We Are For Good Podcast - The Podcast for Nonprofits

Latest Episodes:

101. Donor Relations and Fundraising Collide... For Good - Mark Lanum Apr 05, 2021

Show notes

Meet Mark. This senior director of donor relations at Brown University believes the road to the next gift goes through stewardship. And the best way to accelerate that process is to strengthen the relationship between donor relations and frontline fundraisers. Join us as we talk about breaking down the silos in our fundraising shops and leaning into the future of donor relations. Mark is hysterical and made this conversation a complete joy. Come learn and laugh with us.
Episode Highlights

Mark’s story and journey to where he is today (2:50)
The new normal for donor relations (6:13)
Current trends in donor relations (11:30)
Fostering partnerships between donor relations and fundraising teams (16:33)
Donor relations advisory groups (19:40)
“Best practice” implies there's one way to do something. What's best is what accomplishes your goals. (23:00)
Where to start with uniting your departments (30:00)
Mark’s hack: ask people about the very first job they had (30:40)
Mark’s One Good Thing: care about those you work with. (34:22)
Mark’s request: connect with someone today who’s going to be able to be with you.

For more information and episode details visit: www.weareforgood.com/episode/101

The We Are For Good Podcast is co-hosted by Jonathan McCoy, CFRE and Becky Endicott, CFRE and welcomes the most dynamic nonprofit leaders, advocates and philanthropists to share innovative ideas and lessons learned 3x a week!
Want to hear insider details and to get our best roundup of tips, freebies, resources and show notes from each episode? Join the Good Community - it's free! Visit www.weareforgood.com/hello
About Our Sponsor Virtuous
You know we believe Everyone Matters - and we’ve witnessed the greatest philanthropic movements happen when you SEE and activate donors at every level. Here’s the thing, Virtuous created a fundraising platform to help you do just that. It’s much more than a nonprofit CRM. Virtuous is committed to helping charities reimagine generosity through responsive fundraising. We love it because this approach builds trust and loyalty through personalized engagement.

Learn more about Virtuous at www.virtuous.org/

Join us at The Spread!

Givebutter's biggest innovation event of the year is here — The Spread, built entirely around co-creating with nonprofits like yours. 💛

We Are For Good is joining forces with GB to host in-person hackathon meetups on Friday, Oct. 2, in New York, Seattle, LA, Denver, and Indianapolis, so you can build alongside other nonprofits in the community.

Learn more and save your free spot today.

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Join the We Are For Good Community—completely free.
Join fellow changemakers, share takeaways from this working session, and keep collaborating in a space built for connection, inspiration, and real impact: www.weareforgoodcommunity.com

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100. Community (Really Is) Everything - Jonathan McCoy, CFRE and Becky Endicott, CFRE Apr 02, 2021

Show notes

Join us as we celebrate 100 podcast episodes! 😍🎉🤩✨😁 Jon and Becky share their biggest lessons learned over the last 100 episodes, and the transformational power of community. With each connection we make, the world has gotten smaller and our dreams have gotten bigger. Tune in for a sneak peek at an exciting project we've been working on! We're so grateful you're here, friends.
Episode Overview

An ode to 100 podcast episodes (2:00)
The power of community (5:00)
Story binds us together (6:30)
The story of the Imani Collective (7:30)
Always take the meeting: everyone matters. (11:00)
Inaction is an action. Lift your voice and notice who is not at your table (12:50)
Know your pitch. Are you coming from a place of admiration, curiosity, and kindness? (15:00)
The 5 minute favor (16:20)
If you are feeling alone personally or professionally, seek out community (17:00)
Sneak Peek: We Are For Good Humans (20:00)
The Ungettable Get List (21:00)
Join our Good Community!

About Our Sponsor Virtuous
You know we believe Everyone Matters - and we’ve witnessed the greatest philanthropic movements happen when you SEE and activate donors at every level. Here’s the thing, Virtuous created a fundraising platform to help you do just that. It’s much more than a nonprofit CRM. Virtuous is committed to helping charities reimagine generosity through responsive fundraising. We love it because this approach builds trust and loyalty through personalized engagement.

Learn more about Virtuous at www.virtuous.org/

Join us at The Spread!

Givebutter's biggest innovation event of the year is here — The Spread, built entirely around co-creating with nonprofits like yours. 💛

Learn more and save your free spot today.

Say hi 👋
LinkedIn / Instagram / Facebook / YouTube / Twitter

99. Disrupting the Crowdfunding Sector for Good - Max Friedman Mar 31, 2021

Show notes

Meet Max. You may know him best as the CEO of Givebutter, an online fundraising platform that powers more than $100M in donations annually for thousands of nonprofit organizations. But this seriously humble visionary is giving us a behind-the-scenes glimpse into the company's founding story that began in a college dorm room and has grown to become the #1 rated nonprofit fundraising platform in the world. If you've ever wondered how to leverage the power of crowd funding and mobilize your rabid fans, then this episode is for you. Beware: brace yourself for some seriously awesome butter puns.
Episode Overview

How the (Give) Butter gets churned: the story and founding of Givebutter 3:25
Leveraging impact for good - 7:26
What makes Givebutter different? - 10:08
Donor relations is key - 15:17
Givebutter client success stories - 20:24
The power of crowdfunding - 25:24
Max’s One Moment in Philanthropy - 30:11
Big dreams for Givebutter - 33:04
Max’s One Good Thing: implement inbox zero. - 36:27

For more information and episode details visit: www.weareforgood.com/episode/99

Learn more about Virtuous at www.virtuous.org/

Join us at The Spread!

Givebutter's biggest innovation event of the year is here — The Spread, built entirely around co-creating with nonprofits like yours. 💛

Learn more and save your free spot today.

Say hi 👋
LinkedIn / Instagram / Facebook / YouTube / Twitter

98. How to Diversify the Talent Pipeline in Philanthropy - Karon Moody Harden Mar 29, 2021

Show notes

Meet Karon. She believes philanthropy can be a trusted partner in advancing the greater good. And her team at the Council on Foundations is centered on doing just that by fostering heathy work environments, developing diverse people and advocating for progress. By bringing people together around these topics, her org is bridging divides and creating opportunities for people to listen, share and do the work. And her One Good Thing will move your heart.
Episode Highlights

Karon’s story and journey to where she is today (3:00)
Council on Foundations and their mission (6:50)
Philanthropy and how it was defined in 1949 looks very different now in 2021 (7:30)
Cohorts: the power in bringing people together and having experiential trainings (10:00)
Career Pathways: Council on Foundations’s Flagship Leadership Development Program (14:20)
Know the stats: the current state of the nonprofit sector (15:00)
Diversifying the talent pipeline in philanthropy (18:00)
Start with your board. Be honest about where you are on your equity journey (20:00)
Council on Foundations’s support throughout COVID-19 (25:00)
Karon’s One Good Thing: tap into the liberating power of rest. The Nap Ministries (33:50) How much influence does rest have on your life?

For more information and episode details visit: www.weareforgood.com/episode/98

Learn more about Virtuous at www.virtuous.org/

Join us at The Spread!

Givebutter's biggest innovation event of the year is here — The Spread, built entirely around co-creating with nonprofits like yours. 💛

Learn more and save your free spot today.

Say hi 👋
LinkedIn / Instagram / Facebook / YouTube / Twitter

97. Shifting our Perspective: How Storytelling Exposes Inequalities, Challenges Systemic Racism and Builds Community For Good - Niven McCall-Mazza Mar 26, 2021

Show notes

Meet Niven. As a passionate voice for female empowerment and Vice President of the News Platforms at theSkimm, she wakes up everyday with a goal to make it easier for a generation of women to live their smartest lives. Niven cut her teeth learning the essentials of journalism and ethics at NBC News, and now channels her passion and expertise into fostering good around the world. Tune in for a moving conversation about connecting, informing, activating and empowering women around the most important social causes facing us today.
It's We Are For Good Podcast Women of Impact Week presented by Virtuous. Join us as we release 5 episodes, each dedicated to celebrating the incredible women making an impact in our world, and how you can take action to harness the power of women to further your causes too.
This series is more than just podcast episodes. Explore weareforgood.com/women to find extensive resources, a treasure trove of past interviews and inspiration too. Want to be an ally to spread this message of goodness? Use hashtag #womenofimpact2021

Episode Highlights

Niven’s story and journey to where she is today (3:44)
Media in today’s world and theSkimm’s values (7:42)
Utilizing platforms to advance good personally and professionally (11:00)
You don’t have to be the loudest voice in the room, and you don’t have to threaten or try to elicit fear to gain respect (12:00)
An overview of theSkimm and how they’re serving, informing, and empowering 7+ million women worldwide (17:40)
The importance of having a voice digitally (23:00)
145,000 women lost or left their jobs in December 2020 (25:00)
The pandemic has shone a light on that we are far from equality (25:58)
The power of storytelling: how it can expose inequalities, challenge systemic issues, and build communities for good (29:00)
Building advocacy within community (34:00)
A woman who has shaped Niven into who she is today: her mom (38:00)
A moment of philanthropy that shaped Niven’s life and desire to do good (41:00)
Niven’s One Good Thing: Ask others how you can help and pause and listen to their response. (44:00)

For more information and episode details visit: www.weareforgood.com/episode/97

The We Are For Good Podcast is co-hosted by Jonathan McCoy, CFRE and Becky Endicott, CFRE and welcomes the most dynamic nonprofit leaders, advocates and philanthropists to share innovative ideas and lessons learned 3x a week!
Want to hear insider details and to get our best roundup of tips, freebies, resources and show notes from each episode? Join the Good Community - it's free! Visit www.weareforgood.com/hello
About Our Sponsor Virtuous
You know we believe Everyone Matters - and we believe the greatest philanthropic movements happen when you see and activate donors at every level. And our friends at Virtuous created a fundraising platform to help you do just that. Virtuous is the only responsive fundraising platform designed to help nonprofit teams build better donor relationships and increase impact with confidence. Plus, their number one core value is Team & Family, so this week we’re excited to highlight a few of the phenomenal women and clients within their family during Women of Impact Week.
Learn more about Virtuous at www.virtuous.org/

Join us at The Spread!

Givebutter's biggest innovation event of the year is here — The Spread, built entirely around co-creating with nonprofits like yours. 💛

Learn more and save your free spot today.

Say hi 👋
LinkedIn / Instagram / Facebook / YouTube / Twitter

96. Conscious Leadership + Male Allyship at Work and in the World - Carley Hauck Mar 25, 2021

Show notes

Meet Carley. This author and adjunct faculty at Stanford University and UC Berkeley teaches leadership and business as a platform for positive change in the world. Carley shares her passion for inclusive leadership and creating a workplace and world that works for everyone while prioritizing people and planet first. She's even walking us through male allyship and how men can be partners in the fight for gender equality.
It's We Are For Good Podcast Women of Impact Week presented by Virtuous. Join us as we release 5 episodes, each dedicated to celebrating the incredible women making an impact in our world, and how you can take action to harness the power of women to further your causes too.
This series is more than just podcast episodes. Explore weareforgood.com/women to find extensive resources, a treasure trove of past interviews and inspiration too. Want to be an ally to spread this message of goodness? Use hashtag #womenofimpact2021

Episode Highlights

Carley’s background - 3:15
Where do we start to bring conscious leadership in the nonprofit space? - 8:10
Leaders who live out conscious leadership - 12:13
Advice on where to start regarding the internal “game” - 17:02
Allyship, women empowerment, and inclusion - 22:13
Carley’s One Philanthropic Moment - 33:45
Carley’s One Good Thing: We need to lead from more love and that with you. - 36:36

For more information and episode details visit: www.weareforgood.com/episode/96

The We Are For Good Podcast is co-hosted by Jonathan McCoy, CFRE and Becky Endicott, CFRE and welcomes the most dynamic nonprofit leaders, advocates and philanthropists to share innovative ideas and lessons learned 3x a week!
Want to hear insider details and to get our best roundup of tips, freebies, resources and show notes from each episode? Join the Good Community - it's free! Visit www.weareforgood.com/hello
About Our Sponsor Virtuous
You know we believe Everyone Matters - and we believe the greatest philanthropic movements happen when you see and activate donors at every level. And our friends at Virtuous created a fundraising platform to help you do just that. Virtuous is the only responsive fundraising platform designed to help nonprofit teams build better donor relationships and increase impact with confidence. Plus, their number one core value is Team & Family, so this week we’re excited to highlight a few of the phenomenal women and clients within their family during Women of Impact Week.
Learn more about Virtuous at www.virtuous.org/

Join us at The Spread!

Givebutter's biggest innovation event of the year is here — The Spread, built entirely around co-creating with nonprofits like yours. 💛

Learn more and save your free spot today.

Say hi 👋
LinkedIn / Instagram / Facebook / YouTube / Twitter

95. Madam C.J. Walker's Gospel of Giving: Black Women's Philanthropy During Jim Crow - Dr. Tyrone McKinley Freeman Mar 24, 2021

Show notes

Meet Dr. Freeman. This award-winning scholar and Assistant Professor at the Indiana University Lilly Family School of Philanthropy has an incredible story to tell. Which prompts us to introduce the incomparable Madam C.J. Walker, the trailblazer for black women philanthropists. Dr. Freeman research focuses on the history of African American philanthropy and his latest book is entitled, Madam C.J. Walker’s Gospel of Giving: Black Women’s Philanthropy during Jim Crow. Confession: we all cried in this episode. This story has power, and we promise you'll be a better human for hearing it.
It's We Are For Good Podcast Women of Impact Week presented by Virtuous. Join us as we release 5 episodes, each dedicated to celebrating the incredible women making an impact in our world, and how you can take action to harness the power of women to further your causes too.
This series is more than just podcast episodes. Explore weareforgood.com/women to find extensive resources, a treasure trove of past interviews and inspiration too. Want to be an ally to spread this message of goodness? Use hashtag #womenofimpact2021

Episode Highlights

Dr. Freeman’s story and dedication to philanthropy - 3:54
Meet Madam C.J. Walker - 9:13
3 key values learned from Madam C.J. Walker: Give as you can, spare no useful means, and give more as your means increase - 16:40
The impact Madam C.J. Walker’s legacy has had on Dr. Freeman’s life - 21:50
Dr. Freeman’s work: Who counts as a philanthropist and what counts as philanthropy? - 24:09
African American philanthropy and philanthropy leaders of color challenge the conventional definitions of philanthropy throughout history - 24:12
A powerful moment of philanthropy in Dr. Freeman’s Life - 35:02
Dr. Freeman’s One Good Thing: Give along the way. - 39:45

For more information and episode details visit: www.weareforgood.com/episode/95

The We Are For Good Podcast is co-hosted by Jonathan McCoy, CFRE and Becky Endicott, CFRE and welcomes the most dynamic nonprofit leaders, advocates and philanthropists to share innovative ideas and lessons learned 3x a week!
Want to hear insider details and to get our best roundup of tips, freebies, resources and show notes from each episode? Join the Good Community - it's free! Visit www.weareforgood.com/hello
About Our Sponsor Virtuous
You know we believe Everyone Matters - and we believe the greatest philanthropic movements happen when you see and activate donors at every level. And our friends at Virtuous created a fundraising platform to help you do just that. Virtuous is the only responsive fundraising platform designed to help nonprofit teams build better donor relationships and increase impact with confidence. Plus, their number one core value is Team & Family, so this week we’re excited to highlight a few of the phenomenal women and clients within their family during Women of Impact Week.
Learn more about Virtuous at www.virtuous.org/

Join us at The Spread!

Givebutter's biggest innovation event of the year is here — The Spread, built entirely around co-creating with nonprofits like yours. 💛

Learn more and save your free spot today.

Say hi 👋
LinkedIn / Instagram / Facebook / YouTube / Twitter

94. Then and Now: Giving Trends Among Women - Kiersten Marek Mar 23, 2021

Show notes

Meet Kiersten. She's a force for compassion as the founder and publisher of Philanthropy Women and through her clinical social work. Her passion and knowledge on justice and equity run deep, and she loves sharing stories about women donors and their allies who are advancing social change. We're talking 2021 women giving trends and discussing the intersection of philanthropy and gender equity. It rocked our world, and we know you'll get a lot out of it too.
It's We Are For Good Podcast Women of Impact Week presented by Virtuous. Join us as we release 5 episodes, each dedicated to celebrating the incredible women making an impact in our world, and how you can take action to harness the power of women to further your causes too.
This series is more than just podcast episodes. Explore weareforgood.com/women to find extensive resources, a treasure trove of past interviews and inspiration too. Want to be an ally to spread this message of goodness? Use hashtag #womenofimpact2021
Episode Highlights

Kiersten’s story and journey to where she is today - 2:43
History of women in philanthropy - 5:06
Women’s giving trends for 2021 - 12:05
Political philanthropic movements - 16:00
How do we see engagement with women in philanthropic causes? - 17:33
Encouraging women and people in meaningful ways - 19:40
Kiersten’s favorite philanthropic moments, “true gifts” - 22:22
Kiersten’s One Good Thing - 25:50

For more information and episode details visit: www.weareforgood.com/episode/94

The We Are For Good Podcast is co-hosted by Jonathan McCoy, CFRE and Becky Endicott, CFRE and welcomes the most dynamic nonprofit leaders, advocates and philanthropists to share innovative ideas and lessons learned 3x a week!
Want to hear insider details and to get our best roundup of tips, freebies, resources and show notes from each episode? Join the Good Community - it's free! Visit www.weareforgood.com/hello
About Our Sponsor Virtuous
You know we believe Everyone Matters - and we believe the greatest philanthropic movements happen when you see and activate donors at every level. And our friends at Virtuous created a fundraising platform to help you do just that. Virtuous is the only responsive fundraising platform designed to help nonprofit teams build better donor relationships and increase impact with confidence. Plus, their number one core value is Team & Family, so this week we’re excited to highlight a few of the phenomenal women and clients within their family during Women of Impact Week.
Learn more about Virtuous at www.virtuous.org/

Join us at The Spread!

Givebutter's biggest innovation event of the year is here — The Spread, built entirely around co-creating with nonprofits like yours. 💛

Learn more and save your free spot today.

Say hi 👋
LinkedIn / Instagram / Facebook / YouTube / Twitter

93. She's the First: A Mission to Ensure Every Girl is Educated, Respected, and Heard - Tammy Tibbets & Christen Brandt Mar 22, 2021

Show notes

Meet Christen and Tammy. As founders of She’s the First, they're fighting for a world where every girl can choose her own future. For the past decade, they’ve worked closely with local organizations around the world and changemakers of all ages and backgrounds, from college students to celebrities. They're also the authors of the incredible book Impact: A Step by Step Plan to Create the World You Want to Live In. If you're looking for playbook to be a light to your favorite charity - then this episode is for you. Outstanding humans doing outstanding things for women. Tune in and be inspired!
It's We Are For Good Podcast Women of Impact Week presented by Virtuous. Join us as we release 5 episodes, each dedicated to celebrating the incredible women making an impact in our world, and how you can take action to harness the power of women to further your causes too.
This series is more than just podcast episodes. Explore weareforgood.com/women to find extensive resources, a treasure trove of past interviews and inspiration too. Want to be an ally to spread this message of goodness? Use hashtag #womenofimpact2021
Episode Highlights

Tammy’s background - 3:45
Christen’s background - 5:30
The founding story of She’s the First - 8:48
Getting into the program and development side of a nonprofit - 12:35
Impact: A Step-by-Step Plan to Create the World You Want to Live In - 18:08
Using your unique skills to create impact - 23:18
Creating your impact advisory board - 26:34
Who inspires you? - 30:05
Powerful philanthropic moments in Tammy and Christen’s lives- 32:57
Girl power - 40:25
Christen’s One Good Thing: No one can do everything, but everyone can do something - 45:15
Tammy’s One Good Thing: Update your social media bio, and mention the cause you are most passionate about. 44:40
She’s the First Mentors Make it Happen Challenge - 44:26

For more information and episode details visit: www.weareforgood.com/episode/93

The We Are For Good Podcast is co-hosted by Jonathan McCoy, CFRE and Becky Endicott, CFRE and welcomes the most dynamic nonprofit leaders, advocates and philanthropists to share innovative ideas and lessons learned 3x a week!
Want to hear insider details and to get our best roundup of tips, freebies, resources and show notes from each episode? Join the Good Community - it's free! Visit www.weareforgood.com/hello
About Our Sponsor Virtuous
You know we believe Everyone Matters - and we believe the greatest philanthropic movements happen when you see and activate donors at every level. And our friends at Virtuous created a fundraising platform to help you do just that. Virtuous is the only responsive fundraising platform designed to help nonprofit teams build better donor relationships and increase impact with confidence. Plus, their number one core value is Team & Family, so this week we’re excited to highlight a few of the phenomenal women and clients within their family during Women of Impact Week.
Learn more about Virtuous at www.virtuous.org/

Join us at The Spread!

Givebutter's biggest innovation event of the year is here — The Spread, built entirely around co-creating with nonprofits like yours. 💛

Learn more and save your free spot today.

Say hi 👋
LinkedIn / Instagram / Facebook / YouTube / Twitter

92. Sneak Peek! Women of Impact Week - Jonathan McCoy, CFRE, Becky Endicott, CFRE and Julie Confer Mar 19, 2021

Show notes

Tune in for a preview and sneak peek of the We Are For Good Podcast Women of Impact Week presented by Virtuous. Next week we're releasing 5 episodes, each dedicated to celebrating the incredible women making an impact in our world, and how you can take action to harness the power of women to further your causes too.

Women are standing in a storied moment in time. We believe women have the potential to massively influence the future trajectory of philanthropy through their gifts, their volunteerism, their empathy and their advocacy. Together, their fire to chase justice and equity has the potential to be revolutionary and sector-impacting. We believe women can have that impact. And we’re here to drive a hard stake in the ground to lift up their good work and continue the fight toward greater equality in all spaces of our sector.

This series is more than just podcast episodes. Explore weareforgood.com/women to find extensive resources, a treasure trove of past interviews and inspiration too. Want to be an ally to spread this message of goodness? Use hashtag #womenofimpact2021

Episode Overview

Women of Impact Week: the backstory and vision (1:00)
We Are For Good / Virtuous CRM Partnership (3:00)
Research and background for women in the nonprofit sector and trends among women donors (5:00)
Podcast guests who have inspired us (11:00)
A thank you to the women who have impacted our lives (16:00)
Women of Impact Week Presented by Virtuous - Episodes, Resources and More!
Join our Good Community!

For more information and episode details visit: www.weareforgood.com/episode/92

The We Are For Good Podcast is co-hosted by Jonathan McCoy, CFRE and Becky Endicott, CFRE and welcomes the most dynamic nonprofit leaders, advocates and philanthropists to share innovative ideas and lessons learned 3x a week!
Want to hear insider details and to get our best roundup of tips, freebies, resources and show notes from each episode? Join the Good Community - it's free! Visit www.weareforgood.com/hello
About Our Sponsor Virtuous
You know we believe Everyone Matters - and we believe the greatest philanthropic movements happen when you see and activate donors at every level. And our friends at Virtuous created a fundraising platform to help you do just that. Virtuous is the only responsive fundraising platform designed to help nonprofit teams build better donor relationships and increase impact with confidence. Plus, their number one core value is Team & Family, so this week we’re excited to highlight a few of the phenomenal women and clients within their family during Women of Impact Week.
Learn more about Virtuous at www.virtuous.org/

Say hi 👋
LinkedIn / Instagram / Facebook / YouTube / Twitter

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