App Marketing by App Masters

Latest Episodes:

648: “Success” as an Indie with Rylan Evans May 10, 2018

Show notes

Today's guest is a self-taught independent iOS developer who has seen some major wins with his first few apps. You will discover how changing his screenshots led to a significant increase in downloads, the websites he used to learn how to code and finally what "success" really means in life.
Rylan Evans is an independent iOS developer.

647: Meet the Founder with 3 Weather Apps in the Top 100 with Suraj Hemnani May 08, 2018

Show notes

Today's guest is the founder of a company with 3 popular apps within the top 100 of the weather category. You will discover how native ads are generating the majority of their revenues, how they partnered with influencers such as the Grumpy Cat and how they doubled their organic downloads with ASO.
Suraj Hemnani is the Co-Founder at Weather Creative Inc.

Do I Need a Social Media Presence for an App Launch? May 07, 2018

Show notes

Do you need a social media presence on all the social media networks like Twitter, Instagram, Facebook and Snapchat for your app launch?
Watch Video on YouTube and Subscribe to our Channel:
https://youtu.be/ryluRt9TPBM

646: How to Get More Downloads for a Music Streaming App with Issac Grunwald May 03, 2018

Show notes

Coming up is a coaching call with the creator a Jewish music streaming where you will discover how to find new keywords for a niche app, how to optimize your app title and subtitle and finally my favorite growth hack for a subscription app.
Issac Grunwald is the Co-Founder of ShiraLi.

645: Influencer Marketing & User Acquisition with Chen Wang May 01, 2018

Show notes

Coming up is a presentation from our App Masters Connect event in Santa Monica where Chen Wang, CTO at Boost Insider, will share how to choose the right influencers, why focusing on YouTube subscriber numbers is misleading and what type of content works best.
Chen Wang is the CTO at Boost Insider.

Pre Launch App Marketing: Why you should do it? Apr 30, 2018

Show notes

Coming up I'm going to share the importance of a soft-launch strategy and why it should be a part of your marketing plan.
Watch Video on YouTube and Subscribe to our Channel:
https://youtu.be/mCtZ48C5OlI

644: Mobile App Engagement and Retention with Scott Ritchie Apr 26, 2018

Show notes

Coming up is a presentation from our App Masters Connect event in Santa Monica where Scott Ritchie, Head of Business Development at Pyze, will share why your addressable market is a lot smaller than you think, the customer value growth checklist and what moves the needle for your app business.
Scott Ritchie is the Head of Business Development at Pyze.

643: Selling An App for 5x Revenue with Trevor McKendrick Apr 24, 2018

Show notes

Today's guest sold his app for 5X his yearly revenues. He shares how he came up with the idea and how getting on the Startup Podcast led to his eventual acquisition. Also you will discover why he should have hired an M&A lawyer during the negotiations, how he did research on his acquiring company and finally what he felt like after the sale.
Trevor McKendrick is Entrepreneur and Writer at HowItActuallyWorks.com.

How to Overcome Fear Apr 20, 2018

Show notes

I want to talk to you about fear, overcoming it, accepting it and smashing through it!
Watch Video on YouTube and Subscribe to our Channel:
https://youtu.be/LY9nRIvGodI

642: How to Get Higher Search Ranking with Shane McLean Apr 19, 2018

Show notes

Coming up is a coaching call with a listener who has 1.7 million downloads for his period tracker app. You will discover how he can rank higher for his most desired keywords, my suggestions on his app icon and screen shots and how to optimize your app name and subtitle for optimal growth.

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