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    Business

    Cashflow Diary™

    J. Massey, real estate investor, entrepreneur, sales coach, instructor, master facilitator of Robert Kiyosaki’s CASHFLOW™ 101 games and creator of Cashflow™ Diary, offers free training courses for new and experienced investors.

    Break through the clutter of learning real estate and business investing and become a successful entrepreneur. Listen to beneficial strategies to improve your skills in prospecting, placing offers, closing deals, buying, selling, wholesaling, fix & Flips, rehabs and much more. By way of Cashflow™ Diary, J. Massey basically gives away current industry strategies by simply teaching what he does daily as a real estate practitioner.

    Start Learning For Free Today.

    Advertise
    • Apple Podcasts
    • Google Play
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    Latest Episodes:
    Networking Strategies For Cracking The Funding Code Jan 14, 2019
    Show notes

    🔍 GET THE STR INSIGHTS THAT CREATED 7-FIGURE HOSTS
    After managing 400+ units and helping STR hosts in 17 countries achieve $800+ monthly net income per bedroom, I'm sharing my best strategies - free.

    Every Monday and Thursday, you'll get:
    ✓ One actionable STR automation strategy
    ✓ Data-driven market insights that matter
    ✓ Implementation frameworks that work
    ✓ Real case studies from our 20,000+ community

    No fluff. No theory. Just proven systems from my living room "office" (fueled by Celsius and Chick-fil-A).

    These are the exact insights that help our community achieve:
    • 30%+ profit margins
    • 80% automated guest communication
    • 5+ hours saved weekly

    👉 Join 20,000+ successful STR hosts at https://newsletter.cashflowdiary.com/welcome

    Now, let's dive into today's episode...


    Judy Robinett is the founder of JRobinett Enterprises and author of How to Be a Power Connector: The 5+50+100 Rule for Turning Your Business Network into Profits. Robinett is a business thought leader who is known as “the woman with the titanium digital Rolodex.” She has been profiled in Fast Company, Forbes, Venture Beat, Huffington Post, and Bloomberg Businessweek as a sterling example of the new breed of “super connectors” who use their experience and networks to accelerate growth and enhance profitability. In her more than 30 years of experience as an entrepreneur and corporate leader, Robinett has served as the CEO of both public and private companies and in management positions at Fortune 500 companies.

    Podcast Highlights

    • Who is Judy Robinett?

    Judy went to school in a small town in Idaho and always loved making things happens and solving problems. She learned how to break out of her shell but found she couldn’t survive in the corporate world. She saw men all around her getting promoted and making more money and decided she needed to understand what was happening. She learned about the connections those people had and the importance of knowing the right people.

    Most networking groups are a waste of time. You have to be careful what room you get in. The people with money tend to be in different kinds of groups. There is no lack of money in the world, the trick is figuring out who you need to know and coming up with a plan to get to know them.

    The thing Judy found out is the millionaires and billionaires are just like everybody else. They have problems and if you can solve their problem, you go to the front of the line.

    • Networking Strategies

    Learn to talk to strangers. Only 12% of the population is clinically shy, but over half of us believe ourselves to be shy. The two tricks to talking to strangers are to ask a good question, or offer a heartfelt compliment. People want others to care about them and you never know who the other person might be.

    The common advice of keep your head down, work hard, and people will notice you doesn’t work.

    Judy didn’t figure out that networking was something she wanted to learn until she was 30. During her journey, she learned that she could add value to the people by connecting them to each other. After realizing that owning a business was the path to success for her, Judy nearly went broke. That was when she heard words that would change her life from her bankruptcy lawyer “They can break you, but they can’t eat you.”

    If bad things hadn’t happened in your past, there is a good chance that you would be in a worse situation today.

    Sometimes it makes sense to explore some expensive hobbies instead of trying to squeeze value out of networking events.

    The secret to networking strategies is to get to know people and build a relationship. The goal is to get the second date, not close in the first conversation.

    Joining a not-for-profit is another good option. Charities often have the top local business leaders as part of their board and they need people to help. Everybody’s problem is someone else’s solution.

    All the people you need to meet probably have either a banker, a lawyer, or an accountant.

    The good ol boy network is being chipped away at one day at a time. In nearly every town there is an incubator and wealthy people are always looking for a good deal.

    If your story is good and it’s a good opportunity, people are going to want to meet you and talk with you.

    Don’t ask for money, ask for advice. Make sure you’re with the right investor, not everyone invests in your niche.

    There is no perfect platform to connect investors with people who are looking for money, that’s why we have so many intermediary groups and have to do the leg work. Social media can make it easier to reach people as long as you’re gracious and kind.

    People remember small acts and gestures of kindness. Recommend a book, send them some research or information that might be helpful, get to know them and find out how you can add value to whatever they’re doing.

    • Judy’s Takeaway

    If you’re going to raise money, Google your local angel groups and reach out to them. 75% of angel investors invest locally. Call your chamber of commerce and ask them who you should talk to that may be able to help you with your project. Talk to two strangers this week and start a conversation.

    Links:

    judyrobinett.com

    judy@judyrobinett.com

    Thank you for listening! If you enjoyed this podcast, please subscribe to the show on iTunes!


    🏠 Want to Join the Elite 10% of Short-Term Rental Hosts?

    Dear Future Top Performer,

    Are you tired of working harder instead of smarter in your STR business? Here's a wake-up call: The most successful hosts aren't grinding 24/7 – they're leveraging a proven formula that transforms average properties into profit powerhouses.

    Let me share something game-changing with you...

    There's a simple yet powerful equation that's revolutionizing the STR industry:
    L × C × F × M = GP

    This isn't just another fancy acronym – it's the exact blueprint top performers use to:
    • Generate consistent leads without burning out
    • Convert browsers into eager bookers
    • Maximize guest frequency (hello, repeat customers!)
    • Amplify their margins while others race to the bottom

    Right now, you're probably leaving thousands on the table. The truth? 80% of your potential profits are locked behind just 20% of the right actions.

    Ready to stop bleeding money and start leading the pack?

    Join our newsletter today and get weekly insights that will help you:
    ✓ Master the Growth Formula
    ✓ Optimize your listing for maximum visibility
    ✓ Create an irresistible guest experience
    ✓ Scale your business the smart way

    Don't let another day pass watching others succeed while you're stuck in the grind.

    👉 Click here to join the newsletter and start your journey to the top 10%!


    The Problem With Healthcare And How To Fix It Jan 10, 2019
    Show notes

    🔍 GET THE STR INSIGHTS THAT CREATED 7-FIGURE HOSTS
    After managing 400+ units and helping STR hosts in 17 countries achieve $800+ monthly net income per bedroom, I'm sharing my best strategies - free.

    Every Monday and Thursday, you'll get:
    ✓ One actionable STR automation strategy
    ✓ Data-driven market insights that matter
    ✓ Implementation frameworks that work
    ✓ Real case studies from our 20,000+ community

    No fluff. No theory. Just proven systems from my living room "office" (fueled by Celsius and Chick-fil-A).

    These are the exact insights that help our community achieve:
    • 30%+ profit margins
    • 80% automated guest communication
    • 5+ hours saved weekly

    👉 Join 20,000+ successful STR hosts at https://newsletter.cashflowdiary.com/welcome

    Now, let's dive into today's episode...


    Dave Chase is the author of The CEO’s Guide to Restoring the American Dream and co-founder of Health Rosetta. He was also co-founder & CEO of Avado, a digital health company acquired by & integrated into WebMD & Medscape. He was named one of the most influential people in Digital Health due to his entrepreneurial success, speaking & writing. Chase spent several years outside of healthcare in startups as a founder or in consulting roles with LiveRez.com, MarketLeader, and WhatCounts. He was also on the founding & leadership teams in two $1B+ businesses within Microsoft including their $2 billion healthcare platform business.

    Podcast Highlights

    • Who is Dave Chase?

    Dave is a congenital optimist but he’s also a straight shooter. The genesis of his journey started out with his career in consulting while working with hospitals. Once he learned of something referred to as Revenue Cycle Management and realized the impact it has had on the middle class, he knew he needed to make a change.

    Healthcare has a number of ways to bill for services with plenty of ways to pad the end result. This billing paradigm is responsible for about half the revenue in the industry, roughly $7 trillion.

    By the time Dave was 30 he had 10 friends that were his age or younger die, with the last one being an egregious example of healthcare failure. In many ways, the state of the healthcare industry is responsible for the decline in public education quality. The good news about what Dave is working on is that government is not the answer, once people have the hope that the system can be improved, we already have the tools to get it done.

    • Belief in Healthcare Change

    Dave knows the secrets of healthcare without being shackled by them. Dave believes that once you see a problem, you are obligated to fix it or you are complicit with it. For Dave’s business the failure scenario is to reach 10 million people and they are already halfway there.

    Dave went looking for a market gap, and found the greatest heist in American history.

    Dave works with businesses as small as a single person, the tools you have access to are just a little different from larger businesses. The typical family of four will pay over $20,000 a year for pretty poor healthcare benefits whereas smaller organizations could get coverage for as low as $6,000 a year.

    You’re in the healthcare business whether you like it or not.

    From Dave’s experience, there hasn’t been a hospital bill over $5,000 that hasn’t gone out without an error. The most common issue is something called pricing failure which is when there is no connection between what you pay and the value you receive. A lot of the times the places that are most expensive have the poorest quality care.

    Part of high quality in healthcare is not doing procedures that aren’t necessary. Some of the procedures performed today are going to be seen as lobotomies and bloodletting in the future because they just don’t work. 2% of the entire US economy is squandered and tied up in non-evidence based, non-value add procedures that have no evidence to prove they’re effective at all.

    • How did this happen?

    If you increase costs by 5% every year, after 20 years, here we are. Healthcare used to be 2% of payroll, now it’s 20% and healthcare is close to a fifth of the economy. This is why employees have had 20 years of wage stagnation, it’s not because employers don’t want to spend the money on their employees but because it’s all going to increased healthcare spending.

    The underlying costs of healthcare haven’t gone up in the past five years, but premiums and prices have gone up. You can employ more people, better people, and have more profit in your business if you just pay attention to your healthcare costs.

    • Dave’s Takeaway

    If you have someone you work with that a benefits broker and your healthcare costs have gone up in the last five or ten years, there’s a good chance you’re working with the wrong person. You have to find someone that is aligned with your interests and not someone else’s. Dave certifies the next generation of benefits brokers and that’s a good place to start.

    Links:

    healthrosetta.org

    Thank you for listening! If you enjoyed this podcast, please subscribe to the show on iTunes!


    🏠 Want to Join the Elite 10% of Short-Term Rental Hosts?

    Dear Future Top Performer,

    Are you tired of working harder instead of smarter in your STR business? Here's a wake-up call: The most successful hosts aren't grinding 24/7 – they're leveraging a proven formula that transforms average properties into profit powerhouses.

    Let me share something game-changing with you...

    There's a simple yet powerful equation that's revolutionizing the STR industry:
    L × C × F × M = GP

    This isn't just another fancy acronym – it's the exact blueprint top performers use to:
    • Generate consistent leads without burning out
    • Convert browsers into eager bookers
    • Maximize guest frequency (hello, repeat customers!)
    • Amplify their margins while others race to the bottom

    Right now, you're probably leaving thousands on the table. The truth? 80% of your potential profits are locked behind just 20% of the right actions.

    Ready to stop bleeding money and start leading the pack?

    Join our newsletter today and get weekly insights that will help you:
    ✓ Master the Growth Formula
    ✓ Optimize your listing for maximum visibility
    ✓ Create an irresistible guest experience
    ✓ Scale your business the smart way

    Don't let another day pass watching others succeed while you're stuck in the grind.

    👉 Click here to join the newsletter and start your journey to the top 10%!


    Making An Impact With Frank McKinney Jan 07, 2019
    Show notes

    🔍 GET THE STR INSIGHTS THAT CREATED 7-FIGURE HOSTS
    After managing 400+ units and helping STR hosts in 17 countries achieve $800+ monthly net income per bedroom, I'm sharing my best strategies - free.

    Every Monday and Thursday, you'll get:
    ✓ One actionable STR automation strategy
    ✓ Data-driven market insights that matter
    ✓ Implementation frameworks that work
    ✓ Real case studies from our 20,000+ community

    No fluff. No theory. Just proven systems from my living room "office" (fueled by Celsius and Chick-fil-A).

    These are the exact insights that help our community achieve:
    • 30%+ profit margins
    • 80% automated guest communication
    • 5+ hours saved weekly

    👉 Join 20,000+ successful STR hosts at https://newsletter.cashflowdiary.com/welcome

    Now, let's dive into today's episode...


    Frank McKinney is a real estate artist and international bestselling author of Make It BIG!: 49 Secrets for Building a Life of Extreme Success, Burst This!: Frank McKinney's Bubble Proof Real Estate Strategies, and Frank McKinney's Maverick Approach to Real Estate Success: How You can Go From a $50,000 Fixer Upper to a $100 Million Mansion. He created 27 self-sufficient villages in 24 cities in the last 16 years, impacting the lives of 12,000+ children and their families. McKinney is a five-time bestselling author in 4 genres, real estate “artist” who creates multi-million dollar oceanfront homes on speculation on the sun-drenched canvas of the Atlantic, Hollywood actor, ultra-marathoner, and acclaimed speaker.

    Podcast Highlights

    • Who is Frank McKinney?

    Everybody needs a place that draws out their creativity and ingenuity because that is what gets you ahead in business.

    Frank grew up in a small town in Indiana and always wanted to be Willy Wonka because Charlie and the Chocolate Factory was one of the greatest marketing films of all time. When you combine that with Robin Hood, it gives you a good picture of who Frank McKinney is.

    Motivation washes off and goes down the drain with the soap at night. Motivation and inspiration don’t last, but aspiration will alter your DNA. Who do you aspire to emulate?

    We have to start small. Frank began the first five years of his career buying houses that were worth less than $100,000 and flipping them. He put in his 10,000 hours into the craft of real estate.

    Approach your business like an artist would approach their craft. A lot of investors approach the business looking to cut as many corners as possible.

    • Real Estate Artistry

    Most people that enter the real estate industry see a spreadsheet and look to squeeze as much as they can out of it. Frank looked at his career differently. He compressed his margins early on so that he could grow his reputation. He took the time to build his reputation before he built a house.

    You must set yourself apart in your industry with your personal brand. Personal branding is the art of amplifying your essence so your customers become intoxicated by your message and you as the messenger, and then in rapid fire succession with your product next. Your personal brand is very important in the real estate business because there are so many people in it that you have to stand apart.

    Authentic, Transparent, and Vulnerable is a great way to approach your life and your business. Frank had a lot of self destructive tendencies when he was young, but he swore off the dangerous habits and channeled those desires into his business.

    • Speculation Building

    Frank’s niche is deeply local, the farthest project he’s done from his home is only 8 miles away. There are only roughly 160 opportunities for Frank to build on the oceanfront area he uses as his canvas.

    The big lesson is to carve your niche and deeper and wider than most. Know your market better than anyone else. Frank knows his market and the market knows him.

    Risk tolerance is like a muscle, the more you use it the more capable you are of taking risks that others would think are crazy. Fear is what stops us, it’s not the risk. Risk is always associated with a big change or a big challenge in our life. For Frank, the biggest risk is not taking one.

    Frank is still afraid, that’s how he knows he’s moving forward and making progress.

    • Caring House

    To whom much is entrusted, much is expected. This is why Frank started Caring House and started building villages across the world. Frank describes himself as a simple thinker. If he’s building homes for the world’s most wealthy, shouldn’t he be building houses for the poorest as well?

    At the height of Frank’s career he felt no joy in his life because he hadn’t discovered his highest spiritual calling. If you feel empty, it’s because you haven’t nurtured the world. He started feeding the homeless for one hour a week for a year but that was only the start.

    • Frank’s Takeaway

    That voice is fear, you must recognize it for what is. It will try to convince you not to do it, but where will you be if you don’t try. You may fail but that’s ok. Have a healthy ego about what you’re going to do. Believe that you’re a little bit better than other people about what you’re do and don’t be afraid to tell others about it. Where are you going to be next year if you don’t take that risk?

    Links:

    frank-mckinney.com

    Thank you for listening! If you enjoyed this podcast, please subscribe to the show on iTunes!


    🏠 Want to Join the Elite 10% of Short-Term Rental Hosts?

    Dear Future Top Performer,

    Are you tired of working harder instead of smarter in your STR business? Here's a wake-up call: The most successful hosts aren't grinding 24/7 – they're leveraging a proven formula that transforms average properties into profit powerhouses.

    Let me share something game-changing with you...

    There's a simple yet powerful equation that's revolutionizing the STR industry:
    L × C × F × M = GP

    This isn't just another fancy acronym – it's the exact blueprint top performers use to:
    • Generate consistent leads without burning out
    • Convert browsers into eager bookers
    • Maximize guest frequency (hello, repeat customers!)
    • Amplify their margins while others race to the bottom

    Right now, you're probably leaving thousands on the table. The truth? 80% of your potential profits are locked behind just 20% of the right actions.

    Ready to stop bleeding money and start leading the pack?

    Join our newsletter today and get weekly insights that will help you:
    ✓ Master the Growth Formula
    ✓ Optimize your listing for maximum visibility
    ✓ Create an irresistible guest experience
    ✓ Scale your business the smart way

    Don't let another day pass watching others succeed while you're stuck in the grind.

    👉 Click here to join the newsletter and start your journey to the top 10%!


    The Food Revolution Jan 03, 2019
    Show notes

    🔍 GET THE STR INSIGHTS THAT CREATED 7-FIGURE HOSTS
    After managing 400+ units and helping STR hosts in 17 countries achieve $800+ monthly net income per bedroom, I'm sharing my best strategies - free.

    Every Monday and Thursday, you'll get:
    ✓ One actionable STR automation strategy
    ✓ Data-driven market insights that matter
    ✓ Implementation frameworks that work
    ✓ Real case studies from our 20,000+ community

    No fluff. No theory. Just proven systems from my living room "office" (fueled by Celsius and Chick-fil-A).

    These are the exact insights that help our community achieve:
    • 30%+ profit margins
    • 80% automated guest communication
    • 5+ hours saved weekly

    👉 Join 20,000+ successful STR hosts at https://newsletter.cashflowdiary.com/welcome

    Now, let's dive into today's episode...


    Ocean Robbins is co-founder and CEO of the 350,000+ member Food Revolution Network, adjunct professor in Chapman University’s Peace Studies Department, and co-author with his dad, bestselling author John Robbins, of Voices of the Food Revolution: You Can Heal Your Body and Your World with Food! and the new book 31-Day Food Revolution: Heal Your Body, Feel Great, And Transform Your World. He launched Youth for Environmental Sanity (YES!) at age 16, and directed the organization for 20 years. Ocean has spoken in person to more than 200,000 people and facilitated hundreds of gatherings for leaders from 65+ nations.

    Ocean has served as a board member for Friends of the Earth, EarthSave International, and many other organizations. He is a founding member of The Turning Tide Coalition, co-founder of the Leveraging Privilege for Social Change program, and founding co-convener of Leverage Alliance. Utne Reader recognized him as one of 30 “Young Visionaries” under 30, and both Time and Audubon magazines chose him as being among the heroes of the new millennium. He is the grandson of the great ice cream man Baskin Robbins and the son of 2 million copy best-selling author and health leader John Robbins (who walked away from his father’s Baskin-Robbins ice cream empire to become a spokesperson for health and social concerns).

    Podcast Highlights

    • Who is Ocean Robbins?

    Ocean was born in a log cabin to a couple of parents who were practicing yoga for several hours a day at the time, hence the name Ocean. He started from an early age learning about food and the source of what we eat.

    His father decided to pursue a different form of success and walked away from the Baskin-Robbins empire. Ocean believes that we have made money more important than health or the Earth, but money is a tool that you can use to grow your service and your impact.

    The fact that Ocean’s father walked away from the ice cream fortune shows that he had integrity and was focused on something more than just making money. Once a business gets to that level, it’s almost entirely about making money and it’s very hard to bring in values like integrity that late in the game.

    • Why food?

    Everybody eats, every issue is impacted by our food system. The United States is spreading food systems around the world and as that happens the associated diseases and problems are spreading as well.

    Food systems are a point of leverage that can change the world.

    Most people are trying to fuel their lives on a diet that is fundamentally flawed. 19% of the United States GDP is going to healthcare spending basically dedicated to symptom management related to nutrition and lifestyle.

    People become very attached to their food and what’s familiar. Ocean doesn’t want to take anything away from people, he wants them to be able to thrive. The junk food industry has done a great job of marketing and convincing people that it makes us happy, but there isn’t much pleasure in treating disorders.

    The standard American diet leads to standard American diseases.

    Many people don’t make lifestyle changes until they face a diagnosis, and at that point it may already be too late. We know where the status quo leads. You can see dramatic results in as little as 31 days.

    • Entrepreneurs and the Food Revolution

    At the end of the day, what determines your health outcomes is not what you do at your peak levels of creativity. It’s determined by your habits.

    All your habits start as streams and eventually become rivers. The key to will power is to dig some trenches and helping the water go where you want it to go. Fill your fridge with healthy food, get rid of the worst offenders and prepare meals ahead of time so when you’re tired and exhausted your path of least resistance is a healthy one.

    Food 1.0 was about survival and that’s where we’ve been through most of our history. Food 2.0 is about commerce and comes with a variety of experiences but is essentially value neutral and has brought us food that’s killing us. Food 3.0 is where the central organizing principle is health and there are plenty of profits to go around in this paradigm.

    The health food industry has basically catered to the elite, relatively privileged consumer which has left the other major food producers to cater to the masses. It’s not that expensive to eat things like cabbage, carrots, and kale. The average American is consuming 600 calories a day that they don’t need. The first place to start is to stop eating food that you don’t need.

    You have to learn how to change your taste buds so that you can enjoy healthy foods and how to prepare them so that you can enjoy them.

    There is no shortage of people that would like to make a living doing something good.

    Fair trade is a system of certification that verifies that food being sourced was produced in an ethical way. It allows people to work with dignity and encourages farmers to be sustainable and think about the long term impacts of their actions.

    • How do you measure success?

    To a certain extent, the revenues generated are tied to impact and contribution because the products they sell provide education around health and lifestyle.

    Most copywriting experts stress the pain that people are suffering, but Ocean has found that focusing on the positive and what’s possible is outperforming the pain.

    Ocean’s team also measures things like click through rate on their emails, engagement, and response.

    Everytime you say no to processed food and yes to whole foods you are a food revolutionary.

    Reference: 31 Day Food Revolution, Ocean Robbins

    • Ocean’s Takeaway

    Don’t make the perfect into the enemy of the good. You can’t do everything at once. Look at your life and where your food choices are not in line with the integrity you want for your life. That could mean throwing out the potato chips, preparing meals ahead of time, or calling a friend and figuring out how to pool food prep. Think of a step you can take that will get you momentum in a positive direction. It’s not about some diet trend, it’s about creating the habits and conditions that set you up for success.

    Links:

    foodrevolution.org

    Thank you for listening! If you enjoyed this podcast, please subscribe to the show on iTunes!


    🏠 Want to Join the Elite 10% of Short-Term Rental Hosts?

    Dear Future Top Performer,

    Are you tired of working harder instead of smarter in your STR business? Here's a wake-up call: The most successful hosts aren't grinding 24/7 – they're leveraging a proven formula that transforms average properties...


    How To Communicate With Influence Dec 31, 2018
    Show notes

    🔍 GET THE STR INSIGHTS THAT CREATED 7-FIGURE HOSTS
    After managing 400+ units and helping STR hosts in 17 countries achieve $800+ monthly net income per bedroom, I'm sharing my best strategies - free.

    Every Monday and Thursday, you'll get:
    ✓ One actionable STR automation strategy
    ✓ Data-driven market insights that matter
    ✓ Implementation frameworks that work
    ✓ Real case studies from our 20,000+ community

    No fluff. No theory. Just proven systems from my living room "office" (fueled by Celsius and Chick-fil-A).

    These are the exact insights that help our community achieve:
    • 30%+ profit margins
    • 80% automated guest communication
    • 5+ hours saved weekly

    👉 Join 20,000+ successful STR hosts at https://newsletter.cashflowdiary.com/welcome

    Now, let's dive into today's episode...


    STACEY HANKE'S passion is teaching others how to communicate with influence Monday to Monday®. As a keynote speaker and mentor to C-suite executives, she helps individuals see through the eyes and ears of their audiences. The result is career-changing insights. She previously wrote the #1 Bestseller, Yes You Can! Everything You Need from A to Z to Influence Others to Take Action. Hanke holds a certification as a Speaking Professional for the National Speakers Association, is a member of the C-Suite Network Advisors, and a Member of the Forbes Coaches Council. Recognized as one of the National Speakers Associations “Top 6 Under 40,” Hanke has appeared in the New York Times and SmartMoney, has emceed TedX, and has appeared on the Lifetime Network and WGN Chicago.

    Over the last twenty-plus years, Hanke has trained hundreds of thousands of leaders, sales people, and business professionals across the United States and abroad. The influence skills and techniques she shares build the confidence, credibility, and presence that create lasting results.

    Stacey Hanke, Inc., the company she founded in 2004, provides keynotes, training, and coaching for organizations in a wide variety of industries, including manufacturing, healthcare, retail, advertising, financial, and insurance. Her clients encompass Fortune 500 companies and household brands such as Coca-Cola, GE, General Mills, FedEx, Kohl's, McDonalds, Nationwide, Leo Burnett, and several branches of the US Armed Services.

    Podcast Highlights

    • Who is Stacey Hanke?

    Stacey comes from a humble background and her goal was never to start her own business. Out of college she landed some big jobs and found herself training on a wide variety of topics and she noticed something very important. It doesn’t matter how smart you are if you don’t have the ability to communicate a message that someone understands.

    Body language became a major focus of Stacey’s when she started to wonder how we can execute a behaviour without really knowing we’re doing it. How can we feel different when we are communicating from the way everyone around us experiences?

    The experience your internal and external clients have with you determines the amount of money in your pocket.

    Stacey was very fortunate to be part of an association that hired speakers and she really liked how they engaged and impacted people. She was the host for many of these events, and this lead to Stacey honing her skills and becoming sought after as a speaker herself.

    • Where did you get the courage to make it happen?

    Stacey had the mentality of not wanting to look back and wonder what might have happened. She also always had her Starbucks back up plan to fall back on.

    How long are you going to sit and try to figure it out? Stacey gave herself a year to get her business off the ground, without a date in the calendar every day becomes someday.

    If it doesn’t get scheduled it doesn’t get done.

    • How Clients Experience You

    We all get to choose the reputation that we want to create for ourselves everyday. Are you prepared? Do you come across that you want to be there? To you believe what you say? Does your body language match what you’re saying?

    Most of the time feedback is flawed.

    You choose how you show up. Your tone of voice and the words you use need to be a focus no matter how experienced you are if you want to create a reputation you can be proud of.

    • Influence

    Everyone defines influence differently, you just have to be clear about your definition. Influence does not mean you can turn it on and turn it off. Influence is consistent every day of the week.

    Influence means you have the ability to get people to take action long after the interaction has occurred. Influence is what you are doing everyday with an individual that gets them to see your consistency and trust in you.

    How you communicate is a matter of consistency. However a golfer practices Monday to Wednesday, that’s how they play Thursday and Friday. In the corporate world everyday is game day. Are your words consistent with the way your eyes and body are communicating?

    The higher your role in a business is, the more people are watching and observing the way you act. Is your message consistent with your behaviour?

    Body language and communication is the baseline, once you have that established your image becomes an additional layer that you can adapt to the situation.

    The next time you are caught off guard and surprised, pay attention to your words and your behaviour.

    The first step is you have to start to experience yourself through the eyes and ears of your listeners, and the best way to do that is record yourself. The second step is to find someone that can give you constructive feedback and honestly tell you how you come across and what you do or say that makes it difficult for someone to stay with you.

    Find someone in a leadership role that you trust and watch how they interact with people.

    • Stacey’s Takeaway

    The very first thing is to get the video and audio of yourself and get the experience, you may be pleasantly surprised how you come across. Know that it’s going to be hard work, get comfortable being uncomfortable. The more uncomfortable you are through the process of growing your influence, the quicker your awareness increases. When that naysaying voice pipes up focus, focus, focus on what is going to grow your business and increase your cash flow.

    Links:

    staceyhankeinc.com

    Thank you for listening! If you enjoyed this podcast, please subscribe to the show on iTunes!


    🏠 Want to Join the Elite 10% of Short-Term Rental Hosts?

    Dear Future Top Performer,

    Are you tired of working harder instead of smarter in your STR business? Here's a wake-up call: The most successful hosts aren't grinding 24/7 – they're leveraging a proven formula that transforms average properties into profit powerhouses.

    Let me share something game-changing with you...

    There's a simple yet powerful equation that's revolutionizing the STR industry:
    L × C × F × M = GP

    This isn't just another fancy acronym – it's the exact blueprint top performers use to:
    • Generate consistent leads without burning out
    • Convert browsers into eager bookers
    • Maximize guest frequency (hello, repeat customers!)
    • Amplify their margins while others race to the bottom

    Right now, you're probably leaving thousands on the table. The truth? 80% of your potential profits are locked behind just 20% of the right actions.

    Ready to stop bleeding money and start leading the pack?...


    2x Scaling A Business Dec 27, 2018
    Show notes

    🔍 GET THE STR INSIGHTS THAT CREATED 7-FIGURE HOSTS
    After managing 400+ units and helping STR hosts in 17 countries achieve $800+ monthly net income per bedroom, I'm sharing my best strategies - free.

    Every Monday and Thursday, you'll get:
    ✓ One actionable STR automation strategy
    ✓ Data-driven market insights that matter
    ✓ Implementation frameworks that work
    ✓ Real case studies from our 20,000+ community

    No fluff. No theory. Just proven systems from my living room "office" (fueled by Celsius and Chick-fil-A).

    These are the exact insights that help our community achieve:
    • 30%+ profit margins
    • 80% automated guest communication
    • 5+ hours saved weekly

    👉 Join 20,000+ successful STR hosts at https://newsletter.cashflowdiary.com/welcome

    Now, let's dive into today's episode...


    Austin Netzley is a former athlete turned engineer, investor, entrepreneur and author. He is the founder of ONE Pursuit Investments as well as the host of the YoPro Wealth blog & podcast. Austin overcame $80,000 of debt and a middle class mindset to find financial freedom early on. At the age of 27, Austin left the corporate world to travel the world and scale his automated stock trading business while also doing what he is most passionate about - helping others take their money and mindset to the next level while scaling their business. He is the author of the bestselling book Make Money, Live Wealthy: 75 Successful Entrepreneurs Share the 10 Simple Steps to True Wealth

    Podcast Highlights

    • Who is Austin Netzley?

    Austin was just an ambitious kid growing up in a small town in Ohio that was just trying to find his way. When he was 18 years old, he made a decision that someday, somehow, he was going to be rich. He thought that becoming the CEO of a major business was going to be his ticket so this lead him to get his Engineering degree and some sales experience. But once Austin dipped into entrepreneurship, it opened his eyes and he hasn’t looked back.

    • Holding On To The Vision

    Austin started out interviewing the most successful investors, entrepreneurs, and influencers he could find and learned that the details of their journeys to success were completely different. But the main steps were all the same, specifically making the decision.

    When you make the commitment, the ‘how’ isn’t that important. You are committed to figuring it out, whatever that looks like. Your definition of success will change over time and that’s okay.

    A lot of people wait until there is a lot of pain before making a change.

    If you are still motivated about a decision weeks after you make it, you’re on to something. When you get into motion, you will encounter some roadblocks, how you respond will determine if you’re path is the right one.

    The real question is “what do you really want?”

    • Wealth And Success

    When Austin was growing up he thought that having money meant being wealthy. Despite earning six figures very early into his career he realized that money is only one piece of the wealth puzzle.

    Austin had to look within and realize that what he really wanted was freedom. Freedom from debt and worry. He started his first business on the side and went all in. Financial freedom was way more valuable than the individual dollars in Austin’s bank account.

    It’s less about how much you have than it is how you earned it.

    • Scaling A Business 2x in 90 Days

    Success breeds success. There is a formula that small businesses that have found success can use to unlock their potential.

    Most owners do not have a business, they have a hustle. The bottleneck in the equation is often the entrepreneur themselves.

    Scaling a business means you have to let go of the desire to be the center of your business. Once you do that, you can scale rapidly. You are your own problem.

    You have to get clear on what you want. Put it down on paper and compare it to the existing structure of the business then figure out what model you would need to achieve that vision.

    Most entrepreneurs cannot say with clarity what they really want. The vast majority of the time you spend on your business is actually what is keeping you from getting out of the way.

    Most entrepreneurs fail because they make things too complex.

    This works across every industry because it’s not about tactics. Scaling a business is about strategic and timeless moves.

    • Austin’s Takeaway

    Get out a piece of paper and draw a stick figure picture of yourself, date it. Write down on the left hand side the characteristics and qualities that you represented in the last six months. On the right hand side, write the Future and put down the characteristics you need to embody to achieve your vision. Your going to spend a lot of time in your business, you have to be intentional about what you’re going to get back from that business. You’re never going to outgrow your level of personal development. If seeing that laid out in front of you, you are probably not destined for that vision. Last step is to make sure your environment supports what you are trying achieve.

    Links:

    scale2x.com

    Thank you for listening! If you enjoyed this podcast, please subscribe to the show on iTunes!


    🏠 Want to Join the Elite 10% of Short-Term Rental Hosts?

    Dear Future Top Performer,

    Are you tired of working harder instead of smarter in your STR business? Here's a wake-up call: The most successful hosts aren't grinding 24/7 – they're leveraging a proven formula that transforms average properties into profit powerhouses.

    Let me share something game-changing with you...

    There's a simple yet powerful equation that's revolutionizing the STR industry:
    L × C × F × M = GP

    This isn't just another fancy acronym – it's the exact blueprint top performers use to:
    • Generate consistent leads without burning out
    • Convert browsers into eager bookers
    • Maximize guest frequency (hello, repeat customers!)
    • Amplify their margins while others race to the bottom

    Right now, you're probably leaving thousands on the table. The truth? 80% of your potential profits are locked behind just 20% of the right actions.

    Ready to stop bleeding money and start leading the pack?

    Join our newsletter today and get weekly insights that will help you:
    ✓ Master the Growth Formula
    ✓ Optimize your listing for maximum visibility
    ✓ Create an irresistible guest experience
    ✓ Scale your business the smart way

    Don't let another day pass watching others succeed while you're stuck in the grind.

    👉 Click here to join the newsletter and start your journey to the top 10%!


    Commercial Lending That Works Dec 24, 2018
    Show notes

    🔍 GET THE STR INSIGHTS THAT CREATED 7-FIGURE HOSTS
    After managing 400+ units and helping STR hosts in 17 countries achieve $800+ monthly net income per bedroom, I'm sharing my best strategies - free.

    Every Monday and Thursday, you'll get:
    ✓ One actionable STR automation strategy
    ✓ Data-driven market insights that matter
    ✓ Implementation frameworks that work
    ✓ Real case studies from our 20,000+ community

    No fluff. No theory. Just proven systems from my living room "office" (fueled by Celsius and Chick-fil-A).

    These are the exact insights that help our community achieve:
    • 30%+ profit margins
    • 80% automated guest communication
    • 5+ hours saved weekly

    👉 Join 20,000+ successful STR hosts at https://newsletter.cashflowdiary.com/welcome

    Now, let's dive into today's episode...


    Leslie led the launch of Commercial Direct and oversees sales and operations for the entire small-balance commercial lending division of Bayview Asset Management, headquartered in Coral Gables, FL. She has been instrumental in driving productivity and growth for nearly a decade within the Bayview organization. Leslie’s key contributions include building a banker education program, managing the top 50 correspondent relationships, and leading expansion into international markets, as well as overseeing Project Management, Vendor Management and Process Engineering groups within Bayview Loan Servicing. An experienced financial services professional with more than 20 years in the industry, she is a frequent speaker and presenter for national publications and media outlets.

    Podcast Highlights

    • Who is Leslie Smith?

    Leslie started her career in a banking call center. That experience taught her to be fast on her feet and solve problems really quickly. This is where she developed her “spidey sense” superpower and allowed her to adjust to what her customers need and adapting to that.

    She later moved on to another company that was originating commercial loans which is how she got into the loan business.

    When Leslie was young, she wanted to be a Supreme Court Justice. Leslie has always aimed high for her career.

    • Commercial Lending

    Small balance means a lot of things to lots of people. It typically means $250,000 to $2 million and Leslie’s average loan size is $400,000. Leslie’s company fills an important gap in the market because most lenders are looking to loan out much larger amounts.

    Business owners that have made it through the recession have a story that says a lot about them. The person on the other side is almost as important as the data analysis that goes into making a deal.

    Leslie’s business looks at more than just tax returns to understand how healthy someone’s business is. Tax returns are just a snapshot in time and don’t tell the whole story.

    • What could people do better to get access to the financing they are looking for?

    People often underestimate how important their story is. Lenders want to know what your objective is and what your expected outcome is. Most people that come to Leslie don’t really have a good response to that question.

    After the credit score, the most common reason someone is declined is inconsistencies in their story.

    • What challenges do women face in the commercial lending world?

    One of the biggest challenges is representation. It’s hard to come into an industry without seeing someone like you that has done it already.

    Leslie stopped taking it too personally and instead thinks about the misperception as an opportunity to open people’s minds to what is possible.

    • Early Challenges

    Hiring the right team is definitely a challenge. Hiring slow and firing fast is very important, as an entrepreneur you don’t have the luxury of wasting money on a lot of bodies. Look for the unicorns, people that can take on a number of different roles.

    Don’t just focus on your industry, look at other industries and what’s happening around you to make your thinking more free.

    The most successful entrepreneurs are focused on solving a specific problem.

    Commercial lending is a problem that many people need a solution to and Leslie is grateful for her chance to solve those problems. Real estate has a place in everyone’s portfolio, one way or another.

    • The Perfect Loan

    There is no real perfect deal in Leslie’s world. She is agnostic to industry and business because they are looking motivation and circumstances very closely.

    Leslie’s biggest challenge is getting in front of the people that want to buy commercial real estate. Many professionals that would be ideal clients may have never considered becoming the owner of the real estate they operate in.

    AirBnB is market that Leslie is watching very closely. Testing new products in that market is something that Leslie is considering carefully.

    • Leslie’s Takeaway

    Think about your story and be comfortable with telling it. Even if you don’t have a property yet, talk to Leslie and get a preapproval. At least you can go out into the world knowing you have the financing you need to get that investment.

    Links:

    commericaldirect.com

    Thank you for listening! If you enjoyed this podcast, please subscribe to the show on iTunes!


    🏠 Want to Join the Elite 10% of Short-Term Rental Hosts?

    Dear Future Top Performer,

    Are you tired of working harder instead of smarter in your STR business? Here's a wake-up call: The most successful hosts aren't grinding 24/7 – they're leveraging a proven formula that transforms average properties into profit powerhouses.

    Let me share something game-changing with you...

    There's a simple yet powerful equation that's revolutionizing the STR industry:
    L × C × F × M = GP

    This isn't just another fancy acronym – it's the exact blueprint top performers use to:
    • Generate consistent leads without burning out
    • Convert browsers into eager bookers
    • Maximize guest frequency (hello, repeat customers!)
    • Amplify their margins while others race to the bottom

    Right now, you're probably leaving thousands on the table. The truth? 80% of your potential profits are locked behind just 20% of the right actions.

    Ready to stop bleeding money and start leading the pack?

    Join our newsletter today and get weekly insights that will help you:
    ✓ Master the Growth Formula
    ✓ Optimize your listing for maximum visibility
    ✓ Create an irresistible guest experience
    ✓ Scale your business the smart way

    Don't let another day pass watching others succeed while you're stuck in the grind.

    👉 Click here to join the newsletter and start your journey to the top 10%!


    Writing A Book To Drive More Customers To Your Business Dec 20, 2018
    Show notes

    🔍 GET THE STR INSIGHTS THAT CREATED 7-FIGURE HOSTS
    After managing 400+ units and helping STR hosts in 17 countries achieve $800+ monthly net income per bedroom, I'm sharing my best strategies - free.

    Every Monday and Thursday, you'll get:
    ✓ One actionable STR automation strategy
    ✓ Data-driven market insights that matter
    ✓ Implementation frameworks that work
    ✓ Real case studies from our 20,000+ community

    No fluff. No theory. Just proven systems from my living room "office" (fueled by Celsius and Chick-fil-A).

    These are the exact insights that help our community achieve:
    • 30%+ profit margins
    • 80% automated guest communication
    • 5+ hours saved weekly

    👉 Join 20,000+ successful STR hosts at https://newsletter.cashflowdiary.com/welcome

    Now, let's dive into today's episode...


    Gundi Gabrielle aka SassyZenGirl, is a Top 100 Business Author and Founder/CEO of SassyZenGirl - #ClaimYourFREEDOM, a platform that helps newbie entrepreneurs turn their passion into a thriving business. Gundi loves to explain complex matters in an easy to understand, fun way. Her “The Sassy Way...when you have NO CLUE!!” series has helped thousands around the world conquer the jungles of internet marketing with humor, simplicity and some sass. A 10-time #1 Bestselling Author, Entrepreneur and former Carnegie Hall conductor, Gundi employs marketing chops from all walks of life and loves to help her readers achieve their dreams in a practical, fun way. Her students have published multiple #1 Bestsellers outranking the likes of Tim Ferris, John Grisham, Hal Elrod and Liz Gilbert. When she is not writing books or enjoying a cat on her lap (or both), she is passionate about exploring the world as a Digital Nomad, one awesome adventure at a time. She has no plans of settling down anytime soon.

    Podcast Highlights

    • Who is Gundi Gabrielle?

    Gundi has always dreamt of travelling the world and achieving the freedom she was looking for, specifically generating passive income. She started off as a musician and a conductor but tired of the hectic life and looked for alternative ways to creating an income.

    Gundi returned to California and many things happened all at once. She experienced a difficult time in her life that lasted quite a while, the entire time Gundi was looking for a way to start a business online. She learned from someone in a digital nomad group how they started their business by selling books on Amazon so she decided to give writing a book a try. That turned into her Sassy Zen series and really took off.

    She learned that creating a best seller on Amazon wasn’t necessarily that difficult but continuing to sell books is the real challenge. She expanded her efforts into courses and using the books she was writing as sales funnels to draw people into her business.

    • The Digital Nomad

    Gundi has lived in New York and Las Angeles but has also stayed in South Africa for three months, Australia, New Zealand, Thailand, Bali, Dubai, England, and has been based in southern Spain for a while now.

    The opportunity to be everywhere is redefining work.

    • Marketing Your Business

    You need to be a good communicator. Gundi ran her own ensemble as a conductor so she was learning a lot about marketing and networking without thinking about it as such.

    Music and writing are both creative endeavors so there’s a lot of overlap and the skill of communicating with people applies to both.

    We sometimes forget the opportunities we have in this day and age to start a business online and reach people.

    • Writing A Book

    Short is the new long. It’s actually much smarter to write shorter books and create a series of them because then you build a brand they can cross promote each other. If people like one book, they often buy the whole series.

    Being a best selling author is very important if you want to be a speaker or a consultant if you want people to take you seriously.

    You can present yourself as a real expert in your field and by the time the reader finishes your book, they feel like they really know you.

    You can turn cold leads into hot leads by getting them to read a book.

    Writing a book will work in nearly any industry as long as you know how to market your book on Amazon and can get it found. Some are more effective than others like business, health, and self help.

    25,000 words is probably as long as a “short” book should be. Aim for a lower price and then integrate it with your social media and whatever content you create.

    Audio books have a place in this strategy and go really well as a package offer. Because Amazon ties everything together, any promotion you do for one helps the other.

    You can also create a permanently free book as a lead magnet to bring people in to your world.

    Writing a book has more prestige associated with it than a PhD for many people.

    Amazon SEO is the key to keeping your books selling over time alongside promoting your books across all the content you produce. Promoting the launch allows you to ride the algorithm and then SEO takes over. Make sure you have a well designed cover, it’s the cover and the title that draws people in.

    Don’t take it too seriously, writing dull and boring books is not going to work. It doesn’t take long to put together a good book if you know what you want to put into it.

    Reference: Influencer Fast Track, Gundi Gabrielle

    • Gundi’s Takeaway

    Listen to the training first and foremost, it will give you better sense and will show you that you can do this. You can also see examples of what other students have done and what the next steps are.

    Links:

    dreamclientsonautopilot.com

    Thank you for listening! If you enjoyed this podcast, please subscribe to the show on iTunes!


    🏠 Want to Join the Elite 10% of Short-Term Rental Hosts?

    Dear Future Top Performer,

    Are you tired of working harder instead of smarter in your STR business? Here's a wake-up call: The most successful hosts aren't grinding 24/7 – they're leveraging a proven formula that transforms average properties into profit powerhouses.

    Let me share something game-changing with you...

    There's a simple yet powerful equation that's revolutionizing the STR industry:
    L × C × F × M = GP

    This isn't just another fancy acronym – it's the exact blueprint top performers use to:
    • Generate consistent leads without burning out
    • Convert browsers into eager bookers
    • Maximize guest frequency (hello, repeat customers!)
    • Amplify their margins while others race to the bottom

    Right now, you're probably leaving thousands on the table. The truth? 80% of your potential profits are locked behind just 20% of the right actions.

    Ready to stop bleeding money and start leading the pack?

    Join our newsletter today and get weekly insights that will help you:
    ✓ Master the Growth Formula
    ✓ Optimize your listing for maximum visibility
    ✓ Create an irresistible guest experience
    ✓ Scale your business the smart way

    Don't let another day pass watching others succeed while you're stuck in the grind.

    👉 Click here to join the newsletter and start your journey to the top 10%!


    The Difference Between Being Successful and Significant Dec 17, 2018
    Show notes

    🔍 GET THE STR INSIGHTS THAT CREATED 7-FIGURE HOSTS
    After managing 400+ units and helping STR hosts in 17 countries achieve $800+ monthly net income per bedroom, I'm sharing my best strategies - free.

    Every Monday and Thursday, you'll get:
    ✓ One actionable STR automation strategy
    ✓ Data-driven market insights that matter
    ✓ Implementation frameworks that work
    ✓ Real case studies from our 20,000+ community

    No fluff. No theory. Just proven systems from my living room "office" (fueled by Celsius and Chick-fil-A).

    These are the exact insights that help our community achieve:
    • 30%+ profit margins
    • 80% automated guest communication
    • 5+ hours saved weekly

    👉 Join 20,000+ successful STR hosts at https://newsletter.cashflowdiary.com/welcome

    Now, let's dive into today's episode...


    It would be safe to say that Aaron Walker is a veteran entrepreneur. Having started over a dozen businesses during his four decade journey has been pretty awesome. Beginning at 18 years old and selling to a Fortune 500 company just nine years later set Aaron on an adventure of a lifetime. The secret sauce for Aaron can clearly be identified with these four attributes: grit, authenticity, determination and perseverance. The glue that holds it all together is his weekly involvement in Iron Sharpens Iron Mastermind groups. Aaron started masterminding 20 years ago with Dave Ramsey, Dan Miller and several other notable Nashvillians. Today, he spends time with his wife, two daughters and five grandchildren.

    Podcast Highlights

    • What’s been happening with Aaron Walker?

    Aaron is part of a mastermind called Iron Sharpens Iron and they are about to open up their 14th mastermind group. He also wrote a couple of books since his last appearance, created the Mastermind Blueprint, and is co-authoring a third book about finding the right mentor.

    • Why is margin important?

    We all need margin in our lives. Accountability and trusted advisors are necessary to keep yourself in check. The idea of balancing life and work is a myth, things don’t need to be equal. The thing you need to do is prioritize your priorities and focus on what’s important.

    You have to be an inch wide and a mile deep. What are the three or four things that are really important to your life? If you’re not careful, you’ll come home one day with a pocket full of money and house full of strangers. You have to spend an inordinate amount of time on the things that are important to you.

    You only have one vantage point to see things in your life. Other people will have other filters you can use to see solutions that you can’t see. They can also help you see your blind spots.

    • Starting at the Beginning

    Aaron almost lost his family because he was focusing on his business too much. There are seasons in your life and sometimes you need to focus deeply on work, but not all the time.

    Money is a tool, you need to value it but not make it the ruler of your life.

    The internet affords us so many opportunities now that it’s hard to choose what to do, this means that many people lack clarity.

    Passion is an exhaustible resource, you need to have purpose if you are going to do anything long term. The more you teach and give away, the more that comes back to you. If it gives you energy, there is purpose at the end. If it drains you, it’s not your passion.

    How can you add value today to other people’s lives? If you are intentional about it, you can build your work around your lifestyle.

    Getting perfect clarity before you launch is a mistake. Getting the courage to get something going is the hardest part. There are so many opportunities to make money today, just find something you enjoy and get some mentors or coaches around you, then do it until you want to throw up. It takes 1 to 2 years to get a business going so you need to be committed.

    • The Top 3 Success Traits

    The process is what’s important. You don’t rise to the level of your goals, you fail to the level of your processes. You need systems and processes to automate, eliminate, or delegate.

    Is something takes you an hour a day, you have to be willing to take 30 hours to teach someone how to do that task. But if you do that, you will achieve a massive return on your time. What could you do with that hour back every single day?

    You can get back money but you can’t get back time.

    • Why write books?

    There are a lot of opportunities to learn today but books have some unique things about them that make them special. Books give you an authority you wouldn’t have otherwise and opens a lot of doors because of that. As good as your podcast is, there are more people who read books.

    Books can also be a great lead magnet and can point people to your true call to action.

    Writing a book is a great way to succinctly align your thoughts. If you can change the life of one person, would it not be worth it to write your book?

    Mentors get out of people what they can’t see in themselves. Fear missing opportunity more than you fear failure.

    • Aaron’s Takeaway

    Quit listening to your negative voices. Don’t be around people that are stealing your thunder, get around people that are encouraging and edifying you. You may have to get rid of some of your friends, you can’t fly with the eagles when you are running with the turkeys. Don’t let anyone steal your dream or tell you you can’t do it.

    Links:

    viewfromthetop.com

    The Big Leap

    Thank you for listening! If you enjoyed this podcast, please subscribe to the show on iTunes!


    🏠 Want to Join the Elite 10% of Short-Term Rental Hosts?

    Dear Future Top Performer,

    Are you tired of working harder instead of smarter in your STR business? Here's a wake-up call: The most successful hosts aren't grinding 24/7 – they're leveraging a proven formula that transforms average properties into profit powerhouses.

    Let me share something game-changing with you...

    There's a simple yet powerful equation that's revolutionizing the STR industry:
    L × C × F × M = GP

    This isn't just another fancy acronym – it's the exact blueprint top performers use to:
    • Generate consistent leads without burning out
    • Convert browsers into eager bookers
    • Maximize guest frequency (hello, repeat customers!)
    • Amplify their margins while others race to the bottom

    Right now, you're probably leaving thousands on the table. The truth? 80% of your potential profits are locked behind just 20% of the right actions.

    Ready to stop bleeding money and start leading the pack?

    Join our newsletter today and get weekly insights that will help you:
    ✓ Master the Growth Formula
    ✓ Optimize your listing for maximum visibility
    ✓ Create an irresistible guest experience
    ✓ Scale your business the smart way

    Don't let another day pass watching others succeed while you're stuck in the grind.

    👉 Click here to join the newsletter and start your journey to the top 10%!


    Private Lending Secrets From The Private Money Authority Dec 13, 2018
    Show notes

    🔍 GET THE STR INSIGHTS THAT CREATED 7-FIGURE HOSTS
    After managing 400+ units and helping STR hosts in 17 countries achieve $800+ monthly net income per bedroom, I'm sharing my best strategies - free.

    Every Monday and Thursday, you'll get:
    ✓ One actionable STR automation strategy
    ✓ Data-driven market insights that matter
    ✓ Implementation frameworks that work
    ✓ Real case studies from our 20,000+ community

    No fluff. No theory. Just proven systems from my living room "office" (fueled by Celsius and Chick-fil-A).

    These are the exact insights that help our community achieve:
    • 30%+ profit margins
    • 80% automated guest communication
    • 5+ hours saved weekly

    👉 Join 20,000+ successful STR hosts at https://newsletter.cashflowdiary.com/welcome

    Now, let's dive into today's episode...


    Jay Conner has been buying and selling houses for 14 years and has been involved in over 52 Million dollars in transactions. For the past 7 years, Jay has completely automated his 7-Figure Income Business to where he works in his business less than 10 hours per week. He is a leading expert on Private Lending, once raising over $2M in less than 90 Days in private money while cut off from the banks. He is a contributing author to the best-selling book Real Estate: Getting Deals Done In The New Economy.

    Podcast Highlights

    • Who is Jay Conner?

    Jay didn’t grow up thinking he would be a real estate investor but he was raised in the housing business. Jay saw the potential of real estate investing in the early 90’s when a couple of friends had the opportunity to renovate and improve a property that their father put up the money for. They split the profit on the sale of that property and used it as the downpayment for their first home. That stuck in his head and he moved out of the corporate world to start flipping homes and investing in real estate.

    When people say they love real estate, they probably don’t really mean what they’re saying. They actually love the benefits that real estate brings. There are not many strategies or vehicles that can give a person the kind of wealth, freedom, and return on their time that real estate can. As long as someone is trading dollars for hours you will be limited as to your return and the money you can make.

    Jay started out part time when he first began investing. He was the one talking to buyers and sellers, not his team. If somebody tells you that starting out in real estate investing won’t take some hard work, they’re wrong. You have to be dedicated and committed to following the systems and taking action.

    • Making Mistakes

    Don’t go about this business by yourself, get a mentor or a coach to show you the way and avoid the minefields.

    A lot of times we don’t realize what we have and we need someone else’s perspective. Don’t be so afraid of doing something incorrectly that you end up doing nothing.

    One of the biggest mistakes in real estate investing that Jay ever made was not making sure that the rent could carry the expenses of the property in the event you have to hold it. Real estate can be a very forgiving type of investment because the cash flow it generates can give you some breathing room.

    • Creative Tools and Private Lending

    One of Jay’s favorite tools is buying “Subject to”, it can be a very simple transaction and allows you take advantage of the interest rate that the seller has on their mortgage.

    The most difficult times in your life often turn out to be blessings in disguise once you get through them. Jay worked with the traditional banking routes for the first six years of his career but ran into quite the challenge when the bank decided that they wouldn’t fund real estate investors anymore. That was how Jay discovered the world of private lending.

    Until Jay got cut off from the bank, he had no reason to look anywhere else and would never have discovered private lending.

    There are three categories of finding private lending. The first category are people you have an existing relationship with, your warm market. The second category are people that are not in your warm market yet but could be, get involved with your local church or community and meet some new people. The third category is existing private lenders that are already lending money out.

    • Why bother taking the time to share what you know?

    Jay grew up with the mentality of serving. He noticed that many of his real estate investment friends knew nothing about private lending and that you can only get so much fulfillment and satisfaction by just making money.

    The last stage in your life is called Significance and Jay realized that he could impact even more people by not keeping his secrets to himself and sharing what he knows.

    Just like any other industry or business, real estate investing is constantly changing and Jay loves to stay on top of new strategies and techniques and let others know about them as well.

    Reference: Real Estate: Getting Deals Done In The New Economy, Jay Conner

    • Jay’s Takeaway

    Get the coach or mentor that has been doing it a while in place. Get involved with your local real estate investing association or join some local meetups. Hang around people that are like minded and on the same path at least once a month. Become a volunteer at your local REA and you will find yourself networking with people who are really successful and can share what they know with you. Never eat alone when you have the opportunity to spend time with other people you can learn from.

    Links:

    jayconner.com/cfd

    Thank you for listening! If you enjoyed this podcast, please subscribe to the show on iTunes!


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