Business

2X eCommerce Podcast

2X eCommerce Podcast is an Ecommerce Podcast Show dedicated to rapid growth and scale in online retail.
It neither for enterprise nor for micro etailers.
It is geared to helping ambitious online retailers looking at scaling by 2X, 3X or even 10x.
I hand pick the guests that come on the show to share their expertise and experience.
My criteria is based on one question:

Can my guests’ provide valuable information and insights to help you my listeners rapidly grow metrics such as conversions, average order value, repeat customers, traffic and ultimately sales?

If they can, then I try my best to get them on the show!

Kunle Campbell

Latest Episodes:

🔁 eCommerce Growth Accelerator Facebook Group - JOIN NOW Jun 22, 2019

Show notes

It begins today… The seeds have been planted, and the roots firmly grounded. The eCommerce GrowthAccelerator Mastermind Facebook Group has just been launched. It is a community... ✔️ for founders and experts passionately involved in eCommerce ✔️ for the truly ambitious wanting to make an impact in the markets they serve ✔️ for those willing and open to help and share with other members This is the first step, in bringing like-minded online retail entrepreneurs, experts and marketers together in a global community. Mastermind Calls The next layer in the eCommerce GrowthAccelerator Mastermind ecosystem will be our group mastermind calls. They will be more intimate sessions, where members lay it all out by sharing their successes, challenges and failures. I will be providing full details about the group mastermind calls in the Facebook group. Here is where to apply to join the Facebook group >>http://bit.ly/ecommercefb ★ Support this podcast ★

SE4 EP25: Clean Origin is a D2C Brand Disrupting the Jewellery Industry with Lab-Grown Diamonds Jun 13, 2019

Show notes

Clean Origin (https://www.cleanorigin.com/) is a direct to consumer lab-grown diamond company that has become both an industry leader in the jewellery vertical. I interviewed the founder and CEO, Alexander Weindling, about Clean Origins rapid growth since its inception in 2017. As a third generation diamondère, Alexander knows a thing or two about diamonds and tells a fantastic story about why he won't sell anything other than lab-grown.

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FACEBOOK GROUP...CONTINUE OUR CONVERSATION

The eCommerce GrowthAccelerator Mastermind Facebook Group has just launched. It is a community... ✔️ for founders and experts passionately involved in eCommerce ✔️ for the truly ambitious wanting to make an impact in the markets they serve ✔️ for those willing and open to help and share with other members Here is where to apply to join the Facebook group >>http://bit.ly/ecommercefb ★ Support this podcast ★

SE4 EP24: Rapid Scaling with Gamification, Incentivisation and Facebook Ads /w Jack Paxton Jun 07, 2019

Show notes

Over the last 8 years, Jack has helped companies scale using paid ads (Facebook, Instagram, Google etc), with an accumulated ad spend of over $150 million coming through his agency.

He noticed a pattern that ads with competition and virality generated more top of funnel traffic and founded a SaaS tool called vyper.io. Vyper is a platform for running giveaways, contests and referral programs.

We discuss Gamification, Incentivisation, Facebook ads and Customer Life Cycles.

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FACEBOOK GROUP...CONTINUE OUR CONVERSATION

SE4 EP23: How JustStrong is Scaling by Nailing their Messaging + Marketing Automation May 30, 2019

Show notes

Mark Robinson is the founder and CEO of JustStrong, a women’s fitness apparel brand he has scaled to a multiple seven-figure a year in revenue business in just 2 years.

He has also rapidly grown Just Strong’s brand ambassador program by enlisting 23,000 influencers over such a short period.

Just Strong is on track to be amongst the top 10 fastest growing companies in the UK with 10X growth.

Mark is a master of marketing automation - you don’t want to miss this episode!

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FACEBOOK GROUP...CONTINUE OUR CONVERSATION

🔁 Join Our Facebook Group: eCommerce Growth Accelerator May 23, 2019

Show notes

🔂 10X Ecommerce Growth Playbook for 2019 May 23, 2019

Show notes

***REPUBLISHED***

Here's a summary of actions to take to drive 10X growth in 2019.

Acquisition - The one channel strategy is over
Checkout - Upsell upsell upsell - Upgrade your checkout and post-sales processes - AO.com, case in mind
Email automation is key - get your flows in order for 2019. Most important flows, welcome series, cart abandonment series, win-back, up-sells,
10X Your Top of the Funnel Traffic - e.g. a YouTube channel, Video, regional TV advertising
Run Flash Sales
Evaluate customer feedback - get feedback from customers, customer support logs. Know what is marketing saying?
Personalize your brand. Double down on your brand story and amplify

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FACEBOOK GROUP...CONTINUE OUR CONVERSATION

SE4 EP22: PRODUCT CREATORS' BLUEPRINT - Step by Step to Turn Ideas Into Products /w Filip Valica May 16, 2019

Show notes

Filip is a mechanical engineer by training that has designed, tested and built products for over 12 years now for a broad range of companies – from Fortune 500 companies to start-up product brands.

He founded The Product Startup to provide a step-by-step blueprint to aspiring product creators wanting to bring their own ideas to market.

Product development is NOT a straight A to B shotHis core guiding principle for product development and going to market is to iterate quickly, run small tests, repeat the tests and alter your product.

He shares his DIY PRODUCT DEVELOPMENT framework on this show. An amazing guest.

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FACEBOOK GROUP...CONTINUE OUR CONVERSATION

SE4 EP21: eCommerce KPI Tracking May 10, 2019

Show notes

On this episode I take you through KPIs I track daily, monthly and seasonally. The eCommerce GrowthAccelerator Mastermind Facebook Group has just launched. It is a community... ✔️ for founders and experts passionately involved in eCommerce ✔️ for the truly ambitious wanting to make an impact in the markets they serve ✔️ for those willing and open to help and share with other members Here is where to apply to join the Facebook group >>http://bit.ly/ecommercefb ★ Support this podcast ★

SE4 EP20: eCommerce Swimwear Brand Running Brick And Mortar Pop-Up Shops - Black Pearl May 02, 2019

Show notes

Molly is the Founder and CEO of Black Pearl Swimwear which creates luxury swimwear for diverse women with a fun, uplifting shopping experience that respects and empowers them to be confident, comfortable and sexy on their own terms.

She shares her experience of how Black Pearl Swimwear has collaborated with local boutiques in the Metro Atlanta area and has also recently completed a 5-week pop-up installation with Macy's 'The Market' in Florida and California.

We learn about the good, bad and ugly about pop-up stores. There is a lot to learn from this episode.

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SPONSORS:

This episode is brought to you by:

Klaviyo

If you’re looking to grow your business there is only one way—by building real, quality, customer relationships. Most marketing software will claim they do this, but will never deliver on their promises. You need to demand more from your marketing software that’s where Klaviyo comes in. Klaviyo helps you build meaningful customer relationships by listening and understanding cues from your customers, allowing you to easily turn that information into valuable marketing messages. That’s why 10,000 innovative brands have switched to Klaviyo. What’s their secret to building customer relationships? Tune into Klaviyo’s Beyond Black Friday docu-series to find out and unlock marketing strategies you can use to keep the momentum going year-round. Just head on over to klaviyo.com/beyondbf for more. ★ Support this podcast ★

SE4 EP19: Raising Capital from Family Offices w/ Richard Wilson Apr 25, 2019

Show notes

On this episode, I speak with the Founder of Family Office Club, Richard Wilson. We talk about how to raise capital from Family offices, Richard’s 7-figure marketing funnel and wealth building.

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SPONSORS:

This episode is brought to you by:

Klaviyo

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