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    Education

    All It Takes Is A Goal

    Jon Acuff is the New York Times bestselling author of ten books, including his most recent, All it Takes is a Goal.

    Published in dozens of languages, his work is both critically acclaimed and adored by readers. When he’s not writing, Acuff can be found on a stage, as one of INC’s Top 100 Leadership Speakers. He’s spoken to hundreds of thousands of people at conferences, colleges and companies around the world including FedEx, Range Rover, Microsoft, Chick-fil-A, and Comedy Central. Known for his insights wrapped in humor, Acuff shared the stage with an American Icon when he opened up for Dolly Parton at the Ryman Auditorium.

    Jon lives outside of Nashville, TN with his wife Jenny and two daughters.

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    Copyright: © 2024 All It Takes Is A Goal

    • Apple Podcasts
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    Latest Episodes:
    ATG 232: 37 Ways to Have the Greatest Summer Ever (Part 1) Jun 02, 2025
    Show notes

    Summer is here, and in this episode, I'm sharing the first 18 of 37 incredible ways to make this your most remarkable summer yet. Why wait for January to set meaningful goals? From catching up with friends you've been meaning to see, to visiting quirky local attractions you've never explored, this list (created with help from my Guaranteed Goals Community) is packed with ideas that anyone can implement. Whether you're looking to finally try that neighborhood restaurant, learn a new card game, or simply upgrade your tired flip-flops, these intentional goals will transform your summer from ordinary to extraordinary. Tune in for part one of this special two-part series, and get ready to "pool so hard" this season!

    In This Episode:
    Make sure to follow me on Instagram and share with your friends!
    Keep up with my book list on GoodReads!
    Sign up for my newsletter, Try This!
    Book me to speak at your event or to your team!

    My new book All It Takes Is a Goal is available! You can grab a copy from your favorite bookstore or at atgbook.com.
    Grab my books, Soundtracks and Finish, today!

    Episode Links:

    Order my new book, The 3-Minute Mindset

    Book Jon to speak at your event!

    Come to Stage & Page!


    ATG 231: Turning Complicated into Collaborative with Ryan Leak May 26, 2025
    Show notes

    In this episode, I sit down with Ryan Leak to talk about his new book, How to Work with Complicated People. Ryan shares insights from coaching everyone from CEOs to NBA stars, explaining why talented people are often mislabeled as difficult, and how to maintain boundaries when success accelerates. We explore the warning signs of leaders going off the rails, Ryan's Mount Rushmore of books, and even his predictions for the NBA Finals. Whether you're dealing with complicated people or trying to avoid becoming one yourself, this conversation is packed with practical wisdom from someone who's constantly in the arena.
    Ryan's Book List
    Didn’t See It Coming by Carey Nieuwhof
    The 16 Undeniable Laws of Communication by John Maxwell
    Author Sarah Knight
    EntreLeadership by Dave Ramsey
    In This Episode:
    Learn more about Ryan's coaching, his new book, and more on his website!
    Get a copy of his new book, How to Work with Complicated People, wherever books are sold.
    Check out Ryan's podcast!
    You can follow Ryan on Instagram, Facebook, and YouTube
    Make sure to follow me on Instagram and share with your friends!
    Keep up with my book list on GoodReads!
    Sign up for my newsletter, Try This!

    Episode Links:

    Order my new book, The 3-Minute Mindset

    Book Jon to speak at your event!

    Come to Stage & Page!


    ATG 230: Leaders Who Can't Be Questioned End Up Doing Questionable Things May 19, 2025
    Show notes

    Want to know the simplest leadership principle that makes people elbow each other when I share it on stage? "Leaders who can't be questioned end up doing questionable things." In this episode, I'll share how the gap between the boardroom and the break room creates problems, why your team might be editing their feedback by 15%, and my embarrassing story about a CEO with terrible Zoom lighting (spoiler: everyone lied and said it looked great). Whether you're leading a company, a family, or just yourself, I'll show you how to create an environment where honest feedback thrives instead of dies. Because the higher you climb on the success ladder, the more opportunities you'll have to behave poorly, and the more you need people brave enough to tell you the truth.
    In This Episode:
    Make sure to follow me on Instagram and share with your friends!
    Keep up with my book list on GoodReads!
    Sign up for my newsletter, Try This!
    Book me to speak at your event or to your team!

    My new book All It Takes Is a Goal is available! You can grab a copy from your favorite bookstore or at atgbook.com.
    Grab my books, Soundtracks and Finish, today!
    Episode Artwork Photo by Markus Spiske on Unsplash

    Episode Links:

    Order my new book, The 3-Minute Mindset

    Book Jon to speak at your event!

    Come to Stage & Page!


    ATG 229: The Commencement Speech No One Has the Guts to Give May 12, 2025
    Show notes

    In this episode, I'm delivering the graduation speech I've never been asked to give. I've packed it with seven brutally honest pieces of advice for Gen Z graduates that you won't hear from those boring traditional speakers droning on about "wings" and "moxie." Whether you're 18 or 48, you'll find something in this graduation manifesto that might just change your life. And no, I didn't bring merch to sell afterward (though I definitely would if they'd let me).
    In This Episode:
    Make sure to follow me on Instagram and share with your friends!
    Keep up with my book list on GoodReads!
    Sign up for my newsletter, Try This!
    Book me to speak at your event or to your team!

    My new book All It Takes Is a Goal is available! You can grab a copy from your favorite bookstore or at atgbook.com.
    Grab my books, Soundtracks and Finish, today!
    Episode Artwork Photo by Honey Yanibel Minaya Cruz on Unsplash

    Episode Links:

    Order my new book, The 3-Minute Mindset

    Book Jon to speak at your event!

    Come to Stage & Page!


    ATG 228: The 11-Minute Rule May 05, 2025
    Show notes

    In this episode, I share my revelation about accepting who you are instead of constantly trying to transform into someone else. I'll also tell you about my Phoenix epiphany, where I discovered that pushing through just 11 minutes of resistance unlocks flow in the work you're meant to do. Life gets easier when you stop swimming against your current.
    In This Episode:
    Make sure to follow me on Instagram and share with your friends!
    Keep up with my book list on GoodReads!
    Sign up for my newsletter, Try This!
    Book me to speak at your event or to your team!

    My new book All It Takes Is a Goal is available! You can grab a copy from your favorite bookstore or at atgbook.com.
    Episode Artwork Photo by Malvestida on Unsplash
    Grab my books, Soundtracks and Finish, today!

    Episode Links:

    Order my new book, The 3-Minute Mindset

    Book Jon to speak at your event!

    Come to Stage & Page!


    ATG 227: Fear Comes Free, Hope Takes Work Apr 28, 2025
    Show notes

    In this episode, I'm sharing six powerful words that completely changed my perspective on fear and hope. I'll tell you some embarrassing stories about my brain's automatic negativity (including how I ruined a surprise party and why I'd be terrible at running a popsicle stand), plus give you the practical hope-building strategies I use every single day. Because remember—fear shows up uninvited, but hope is worth working for!
    In This Episode:
    Make sure to follow me on Instagram and share with your friends!
    Keep up with my book list on GoodReads!
    Sign up for my newsletter, Try This!
    Book me to speak at your event or to your team!

    My new book All It Takes Is a Goal is available! You can grab a copy from your favorite bookstore or at atgbook.com.
    Grab my books, Soundtracks and Finish, today!
    Episode Artwork Photo by Thomas Franke on Unsplash

    Episode Links:

    Order my new book, The 3-Minute Mindset

    Book Jon to speak at your event!

    Come to Stage & Page!


    ATG 226: No Elevator at Everest: A Candid Conversation with my brother, Will Acuff Apr 21, 2025
    Show notes

    In this episode, I sit down with my younger brother Will—founder of Corner to Corner and author of No Elevator at Everest—for a raw, hilarious, and deeply meaningful conversation about goals, grit, and joy in the midst of real-life challenges. We talk about family dynamics, stolen cars, late-night wake ups, and the kind of leadership that gets built when nobody's watching. If you’ve ever wondered what it looks like to lead with purpose when life doesn’t slow down, this episode is for you.
    Will's Book List
    The Big Leap by Gay Hendricks
    The Fifteen Commitments of Conscious Leadership by Jim Dethmer, Diana Chapman, and Kaley Klemp
    The Soul of Money by Lynne Twist
    The Return of the Prodigal Son by Henri Nouwen
    In This Episode:
    Find out more about Corner to Corner on their website!
    Get a copy of his new book, No Elevator at Everest, wherever books are sold.
    Make sure to follow me on Instagram and share with your friends!
    Keep up with my book list on GoodReads!
    Sign up for my newsletter, Try This!
    Book me to speak at your event or to your team!

    My new book All It Takes Is a Goal is available! You can grab a copy from your favorite bookstore or at atgbook.com.
    Grab my books, Soundtracks and Finish, today!

    Episode Links:

    Order my new book, The 3-Minute Mindset

    Book Jon to speak at your event!

    Come to Stage & Page!


    ATG 225: Success or a Story: The Mindset That Helped Me Survive an Empty Room Apr 14, 2025
    Show notes

    In this episode, I’m sharing one of my favorite soundtracks: It will be a success or a story. It’s the mindset I use every time I try something new—like hosting a live event or leading a book club that nobody shows up to (yep, that actually happened… to a brave 9-year-old and to me). Whether your next goal works out exactly like you hoped or turns into a story you’ll tell for years, this episode will remind you that both outcomes are worth it.
    In This Episode:
    Make sure to follow me on Instagram and share with your friends!
    Keep up with my book list on GoodReads!
    Sign up for my newsletter, Try This!
    Book me to speak at your event or to your team!

    My new book All It Takes Is a Goal is available! You can grab a copy from your favorite bookstore or at atgbook.com.
    Grab my books, Soundtracks and Finish, today!
    Episode Artwork Photo by Jon Tyson on Unsplash

    Episode Links:

    Order my new book, The 3-Minute Mindset

    Book Jon to speak at your event!

    Come to Stage & Page!


    ATG 224: Fuel vs. Water: How to Protect Your Dreams Apr 07, 2025
    Show notes

    Not every friend deserves front-row seats to your dreams. In this episode, I’m unpacking one question that completely changed how I think about relationships—and why some quietly discourage your growth. If you’ve ever wondered why a big idea fizzled or who to trust with your next bold goal, this one's for you. Let's talk about finding fuel friends and avoiding the sneaky word that can sink your progress: still.

    In This Episode:
    Make sure to follow me on Instagram and share with your friends!
    Keep up with my book list on GoodReads!
    Sign up for my newsletter, Try This!
    Book me to speak at your event or to your team!

    My new book All It Takes Is a Goal is available! You can grab a copy from your favorite bookstore or at atgbook.com.
    Grab my books, Soundtracks and Finish, today!
    Episode Artwork Photo by Wesley Tingey on Unsplash

    Episode Links:

    Order my new book, The 3-Minute Mindset

    Book Jon to speak at your event!

    Come to Stage & Page!


    ATG 223: The Power of Encouragement: A Gift for Two Mar 31, 2025
    Show notes

    Encouragement isn’t just something you give—it’s something you get. When you take the time to lift someone else up, you walk away stronger too. In this episode, I’m sharing why encouragement matters and how it shows up in unexpected ways (including a recent story about my experience at my favorite Wendy’s restaurant). I’ll also share why I’m so excited about my Remarkable You live event coming up in less than two weeks!
    Let’s talk about how to encourage others and refresh ourselves in the process.
    In This Episode:
    Make sure to follow me on Instagram and share with your friends!
    Keep up with my book list on GoodReads!
    Sign up for my newsletter, Try This!
    Book me to speak at your event or to your team!

    My new book All It Takes Is a Goal is available! You can grab a copy from your favorite bookstore or at atgbook.com.
    Grab my books, Soundtracks and Finish, today!
    Episode Artwork Photo by Ian Schneider on Unsplash

    Episode Links:

    Order my new book, The 3-Minute Mindset

    Book Jon to speak at your event!

    Come to Stage & Page!


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