Wealthy and Well-Known Podcast

Latest Episodes:

Secrets of Growing Your Podcast with Hala Taha Mar 05, 2024

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Today's guest is known as the Podcast Princess. Hala Taha is the host of a huge podcast called the Young and Profiting Podcast, which regularly reaches number one on the business and entrepreneurship charts. She is also the Founder and CEO of YAP Media and a top LinkedIn influencer supporting others to create success on the platform. Join us as Hala shares her wealth of wisdom on how to create and measure podcast growth, set up trades with fellow hosts, make the most of digital databases, and more! We discuss direct sponsorship techniques, budgeting according to your stage of growth, and the benefits of dynamic insertion. Tune in for for a deep dive into the world of social media for business and making the most of your platform as a podcaster today!

Turning Your Most Embarrassing Moments into Your Most Relatable Moments - Henna Pryor Episode Recap Mar 01, 2024

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Most people avoid awkwardness like the plague. Our conversation with Henna Pryor explores what it means to embrace awkwardness to give yourself an advantage when you connect with your audience. During this recap conversation, we discuss what it might mean to embrace awkwardness and turn it into an advantage and how both AJ and Rory have done so as they have built Brand Builders. Tune in to hear two examples of embarrassing experiences that became opportunities to be relatable and establish a sense of comfort and ease. Listen in to hear all this and more today!

How To Get Good at Being Awkward with Henna Pryor Feb 27, 2024

Show notes

Awkwardness is part of life. But not many of us know how to navigate it, let alone leverage it for success. During this episode, Henna Pryor joins us to discuss the superpower of embracing awkwardness. Among her many accolades, she is an award-winning TEDx speaker, sought-after workplace expert, and international keynote speaker. Tuning in, you'll hear all about Henna's experiences of growing up and feeling awkward, entering the staffing industry, and finding her calling in speaking. Learn how she has honed her skills as a powerful public speaker, how she went about testing for and establishing an audience for her book, and what her life as a speaker looks like in a day-to-day sense. Henna shares her perspective on our weakening social musculature and offers a definition for awkwardness and 'good awkwardness'. We discuss using embarrassment to create loyalty, why you should never cater to your audience, and what it looks like to prioritize your response to this inevitable experience. Thanks for tuning in!

3 Copywriting Secrets | Dr. JJ Peterson Episode Recap Feb 23, 2024

Show notes

What does it take to write great copy? And how can you master it to reach your audience and share your message? In today's conversation, you'll hear Rory share his top three copywriting secrets for producing persuasive copy and the key lessons he's learned over the course of his career. Using his best-selling book Take The Stairs as a jumping-off point, Rory unpacks what it means to sell the destination instead of the vehicle, the role of pain copy, and how to write excellent pay-off text. Listen now to hear all the details of these three copywriting secrets, and transform how you communicate with your audience!

StoryBrand 7-Step Method with Dr. JJ Peterson Feb 20, 2024

Show notes

If you've ever struggled to explain your offer, you're not alone. It can be daunting trying to pitch what you do (and why it's important) without coming across as arrogant or cocky, which means we often end up shrinking ourselves or downplaying our abilities in the process. But what if, instead of concentrating on selling yourself, you focused on your customers and the key problems they need to have solved? That's where the groundbreaking StoryBrand method comes in! We are joined today by StoryBrand expert, Dr. JJ Peterson, host of the Marketing Made Simple Podcast and co-author of Marketing Made Simple: A Step-by-Step StoryBrand Guide for Any Business, which he co-wrote with Donald Miller, who first developed the StoryBrand method. We talk with JJ about the StoryBrand method, how it was developed, and why positioning your customer as the hero of the story, instead of yourself, is such a game changer. Tuning in you'll learn about the seven key elements of any good story, how each of these can be applied to marketing, and the power of leveraging storytelling frameworks to share your message and help others. Join us for a fascinating conversation on marketing, storytelling, and much more!

What You Need To Start Building Your Speaking Business | Joe Heaps Episode Feb 16, 2024

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AJ gained some valuable insight after her conversation with the Owner and CMO of eSpeakers, Joe Heaps, about what it takes to make speaking your profession and how to grow your speaking business. This recap episode highlights the biggest mistakes that new speakers make and how to avoid them, how to make the perfect demo video, why it's important to understand what buyers are looking for, and everything you need to remember when setting fees for your speaking business.

Helping Speakers Get Booked On More Stages with Joe Heaps Feb 13, 2024

Show notes

The speaking industry has grown leaps and bounds to the extent that speakers are now considered entrepreneurs, as they are now personal brands and businesses. But finding work is not as simple as just sending a text or email, and being a successful speaker requires the same hard work and dedication that is necessary for any thriving business. Joining AJ in conversation today is Joe Heaps, the Owner and CMO of eSpeakers, an online platform that connects speakers with their audience. Joe believes that his business is crucial for the industry and credits its established systems and processes as the vehicle behind its prosperity. We learn about the importance of the Audience Benefit statement, how speaking is no different than any other business, how speakers should prepare for their events, and what non-celebrity speakers need to take into account. We also explore Joe's special recipe for connecting speakers with clients, how to set your fees as a speaker, the trending topics that speakers are being hired for, and how speakers can play their part in upholding standards of diversity, equity, and inclusion.

5 Steps for Coaches to Help Other People Create Breakthroughs Feb 09, 2024

Show notes

Many people don't see breakthrough in their lives, despite their best efforts. Following our conversation with Michael Bungay Stanier, we're sharing our five step formula, to support you as you help others to have a massive breakthrough in their lives. Tune in to hear the real reason it's so hard for most people to make much-needed changes before we dive into the true premise of coaching, and explore your role in identifying and calling out limiting beliefs and leading client's toward new ones. We equip you with a new understanding of how to encourage and inspire people, and offer an informed glimpse into what really happens when you help someone to overcome limiting beliefs and find breakthrough. Join us today to hear all this and more.

The Coaching Habit with Michael Bungay Stanier Feb 06, 2024

Show notes

Despite its undeniable power to affect change and bring forth transformation, coaching, as a profession, is still widely misunderstood. Understanding coaching and what it could do for you and those around you is vital for the future of unlocking every individual's inner greatness. Michael Bungay Stanier is a world-renowned coach, speaker, and bestselling author, and his most famous title, The Coaching Habit, acts as the foundation of today's conversation. Michael joins us to share what it means to be a coach, starting with his behavior-based definition of coaching followed by an explanation of the true purpose of coaching, how teaching and managing differ yet act harmoniously when in coaching, and the importance of asking questions and leading with curiosity. We learn how coaches can go about their work to gain the most out of their clients, finding the real problem and how to address it, the proximity clause and finding balance, and the importance of self-discovery. Michael also debunks many coaching stigmas by working through the five levels of resistance, and to end he details the habits that all successful coaches need to develop.

3 Simple Steps to Getting More Referrals for Your Business | Barb Betts Episode Recap Feb 02, 2024

Show notes

Getting referrals is one of the best ways to grow your client base, and by extension, your business. But how do you go about initiating this process? And where is the best place to start? In today's recap episode, AJ revisits her conversation with Barb Betts as she shares her top takeaways and breaks down the three most important steps for getting more referrals for your business. Find out what's holding you back from asking for referrals, how to overcome this, and why it's worth putting in the work. Be sure to tune in for an informative recap of this thought-provoking conversation along with special insights from AJ herself!

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