B2B Growth

Latest Episodes:

1338: 3 Product Principles to Lead a Growth Organization w/ Eric Crane Sep 22, 2020

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In this episode we talk to Eric Crane, Co-Founder & COO at Flatfile. Eric is also the host of another podcast: Customer Success Leader. You can find it on Apple Podcasts & Spotify. Are you getting every B2B Growth episode in your favorite podcast player? If not, you can easily subscribe & search past episodes here. You can also find us on Apple Podcasts or Spotify.

1337: 5 Steps for Leading in Times of Rapid Change w/ Erika Andersen Sep 22, 2020

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In this episode we talk to Erika Andersen, Speaker, Author & Founding Partner at Proteus International. If you like this episode, you'll probably also love... ...these past episodes: 5 Leadership Development Goals Managers Should Set in 2020 Why Vulnerability & Consistency Are Your Leadership Superpowers Are you getting every B2B Growth episode in your favorite podcast player? If not, you can easily subscribe & search past episodes here. You can also find us on Apple Podcasts or Spotify.

#NewPodcast Customer Success Leader Sep 21, 2020

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Customer Success Leader by Flatfile is your top resource for data optimization and customer onboarding efficiency. When you subscribe to this show, you'll get access to expert conversations and insider strategies. You'll learn from the successes and struggles of thought leaders in the industry, equipping you to make improvements today. In this episode of the #NewPodcast series, we share a part of episode 3 — Decrease Churn: How to Shore Up Relationships. Check out the new show in Apple Podcasts.

1336: Convincing Sales Teams to Get Active on Social Media w/ Daniel Ku Sep 21, 2020

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In this episode we talk to Daniel Ku, Director of Marketing at PostBeyond. If you like this episode, you'll probably also love... ...these links: Sales Success Stories Podcast Evangelist Progam Are you getting every B2B Growth episode in your favorite podcast player? If not, you can easily subscribe & search past episodes here. You can also find us on Apple Podcasts or Spotify.

1335: 3 Areas Where Agility Leads to ABM Success w/ Colm Shalvey Sep 18, 2020

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In this episode we talk to Colm Shalvey, Head of ABM at TripActions. If you like this episode, you'll probably also love... ...these past episodes: #ABM 13: Amplify Your Voice: Turn Your Entire Company Into Marketers 3 Lessons on Content Distribution (from the Consumption Data of 4M B2B Professionals) Are you getting every B2B Growth episode in your favorite podcast player? If not, you can easily subscribe & search past episodes here. You can also find us on Apple Podcasts or Spotify.

#CX 70: The Role of Customer Feedback (and a Favor) w/ Ethan Beute Sep 17, 2020

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In this episode of the #CX series, Ethan Beute, Chief Evangelist at BombBomb, shares ideas to improve customer experience with the customer feedback you already have ... and has a favor to ask you! Listen to more CX conversations on Ethan's podcast, The Customer Experience Podcast by clicking through one of the following links to your favorite podcast player: Apple Podcasts Spotify Sticher Google Play Google Podcasts

1334: 3 Key Relationships You Need for Better Case Studies w/ Chantelle Marcelle Sep 17, 2020

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In this episode we talk to Chantelle Marcelle, Senior Marketing & Customer Acquisition Manager at HerrMann. If you like this episode, you'll probably also love... ...these past episodes: Start Treating Case Studies Like Human Stories .... you can check out Chantelle's website here Are you getting every B2B Growth episode in your favorite podcast player? If not, you can easily subscribe & search past episodes here. You can also find us on Apple Podcasts or Spotify.

#Neuromarketing 2: Why it Matters in B2B & Cues from B2C w/ Dr. Uma R. Karmarkar and Dr. Ming Hsu Sep 16, 2020

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Lots of people see B2B as the older, cooler sibling to B2C. It has its life together and makes rational data-based decisions. As if. In this #Neuromarketing episode of B2B Growth, Erik speaks with Dr. Uma R. Karmarkar of UC San Diego and Dr. Ming Hsu of UC Berkeley about the science of decision-making in business. Plus, the trio talks about… How B2B hasn’t gotten the attention from the neuroscience industry it deserves Why people in groups make different decisions than individuals The power of the Price Placebo Effect B2C components that B2B should start applying, like integrated messaging This series is hosted by Erik Kostelnik, Founder & CEO at Postal.io. To hear more interviews like this one, subscribe to B2B Growth on Apple Podcasts, Spotify, or wherever you listen to podcasts.

#CEO 12: How the Self-Powerment Model Maximizes Your Potential w/ Dr. Faye Mandell Sep 15, 2020

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Ready to take a journey through space and time? No, this isn’t some new-age Silicon Valley bologna. We’re actually talking about something very real and life-altering: The Self-Powerment Model, created by the esteemed Dr. Faye Mandell. Dr. Mandell joins John on this #CEO episode to discuss… How to help your team become their best selves Why you should listen to your body’s superior intelligence, not your thoughts A simple framework for being present Resources mentioned: GPS to Self-Powerment The Dancing Wu Li Masters The Strange Order of Things Quantum Buddhism Reality is Not What it Seems The Untethered Soul Living Beautifully A related article on CEOPLAYBOOK: 6 Ways I Embrace Impostor Syndrome If you have a question, join the discussion on Instagram @ceoplaybook.co This #CEO episode is hosted by John Belizaire, CEO at Soluna and Editor of the CEOPLAYBOOK.

1333: Stop Doing Lazy Attribution w/ James Gilbert Sep 15, 2020

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In this episode we talk to James Gilbert, Head of Marketing at CRMNEXT. Are you getting every B2B Growth episode in your favorite podcast player? If not, you can easily subscribe & search past episodes here. You can also find us on Apple Podcasts or Spotify.

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