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    Business

    We Are For Good Podcast – The Podcast for Nonprofits

    The We Are For Good Podcast brings nonprofit professionals + everyday changemakers into conversations with the most innovative, heartwired leaders in social impact. Hosted by Jon McCoy + Becky Endicott, each episode unpacks fresh mindsets, practical skills + inspiring stories designed to help you work smarter, build healthier cultures + accelerate our collective impact.

    Join our value-aligned community—it’s free—at weareforgoodcommunity.com.

    About We Are For Good

    We Are For Good is a storytelling, learning + activating community built for nonprofit professionals + everyday changemakers. Through our podcasts + media, purpose-driven activations + global gatherings, we equip for-good leaders with the connection, skills + inspiration to grow their impact. Because we believe community is everything—and together, we can create an Impact Uprising.

    Learn more at weareforgood.com.

    Advertise

    Copyright: ℗ & © 2020 We Are For Good Podcast

    • Apple Podcasts
    • Google Play
    • Spotify

    Latest Episodes:
    291. As Seen on Good to Growth Podcast: Nonprofit Themes in 2022 - Katie Appold Jun 29, 2022
    Show notes

    Overview

    Meet Katie. We adore our Nonprofit Hub Executive Director and friend who's been in the trenches of nonprofits - just like us. We were honored to join her on her podcast, Good to Growth, which is an awesome space breaking down how nonprofits can grow. Be sure to subscribe and add it to your podcast queue! 🎧

    💡Learn

    • We chat with Katie about themes emerging from the nonprofit sector this year, including:
      • Next-gen donors
      • Batch working for efficiency
      • The overhead myth

    Episode Highlights

    • Jon and Becky’s professional journeys (1:55)
    • Philanthropy themes in 2022 (5:40)
      • Culture is everything
      • Donor behavior matters more than gift amount
      • How corporate engagement and cultivation has changed
    • Diversifying nonprofit board leadership (11:55)
    • Prioritizing the work that matters to grow capacity (16:20)
    • Mental health tips and encouragement (27:55)
    • Jon and Becky’s Good News (35:00)

    For more information and episode details visit: www.weareforgood.com/episode/291
    About Our Sponsor Virtuous
    You know we believe Everyone Matters - and we’ve witnessed the greatest philanthropic movements happen when you SEE and activate donors at every level. Here’s the thing, Virtuous created a fundraising platform to help you do just that. It’s much more than a nonprofit CRM. Virtuous is committed to helping charities reimagine generosity through responsive fundraising. We love it because this approach builds trust and loyalty through personalized engagement.
    Learn more about Virtuous at www.virtuous.org/
    About Our Sponsor The Productive Executive Director
    If you are an ED feeling like you are being pulled in a million different directions and drowning in your to-do list, here’s an epic professional development opportunity for you called the Productive Executive Director.
    It’s a 12-month learning journey – part curriculum, coaching and community designed for small shop Executive Directors – like YOU. And it’s led by our friend and small shop coach, Rachel Bearbower. Enrollment to this community is open right now but only for a few more days. And because you’re a loyal listener, Rachel is offering $25 off your first month if you use use the code: [WEAREFORGOOD25]
    Rachel has coached me individually, and she is a brilliant systems manager that builds efficiency, trust and productivity. Highly recommend! Enrollment closes July 1, so check it out now. Learn more: at smallshopstrategies.com/beproductive

    Join us at The Spread!

    Givebutter's biggest innovation event of the year is here — The Spread, built entirely around co-creating with nonprofits like yours. 💛

    We Are For Good is joining forces with GB to host in-person hackathon meetups on Friday, Oct. 2, in New York, Seattle, LA, Denver, and Indianapolis, so you can build alongside other nonprofits in the community.

    Learn more and save your free spot today.

    //
    Join the We Are For Good Community—completely free.
    Join fellow changemakers, share takeaways from this working session, and keep collaborating in a space built for connection, inspiration, and real impact: www.weareforgoodcommunity.com

    Say hi 👋
    LinkedIn / Instagram / Facebook / YouTube / Twitter


    290. As Seen on Nonprofit Nation Podcast: A Revolution in Nonprofit Professional Development - Julia Campbell Jun 27, 2022
    Show notes

    Meet Julia. She's not only our literal first guest on the podcast as episode #1, but she's also an incredible storyteller and communicator too. We were honored to join her on her podcast, Nonprofit Nation. Be sure to subscribe and add it to your podcast queue! 🎧🙌

    💡Learn:

    • The biggest changes in the nonprofit sector these last two years
    • How to get leaders to care and embrace new ideas
    • What nonprofits frequently get wrong when it comes to professional development

    Episode Overview

    • Julia’s intro of Jon and Becky (1:10)
    • The inspiration behind creating We Are For Good (3:40)
    • The guests Jon and Becky invite on the podcast (7:00)
    • How to get people to care (12:45)
    • Rethinking the donor pyramid (17:25)
    • The importance of a growth mindset (27:40)
    • What’s next for We Are For Good (36:05)

    For more information and episode details visit: www.weareforgood.com/episode/290

    The We Are For Good Podcast is co-hosted by Jonathan McCoy, CFRE and Becky Endicott, CFRE and welcomes the most dynamic nonprofit leaders, advocates and philanthropists to share innovative ideas and lessons learned 3x a week!
    Want to hear insider details and to get our best roundup of tips, freebies, resources and show notes from each episode? Join the Good Community - it's free! Visit www.weareforgood.com/hello
    About Our Sponsor Virtuous
    You know we believe Everyone Matters - and we’ve witnessed the greatest philanthropic movements happen when you SEE and activate donors at every level. Here’s the thing, Virtuous created a fundraising platform to help you do just that. It’s much more than a nonprofit CRM. Virtuous is committed to helping charities reimagine generosity through responsive fundraising. We love it because this approach builds trust and loyalty through personalized engagement.

    Learn more about Virtuous at www.virtuous.org/
    About Our Sponsor The Productive Executive Director
    If you are an ED feeling like you are being pulled in a million different directions and drowning in your to-do list, here’s an epic professional development opportunity for you called the Productive Executive Director.

    It’s a 12-month learning journey – part curriculum, coaching and community designed for small shop Executive Directors – like YOU. And it’s led by our friend and small shop coach, Rachel Bearbower. Enrollment to this community is open right now but only for a few more days.

    And because you’re a loyal listener, Rachel is offering $25 off your first month if you use use the code: [WEAREFORGOOD25]

    Rachel has coached me individually, and she is a brilliant systems manager that builds efficiency, trust and productivity. Highly recommend! Enrollment closes July 1, so check it out now. Learn more: at smallshopstrategies.com/beproductive


    Join us at The Spread!

    Givebutter's biggest innovation event of the year is here — The Spread, built entirely around co-creating with nonprofits like yours. 💛

    We Are For Good is joining forces with GB to host in-person hackathon meetups on Friday, Oct. 2, in New York, Seattle, LA, Denver, and Indianapolis, so you can build alongside other nonprofits in the community.

    Learn more and save your free spot today.

    //
    Join the We Are For Good Community—completely free.
    Join fellow changemakers, share takeaways from this working session, and keep collaborating in a space built for connection, inspiration, and real impact: www.weareforgoodcommunity.com

    Say hi 👋
    LinkedIn / Instagram / Facebook / YouTube / Twitter


    289. The Impact Arc Framework: Syndicate + Scale Your Impact - Jonathan McCoy, CFRE and Becky Endicott, CFRE Jun 24, 2022
    Show notes

    Jon and Becky are finishing our Friday series, The Impact Arc, which is uncovering their secret formula...to, well, everything. Thanks to all who joined us to explore how we fundraise, build events, campaigns, movements, community, and even our company too. Tune into this 3-part series breaking down the Impact Arc with this week's #3 pillar: Syndication. Spoiler: if you do syndication well, sustainability and scaling will naturally occur too!
    Episode Highlights

    • Definition of syndication (3:45)
    • Key benefits to having a syndication mindset (5:25)
    • Build a 2.0 communications model that prioritizes engagement (8:10)
    • Defining your voice (10:10)
    • The magic of tagging (16:20)
    • Who is in charge of syndication? (18:00)
    • Case study: Wisconsin Foundation & Alumni Association (19:45)
    • Scaling and sustainability (22:55)

    For more information and episode details visit: www.weareforgood.com/episode/289

    The We Are For Good Podcast is co-hosted by Jonathan McCoy, CFRE and Becky Endicott, CFRE and welcomes the most dynamic nonprofit leaders, advocates and philanthropists to share innovative ideas and lessons learned 3x a week!
    Want to hear insider details and to get our best roundup of tips, freebies, resources and show notes from each episode? Join the Good Community - it's free! Visit www.weareforgood.com/hello

    Join us at The Spread!

    Givebutter's biggest innovation event of the year is here — The Spread, built entirely around co-creating with nonprofits like yours. 💛

    We Are For Good is joining forces with GB to host in-person hackathon meetups on Friday, Oct. 2, in New York, Seattle, LA, Denver, and Indianapolis, so you can build alongside other nonprofits in the community.

    Learn more and save your free spot today.

    //
    Join the We Are For Good Community—completely free.
    Join fellow changemakers, share takeaways from this working session, and keep collaborating in a space built for connection, inspiration, and real impact: www.weareforgoodcommunity.com

    Say hi 👋
    LinkedIn / Instagram / Facebook / YouTube / Twitter


    288. How to build a Thriving and Scalable Marketing Ecosystem - Diana Chaplin Jun 22, 2022
    Show notes

    Meet Diana. She's a content strategist, marketing director, and brand leader who is a systems thinker and most inspired by nature's approach to ecosystems. She's taking that deep love of nature into this convo and showing just how revolutionary digital ecosystems can be when marketing strategy/people/vision are all aligned. Tune in and learn how to tell stories via diverse media + =

    Learn

    • Core elements & check marks to ensure your marketing infrastructure can scale
    • Why little things matter when building/strengthening a brand
    • positions that will accelerate your digital growth (& online giving!)
    • Compelling case study from One Tree Planted

    Episode Highlights

    • Diana’s story and journey to where she is today (3:00)
    • Being a marketer as an introvert and nature as marketing inspiration (9:00)
    • Core elements and check marks to ensure you are building a marketing infrastructure that can scale (13:00)
    • Where to start small (26:00)
    • Cultivating focus outside of work to inform marketing strategies (30:05)
    • Teambuilding (34:30)
    • Case study: One Tree Planted (42:30)
    • A powerful moment of philanthropy in Diana’s life (50:00)
    • Diana’s one (technically two 😉) good thing(s): “Everything changes. Everything is connected. Pay attention.” -Jane Hirshfield and “One of nature's basic principles is to work only under conditions that are favorable to life.” (55:30)

    For more information and episode details visit: www.weareforgood.com/episode/288

    The We Are For Good Podcast is co-hosted by Jonathan McCoy, CFRE and Becky Endicott, CFRE and welcomes the most dynamic nonprofit leaders, advocates and philanthropists to share innovative ideas and lessons learned 3x a week!
    Want to hear insider details and to get our best roundup of tips, freebies, resources and show notes from each episode? Join the Good Community - it's free! Visit www.weareforgood.com/hello

    Join us at The Spread!

    Givebutter's biggest innovation event of the year is here — The Spread, built entirely around co-creating with nonprofits like yours. 💛

    We Are For Good is joining forces with GB to host in-person hackathon meetups on Friday, Oct. 2, in New York, Seattle, LA, Denver, and Indianapolis, so you can build alongside other nonprofits in the community.

    Learn more and save your free spot today.

    //
    Join the We Are For Good Community—completely free.
    Join fellow changemakers, share takeaways from this working session, and keep collaborating in a space built for connection, inspiration, and real impact: www.weareforgoodcommunity.com

    Say hi 👋
    LinkedIn / Instagram / Facebook / YouTube / Twitter


    287. Individual Giving: How (and Why!) to Build a Mid-Level Donor Program - Clay Buck Jun 20, 2022
    Show notes

    Meet Clay. This 30-year fundraising veteran is deeply passionate about building individual giving plans at all levels AND data. So many of our untapped strategies and behaviors reside in our data, but we just need to know how to flex it. "I saw too many beautiful stories not reach the audience that needed to hear them because of bad data or faulty systems." We've got the playbook - tune in.

    Episode highlights

    • Clay’s unexpected path into a nonprofit career (2:30)
    • Value of understanding of the many types of fundraising (6:20)
    • How to build an individual giving program (14:40)
    • Hallmarks of a great impact statement (20:40)
    • Audit your data (26:25)
    • How charity:water turns donors into advocates (33:15)
    • “Sometimes fundraising is paper towels” (40:45)
    • Ensure your systems are operational to sustain a donor program (44:40)
    • How to make every donor feel like a major gift donor (50:00)
    • Clay’s one good thing: “God help me be the person my dog thinks I am” (42:45)

    For more information and episode details visit: www.weareforgood.com/episode/287

    The We Are For Good Podcast is co-hosted by Jonathan McCoy, CFRE and Becky Endicott, CFRE and welcomes the most dynamic nonprofit leaders, advocates and philanthropists to share innovative ideas and lessons learned 3x a week!
    Want to hear insider details and to get our best roundup of tips, freebies, resources and show notes from each episode? Join the Good Community - it's free! Visit www.weareforgood.com/hello
    About Our Sponsor Virtuous
    You know we believe Everyone Matters - and we’ve witnessed the greatest philanthropic movements happen when you SEE and activate donors at every level. Here’s the thing, Virtuous created a fundraising platform to help you do just that. It’s much more than a nonprofit CRM. Virtuous is committed to helping charities reimagine generosity through responsive fundraising. We love it because this approach builds trust and loyalty through personalized engagement.

    Learn more about Virtuous at www.virtuous.org/
    About Our Sponsor Slingshot Group
    Our friends over at Slingshot Group partner with nonprofits to recruit and hire great leaders, build remarkable teams, and unleash your mission’s potential.

    You know we talk often about how much your organization’s culture matters especially today - in being not just being a place that attracts talent - but also becomes a magnet to connect donors to your mission. Slingshot Group is the organization we trust to help you do just that.

    It’s so much more than a staffing and executive search firm. Slingshot Group goes deep and gets to know your culture so they can help you find the leaders and staff who will help take your mission to the next level.

    Sound like Slingshot Group might be a fit for your organization? Learn more at slingshotgroup.org.

    Join us at The Spread!

    Givebutter's biggest innovation event of the year is here — The Spread, built entirely around co-creating with nonprofits like yours. 💛

    We Are For Good is joining forces with GB to host in-person hackathon meetups on Friday, Oct. 2, in New York, Seattle, LA, Denver, and Indianapolis, so you can build alongside other nonprofits in the community.

    Learn more and save your free spot today.

    //
    Join the We Are For Good Community—completely free.
    Join fellow changemakers, share takeaways from this working session, and keep collaborating in a space built for connection, inspiration, and real impact: www.weareforgoodcommunity.com

    Say hi 👋
    LinkedIn / Instagram / Facebook / YouTube / Twitter


    286. The Impact Arc Framework: Unleash the Power of Storytelling - Jonathan McCoy, CFRE and Becky Endicott, CFRE Jun 17, 2022
    Show notes

    Jon and Becky are continuing to unpack our new Friday series, The Impact Arc, which is uncovering their secret formula...to, well, everything. Thanks to all who joined us last week as we kicked off discussions sharing how we fundraise, build events, campaigns, movements, community, and even our company too. Tune into this 3-part series breaking down the Impact Arc with this week's #2 pillar: Storytelling. Tune in to get all our best storytelling strategies and hacks. 🎧
    Episode Overview

    • Tone setting: The power of telling authentic stories (2:20)
    • Ethical storytelling (5:00)
    • How to create a culture of storytelling at your organization (8:45)
    • Tips to create entry points for sharing stories across all channels of communication (12:15)
      • Share and get stories from multiple mediums and channels
      • Write the way you speak
      • Employ authenticity and vulnerability by focusing on small details
      • Tell the unexpected
    • Documentary Filmmaker Cheryl Miller Houser’s three steps to craft a story arc (21:30)
    • John Trybus’s five essential building blocks of compelling storytelling (24:00)
    • Looking ahead to part three of the Impact Arc: Syndication (29:30)

    For more information and episode details visit: www.weareforgood.com/episode/286

    About Our Sponsor Virtuous
    You know we believe Everyone Matters - and we’ve witnessed the greatest philanthropic movements happen when you SEE and activate donors at every level. Here’s the thing, Virtuous created a fundraising platform to help you do just that. It’s much more than a nonprofit CRM. Virtuous is committed to helping charities reimagine generosity through responsive fundraising. We love it because this approach builds trust and loyalty through personalized engagement.

    Learn more about Virtuous at www.virtuous.org

    About Our Sponsor Feathr
    Are you ready to take your digital engagement to the next level but feel stuck about where to start? Feathr is focused on making nonprofit outreach more impactful by connecting you to your audience - wherever they are online. Feathr offers great training, support, and campaign recipes based on goals specific to nonprofits. From fundraising to program awareness, they’ve got you covered.
    Learn more about their solutions for nonprofits at feathr.co

    Join us at The Spread!

    Givebutter's biggest innovation event of the year is here — The Spread, built entirely around co-creating with nonprofits like yours. 💛

    We Are For Good is joining forces with GB to host in-person hackathon meetups on Friday, Oct. 2, in New York, Seattle, LA, Denver, and Indianapolis, so you can build alongside other nonprofits in the community.

    Learn more and save your free spot today.

    //
    Join the We Are For Good Community—completely free.
    Join fellow changemakers, share takeaways from this working session, and keep collaborating in a space built for connection, inspiration, and real impact: www.weareforgoodcommunity.com

    Say hi 👋
    LinkedIn / Instagram / Facebook / YouTube / Twitter


    285. How Allyship & Partnership Fueled a Community Project - Jonathan Dodson Jun 15, 2022
    Show notes

    Meet Jon. This former banker turned developer-for-good is passionate about I’m creating value through new partnerships and projects in areas with tremendous potential. His interest in urban re-developments led to the creation of the internationally recognized Pivot project launching an economic revolution powering underserved citizens to stay, build, and thrive in their communities for generations. It’s one of the great underdog success stories we’ve heard on the podcast yet - and it happened in our own backyard of OKC! We're crazy proud to bring our community's story to you.

    💡Learn

    • Equitable allyship: breaking down local/regional systems to build vibrant communities
    • How to manage & stay resilient after hearing a lot of NOs until the right YES comes along
    • Forging dynamic partnerships with government, for-profit & nonprofits
    • The mission story of Eastpoint


    For more information and episode details visit: www.weareforgood.com/episode/285

    About Our Sponsor Virtuous
    You know we believe Everyone Matters - and we’ve witnessed the greatest philanthropic movements happen when you SEE and activate donors at every level. Here’s the thing, Virtuous created a fundraising platform to help you do just that. It’s much more than a nonprofit CRM. Virtuous is committed to helping charities reimagine generosity through responsive fundraising. We love it because this approach builds trust and loyalty through personalized engagement.

    Learn more about Virtuous at www.virtuous.org/

    About Our Sponsor Feathr
    Are you ready to take your digital engagement to the next level but feel stuck about where to start? Feathr is focused on making nonprofit outreach more impactful by connecting you to your audience - wherever they are online. Feathr offers great training, support, and campaign recipes based on goals specific to nonprofits. From fundraising to program awareness, they’ve got you covered.
    Learn more about their solutions for nonprofits at feathr.co

    Join us at The Spread!

    Givebutter's biggest innovation event of the year is here — The Spread, built entirely around co-creating with nonprofits like yours. 💛

    We Are For Good is joining forces with GB to host in-person hackathon meetups on Friday, Oct. 2, in New York, Seattle, LA, Denver, and Indianapolis, so you can build alongside other nonprofits in the community.

    Learn more and save your free spot today.

    //
    Join the We Are For Good Community—completely free.
    Join fellow changemakers, share takeaways from this working session, and keep collaborating in a space built for connection, inspiration, and real impact: www.weareforgoodcommunity.com

    Say hi 👋
    LinkedIn / Instagram / Facebook / YouTube / Twitter


    284. The Future of Philanthropy is Here: How to Adapt + Create a Thriving Culture of Innovation - Paul D’Alessandro Jun 13, 2022
    Show notes

    Overview

    Meet Paul. After spending decades as a fundraiser, attorney, entrepreneur, and passionate trailblazer, Paul understood that today's nonprofit environment required innovation and new thinking. So, High Impact Nonprofit Advisors was born and continues to push the bounds on building cultures of innovation that not only deliver but anticipate the 21st-century donor's needs😎

    💡Learn:

    • Key Innovations to Lean Into: A.I., Blockchain, Social Impact Investing - oh my!
    • Creating Cultures of Innovation
    • Paul's: The Dirty Little Secret of Nonprofit Compensation
    • New book, The Future of Fundraising, diving into how donors are dictating the terms of fundraising today


    EPISODE HIGHLIGHTS

    • Paul’s story and journey to where he is today (3:30)
    • The mindset that's happening with today's donors (5:00)
    • Paul’s book: The Future of Fundraising: How Philanthropy’s Future is Here with Donors Dictating the Terms (8:00)
    • Why nonprofits must innovate today (12:00)
    • The power of consolidations and mergers to deepen impact (15:00)
    • Leveraging artificial intelligence and other trending technologies to further our missions (16:00)
    • Compensation and pay within the nonprofit sector (25:00)
    • How nonprofits can tactically start to try some of these innovative strategies mentioned in the episode (31:00)
    • Today’s donors have a different mindset than ever before (35:00)
    • A powerful moment of philanthropy in Paul’s life (40:00)
    • Paul’s One Good Thing: Stick with it. (42:00)


    For more information and episode details visit: www.weareforgood.com/episode/284

    About Our Sponsor Virtuous
    You know we believe Everyone Matters - and we’ve witnessed the greatest philanthropic movements happen when you SEE and activate donors at every level. Here’s the thing, Virtuous created a fundraising platform to help you do just that. It’s much more than a nonprofit CRM. Virtuous is committed to helping charities reimagine generosity through responsive fundraising. We love it because this approach builds trust and loyalty through personalized engagement.

    Learn more about Virtuous at www.virtuous.org/

    About Our Sponsor Feathr
    Are you ready to take your digital engagement to the next level but feel stuck about where to start? Feathr is focused on making nonprofit outreach more impactful by connecting you to your audience - wherever they are online. Feathr offers great training, support, and campaign recipes based on goals specific to nonprofits. From fundraising to program awareness, they’ve got you covered.
    Learn more about their solutions for nonprofits at feathr.co

    Join us at The Spread!

    Givebutter's biggest innovation event of the year is here — The Spread, built entirely around co-creating with nonprofits like yours. 💛

    We Are For Good is joining forces with GB to host in-person hackathon meetups on Friday, Oct. 2, in New York, Seattle, LA, Denver, and Indianapolis, so you can build alongside other nonprofits in the community.

    Learn more and save your free spot today.

    //
    Join the We Are For Good Community—completely free.
    Join fellow changemakers, share takeaways from this working session, and keep collaborating in a space built for connection, inspiration, and real impact: www.weareforgoodcommunity.com

    Say hi 👋
    LinkedIn / Instagram / Facebook / YouTube / Twitter


    283. The Impact Arc Framework: Behold the Power of Staging - Jonathan McCoy, CFRE and Becky Endicott, CFRE Jun 10, 2022
    Show notes

    🚨 New Friday Series Alert! Jon and Becky are launching their new Friday series covering their secret formula...to, well, everything.
    It's high time we let you in on our very secret sauce to how we fundraise, build events, campaigns, movements, community, and even our company too. Tune into this 3-part series breaking down the Impact Arc. We kick off this week with our first of 3️⃣ convos: Behold the Power of Staging.
    EPISODE OVERVIEW

    • The workplace giving campaign that Becky and Jon created using the Impact Arc Framework (3:00)
    • Success comes from the 90% of the iceberg you can’t see (13:00)
    • How to shift from development 1.0 to development 2.0 (16:00)
    • Overview of the first element in the Impact Arc Framework: Staging (21:00)
    • An example of Staging in action (31:30)
    • How Nancy Brinker, founder of Susan G. Komen for the Cure, used Staging (37:00)


    For more information and episode details visit: www.weareforgood.com/episode/283

    About Our Sponsor Virtuous
    You know we believe Everyone Matters - and we’ve witnessed the greatest philanthropic movements happen when you SEE and activate donors at every level. Here’s the thing, Virtuous created a fundraising platform to help you do just that. It’s much more than a nonprofit CRM. Virtuous is committed to helping charities reimagine generosity through responsive fundraising. We love it because this approach builds trust and loyalty through personalized engagement.

    Learn more about Virtuous at www.virtuous.org/

    About Our Sponsor Feathr
    Are you ready to take your digital engagement to the next level but feel stuck about where to start? Feathr is focused on making nonprofit outreach more impactful by connecting you to your audience - wherever they are online. Feathr offers great training, support, and campaign recipes based on goals specific to nonprofits. From fundraising to program awareness, they’ve got you covered.
    Learn more about their solutions for nonprofits at feathr.co

    Join us at The Spread!

    Givebutter's biggest innovation event of the year is here — The Spread, built entirely around co-creating with nonprofits like yours. 💛

    We Are For Good is joining forces with GB to host in-person hackathon meetups on Friday, Oct. 2, in New York, Seattle, LA, Denver, and Indianapolis, so you can build alongside other nonprofits in the community.

    Learn more and save your free spot today.

    //
    Join the We Are For Good Community—completely free.
    Join fellow changemakers, share takeaways from this working session, and keep collaborating in a space built for connection, inspiration, and real impact: www.weareforgoodcommunity.com

    Say hi 👋
    LinkedIn / Instagram / Facebook / YouTube / Twitter


    282. Demystifying Peer Fundraising: Unleashing Community to Help Your Org Grow - Madeleine St. John Jun 08, 2022
    Show notes

    Meet Madeleine. She helps nonprofits grow giving through strategic and creative community-building services at the nexus of donor engagement. Today, she's demystifying common myths surrounding peer fundraising and patiently outlining the opportunities existing for nonprofits today in a post-pandemic world. Tune in and bring your notepad for this convo that's gold🤩

    EPISODE HIGHLIGHTS

    • Madeleine’s story and journey to where she is today (3:50)
    • Common myths around peer fundraising (6:00)
    • The opportunity for nonprofits today and the low hanging fruit with peer fundraising (15:00)
    • Tactical steps for launching your peer fundraising program (24:00)
    • Case study of an amazing peer fundraising campaign (29:00)
    • Madeleine’s tips for stewarding well and building believers out of these donors that come through the peer fundraising (32:00)
    • A powerful moment of philanthropy in Madeleine’s life (41:00)
    • Madeleine’s One Good Thing: Doing good should feel good. (44:00)


    For more information and episode details visit: www.weareforgood.com/episode/282

    About Our Sponsor Virtuous
    You know we believe Everyone Matters - and we’ve witnessed the greatest philanthropic movements happen when you SEE and activate donors at every level. Here’s the thing, Virtuous created a fundraising platform to help you do just that. It’s much more than a nonprofit CRM. Virtuous is committed to helping charities reimagine generosity through responsive fundraising. We love it because this approach builds trust and loyalty through personalized engagement.

    Learn more about Virtuous at www.virtuous.org/

    About Our Sponsor Feathr
    Are you ready to take your digital engagement to the next level but feel stuck about where to start? Feathr is focused on making nonprofit outreach more impactful by connecting you to your audience - wherever they are online. Feathr offers great training, support, and campaign recipes based on goals specific to nonprofits. From fundraising to program awareness, they’ve got you covered.
    Learn more about their solutions for nonprofits at feathr.co

    Join us at The Spread!

    Givebutter's biggest innovation event of the year is here — The Spread, built entirely around co-creating with nonprofits like yours. 💛

    We Are For Good is joining forces with GB to host in-person hackathon meetups on Friday, Oct. 2, in New York, Seattle, LA, Denver, and Indianapolis, so you can build alongside other nonprofits in the community.

    Learn more and save your free spot today.

    //
    Join the We Are For Good Community—completely free.
    Join fellow changemakers, share takeaways from this working session, and keep collaborating in a space built for connection, inspiration, and real impact: www.weareforgoodcommunity.com

    Say hi 👋
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