Automation Unplugged Podcast

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**Automation Unplugged Podcast**

Since its launch on Facebook Live in 2017, Automation Unplugged has become the leading podcast for AV and custom integration professionals. Now pre-recorded and produced in both audio and video formats, episodes are released across our website, social media, and all major streaming platforms. Our content spans engaging interviews with industry leaders, in-depth discussions with One Firefly’s marketing experts, and insightful education on marketing & business growth strategies. From industry trends and business development to marketing, hiring, and beyond, Automation Unplugged delivers the knowledge and perspectives you need to stay ahead in the ever-evolving technology landscape.

Latest Episodes:

Automation Unplugged Episode #132 feat. Paul Lopez, Co-Owner of Integrated Lifestyles Aug 13, 2020

Show notes

Here are some of the topics Ron had the opportunity to discuss with Paul Lopez:

What experiences led Paul to opening his own integration firm.
What it’s like being a Dolphins fan living in Dallas
Paul’s transition from a majority commercial focus pre-covid to a majority residential focus post covid.
Why Integrated Lifestyles chose to join the ProSource buying group

To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au132

SHOW NOTES

Paul started pulling cable in attics 20 years ago and worked his way up to the ranks as he now runs Dallas-based custom integration firm, Integrated Lifestyles where they focus on creating a collaborative work environment with a “client first” approach.

Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.

About One Firefly

One Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.

Automation Unplugged Episode #131 feat. Ryan Anderson, CEO of Bravas Aug 05, 2020

Show notes

Here are some of the topics Ron had the opportunity to discuss with Ryan Anderson:

Ryan’s past experience as a racecar driver with Ferrari
The Bravas acquisition strategy to purchase 50 integration firms over the next 5 years.
Defining the “Why” for both Bravas and the CI Industry.
Ryan’s thoughts about this new-era of event cancellations and more focused department training events

To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au131

SHOW NOTES

Ryan gained his current role of CEO of Bravas in 2018. Previously, he was the founder of Kansas City smart home integration firm, Elevated Electronics. Today, Elevated Electronics is now the KC Bravas location.

About One Firefly

Automation Unplugged Episode #130 feat. Shaun Schuetz, VP of Sales Americas of AudioQuest Jul 31, 2020

Show notes

Here are some of the topics Ron had the opportunity to discuss with Shaun Schuetz:

Shaun’s background and how he got into the consumer electronics industry
Cultural differences Shaun encountered during his four years in Asia
Shaun’s love for Star Wars and how he was able to do charity work with the Star Wars Costuming Community, 501st Legion while in Taiwan and now throughout the US.
Shaun’s thoughts on CEDIA 2020 going virtual

To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au130

SHOW NOTES

Shaun joined AudioQuest in 2012 with the opportunity to live in Taipei for four years representing their distributors throughout Asia. In 2016, Shaun and his family moved back to the States and has held multiple positions including his current role as AudioQuest's VP of Sales for the Americas.

About One Firefly

Automation Unplugged Episode #129 feat. Ken Vanemon, Sr Regional Sales Manager of Sapphire Marketing Jul 30, 2020

Show notes

Here are some of the topics Ron had the opportunity to discuss with Ken Vanemon:

Status of the audio video marketplace in New York City.
Ken’s strategies to stay sane while taking care of clients during these strange times
Ken’s thoughts on whether sales people are born or made
How Crestron Home is helping dealers create a more customizable smart home system

To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au129

SHOW NOTES

Ken is currently Sr Regional Sales Manager for Sapphire Marketing. With over 25 years of experience in the Consumer Electronics Industry, Ken has worked in various roles from Operations Manager at Best Buy to Independent Manufacturers Sales Rep at JVC.

About One Firefly

Automation Unplugged Episode #128 feat. Rusty Deeble, President of Digital Installers Jul 27, 2020

Show notes

Here are some of the topics Ron had the opportunity to discuss with Rusty Deeble:

The positive impact that the ProSource Dream Theater Makeover Contest has had on Digital Installers
Ways Rusty gives back to his clients and community by offering their showroom as an event space
Rusty’s recent experiences with homeowners ready to invest into their property such as outdoor spaces and home offices
Rusty’s love of MMA and Wrestling

To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au128

SHOW NOTES

Rusty is President of Digital Installers which he founded in 2001. Since inception, he has worked hard to make his customers happy by providing friendly, professional, and clean custom audio/video installations regardless of project size.

About One Firefly

Automation Unplugged Episode #127 feat. Wim De Vos, Thunder Lizard of Genesis Home Technology Jul 10, 2020

Show notes

Here are some of the topics Ron had the opportunity to discuss with Wim De Vos:

Changes throughout Europe that Wim, his business, and clients have experienced since April
Whether America’s political and economic climate will affect the European market
Wim’s approach to digital transformation as his business re-opens and why he has decided to re-think his business as if it were a start-up
Inspiring books Wim has been reading in light of COVID and the resurgence of the Civil Rights Movement in the United StatesCatch us LIVE on Facebook each week and stay updated by RSVPing to get notified about our next live event here: https://www.facebook.com/OneFireflyLLC

To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au127

SHOW NOTES

Wim is currently over his European firm, Genesis Home Technology. His self proclaimed title is "Thunder Lizard." Genesis has been growing for over 10 years and offers design, training, and marketing solutions with its premium branded products to a select network of 300 certified installation partners in France, Italy, Spain, and Portugal.

About One Firefly

Automation Unplugged Episode #126 feat. Maryellen Oswald, Publisher of Connected Design Magazine Jul 02, 2020

Show notes

Here are some of the topics Ron had the opportunity to discuss with Maryellen Oswald:

How Maryellen got her start in Consumer Electronics with Widescreen Magazine
The potential permanent move to virtual meetings, demonstrations and trade events
Insider look at the benefits of being featured in a publication such as Connected Design Magazine
Maryellen’s thoughts on the current state and future of our industry

Catch us LIVE on Facebook each week and stay updated by RSVPing to get notified about our next live event here: https://www.facebook.com/OneFireflyLLC

To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au126

SHOW NOTES

Maryellen has 22 years of experience in consumer publication. She and her team at Connected Design Magazine work to build bridges and create networking opportunities between technology professionals and the design & build community.

About One Firefly

Automation Unplugged Episode #125 feat. Kyle Steele, President of Global Wave Integration Jun 23, 2020

Show notes

Here are some of the topics Ron had the opportunity to discuss with Kyle Steele:

How the Global Wave Integration wellness showroom has transformed due to COVID
What the last 90 days have looked like for Global Wave Integration as a California-based business with job sites located around the US.
Kyle’s thoughts on the industry’s role on approaching conversations around race
Kyle’s strategies around building strong teams using personality types as a rubric for team composition.

Catch us LIVE on Facebook each week and stay updated by RSVPing to get notified about our next live event here: https://www.facebook.com/OneFireflyLLC

To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au125

SHOW NOTES

Kyle Steele started California-based Global Wave Integration in 2004, after gaining experience working for two southern California based integration firms. Today, Global Wave Integration has completed projects that span from the West Coast to the Middle East.

About One Firefly

Automation Unplugged Episode #124 feat. Steve Haas, CEO and Principal Consultant of SH Acoustics Jun 16, 2020

Show notes

Here are some of the topics Ron had the opportunity to discuss with Steve Haas:

Steve’s origin story and his transition into the high-end residential space
Steve’s approach to educating end-users and integrators about home audio
Changes Steve and his team are making in light of COVID, such as offering webinars revolving residential acoustics
The importance of having conversations around race and Steve’s plans to bring in more diversity into our industry

Catch us LIVE on Facebook each week and stay updated by RSVPing to get notified about our next live event here: https://www.facebook.com/OneFireflyLLC

To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au124

SHOW NOTES

Steve Haas is the CEO and Principal Consultant at SH Acoustics. Over the last two decades, Steve has brought the quality audio experience into the high-end residential market where he works with homeowners, architects, interior designers, builders, and technology integrators to help keep sound quality and control top of mind.

About One Firefly

Automation Unplugged Episode #123 feat. Alex Camara, CEO of AudioControl Jun 11, 2020

Show notes

Here are some of the topics Ron had the opportunity to discuss with Alex Camara:

Alex’s backstory in technology startups before acquiring Audio Control
Alex's thoughts on approaching conversations within the workplace revolving race and creating a safe space for all employees
Audio Control’s “restart” message means in light of COVD-19
How demand for “home entertainment” has increased and what he is seeing in demand for audio control solutions throughout the country.

Catch us LIVE on Facebook each week and stay updated by RSVPing to get notified about our next live event here: https://www.facebook.com/OneFireflyLLC/

To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au123

SHOW NOTES

Alex joined Seattle based Audio Control in 2011 and ultimately acquired the company in 2013. Alex and his team of obsessive audio experts focus on designing, engineering, and manufacturing in the USA some of the most innovative, high-performance audio solutions for residential, commercial, and automotive markets.

About One Firefly

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