Becoming You Podcast

Latest Episodes:

Creating Your Stream of Fulfillment with Kacia Ghetmiri Aug 23, 2023

Show notes

Welcome back to the Becoming You Podcast, where we dive deep into the stories and journeys of successful entrepreneurs. Today, we're joined by Kacia Ghetmiri, a powerhouse entrepreneur and host of the Empower Her podcast. In this episode, Kacia shares her insights on personal and mental success, and how it translates into business success. She opens up about the challenges of automating processes in her business, embracing change, and falling in love with the process rather than focusing solely on the end goal.

Timestamps:

00:01:02 - Embracing change and letting go of fear.

00:03:22 - Avoiding comparisons to the past and embracing the new.

00:07:41 - How a big vision can inspire growth and confidence.

00:11:58 - Starting a podcast in 2018 for relatable connections.

00:20:39 - Recognizing that some things get easier, while others get harder.

00:23:03 - Growing from fear to confidence: Kacia's personal journey.

00:25:41 - Giving yourself permission to try new things and defining your own success.

00:31:43 - Taking action and having difficult conversations.

00:35:28 - Celebrating small wins to build confidence and love the process.

00:39:58 - Trusting your vision, outsourcing, and building community.

00:41:38 - Discussing transformation, trust, anxiety, and authenticity.

00:46:09 - Kacia's gratitude to Rebecca for inspiration.

Key Takeaways:

1. Aligning Personal and Business Success:

- The importance of mental success in achieving business success.

- Automating processes and enduring the frustration before seeing results.

- Loving the process, not just the end goal.

2. Podcasting for Connection:

- Building a community with a podcast.

- Co-creating with the audience and sharing the journey.

3. Small Actions, Big Impact:

- Making progress with feasible actions.

- Avoiding regret and realizing anyone can create what they want.

4. Difficult Conversations:

- Sharing a personal experience with a tough employee conversation.

- Encouraging listeners to take action.

5. No Comparisons:

- Avoiding comparisons to past selves.

- Recognizing past success also requires starting from scratch.

6. Embrace the New:

- Enjoying growth and new experiences.

- Trying new things in business and life.

7. Building Confidence:

- Celebrating small wins and loving the process.

- Reflecting on accomplishments to boost confidence.

8. Authenticity and Success:

- Overcoming challenges through community and authenticity.

- Staying true to oneself for business success.

Join us for an insightful and motivating conversation with Kacia Ghetmiri, and learn how to create a fulfilling life and business.

Resources:

Empower Her Podcast

Website

Social

About the Guest:

Kacia Ghetmiri is a powerhouse entrepreneur, speaker, event host, and the vibrant voice behind the EmpowerHER podcast. More than just a podcast host, Kacia is your ultimate hype woman and life enthusiast, passionately dedicated to helping women like you craft a life that truly ignites their souls.

Kacia's mission is to broaden your horizons, help you explore the limits of what's possible, and empower you to channel your passion into purpose - all while enjoying the journey.

For more info on the host:

Visit www.rebeccacafiero.com and follow Rebecca on Instagram @rebeccacafiero and @becomingyoupodcast !!

Slow Down to Speed Up Aug 21, 2023

Show notes

In this episode of The Becoming You Podcast, I'm going to share a personal story that I believe many of you can relate to. As an entrepreneur, it's often challenging to balance business and personal life, especially when unexpected events like minimal childcare occur. I've found that the key to navigating these challenges successfully is by introducing structure into your business, something I used to resist. I've made the transition from a free-flow approach to a more structured one, and it's made all the difference. I'm excited to share how this change has allowed me to optimize my business while still leaving room for the creativity and innovation that I cherish. Join me in this episode as I share insights that I hope will help you too.

Key Takeaways:

1. Navigating Challenges: Creating a structured business framework is vital, especially when facing unexpected obstacles.

2. Debunking Myths: Slowing down and implementing structured processes does not mean falling behind; it's a step towards optimizing your business.

3. Strategies for Structure: Audit your processes, delegate tasks, automate workflows, and develop consistent habits to improve efficiency and save time.

4. Structured Benefits: Embracing a structured approach not only fosters profitability and professional growth but also carves out space for creativity and innovation.

Timestamps:

00:01:40 - From winging it to recognizing the need for change.

00:05:41 - The benefits of consistency, habits, and structure for profitability, efficiency, & focus.

00:08:29 - Embracing a slow-down approach for sustained business success.

Tune in to learn how integrating structure with spaciousness can propel your business to new heights while allowing room for innovation and creativity.

About the Host:

Prior to becoming an entrepreneur, she spent 13 years in Corporate America leading sales and marketing teams. She is a frequent speaker on online business strategy, creating credibility + visibility, productivity and personal optimization. As a sought after media source, Rebecca's tips have been featured in NBC News, ABC News, BIZ TV and publications including Forbes, Reader's Digest, Women's Health, US News and World Report and more.

Connect with Rebecca Cafiero:

Visit www.rebeccacafiero.com and follow Rebecca on Instagram @rebeccacafiero and @becomingyoupodcast !!

Designing with the End in Mind Aug 18, 2023

Show notes

Welcome back to The Becoming You Podcast! In today's episode, I'll be discussing the power of aligning your goals with desired feelings for intentional decision-making. Drawing from my own personal experiences and insights, I'll explore the concept of designing a life and business that reflects your values and brings fulfillment. So let's dive into this insightful and thought-provoking episode as we explore how to become the best version of yourself.

Timestamps:

00:01:55 - Reverse engineering goals for desired feelings.

00:04:28 - Creating a "joy menu" or "inspiration menu" for decision-making.

00:07:17 - Intentional decision-making: "Don't do it just because you can."

00:11:47 - Evolution in entrepreneurship, owning a business, body of work.

00:13:03 - Exit plan, visibility, alignment, purpose, fulfillment, profitability.

00:17:38 - Memories, quality time, impact: the ultimate goals.

Key Takeaways:

1. Reverse Engineering Goals:

- Design with the end in mind, align decisions with desired emotions.

- Understand that short-term hard work may be necessary for long-term ease.

2. Creating a Joy Menu:

- Develop a "joy menu" or "inspiration menu" as a tool for decision-making.

- The importance of feeling inspired for productivity.

3. Intentional Decision Making:

- Understand that what feels good in the short term may not align with your long-term vision and goals.

- "Don't do it just because you can."

4. Evolution in Entrepreneurship:

- Shift focus from the end result to post-achievement feelings and the larger vision.

- Treat your business as a body of work and contemplate future implications of current decisions.

5. Visibility, Alignment, Purpose, Fulfillment, Profitability:

- Align business growth with core values, pursue purpose-driven success.

- Integrate core values for a more fulfilling and profitable business.

6. Ultimate Goals:

- The long-term goals of building memories, quality time, and impact that drive decisions.

Get ready to be inspired as you explore how to align your goals with desired feelings for a fulfilling and purpose-driven life and business. Tune in to this episode of the Becoming You Podcast to explore the concept of intentional decision-making and become the best version of yourself.

About the Host:

Connect with Rebecca Cafiero:

Visit www.rebeccacafiero.com and follow Rebecca on Instagram @rebeccacafiero and @becomingyoupodcast !!

Creating a Clear Operational Vision + Doing More with Less with Lia Garvin Aug 16, 2023

Show notes

In this episode, we're joined by Lia Garvin, bestselling author, TEDx speaker, and founder of The Workplace Reframe. Lia shares her expertise in team optimization, decision-making processes, and effective strategies for navigating economic uncertainty.

Key Takeaways:

- The importance of having a clear vision for your business' growth and the potential benefits of having a right-hand person involved in key discussions.

- The six dimensions of effective teams and how clarity in decision-making processes can improve operations.

- The necessity to do more with less in challenging economic times, and strategies to identify and fix inefficiencies.

- How to encourage team buy-in when implementing new systems, with a focus on understanding the benefits.

- The role of simplifying work processes in preventing inefficiencies, reducing employee stress, and increasing retention.

- The importance of leveraging past experiences when starting a new venture, and how this can help business owners gain confidence and clarity in their vision.

Timestamps:

- [00:01:41] Lia discusses maximizing resources and growth in uncertain times.

- [00:03:52] The role of simplified work processes in employee retention.

- [00:06:52] Translating team optimization knowledge to smaller businesses.

- [00:12:31] Various topics covered in coaching sessions, including onboarding, decision-making, setting expectations, work tracking, and career development.

- [00:17:32] Lia's passion for working with businesses that are eager to optimize.

- [00:21:27] The transformative power of harnessing overlooked skills.

- [00:23:41] Lia shares insights from her keynote on simplifying work at a Canadian conference.

Resources:

- Lia Garvin's Book - Unstuck

- Managing Made Simple

- The Workplace Reframe

About the Guest:

Lia Garvin is the bestselling author of Unstuck, a TEDx speaker, and the founder of The Workplace Reframe. With her extensive experience leading team operations within tech giants such as Google, Microsoft, and Apple, Lia now helps small businesses and startups navigate economic uncertainty and optimize their teams.

For more info on the host:

Visit www.rebeccacafiero.com and follow Rebecca on Instagram @rebeccacafiero and @becomingyoupodcast !!

Climbing the Visibility Ladder Aug 14, 2023

Show notes

Welcome back to the Becoming You Podcast! Today, we unearth the intricacies of visibility and credibility in business. From media mentions to the might of podcasts, discover how to amplify your brand and stand out in a saturated market. Dive in with us for actionable insights to elevate your presence!

Key Takeaways:

1. Featured Expertise:

- Elevate your brand by being cited alongside industry leaders.

- But, brief mentions aren't magic wands for instant online searches.

2. Logos & Credibility:

- Harness logos from top publications to build trust, justify pricing, and speed up buying cycles.

- A word of caution: Be skeptical of paid placements; genuine credibility can't be bought.

3. The Power of Presence:

- Podcasts & speaking gigs: Effective tools for unparalleled visibility.

- Online presence versus traditional media: Striking a balance.

4. Visibility Nuances:

- The triad: Visibility, Credibility, Profitability.

- Tailoring visibility tactics to align with specific business aims.

5. Mapping Success:

- Crafting a vision map to chart a course towards business milestones.

- Scaling the five-rung visibility ladder: A game-changer for high-ticket product providers.

6. Podcast Power:

- Guest podcasting: A ticket to unmatched credibility.

- Podcast hosts & media rely on Google; ensure you're visible.

- Speaking engagements: Client magnets!

- "Becoming You" podcast: A prime platform to guest and gain credibility.

7. TV's Impact:

- Unlocking new horizons for brand credibility and profitability.

Harness these insights, embark on your journey up the visibility ladder, and shine brilliantly in your business realm!

Timestamps:

00:00:45 - Unveiling the five rungs of visibility, credibility, and profitability.

00:03:48 - The power and pitfalls of logos for credibility. Paying for publicity: a cautionary tale.

00:08:57 - Strategies to climb the ladder and dominate Google searches.

00:12:48 - How publishing fuels intelligence, boosting success rates.

00:14:03 - The growth potential of TV appearances.

00:17:50 - Taking charge of your expertise and embracing the spotlight.

About the Host:

Connect with Rebecca Cafiero:

Visit www.rebeccacafiero.com and follow Rebecca on Instagram @rebeccacafiero and @becomingyoupodcast !!

Embracing the Journey: The Power of Patience and Grace Aug 11, 2023

Show notes

In this episode of The Becoming You Podcast, we delve into the importance of patience and embracing life's journey. We'll explore the realization that beauty and creativity aren't born out of speed or comparison but from allowing things to unfold naturally over time.

Key Takeaways:

Realizing beauty comes from patience - Reflection on personal milestones
Not rushing life - Importance of living in the present and not solely focusing on goal achievement
Need for patience and intentionality - Reflections on experiences with the Pitch Club and previous business ventures
Cherishing personal growth - Importance of embracing and cherishing the journey
Power of delayed timing - How becoming a mother later in life had positive aspects
Patience in personal transformation - Encouragement to be patient and gracious with oneself
Finding joy in the journey - Recognizing that happiness comes from the process, not just the end goal
Embrace setbacks - Understanding the highs and lows of life
The lengthy process to finding a dream career - Reflection on how quick results often stem from previous struggles

Join me on The Becoming You Podcast as we explore the transformative power of patience and grace. Remember, the journey is just as important as the destination.

Timestamps:

00:00:45 - Releasing pressure, being present, embracing patience

00:04:09 - The 18-year journey to design our dream home

00:06:27 - Patience with dreams and embracing the journey

About the Host:

Connect with Rebecca Cafiero:

Visit www.rebeccacafiero.com and follow Rebecca on Instagram @rebeccacafiero and @becomingyoupodcast !!

Stepping into Your Power + Becoming a Magnet For Your Dreams with Leanne Lopez Mosley Aug 09, 2023

Show notes

In this episode of the Becoming you Podcast, we have guest Leanne Lopez Mosley, a renowned personal development coach. Together, we delve into Leanne's transformative journey towards personal empowerment and uncover how challenges, self-discovery, and resilience can shape life and work. Tune in as Leanne shares insightful stories and wisdom about overcoming obstacles, embracing change, and using your unique strengths to create the life you desire.

Key Takeaways:

Leanne's transformative journey, highlighting the challenges she overcame and the lessons she learned along the way.
The significance of personal growth, self-discovery, and resilience when facing life's trials.
How to create space in your life for growth and development
The importance of adopting positive habits and mindset shifts for personal and professional success.
How to harness your unique strengths and talents to build a fulfilling career and personal life.
The benefits of prioritizing self-care, mental health, and wellness in the journey towards empowerment.
Leanne's insights on making intentional life choices, overcoming fears, and stepping into your power.

Timestamps:

[00:00:34] Introduction to Leanne's personal empowerment journey.

[00:03:56] Leanne shares her experiences with personal growth and resilience.

[00:08:42] The importance of creating space in your life for development and change.

[00:13:00] How Leanne adopted positive habits and mindset shifts for success.

[00:14:49] Embracing your unique strengths to create the life you desire.

[00:20:43] Leanne discusses the benefits of prioritizing mental health and wellness.

[00:21:47] Overcoming fears, making intentional choices, and stepping into your power.

About the Guest:

Leanne Lopez Mosley is a renowned personal development coach committed to helping individuals unlock their potential and create fulfilling lives. With a keen focus on self-discovery, resilience, and empowerment, Leanne leverages her expertise and personal experiences to inspire and guide her clients towards personal and professional success.

Connect with Leanne Lopez Mosley:

Leanne's website

Instagram

For more info on the host:

Visit www.rebeccacafiero.com and follow Rebecca on Instagram @rebeccacafiero and @becomingyoupodcast !!

Give Yourself PERMISSION to Break Up with Imposter Syndrome! Aug 07, 2023

Show notes

On today's episode we dive deep into how we can leverage social media to promote our dreams and businesses, tackle imposter syndrome, and draw a line between our brand and our business.

Key Takeaways:

Harness your enthusiasm - Use social media to support friends and promote products
Meet your alter ego - Create a future version of yourself for self-promotion and achieving dreams
Differentiate - Understand the difference between your brand and your business
Overcome obstacles - Address imposter syndrome and societal expectations that hold women back from celebrating their accomplishments
Advocate - Treat your vision or business like a baby, nurturing and advocating for it passionately
Invest in yourself - Pour time, energy, and passion into promoting your business unapologetically
Empower yourself - Actively support and encourage your growth and progress
Value your worth - Acknowledge your work's value and start promoting it. The world needs what you have to offer.

Timestamps:

00:00:42 - Passionate & unapologetic promotion of businesses

00:05:23 - Advocating for our businesses

00:08:05 - Using an "alter ego" for promotion and pursuing dreams

00:11:45 - Promoting, empowering, and owning your brilliance

About the Host:

Connect with Rebecca Cafiero:

Visit www.rebeccacafiero.com and follow Rebecca on Instagram @rebeccacafiero and @becomingyoupodcast !!

Finishing Unfinished Business: My Two-Decade Journey to a College Degree Aug 04, 2023

Show notes

In this episode of the Becoming You Podcast, I dive into a riveting journey of persistence, resilience, and personal fulfillment. This is the story of how I found myself in a unique situation when an unfinished college degree halted my career progress. Despite the challenges posed by a hectic work schedule and personal hurdles, I embarked on a path to finish what I had started two decades earlier. From financial struggles to confronting shame, my journey serves as a testament to the power of addressing unfinished business and rewriting our own narratives.

Key Takeaways:

- The struggles faced due to unfinished higher education. - The personal journey of acknowledging the unfinished degree and resolving to complete it. - Navigating obstacles and challenges in the pursuit of completing the degree. - The emotional rollercoaster experienced while overcoming personal shame and embracing vulnerability. - The transformation from not being a finisher to successfully achieving an academic goal. - The role of family support and personal determination in achieving success. - Recognizing and addressing unfinished business in one's life to achieve empowerment.

Timestamps:

- [00:01:32] The unfinished degree: obstacles and excuses. - [00:06:20] Balancing work in real estate and bartending while dealing with the unfinished degree. - [00:07:58] The determination to finish the degree and the challenges faced. - [00:10:52] Yearning for the missed college experience and in-person learning. - [00:14:09] From personal struggles to transformative experiences: unfinished degree, divorce, and a date with destiny. - [00:20:06] The benefits of online education during the COVID pandemic. - [00:23:48] Overcoming struggles, achieving academic success, and dissolving shame. - [00:27:41] Finishing a life chapter, gaining newfound confidence, and expressing gratitude. - [00:28:43] Empowerment through identifying and resolving unfinished business.

About the Host:

Rebecca Cafiero is an intl. Forbes business and PR strategist, TEDx Speaker and top ranked podcast host, 4x bestselling author and mother of two. As the Founder + CEO of the Pitch Club, a for women, by women company, she has worked with hundreds of female entrepreneurs growing + scaling small businesses and teams to increase their credibility, visibility and profitability in business. Prior to becoming an entrepreneur, she spent 13 years in Corporate America leading sales and marketing teams. She is a frequent speaker on online business strategy, creating credibility + visibility, productivity and personal optimization. As a sought after media source, Rebecca's tips have been featured in NBC News, ABC News, BIZ TV and publications including Forbes, Reader's Digest, Women's Health, US News and World Report and more.

Connect with Rebecca Cafiero:

Visit www.rebeccacafiero.com and follow Rebecca on Instagram @rebeccacafiero and @becomingyoupodcast !!

Your Butterfly SZN: Growing Out of Your Cocoon with Aisha Marshall Aug 02, 2023

Show notes

In this empowering episode of Becoming You, I sit down with Aisha Marshall, the co-founder of Creative Label. We delve into Aisha's personal journey of transformation during her cocoon and butterfly seasons, shedding light on her experiences of self-discovery, resilience, and healing. Join me as we explore the challenges and complexities of entrepreneurship, unlearning patterns, and embracing personal growth.

Key Takeaways:

- The concept and transformative power of 'cocoon' and 'butterfly' seasons.

- The importance of addressing issues early on in entrepreneurship.

- Aisha's personal journey of unlearning ingrained behaviors and patterns, such as codependency and self-worth issues.

- Exploration of healing modalities like microdosing mushrooms to uncover the root causes of behaviors.

- The journey towards personal transformation, self-discovery, and sobriety.

- How Aisha's keynote speech inspired her to start her own podcast.

- The role of Enneagram in understanding feelings and communication styles.

- Nurturing family dynamics and fostering open communication with children.

- The process of unraveling past events to make informed decisions and recognize patterns.

- The challenges and rewards of putting creative work out for judgment.

Timestamps:

- [00:01:03] Introduction to 'butterfly season': transformation and growth in life.

- [00:03:12] The importance of spotting and addressing issues in entrepreneurship.

- [00:08:00] Exploring the process of transition, vulnerability, and unlearning.

- [00:11:57] Struggling with codependency and self-worth, and the journey towards self-discovery.

- [00:16:35] The freeing experience of leaving the agency and searching for identity.

- [00:18:05] The process of rewiring behavior patterns.

- [00:21:47] How unwinding patterns revealed resistance towards having children.

- [00:28:22] Feeling like an outsider

- [00:29:42] The rising fears, tension, and anxiety in parenting.

- [00:34:20] The PR dilemma of entrepreneurship: vulnerability vs conformity.

- [00:36:51] How a plant medicine journey changed Aisha's life.

- [00:40:27] The fear of starting anew and protecting intellectual property in business.

- [00:44:19] Emphasizing the importance of protecting intellectual property.

- [00:47:16] A glimpse into Aisha's morning routine: work, exercise, and reflection.

About the Guest:

Aisha Marshall is the co-founder of Creative Label, a digital consulting agency, and serves as its Vice President of content and brand strategy. Since founding Creative Label in 2016, Aisha has more than quadrupled the agency's staff and doubled its clientele. Aisha is passionate about educating businesses on industry trends and providing thought leadership about digital strategy and branding.

Connect with Aisha Marshall:

Instagram

Podcast

For more info on the host:

Visit www.rebeccacafiero.com and follow Rebecca on Instagram @rebeccacafiero and @becomingyoupodcast !

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