2Bobs—with David C. Baker and Blair Enns

Latest Episodes:

Should You Write That Book? Sep 22, 2021

Show notes

If you think you might have a book in you but aren't sure writing and publishing your own book as an entrepreneur is worth the effort, this episode is for you.

Are You Ready for a Minority Partner? Sep 08, 2021

Show notes

David has eight questions he wants agency principals to ask themselves before hiring him to help add a new partner.

Approaching Normal Aug 25, 2021

Show notes

In this follow-up to their July 2020 discussion, "Four Regrets You're About to Have," David interrogates Blair on the extent to which he is a valuable and accurate predictor of what is happening in the marketplace.

Talking About Mental Health Aug 11, 2021

Show notes

Blair interviews David on his recent article in which he was very open and honest about his struggles with depression and anxiety.

LINKS

"I Struggle With Mental Health. Maybe You Do Too."

mentally-healthy.org

Mentally Healthy 2020 Results

Orbiting the Giant Hairball Jul 28, 2021

Show notes

For the last time—ever—David and Blair discuss client-side marketing departments, their struggle to be entrepreneurial and what we can learn from them.

Five Levels of Pricing Success Jul 14, 2021

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Blair combines a few of the deeper topics he and David have already covered to provide a larger view of the overall pricing journey he recommends creative firms take.

Your Four Advantages Over an In-House Department Jun 30, 2021

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In-house creative departments aren't going anywhere, so David wants agencies to be mindful of the unique value they bring to the projects for which their clients still need them.

A Ten Year Retrospective on the Manifesto Jun 16, 2021

Show notes

David asks Blair some awkward questions to get inside his head about his successful book, The Win Without Pitching Manifesto.

What an Acquirer Will - and Will Not - Care About Jun 02, 2021

Show notes

Most of us haven't sold one firm that we've owned, and those principals who have formerly sold their firm aren't always...ahem...telling the truth.

You Contain Multitudes May 19, 2021

Show notes

In a nod to the Walt Whitman line, Blair believes successful sales people - as well as agency principals - often need to present themselves as different personalities in different situations. And David believes sales trainers are actually therapists.

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2Bobs—with David C. Baker and Blair Enns

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