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    Business

    Cashflow Diary™

    J. Massey, real estate investor, entrepreneur, sales coach, instructor, master facilitator of Robert Kiyosaki’s CASHFLOW™ 101 games and creator of Cashflow™ Diary, offers free training courses for new and experienced investors.

    Break through the clutter of learning real estate and business investing and become a successful entrepreneur. Listen to beneficial strategies to improve your skills in prospecting, placing offers, closing deals, buying, selling, wholesaling, fix & Flips, rehabs and much more. By way of Cashflow™ Diary, J. Massey basically gives away current industry strategies by simply teaching what he does daily as a real estate practitioner.

    Start Learning For Free Today.

    Advertise
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    Latest Episodes:
    Industrial Real Estate Investing and Building an Empire Apr 01, 2019
    Show notes

    🔍 GET THE STR INSIGHTS THAT CREATED 7-FIGURE HOSTS
    After managing 400+ units and helping STR hosts in 17 countries achieve $800+ monthly net income per bedroom, I'm sharing my best strategies - free.

    Every Monday and Thursday, you'll get:
    ✓ One actionable STR automation strategy
    ✓ Data-driven market insights that matter
    ✓ Implementation frameworks that work
    ✓ Real case studies from our 20,000+ community

    No fluff. No theory. Just proven systems from my living room "office" (fueled by Celsius and Chick-fil-A).

    These are the exact insights that help our community achieve:
    • 30%+ profit margins
    • 80% automated guest communication
    • 5+ hours saved weekly

    👉 Join 20,000+ successful STR hosts at https://newsletter.cashflowdiary.com/welcome

    Now, let's dive into today's episode...


    Welcome Wilson is the Founder & Chairman of the Board of Welcome Group, a privately held real estate development firm that owns ninety manufacturing and other industrial facilities in Texas comprising just over 4 million square feet of space. Wilson is also a principal in Kingham Dalton Wilson, Ltd, a regional industrial construction company. Mr. Wilson has been a real estate developer in Texas for fifty-seven years beginning with his first project in Galveston County, which is now the incorporated City of Jamaica Beach (1,600 home sites). He was also the developer of Tiki Island in Galveston County, now an incorporated City of 1,200 home sites. In total, Mr. Wilson developed 8,000 home sites in four counties in Texas.

    • Podcast Highlights
    • Who is Welcome Wilson?

    Welcome has had six life changing conversations in his life. The first one was with his father when he was 17, just before he was about to join the Army. He told him that in order to succeed in business you need to have guts and determination. The guts to make a pitch for what you believe has been a talent that has served Welcome for many years.

    Welcome’s father convinced him that being able to make a pitch was vital to success and taught him how to become self reliant.

    • Real Estate Empires

    Welcome has never met anyone who is an entrepreneur who thought they were rich. Welcome’s company is now worth $77 million dollars, but he knows that there is always somebody who has more money.

    You learn from scrambling, so by not inheriting anything in particular Welcome had to do the work to build his real estate investments from scratch.

    Some people think real estate is a risky play due to its speculative nature. To protect yourself against potential down times, you should bring on multiple partners, each with different areas of expertise. The important thing to remember is to make sure the partners have enough at stake so success is important to them.

    You have many advantages today that weren’t around years ago. Banks are more willing to take a chance on different kinds of deals today than when Welcome got started.

    Regardless of how big your business gets, you have to deal with cash flow. When Welcome was running his business years ago, it cost him $20,000 a day to operate the business. You can’t get around the need for cash flow. In many cases, a single long-term committed tenant is better for cash flow than multiple less stable, less reliable tenants.

    • Industrial Real Estate Investing

    Welcome has built nearly every kind of property possible including residential, apartments, and office buildings. Early on in his career, Welcome had the opportunity to buy a few industrial buildings but the caveat was he also had to buy an industrial development business. Once the deal closed, by running the development business and after seeing the cash flow generated, he never looked back. Now industrial real estate investing is Welcome’s main source of business.

    Now Welcome focuses entirely on single tenant industrial buildings where the cost of construction is well over $100 per square foot.

    Reference: Always Welcome: Nine Decades of Great Friends, Great Times & (Mostly) Great Deals

    Links:

    Always Welcome: Nine Decades of Great Friends, Great Times & (Mostly) Great Deals

    Thank you for listening! If you enjoyed this podcast, please subscribe to the show on iTunes!


    🏠 Want to Join the Elite 10% of Short-Term Rental Hosts?

    Dear Future Top Performer,

    Are you tired of working harder instead of smarter in your STR business? Here's a wake-up call: The most successful hosts aren't grinding 24/7 – they're leveraging a proven formula that transforms average properties into profit powerhouses.

    Let me share something game-changing with you...

    There's a simple yet powerful equation that's revolutionizing the STR industry:
    L × C × F × M = GP

    This isn't just another fancy acronym – it's the exact blueprint top performers use to:
    • Generate consistent leads without burning out
    • Convert browsers into eager bookers
    • Maximize guest frequency (hello, repeat customers!)
    • Amplify their margins while others race to the bottom

    Right now, you're probably leaving thousands on the table. The truth? 80% of your potential profits are locked behind just 20% of the right actions.

    Ready to stop bleeding money and start leading the pack?

    Join our newsletter today and get weekly insights that will help you:
    ✓ Master the Growth Formula
    ✓ Optimize your listing for maximum visibility
    ✓ Create an irresistible guest experience
    ✓ Scale your business the smart way

    Don't let another day pass watching others succeed while you're stuck in the grind.

    👉 Click here to join the newsletter and start your journey to the top 10%!


    Building An Audience By Building Trust Mar 28, 2019
    Show notes

    🔍 GET THE STR INSIGHTS THAT CREATED 7-FIGURE HOSTS
    After managing 400+ units and helping STR hosts in 17 countries achieve $800+ monthly net income per bedroom, I'm sharing my best strategies - free.

    Every Monday and Thursday, you'll get:
    ✓ One actionable STR automation strategy
    ✓ Data-driven market insights that matter
    ✓ Implementation frameworks that work
    ✓ Real case studies from our 20,000+ community

    No fluff. No theory. Just proven systems from my living room "office" (fueled by Celsius and Chick-fil-A).

    These are the exact insights that help our community achieve:
    • 30%+ profit margins
    • 80% automated guest communication
    • 5+ hours saved weekly

    👉 Join 20,000+ successful STR hosts at https://newsletter.cashflowdiary.com/welcome

    Now, let's dive into today's episode...


    Gregg L. Whitt is the Chief Strategy Officer of Engage Youth Co. and co-author of the insightful new book The Gen Z Frequency: How Brands Tune In and Build Credibility. He was named a "Top 5 Youth Marketer to Follow" by Inc. in 2016 and has also been featured in Forbes and Fortune. Witt is also a VansWorld Champion Amateur Skateboarder who defied critics while growing up in the Midwest and at age 16 launched the Goodtimes Intelligence Agency, a skateboarding and apparel company that became a globally recognized brand.

    Podcast Highlights

    • Who is Gregg Witt?

    The moment when Gregg found his identity was when he picked up skateboarding and went down the path to becoming a professional. Skateboarding was his love as well as his connection to a bigger world. Work wasn’t necessarily in the plan for him, work was what Gregg’s busy dad did. He didn’t have an aspirational career goal but he knew he wanted to keep the community of fellow skateboarders connected which is why he started his own skateboard company.

    Gregg is someone that likes to problem solve. He has a natural ability to engage youth in a way that connects.

    Gregg didn’t start off with a lot of confidence, he was made fun of a lot as a kid and the more people told him that he wasn’t going to be able to make it, the more it drove him to succeed. Even by the fifth year of his business, Gregg was still figuring things out which filled the role of real world university and taught him the ropes that most people never experience. Each lesson and obstacle that Gregg encountered brought him further along the path to what he does now, which is creating youth focused marketing.

    • Building an Audience

    You’re building an audience or you’re risking being a one-hit wonder. Pure convenience and utility have their place, but if you want to build a business you have to focus on building an audience.

    The fundamental function of building an audience is to share stories that will increase awareness and break through the noise. A lot of business is done with people who like you. If you’re building a quality audience, you’re establishing trust and there is no industry that doesn’t benefit from having your customers trust you.

    You can’t measure that you’re reaching people through the marketing methods of yesterday. You can’t tie television to a conversion at the bottom of the funnel. A mix of integration is required.

    What is the purpose of your company and what you’re doing? Who are you and what perception will your market have of you? Authenticity is the foundation to trust, and trust is everything.

    When you’ve established an identity that’s relatable and that your audience cares about, now you’re ready for relevance. The most successful brands are helping their customers reach further in an aspirational way.

    If the experience you create is memorable and brings people together with sense of belonging, that’s pure magic. It’s hard to create but extremely powerful, it takes a village to execute.

    • What are the most common mistakes entrepreneurs are making?

    We get caught in our head and believe we have a great solution, when we might have missed the mark by not involving our customer in the process. A lot of the big brands still focus on broadcasting. It’s easier to push messages than it is to spark a conversation, which is a common mistake.

    Social media is supposed social, don’t treat the feed like inventory.

    Reference: The Gen Z Frequency: How Brands Tune In and Build Credibility, Gregg Witt

    • Gregg’s Takeaway

    Anything you do, get really good at communicating your solution. Know the what, the how, and the why, and tie your outcomes to the what and the how. Your audience cares about the why, and if they do and things go wrong you will increase the odds of you being successful.

    Links:

    engagedyouth.com

    Gregg Witt on LinkedIn

    Thank you for listening! If you enjoyed this podcast, please subscribe to the show on iTunes!


    🏠 Want to Join the Elite 10% of Short-Term Rental Hosts?

    Dear Future Top Performer,

    Are you tired of working harder instead of smarter in your STR business? Here's a wake-up call: The most successful hosts aren't grinding 24/7 – they're leveraging a proven formula that transforms average properties into profit powerhouses.

    Let me share something game-changing with you...

    There's a simple yet powerful equation that's revolutionizing the STR industry:
    L × C × F × M = GP

    This isn't just another fancy acronym – it's the exact blueprint top performers use to:
    • Generate consistent leads without burning out
    • Convert browsers into eager bookers
    • Maximize guest frequency (hello, repeat customers!)
    • Amplify their margins while others race to the bottom

    Right now, you're probably leaving thousands on the table. The truth? 80% of your potential profits are locked behind just 20% of the right actions.

    Ready to stop bleeding money and start leading the pack?

    Join our newsletter today and get weekly insights that will help you:
    ✓ Master the Growth Formula
    ✓ Optimize your listing for maximum visibility
    ✓ Create an irresistible guest experience
    ✓ Scale your business the smart way

    Don't let another day pass watching others succeed while you're stuck in the grind.

    👉 Click here to join the newsletter and start your journey to the top 10%!


    The Secret To Happiness Mar 25, 2019
    Show notes

    🔍 GET THE STR INSIGHTS THAT CREATED 7-FIGURE HOSTS
    After managing 400+ units and helping STR hosts in 17 countries achieve $800+ monthly net income per bedroom, I'm sharing my best strategies - free.

    Every Monday and Thursday, you'll get:
    ✓ One actionable STR automation strategy
    ✓ Data-driven market insights that matter
    ✓ Implementation frameworks that work
    ✓ Real case studies from our 20,000+ community

    No fluff. No theory. Just proven systems from my living room "office" (fueled by Celsius and Chick-fil-A).

    These are the exact insights that help our community achieve:
    • 30%+ profit margins
    • 80% automated guest communication
    • 5+ hours saved weekly

    👉 Join 20,000+ successful STR hosts at https://newsletter.cashflowdiary.com/welcome

    Now, let's dive into today's episode...


    Tal Ben-Shahar is the Co-founder of the Wholebeing Institute, the Happiness Studies Academy, and PotentialLife. He's the New York Times bestselling author of Happier: Learn the Secrets to Daily Joy and Lasting Fulfillment, Choose the Life You Want: 101 Ways to Create Your Own Road to Happiness, and the new book Short Cuts to Happiness: Life-Changing Lessons from My Barber.

    Podcast Highlights

    • Who is Tal Ben-Shahar?

    Tal was bitten by the happiness spider in college while studying computer science in Harvard. While doing rather well academically and socially he found himself to be quite unhappy, so he decided to switch majors to Philosophy and Psychology to pursue the answers to two questions: “why aren’t I happy?” and “how can I become happier?” He became focused on how he can help himself, individuals, organizations, and nations increase their happiness.

    Tal felt that he wouldn’t be able to find the answers he was looking for in code, so he started looking to ancient wisdom from many people in the past. We’re told we should become successful and then we’ll be happy, but that’s something called the Arrival Fallacy. Success will at best give us a short lived spike in happiness, we need to do other things to increase our levels of well being.

    • The Secret to Happiness

    Happiness is tough to define but we know it when we feel it. You can tell when you are going through good times and bad times. It’s also important to differentiate between happiness and pleasure, because they are not the same thing.

    Meaning and purpose are major components of happiness, but they aren’t the whole picture. There is no one secret to happiness. You can feel committed and driven, but still be generally unhappy. Physical wellbeing, curiosity, as well as emotional and interpersonal wellbeing.

    Striving towards happiness is no different than other goals, you have to put in the work and invest in the effort. The journey can also be as fulfilling as the destination. You have to strive for something that is meaningful to you, that you can also enjoy the journey of getting there.

    • What do you mean by the levels of happiness?

    When someone asks Tal if he’s happy, his answer is “I don’t know.” He can say he’s happier than he was in the past, but happiness is a journey that ends when life does. We can always strive for more, but we have to accept that there are ups and downs.

    One of the first lessons that Tal learned is that he first step is to allow yourself to feel unhappy and embrace the negative experiences that are inevitable in life. Don’t compare yourself to an unattainable, unrealistic ideal. When you accept negative emotions and difficulties, you open yourself up to happiness. When you reject negative emotions, they intensify. Taking action when faced with difficulties is the only viable next step.

    Engaging in things that are meaningful and relationships are the other major components of happiness. Spending time with people that you care about and that care about you is the best predictor of overall happiness and wellbeing.

    • What are the things that are preventing entrepreneurs from being happy?

    The first question for an entrepreneur should be “what is most meaningful to me?” rather than “what will make me the most money?”

    Learn to fail, or fail to learn. The most successful entrepreneurs are those that have failed many times and learned from each of those failures. It’s easy to see the successes, but the failures are more valuable.

    • Is there a system to attain happiness?

    Write down things for which you are grateful and focus on the progress that you’ve made. When you do that, your job satisfaction increases and you become more successful.

    When you appreciate the good, the good appreciates. Enjoy the progress, not just the outcomes but allow your ambition guide to towards more growth.

    You will have to learn to accept the fact that you will never arrive. Small changes can make immense differences in your overall levels of happiness. Try to be 1% better than you were yesterday. There will be very few days that will create major changes in your business, it’s about incremental improvement and steady progress.

    Reference: Short Cuts to Happiness: Life-Changing Lessons from My Barber, Tal Ben-Shahar

    • Tal’s Takeaway

    Commit in the next 72 to 120 hours to change through consistency and ritual action. Introduce new rituals into your life like gratitude and exercise in small doses. It doesn’t have to be radical change, make small changes consistently and that is what will shift the needle.

    Links:

    talbenshahar.com

    Thank you for listening! If you enjoyed this podcast, please subscribe to the show on iTunes!


    🏠 Want to Join the Elite 10% of Short-Term Rental Hosts?

    Dear Future Top Performer,

    Are you tired of working harder instead of smarter in your STR business? Here's a wake-up call: The most successful hosts aren't grinding 24/7 – they're leveraging a proven formula that transforms average properties into profit powerhouses.

    Let me share something game-changing with you...

    There's a simple yet powerful equation that's revolutionizing the STR industry:
    L × C × F × M = GP

    This isn't just another fancy acronym – it's the exact blueprint top performers use to:
    • Generate consistent leads without burning out
    • Convert browsers into eager bookers
    • Maximize guest frequency (hello, repeat customers!)
    • Amplify their margins while others race to the bottom

    Right now, you're probably leaving thousands on the table. The truth? 80% of your potential profits are locked behind just 20% of the right actions.

    Ready to stop bleeding money and start leading the pack?

    Join our newsletter today and get weekly insights that will help you:
    ✓ Master the Growth Formula
    ✓ Optimize your listing for maximum visibility
    ✓ Create an irresistible guest experience
    ✓ Scale your business the smart way

    Don't let another day pass watching others succeed while you're stuck in the grind.

    👉 Click here to join the newsletter and start your journey to the top 10%!


    Trustwork: The Future of Work Mar 21, 2019
    Show notes

    🔍 GET THE STR INSIGHTS THAT CREATED 7-FIGURE HOSTS
    After managing 400+ units and helping STR hosts in 17 countries achieve $800+ monthly net income per bedroom, I'm sharing my best strategies - free.

    Every Monday and Thursday, you'll get:
    ✓ One actionable STR automation strategy
    ✓ Data-driven market insights that matter
    ✓ Implementation frameworks that work
    ✓ Real case studies from our 20,000+ community

    No fluff. No theory. Just proven systems from my living room "office" (fueled by Celsius and Chick-fil-A).

    These are the exact insights that help our community achieve:
    • 30%+ profit margins
    • 80% automated guest communication
    • 5+ hours saved weekly

    👉 Join 20,000+ successful STR hosts at https://newsletter.cashflowdiary.com/welcome

    Now, let's dive into today's episode...


    Peter Rex is the Founder of InvestRes and Founder & CEO of Trustwork. InvestRes has purchased 17,000 units throughout Florida, Texas, Arizona, and Colorado, maintains $1.5B+ in assets under management, and has consistently beaten the Preqin Top Quartile in returns. InvestRes is a vertically integrated company, handling acquisitions, property management, construction management and portfolio management in-house. Trustwork is a technology business driven to empower the global workforce and recreate the world’s economy. Trustwork’s initial focus is on recreating the “old economy” industries of real estate and construction, but will eventually empower every person in the global workforce.

    Podcast Highlights

    • Who is Peter Rex?

    In developing the plan for Trustwork, Peter had visited over 85 countries and gained a Law degree from Harvard. Before even that, Peter is naturally rebellious, service driven, and self motivated. Being rebellious didn’t work out very well when Peter was younger, but it served him well as an entrepreneur later in life. Surprisingly, starting a business was a last resort for Peter. It wasn’t part of the plan when Peter was in school but it turned out well.

    Peter’s rebellious nature lead him to look at things differently, especially when people around him see things another way. Peter spent a few weeks at a Christian monastery when he was younger and during that time he felt like he was being called to business, it was more of a pull than a push.

    • Technology and Trustwork

    Peter used to do a lot of construction work when he was younger, and that gave him a great understanding of the construction industry and how things worked. He leveraged his leadership skills and love of reading and learning to start and grow his business. After a few years in the real estate space, Peter felt like there was a bigger idea on the horizon, which was some sort of entrepreneurship platform.

    The obstacles in your life are challenges, you can falter or you can overcome them. Peter’s experience travelling the world taught him a lot about how people operate in different countries. You have to play the game with your talents, when you do that you can’t be beaten.

    Trustwork is an international entrepreneurship platform build on the experiences and notes that Peter took while travelling the world. When it comes to owning property, one of the hardest things you can do is find trustworthy contractors that you can rely. Owning property is one thing, turning it into a profitable asset is something completely different.

    The real estate industry is very feast or famine, when you need to get something done, that’s usually the time that everyone else needs to get something done too. Trustwork solves this issue by creating a platform for entrepreneurs and property owners to connect with people to get their jobs done. It creates transparency for everybody involved.

    Trustwork is the future of work.

    • Peter’s Takeaway

    There are going to be negative people around you no matter, tell the pessimistic people to check themselves and draw a line. Those types of people are only going to distance themselves from you. Other people may be telling you that they believe in you but not in your idea, listen to their concerns and figure out ways to overcome those obstacles. You should assess yourself realistically and use your friend’s perspectives for this. Don’t run away from who you are by trying to become better in an area that you’re weak at just hire people who make up for your weaknesses. Find out where your strengths are and structure the game to play to those strengths. Play in an area that love to do.

    Links:

    trustwork.com

    @peterrex

    Thank you for listening! If you enjoyed this podcast, please subscribe to the show on iTunes!


    🏠 Want to Join the Elite 10% of Short-Term Rental Hosts?

    Dear Future Top Performer,

    Are you tired of working harder instead of smarter in your STR business? Here's a wake-up call: The most successful hosts aren't grinding 24/7 – they're leveraging a proven formula that transforms average properties into profit powerhouses.

    Let me share something game-changing with you...

    There's a simple yet powerful equation that's revolutionizing the STR industry:
    L × C × F × M = GP

    This isn't just another fancy acronym – it's the exact blueprint top performers use to:
    • Generate consistent leads without burning out
    • Convert browsers into eager bookers
    • Maximize guest frequency (hello, repeat customers!)
    • Amplify their margins while others race to the bottom

    Right now, you're probably leaving thousands on the table. The truth? 80% of your potential profits are locked behind just 20% of the right actions.

    Ready to stop bleeding money and start leading the pack?

    Join our newsletter today and get weekly insights that will help you:
    ✓ Master the Growth Formula
    ✓ Optimize your listing for maximum visibility
    ✓ Create an irresistible guest experience
    ✓ Scale your business the smart way

    Don't let another day pass watching others succeed while you're stuck in the grind.

    👉 Click here to join the newsletter and start your journey to the top 10%!


    Live True With Mindfulness and Authenticity Mar 18, 2019
    Show notes

    🔍 GET THE STR INSIGHTS THAT CREATED 7-FIGURE HOSTS
    After managing 400+ units and helping STR hosts in 17 countries achieve $800+ monthly net income per bedroom, I'm sharing my best strategies - free.

    Every Monday and Thursday, you'll get:
    ✓ One actionable STR automation strategy
    ✓ Data-driven market insights that matter
    ✓ Implementation frameworks that work
    ✓ Real case studies from our 20,000+ community

    No fluff. No theory. Just proven systems from my living room "office" (fueled by Celsius and Chick-fil-A).

    These are the exact insights that help our community achieve:
    • 30%+ profit margins
    • 80% automated guest communication
    • 5+ hours saved weekly

    👉 Join 20,000+ successful STR hosts at https://newsletter.cashflowdiary.com/welcome

    Now, let's dive into today's episode...


    Ora Nadrich is the Founder & President of The Institute for Transformational Thinking and bestselling author of Live True: A Mindfulness Guide to Authenticity. Ora is a frequent blogger for the Huffington Post, and has been featured as a panelist on Huffington Post Live. She's written many articles on Mindfulness, and can be found on Yahoo Health, YouBeauty, Conscious2, MindBodyGreen, and many other publications. She leads workshops on "The Says Who? Method", a step-by-step process of confronting our negative thoughts, which are what often create the obstacles in our lives. Ora was an actress and screenwriter, where she worked in film, episodic television, and commercials for more than a decade, which she feels provided her vast experience in exploring motivation and the process of self-discovery.

    Podcast Highlights

    • Who is Ora Nadrich?

    Ora likes to say “a vision always starts in the mind with a single thought.” She considers herself a visionary, as someone who wants to manifest the vision in her mind. When Ora’s sister became afflicted with mental illness that completely changed the way Ora looked at life. Being an actress was no longer what she felt like she was meant to do. She found that some of the most difficult times in life can be a gift that will lead you to understand more about yourself.

    • Where did you get the courage to make the switch and Live True?

    This is a question of Nature vs. Nurture. Many people have come from terrible situations and achieved great things. There is usually a moment, a distinct event that defines you.

    The thing that drives Ora is something that she teaches to other people. Ora wakes up each day with gratitude and presence. Be in the moment of now and think about what you want that moment to be. You are the creator and master of your internal dialogue which will create your reality.

    • Overcoming Self Doubt

    Energy goes where energy flows. We start to believe the thoughts that we tell ourselves and often get attached to thoughts that keep us back.

    If someone came up to you and told a bunch of negative things, would you outright believe them? Probably not, but when we do it to ourselves we do. Take one negative thought you have and write it down, crumple it up and throw it away. Then write down its positive counterpart. You have to be diligent and committed to switching out your negative thoughts that don’t serve you for positive ones that do.

    • Staying In The Present

    We are bombarded more than ever before, you need to make an effort to pause and work with the voices in your own head. The number one anchor in meditation is to focus on your own breath. Being in the present means you are showing up and what of yourself do you want to bring with you?

    If you want to get in shape without exercising, you’re kidding yourself. If you want to be present in your life, you have to do the work.

    • How do we reconcile mindfulness and authenticity?

    Ask yourself what feels inauthentic to you. If you are an entrepreneur just getting started, you are probably under a lot of pressure to put up an image of success that you may not have had yet. But real is good, being vulnerable is okay.

    Give yourself credit for what you’ve done. Wake up in the morning and get your thoughts on straight. Think thoughts that support and encourage what you want to achieve.

    Entrepreneurs are the visionaries of the future. They will change the future. Ora shares her ideas of thought transformation because she knows they can change the way people think and that can change the world. Changing your thoughts is one of the most powerful things you can do.

    • How do you deal with the stigma around mindfulness?

    Everybody has the ability to be present. Meditation and mindfulness used to be considered woo woo but not so much anymore. Mindfulness allows you to discipline your mind and become more aware and focused on what matters, which is especially possible in this age of distractions.

    Some of the top athletes today meditate to achieve their levels of peak performance.

    Reference: Live True: A Mindfulness Guide to Authenticity, Ora Nadrich

    • Ora’s Takeaway

    Make sure that your thoughts are supporting your vision. Any thoughts that get in the way, answer them back and replace them. You have the ability to replace any doubt or fear based thought that appears in your mind. You can reach your goal if change and transform your negative thoughts to positive ones.

    Links:

    oranadrich.com

    Thank you for listening! If you enjoyed this podcast, please subscribe to the show on iTunes!


    🏠 Want to Join the Elite 10% of Short-Term Rental Hosts?

    Dear Future Top Performer,

    Are you tired of working harder instead of smarter in your STR business? Here's a wake-up call: The most successful hosts aren't grinding 24/7 – they're leveraging a proven formula that transforms average properties into profit powerhouses.

    Let me share something game-changing with you...

    There's a simple yet powerful equation that's revolutionizing the STR industry:
    L × C × F × M = GP

    This isn't just another fancy acronym – it's the exact blueprint top performers use to:
    • Generate consistent leads without burning out
    • Convert browsers into eager bookers
    • Maximize guest frequency (hello, repeat customers!)
    • Amplify their margins while others race to the bottom

    Right now, you're probably leaving thousands on the table. The truth? 80% of your potential profits are locked behind just 20% of the right actions.

    Ready to stop bleeding money and start leading the pack?

    Join our newsletter today and get weekly insights that will help you:
    ✓ Master the Growth Formula
    ✓ Optimize your listing for maximum visibility
    ✓ Create an irresistible guest experience
    ✓ Scale your business the smart way

    Don't let another day pass watching others succeed while you're stuck in the grind.

    👉 Click here to join the newsletter and start your journey to the top 10%!


    Effective Communication And Overcoming The Fear of Public Speaking Mar 14, 2019
    Show notes

    🔍 GET THE STR INSIGHTS THAT CREATED 7-FIGURE HOSTS
    After managing 400+ units and helping STR hosts in 17 countries achieve $800+ monthly net income per bedroom, I'm sharing my best strategies - free.

    Every Monday and Thursday, you'll get:
    ✓ One actionable STR automation strategy
    ✓ Data-driven market insights that matter
    ✓ Implementation frameworks that work
    ✓ Real case studies from our 20,000+ community

    No fluff. No theory. Just proven systems from my living room "office" (fueled by Celsius and Chick-fil-A).

    These are the exact insights that help our community achieve:
    • 30%+ profit margins
    • 80% automated guest communication
    • 5+ hours saved weekly

    👉 Join 20,000+ successful STR hosts at https://newsletter.cashflowdiary.com/welcome

    Now, let's dive into today's episode...


    Diane DiResta is the founder and CEO of DiResta Communications, Inc, a New York City-based communications skills consultancy serving business leaders who want to communicate with greater impact, whether one-to-one, in front of a crowd, or from an electronic platform. DiResta is the author of the book Give Fear the Finger: How to Knock Out Fear of Public Speaking and Knockout Presentations: How to Deliver Your Message with Power, Punch, and Pizzazz, a widely used text in college business communication courses.

    Podcast Highlights

    • Who is Diane DiResta?

    Diane is a connector, truth seeker, and lifelong learner. She grew up in a military family so she moved around a lot during her childhood, that’s where she found her love of foreign cultures and developed an attitude of adaptability. Her first career was as a speech pathologist after graduating from Columbia, but she was too ambitious for the opportunities available in that position so she switched careers to giving public speaking training for a consulting company.

    After working in various businesses and industries, Diane realized that she loved the job but didn’t like the culture of Wall Street. She realized that the reason people don’t fit is not because of a skills mismatch but because of a culture issue. She kept searching for the right position while freelancing for a couple of years and came to realize, with the help of her husband, that she wanted to have control of her own work and didn’t actually want another job. Now she takes good speakers and turns them into great speakers and nervous speakers and make them confident speakers.

    Even as a child, Diane was always correcting people’s speech. Her first love was English and teaching, but that wasn’t really an option for her at the time, which is why she ended up in the field of speech pathology.

    • Effective Communication

    Every master was once a disaster. Diane wasn’t always a professional speaker. Gifted speakers are born, but effective speakers are made. Her first exposure to public speaking was in college and she was not a natural stand out, but she still managed a ‘B’ in the class. She knows what it takes to go from an average person who’s anxious about public speaking to someone who trains professional speakers for a living.

    Speaking is a skill, anyone can be effective at conveying a message. The language of confidence combined with your stories and background is the art of effective communication.

    • What’s the difference between verbal and vocal?

    Vocal is your tone, verbal is your language. The message is in the tone, not in your words. When it comes to language wimpy words will undermine your ability to sell or persuade someone.

    When you use weak words, you are communicating that you’re not confident in your statements or position. Don’t suggest, recommend. The confused mind says no. Use more definitive powerful words and hold your ground. Once people learn the skills of executive presence, they take off.

    • Mindset and Skill Set

    The first stage is to address your limiting beliefs. You’re not confident because you don’t believe in yourself. The second stage is recovery strategies. What is your worst nightmare and how would you recover from it? Understanding that helps develop the skill set you need for effective communication.

    Speaking is not a soft skill. You have to understand who you are in front of the person that you’re communicating with. Can you think of anything that happens in the absence of communication? You’re not going to get funding from a VC without being able to communicate effectively.

    The stock market is psychology, fear and confidence at the basic level. Communicating with analysts effectively can have a massive ROI and impact on your company’s stock price. Speaking and communication has dollar bottom line results directly associated with it. Speaking and effective communication is the ultimate competitive advantage, you have to up your game, sound like a leader, and convince people.

    • Why do people have such a difficulty with public speaking?

    The common thread for most people who are afraid of public speaking is the fear of humiliation. You have to reprogram your thinking and work on recovery strategies to get past the fear. When you can laugh at your mistakes and move on, that’s how you convey gravitas and leadership.

    Reference: Knockout Presentations: How to Deliver Your Message with Power, Punch, and Pizzazz, Diane DiResta

    • Diane’s Takeaway

    Be very intentional, know what you want and where you want to go. Buy the book Knockout Presentations or higher a coach. If you don’t have any money to start with join Toastmasters as a way to get your speaking legs and test your skills in front of a low risk audience. Everyone has to learn and practice the fundamental skills before they can become great.

    Links:

    Knockout Presentations

    diresta.com

    Thank you for listening! If you enjoyed this podcast, please subscribe to the show on iTunes!


    🏠 Want to Join the Elite 10% of Short-Term Rental Hosts?

    Dear Future Top Performer,

    Are you tired of working harder instead of smarter in your STR business? Here's a wake-up call: The most successful hosts aren't grinding 24/7 – they're leveraging a proven formula that transforms average properties into profit powerhouses.

    Let me share something game-changing with you...

    There's a simple yet powerful equation that's revolutionizing the STR industry:
    L × C × F × M = GP

    This isn't just another fancy acronym – it's the exact blueprint top performers use to:
    • Generate consistent leads without burning out
    • Convert browsers into eager bookers
    • Maximize guest frequency (hello, repeat customers!)
    • Amplify their margins while others race to the bottom

    Right now, you're probably leaving thousands on the table. The truth? 80% of your potential profits are locked behind just 20% of the right actions.

    Ready to stop bleeding money and start leading the pack?

    Join our newsletter today and get weekly insights that will help you:
    ✓ Master the Growth Formula
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    👉 Click here to join the newsle...


    How to Grow Your Influence and Impact Mar 11, 2019
    Show notes

    🔍 GET THE STR INSIGHTS THAT CREATED 7-FIGURE HOSTS
    After managing 400+ units and helping STR hosts in 17 countries achieve $800+ monthly net income per bedroom, I'm sharing my best strategies - free.

    Every Monday and Thursday, you'll get:
    ✓ One actionable STR automation strategy
    ✓ Data-driven market insights that matter
    ✓ Implementation frameworks that work
    ✓ Real case studies from our 20,000+ community

    No fluff. No theory. Just proven systems from my living room "office" (fueled by Celsius and Chick-fil-A).

    These are the exact insights that help our community achieve:
    • 30%+ profit margins
    • 80% automated guest communication
    • 5+ hours saved weekly

    👉 Join 20,000+ successful STR hosts at https://newsletter.cashflowdiary.com/welcome

    Now, let's dive into today's episode...


    Michelle Tillis Lederman is the CEO of Executive Essentials and bestselling author of The 11 Laws of Likability: Relationship Networking. Because People Do Business with People They Like and the new book The Connector’s Advantage: 7 Mindsets to Grow Your Influence and Impact. She has worked with clients ranging from government to academia to non-profit to Fortune 500 companies, including Madison Square Garden, Citi, Johnson & Johnson, Ernst & Young, Michigan State University, Sony, and The Department of Environmental Protection. She has been featured on CBS and MSNBC, and in the NY Times, Forbes and Working Mother magazine.

    Podcast Highlights

    • Who is Michelle Tillis Lederman?

    Michelle describes herself as a petite powerhouse. She grew up as a have-not, not that she was poor but her family knew what it was it like to struggle on the lower end of the financial spectrum. All she dreamed about as a child was financial security which directly influenced her choices later in life.

    Michelle originally started out as an accountant because she was good with numbers and thought that would fulfill her desire for financial security. It didn’t work out very well so she explored other similar positions looking for the right fit and purpose. After finding herself as the only woman on a global venture capital team, she realized that communication in that industry was terrible. She began to explore the idea of effective communication and one of the first trainings she ever taught was how to give effective feedback.

    You need to recognize in yourself what you really want to do and believe that you can do it. You have to own it and then go make it happen. Michelle wasn’t necessarily seeking her current career but she was open to learning more. Be open to those moments wherever you are.

    You have to design your ideal. If you’re questioning whether or not someone will pay you for something you are considering offering, ask yourself why they need it and how can you tie it to their bottom line.

    • Providing Effective Feedback

    You cannot make anybody like you. Once you accept that, you can enable them to see what is likable about you. It’s not about who you are in isolation, but who you are in relation to who you are trying to connect with.

    When you have information to give to somebody that they might not take well, you should start the conversation with “Are you open to…” By saying yes, they put themselves into a position to open themselves up for the information that’s coming, even if the feedback is negative.

    • Connecting, Influence, and Mindset

    There is an advantage to being a better connector, it makes things faster, easier, better. If you’re trying to grow your business, you’re going to do it better if you’re a connector. That means connecting with other people and helping other connect as well.

    There are seven mindsets of a connector: open and accepting, they have a clear vision, believe in abundance, they trust, they are social and curious, they are conscientious, and they have a generous spirit.

    The mindset of abundance may be one of the most difficult of mindsets. Reputational and competitive risk is always something to overcome because they come from a mindset of scarcity, which is very common for most people in society.

    Having a clear vision is another common challenge for many people. How can you make something faster, easier, or better without knowing what that looks like?

    When you ask for something, you don’t want the possibility of someone saying no putting the relationship at risk. You have to trust that what you give will eventually come back and that the spirit of generosity is in the other person.

    Connectors follow up and follow through, so they don’t say yes to the things they can actually do.

    These concepts can definitely be taught. They didn’t come naturally to Michelle but she evolved and grew as a person and an entrepreneur. You can’t outearn your personal growth, continuous learning and improvement are very important.

    Reference: The Connector’s Advantage: 7 Mindsets to Grow Your Influence and Impact, Michelle Tillis Lederman

    • Michelle’s Takeaway

    Be your own best friend. You believe your own stories, be the friend that would tell you the things that you need to hear to believe in yourself. Pick three people, pick someone you want to strengthen a relationship with, someone you want to connect with but haven’t yet, and one other of your choice. Find a reason to reach out and start talking. Be social and curious, look for opportunities to add value, and share your vision and what you’re working on. When we share we tap into other people’s vision and desires and you can never know where a conversation like that will take you.

    Links:

    theconnectorsadvantage.com

    michelletillislederman.com

    Thank you for listening! If you enjoyed this podcast, please subscribe to the show on iTunes!


    🏠 Want to Join the Elite 10% of Short-Term Rental Hosts?

    Dear Future Top Performer,

    Are you tired of working harder instead of smarter in your STR business? Here's a wake-up call: The most successful hosts aren't grinding 24/7 – they're leveraging a proven formula that transforms average properties into profit powerhouses.

    Let me share something game-changing with you...

    There's a simple yet powerful equation that's revolutionizing the STR industry:
    L × C × F × M = GP

    This isn't just another fancy acronym – it's the exact blueprint top performers use to:
    • Generate consistent leads without burning out
    • Convert browsers into eager bookers
    • Maximize guest frequency (hello, repeat customers!)
    • Amplify their margins while others race to the bottom

    Right now, you're probably leaving thousands on the table. The truth? 80% of your potential profits are locked behind just 20% of the right actions.

    Ready to stop bleeding money and start leading the pack?

    Join our newsletter today and get weekly insights that will help you:
    ✓ Master the Growth Formula
    ✓ Optimize your listing for maximum visibility
    ✓ Create an irresistible guest experience
    ✓ Scale your business the smart way

    Don't let another day pass watching others succeed while you're stuck in the grind.

    👉 Click here to join the newsletter and start your journey to the top 10%!


    The Company of One and Scaling Without Growth Mar 07, 2019
    Show notes

    🔍 GET THE STR INSIGHTS THAT CREATED 7-FIGURE HOSTS
    After managing 400+ units and helping STR hosts in 17 countries achieve $800+ monthly net income per bedroom, I'm sharing my best strategies - free.

    Every Monday and Thursday, you'll get:
    ✓ One actionable STR automation strategy
    ✓ Data-driven market insights that matter
    ✓ Implementation frameworks that work
    ✓ Real case studies from our 20,000+ community

    No fluff. No theory. Just proven systems from my living room "office" (fueled by Celsius and Chick-fil-A).

    These are the exact insights that help our community achieve:
    • 30%+ profit margins
    • 80% automated guest communication
    • 5+ hours saved weekly

    👉 Join 20,000+ successful STR hosts at https://newsletter.cashflowdiary.com/welcome

    Now, let's dive into today's episode...


    Paul Jarvis is the bestselling author of Everything I Know and the new book Company of One: Why Staying Small Is the Next Big Thing for Business. He is a veteran of the online tech world, and over the years has had such corporate clients as Microsoft, Yahoo, Mercedes-Benz, Warner Music and athletes like Warren Sapp, Steve Nash and Shaquille O’Neal. He’s founded several start-ups, toured the US and Canada in the band Mojave, and has worked as a web designer for almost two decades. Paul’s writing appears in Fast Company, 99u, The Next Web, GOOD, Elephant Journal, Design Taxi, Medium.com and many other publications. With an international reputation as the designer whose vision and web design strategy builds multi-million dollar businesses, he teaches online courses, runs several software businesses, and hosts a handful of podcasts from his home on an island on the West Coast of Canada.

    Podcast Highlights

    • Who is Paul Jarvis?

    One of Paul’s favorite quotes is from Uncle Ben, the iconic “with great power comes great responsibility.” Paul has always been interested in the relationship between technology and people which is why when the internet started he realized there was an incredible opportunity available.

    When Paul started out he was doing web design and he did that for 15 years. He loved working with the clients but not so much working for the agency, so he decided to leave but the clients sought him out and wanted to keep with Paul no matter where he went. This lead him to realize that he could just work directly with those clients and could just start a business instead.

    • Where did you get the courage to venture out on your own?

    Having a client list was a big help but being focused on fostering the relationships in the first place was very important. It wasn’t just courage, Paul felt the fear but he acted anyway.

    Paul wanted to be in control of the relationships that he had with his clients so freelancing was really his best option and that’s what drove him to go out on his own.

    Paul is generally a little contrarian so he’s always done things a little differently.

    • Company of One

    A company of one doesn’t necessarily mean literally one person, it’s more about challenging the idea that growth is always good. People assume that the byproduct of business success is always getting bigger, Paul thinks the byproduct of success is more about getting to choose where and how you work and where you want to get bigger.

    Growth can make sense, but it doesn’t have to.

    A lot of people start their own business because they want freedom. They also tend to focus on the what if questions around failure but forget about the questions of what if their succeeds? Entrepreneurs should be able to make decisions about how to spend their day and the work they do.

    There are two stages to business, pre-enough and post-enough. In the first stage you take the work you can get because you have to. Once you have enough, you have more choices than you think you do. You can make choices in your business that line up with your values.

    It’s more important to focus to the results than the traditional methodology of how to achieve those results, especially in the age of the internet.

    • Scale Without Growth

    Paul can reach 30,000+ people with the click of a button. Technology enables you reach people and scale a business without hiring more people. Adding more people is the easiest solution but not necessarily the best one.

    It’s possible to build a business that has collaborative freelancers on the team instead of employees.

    Whenever starting a business, Paul asks the question of “how would this cost to support and maintain?” If it’s too much, he won’t pursue that business. The trick to figure out at what size does a business have to be to be profitable. It’s important to figure out how to be profitable without crazy amounts of volume.

    You can run into issues when your business outpaces profit with growth. Profitability creates durability.

    Some people love managing, if you’re building on growth it is possible to add team members and still achieve your goals of freedom and lifestyle.

    Reference: Company of One: Why Staying Small Is the Next Big Thing for Business, Paul Jarvis

    • Paul’s Takeaway

    Start to think about how you can make money tomorrow. Momentum is huge, people stall on their dreams because they don’t see progress. What can you do tomorrow that can make a difference for somebody that they would be willing to pay you for? Confidence comes from experience and every client will make you more valuable to the next person.

    Links:

    Company of One book

    pjrvs.com

    Thank you for listening! If you enjoyed this podcast, please subscribe to the show on iTunes!


    🏠 Want to Join the Elite 10% of Short-Term Rental Hosts?

    Dear Future Top Performer,

    Are you tired of working harder instead of smarter in your STR business? Here's a wake-up call: The most successful hosts aren't grinding 24/7 – they're leveraging a proven formula that transforms average properties into profit powerhouses.

    Let me share something game-changing with you...

    There's a simple yet powerful equation that's revolutionizing the STR industry:
    L × C × F × M = GP

    This isn't just another fancy acronym – it's the exact blueprint top performers use to:
    • Generate consistent leads without burning out
    • Convert browsers into eager bookers
    • Maximize guest frequency (hello, repeat customers!)
    • Amplify their margins while others race to the bottom

    Right now, you're probably leaving thousands on the table. The truth? 80% of your potential profits are locked behind just 20% of the right actions.

    Ready to stop bleeding money and start leading the pack?

    Join our newsletter today and get weekly insights that will help you:
    ✓ Master the Growth Formula
    ✓ Optimize your listing for maximum visibility
    ✓ Create an irresistible guest experience
    ✓ Scale your business the smart way

    Don't let another day pass watching others succeed while you're stuck in the grind.

    👉 Click here to join the newsletter and start your journey to the top 10%!


    Boosting Your Creativity With Innovation Engineering Mar 04, 2019
    Show notes

    🔍 GET THE STR INSIGHTS THAT CREATED 7-FIGURE HOSTS
    After managing 400+ units and helping STR hosts in 17 countries achieve $800+ monthly net income per bedroom, I'm sharing my best strategies - free.

    Every Monday and Thursday, you'll get:
    ✓ One actionable STR automation strategy
    ✓ Data-driven market insights that matter
    ✓ Implementation frameworks that work
    ✓ Real case studies from our 20,000+ community

    No fluff. No theory. Just proven systems from my living room "office" (fueled by Celsius and Chick-fil-A).

    These are the exact insights that help our community achieve:
    • 30%+ profit margins
    • 80% automated guest communication
    • 5+ hours saved weekly

    👉 Join 20,000+ successful STR hosts at https://newsletter.cashflowdiary.com/welcome

    Now, let's dive into today's episode...


    Doug Hall is Founder of the Eureka! Ranch, the Innovation Engineering Institute, and Brain Brew Custom Whisk(e)y. He is the author of the bestselling book Jump Start Your Business Brain: Scientific Ideas and Advice That Will Immediately Double Your Business Success Rate and the new book Driving Eureka! Problem Solving with Data Driven Methods & the Innovation Engineering System. Hall has been named one of America’s top innovation experts by Inc.magazine, The Wall Street Journal, Dateline NBC, CNBC, CIO Magazine and the CBC. His Innovation Engineering system is responsible for over $16 billion in growth and system improvements projects in active development. He is an inventor, researcher, educator and craft whiskey maker.

    Podcast Highlights

    • Who is Doug Hall?

    Doug is a compulsive experimenter, he measures the results and then innovates based on the results. Doug is just a curious guy. He started his first business at the age of 12 just to see if he could do it. Everything he has done is driven by genuine curiosity. When he tried something to make money, it always failed, but when he approached things from a point of curiosity it always worked much better.

    • Creativity Systems

    Doug has measured over 9000 teams in an effort to learn what allows people to create more meaningful ideas.

    The first thing is stimulus, people think that to get good ideas they need to sit in an empty room and the ideas will come, but that’s the last thing you should do. You create a system of gathering stimulus together to get your mind to react off of and create new ideas.

    The second thing is diversity in view points. When you combine people with diverse perspectives that trust each other, you get an exponential effect on the creativity of the group.

    The third thing is fear. Fear is the creativity killer so trust is very important, the key to driving out fear is to use data to build your confidence.

    Big corporations are usually more interested in getting a big idea given to them than having their team taught how to generate big ideas. We don’t believe in our people and we have to believe in our people to create great things. A team can’t win with just one all star. People are typically hired because they are innovative and creative but then they are told to just do what they are told.

    As a leader, it’s your job to set the vision and then give your team the training and tools to do the job.

    • Innovation Engineering and Inventing New Things

    Doug made the conscious decision to become an inventor. He ended up working a Proctor and Gamble for ten years in an inventing centered role and set a lot of records at the company. Doug’s rule is simple, every six months ask yourself the question “am I smarter now than I was before?” If not, it’s time to move on.

    After getting fed up seeing ideas get killed by the corporate bureaucracy, Doug went into academia and created Innovative Engineering programs that have gone on to teach 35,000 people how to create better ideas.

    When ideas go into the development system in most organizations they will lose half their value because people will compromise. Ideas get killed as they go through the bureaucracy because the teams are fighting each other instead of working together. Being data driven is the solution to driving out fear.

    So much of our society teaches kids that they aren’t or can’t be creative. There are a lot of habits that need to be unlearned if you want to innovate.

    Reference: Driving Eureka! Problem Solving with Data Driven Methods & the Innovation Engineering System, Doug Hall

    • Doug’s Takeaway

    The first truth is your idea stinks, but if you have the mindset of never ending continuous improvement of that idea you are guaranteed success. You just don’t know how many cycles of learning you’ll have to do so you have to have the ammunition to make it through. All ideas stink at the front end. Find ways to experiment and drive the risk out. All ideas that became something go through a lot of iterations first. If you have the mindset of never ending improvement you can’t lose.

    Links:

    doughall.com/vip

    Thank you for listening! If you enjoyed this podcast, please subscribe to the show on iTunes!


    🏠 Want to Join the Elite 10% of Short-Term Rental Hosts?

    Dear Future Top Performer,

    Are you tired of working harder instead of smarter in your STR business? Here's a wake-up call: The most successful hosts aren't grinding 24/7 – they're leveraging a proven formula that transforms average properties into profit powerhouses.

    Let me share something game-changing with you...

    There's a simple yet powerful equation that's revolutionizing the STR industry:
    L × C × F × M = GP

    This isn't just another fancy acronym – it's the exact blueprint top performers use to:
    • Generate consistent leads without burning out
    • Convert browsers into eager bookers
    • Maximize guest frequency (hello, repeat customers!)
    • Amplify their margins while others race to the bottom

    Right now, you're probably leaving thousands on the table. The truth? 80% of your potential profits are locked behind just 20% of the right actions.

    Ready to stop bleeding money and start leading the pack?

    Join our newsletter today and get weekly insights that will help you:
    ✓ Master the Growth Formula
    ✓ Optimize your listing for maximum visibility
    ✓ Create an irresistible guest experience
    ✓ Scale your business the smart way

    Don't let another day pass watching others succeed while you're stuck in the grind.

    👉 Click here to join the newsletter and start your journey to the top 10%!


    Build Your Real Estate Investing Team With Bob Lachance Feb 28, 2019
    Show notes

    🔍 GET THE STR INSIGHTS THAT CREATED 7-FIGURE HOSTS
    After managing 400+ units and helping STR hosts in 17 countries achieve $800+ monthly net income per bedroom, I'm sharing my best strategies - free.

    Every Monday and Thursday, you'll get:
    ✓ One actionable STR automation strategy
    ✓ Data-driven market insights that matter
    ✓ Implementation frameworks that work
    ✓ Real case studies from our 20,000+ community

    No fluff. No theory. Just proven systems from my living room "office" (fueled by Celsius and Chick-fil-A).

    These are the exact insights that help our community achieve:
    • 30%+ profit margins
    • 80% automated guest communication
    • 5+ hours saved weekly

    👉 Join 20,000+ successful STR hosts at https://newsletter.cashflowdiary.com/welcome

    Now, let's dive into today's episode...


    Bob Lachance has been an active business owner and real estate investor since 2004. Bob is an entrepreneur by nature and currently owns, operates and manages many different businesses around the world. Bob helped create one of the top Real Estate Coaching and Mentor programs in existence today and also created one of the premiere Virtual Assistant Staffing companies, REVA Global LLC. Bob is an expert in the real estate investing space and has an incredible reputation for creation, implementation and execution.

    Bob Lachance is a sought-after mentor and industry expert, lending his voice to countless real estate investors, startups and entrepreneurs looking to take their businesses to the next level. Prior to getting into the business sector, Bob had a successful 8 year professional ice hockey career which allowed him the privilege of traveling and living all over the United States and Europe. Bob was also a member of the 1995 National Championship Boston University Ice Hockey Team.

    Podcast Highlights

    • Who is Bob Lachance?

    Bob is definitely not a Harvard grad but he would say he is a coach. He’s played pretty much every single sport in addition to hockey and in each instance Bob’s father was the coach where his coaching style was to coach each child the same way. His motto was “each kid is going to get as good as they are going to get, not as good as their parents wanted them to get.”

    As much time, energy, and effort as you put into something will determine how good you’re going to get. Bob was born to coach and help people.

    • Why was real estate the thing for you after hockey?

    Bob went to Boston University on a full scholarship but when you get something like education for free, you tend not to take advantage of it. After choosing to play for the St. Louis Blues instead of completing his education, Bob didn’t have much to fall back. After searching the internet for careers that didn’t require a degree to get into and real estate kept coming up, he decided to jump in with both feet.

    At the time of Bob’s first purchase, he was missing a lot of resources and knowledge but he figured it out as he went along.

    Goal setting plays a major part in your success. Setting small goals and attaining them will give you the fuel to keep going. If you want to really accomplish something you have to give it your full effort and stop listening to the naysayers.

    The 2008 recession was the perfect example as to why passive income is so important.

    • What’s your favorite part of investing in real estate?

    When Bob started he had no systems or processes to keep attaining his goals. He knew he needed to create those things so he started looking for a team to join. Bob believes that you are only as good as your team.

    After running a number of short sale transactions, Bob and his partner started looking for what they can add to help more investors become successful. This drive lead to Bob’s many coaching programs as well as his virtual assistant company.

    REVA Global

    Real estate is essentially a very simple process that has five steps: Marketing, Lead Intake, Deal Analysis, Offers and Contracts, and Selling the Property. REVA Global trains virtual assistants to take different tasks off your plate.

    The top tasks for REVA VA’s in short term rentals are managing the CRM and coordinating maintenance. Minor repairs can take up a crazy amount of time out of your day and a VA can take care of all of that for you.

    • Transitions

    Problem solving is the ultimate skill. There is a million dollar business no matter where you go. In the end it’s about filling a need.

    Coaching and the communication behind it has been a very important skill set that Bob has transferred over from hockey.

    • Bob’s Takeaway

    Get educated in what you want to do. Education and mentoring are the first things that Bob would do. Take a course and then implement it. Learn it, live it, gift it.

    Links:

    revaglobal.com

    bob@revaglobal.com

    Thank you for listening! If you enjoyed this podcast, please subscribe to the show on iTunes!


    🏠 Want to Join the Elite 10% of Short-Term Rental Hosts?

    Dear Future Top Performer,

    Are you tired of working harder instead of smarter in your STR business? Here's a wake-up call: The most successful hosts aren't grinding 24/7 – they're leveraging a proven formula that transforms average properties into profit powerhouses.

    Let me share something game-changing with you...

    There's a simple yet powerful equation that's revolutionizing the STR industry:
    L × C × F × M = GP

    This isn't just another fancy acronym – it's the exact blueprint top performers use to:
    • Generate consistent leads without burning out
    • Convert browsers into eager bookers
    • Maximize guest frequency (hello, repeat customers!)
    • Amplify their margins while others race to the bottom

    Right now, you're probably leaving thousands on the table. The truth? 80% of your potential profits are locked behind just 20% of the right actions.

    Ready to stop bleeding money and start leading the pack?

    Join our newsletter today and get weekly insights that will help you:
    ✓ Master the Growth Formula
    ✓ Optimize your listing for maximum visibility
    ✓ Create an irresistible guest experience
    ✓ Scale your business the smart way

    Don't let another day pass watching others succeed while you're stuck in the grind.

    👉 Click here to join the newsletter and start your journey to the top 10%!


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