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    Software How-To

    App Marketing by App Masters

    Discover app marketing growth hacks from the top app publishers. Learn the secrets of app store optimization, app store features, and online marketing to drive more downloads for your mobile app.

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    Copyright: © Pixel Happy, LLC

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    Latest Episodes:
    654: How to Make More Money with a Paid App with John MacAdam May 31, 2018
    Show notes

    Coming up is a coaching call with a developer of a paid time tracking app. You will discover how to make more money with a paid app, how to come up with new keywords and why you should use Apple Search Ads so you can just print money.
    John MacAdam is the creator of the Hours Worked Time Tracker App.


    653: Building a Media Company within Mobile Apps with Scott Silver May 29, 2018
    Show notes

    Coming up today's guest is Scott Silver, Partnerships Manager at Mammoth Media, creators of highly popular apps such as Yarn and Wishbone. You will discover how to incorporate influencers in your app, how to build relationships with senior executives and his approach to working with some major brands like Skype and Starbucks.
    Scott Silver is the Partnerships Manager at Mammoth Media.


    5 Killer Reasons Why You Need to Soft Launch Your App May 25, 2018
    Show notes

    Coming up you're going to discover 5 killer reasons why you need to soft launch your app.
    Watch Video on YouTube and Subscribe to our Channel:
    https://youtu.be/cD63cjBfQkg


    652: How to Become an Instagram Badass with Paul Lam May 24, 2018
    Show notes

    Today's guest was held up at gunpoint for 3 hours and he shares how that experience completely changed his mindset. You will also discover how he used Instagram to overcome self doubt, specific apps to use when trying to grow your IG followers and how to take the perfect photo of your abs.
    Paul Lam is the host of The Path Hunters podcast.


    What Countries to Soft Launch an App? May 23, 2018
    Show notes

    You're going to discover what countries you should soft-launch in and why we chose those countries
    Watch Video on YouTube and Subscribe to our Channel:
    https://youtu.be/N_O4BWNRn_Q


    651: How to Drive Downloads with Snapchat Influencers with Timothy Armoo May 22, 2018
    Show notes

    Coming up is a crash course on driving downloads using Snapchat influencers. You will discover the secret sandwich ad format dramatically decreases cost-per-install, why gameplay videos actually decrease engagement and how the guest quickly built a funnel that resulted in $30,000 in revenue.
    Timothy Armoo is the Co-Founder at Fanbytes.


    Pre Launch App Marketing: Focus on These Two Metrics May 18, 2018
    Show notes

    You're going to discover the two most important metrics that you should be thinking about during your pre-launch.
    Watch Video on YouTube and Subscribe to our Channel:
    https://youtu.be/jIpJp2S1_-Y


    650: How to Rank Higher on Google Play with Muhaiber Muzaffar May 17, 2018
    Show notes

    Coming up is a coaching call with a developer of Google launcher themes. You will discover what really impacts keyword rankings on Google Play, how many times you should repeat a keyword in the long description and finally how to create a developer account that helps all your apps get higher rankings.


    My Favorite Subject Line Formula for PR May 16, 2018
    Show notes

    Are you looking to get PR for your app launch? Well, you're going to discover my all-time favorite and most effective subject line formula to help you get press.
    Watch Video on YouTube and Subscribe to our Channel:
    https://youtu.be/fe2zWVVaE5Y


    649: How to Decrease Your Uninstall Rate with Kara Dake May 15, 2018
    Show notes

    Today's guest is a Kara Dake, VP of Growth & Partnerships at CleverTap, and a specialist in mobile user acquisition and retention. She shares how one company surveyed their uninstalled users, so they can decrease their uninstall rate, how using a person's name can increase engagement with your push notifications and common mobile marketing mistakes you should avoid.
    Kara Dake is the VP Growth & Partnerships at CleverTap.


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