHTS THAT CREATED 7-FIGURE HOSTS
    After managing 400+ units and helping STR hosts in 17 countries achieve $800+ monthly net income per bedroom, I'm sharing my best strategies - free.

    Every Monday and Thursday, you'll get:
    ✓ One actionable STR automation strategy
    ✓ Data-driven market insights that matter
    ✓ Implementation frameworks that work
    ✓ Real case studies from our 20,000+ community

    No fluff. No theory. Just proven systems from my living room "office" (fueled by Celsius and Chick-fil-A).

    These are the exact insights that help our community achieve:
    • 30%+ profit margins
    • 80% automated guest communication
    • 5+ hours saved weekly

    👉 Join 20,000+ successful STR hosts at https://newsletter.cashflowdiary.com/welcome

    Now, let's dive into today's episode...


    A real estate investor for 30 years with four books and two radio shows under his belt, Cash Flow Diary podcast guest Gene Guarino narrowed his investing focus to a niche that earns top income. So what is it? Residential assisted living facilities! However, Gene wasn’t always a real estate investor. He was a struggling musician without any cash or credit. That didn’t stop him from making an offer on an office building he needed at the time with no money down so he could open a music school. That led him down a whole new path and a pretty fair profit come time to sell the building. Later he discovered assisted living and what a great investment opportunity it is. Gene says assisted living is the investing space he loves because it serves a whole lot of people. What he offers is something between what we see on Golden Girls and the hospital setting. Gene takes single family houses and turns them into nice residential assisted living homes. There’s one caregiver to every five residents. Gene’s typical assisted living home houses 10 residents. Though the monthly cashflow is good, it’s also a more affordable option to these residents than living in a big, impersonal residential complex. With 77 million Baby Boomers, all of whom are growing older by the day, the assisted living arena is a burgeoning mega-trend. According to Gene, this business is awesome now… but it’s going to be even better 15 years from now! One of the benefits of owning assisted living homes include great tenants with low turnover. Typically three to seven years. So how many of these homes does Gene own? Three and counting. He doesn’t know how many he will own, but he sees the massive opportunity. He says to be successful in this business you need to invest in larger homes, put a few staff members in place, put a manager in place, and make sure the amenities are good for seniors. Gene adds that he looks for more affluent neighborhoods. That doesn’t mean luxury homes; it means middle to upper middle class homes. Keep the home clean, safe and up to code, and you can have a waiting list a mile long! There’s so much good stuff in this interview that you’re going to want to rush out and open a few assisted living homes. Learn more.


    🏠 Want to Join the Elite 10% of Short-Term Rental Hosts?

    Dear Future Top Performer,

    Are you tired of working harder instead of smarter in your STR business? Here's a wake-up call: The most successful hosts aren't grinding 24/7 – they're leveraging a proven formula that transforms average properties into profit powerhouses.

    Let me share something game-changing with you...

    There's a simple yet powerful equation that's revolutionizing the STR industry:
    L × C × F × M = GP

    This isn't just another fancy acronym – it's the exact blueprint top performers use to:
    • Generate consistent leads without burning out
    • Convert browsers into eager bookers
    • Maximize guest frequency (hello, repeat customers!)
    • Amplify their margins while others race to the bottom

    Right now, you're probably leaving thousands on the table. The truth? 80% of your potential profits are locked behind just 20% of the right actions.

    Ready to stop bleeding money and start leading the pack?

    Join our newsletter today and get weekly insights that will help you:
    ✓ Master the Growth Formula
    ✓ Optimize your listing for maximum visibility
    ✓ Create an irresistible guest experience
    ✓ Scale your business the smart way

    Don't let another day pass watching others succeed while you're stuck in the grind.

    👉 Click here to join the newsletter and start your journey to the top 10%!


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